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Dice.com Lays Foundation for SEO Growth With Conductor Searchlight

Leading Technology Career Site Chooses Innovative SEO Platform to Optimize Natural Search Efforts

NEW YORK, NY -- (Marketwire) -- 01/20/11 -- Dice.com, the leading career website for technology and engineering professionals, is advancing its SEO efforts with Searchlight from Conductor. Searchlight has allowed leading brands in numerous industries to succeed in extremely competitive markets and after a thorough market analysis, Dice.com has chosen Searchlight over other SEO solutions.

"At Dice.com we looked for a scalable solution that would help us to achieve natural search success by optimizing our presence in a hyper-targeted and competitive keyword market," said Andy Juhl, Director of Product Development at Dice. "Searchlight's scalable infrastructure and advanced features made it stand out against other solutions we looked at."

Dice.com will utilize the Searchlight SEO platform to:

  • Identify new SEO opportunities through prioritized recommendations, keyword discovery, and competitive intelligence.

  • Scale existing natural search programs into a more efficient single intelligent platform.

  • Provide measurement and success-based reporting of SEO programs and track natural search trends to identify new opportunities.

"Searchlight was built to specifically address the challenges leading brands like Dice.com face when looking to evolve their SEO proactively," said Seth Besmertnik, CEO of Conductor. "Like many other organizations, Dice.com has recognized Conductor as the market leader and we look forward to seeing their continued SEO success."

About Conductor Searchlight
Conductor Searchlight is the leading SEO solution for marketers who want to take control of their brand's search rankings and grow natural search traffic. Searchlight collects and analyzes endless amounts of data so marketers can easily identify challenges in their strategy and improve their search ranking. Searchlight makes it possible for marketers to scale and manage natural search like any other marketing program, monitor their competitive market share and continually improve their SEO program. Leading brands such as Monster.com, Siemens, Toys "R" Us, Autodesk and GE rely on the company's technology solutions and expert team to continually measure and improve their natural search traffic and revenue.
For more information visit: www.conductor.com/searchlight
Follow Conductor on Twitter: @conductor.

About Dice

Dice, a Dice Holdings, Inc. service, is the leading career site for technology and engineering professionals. With a 20-year track record of meeting the ever-changing needs of technology professionals, companies and recruiters, our specialty focus and exposure to highly skilled professional communities enable employers to reach hard-to-find, experienced and qualified technology and engineering candidates. www.Dice.com

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Seth Dotterer
Conductor Inc.
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