Blog Feed Post

Yellow Pencil – Web Channel as a Service

Last week we ran our ‘MaaS’ webinar – Municipality as a Service, and we’re now finalizing all the individual presentations to be available via the follow on newsletter that’s being launched : MunicipalCloud.biz.

One of these presentations is from Paul Bellows of Yellow Pencil: 6-page PDF

Specializing in web 2.0 content management systems like OpenText and Drupal, Paul led us through examples of how Yellow Pencil has helped Municipalities like Edmonton to use these platforms to run multiple internal and external web sites for citizen engagement, leverage Open Data and many other aspects of harnessing the technology to better manage their ‘Web Channel as a Service’.

In this day and age the public sector like Municipalities are required to use more social media and in a variety of new ways too, a mix of new IT and business processes that are new and overwhelming for many agencies.

Yellow provides this expertise ‘as a Service’ as much as they do the underlying software that implements these practices to help with this adoption cycle.

Open Data PaaS – Legacy Modernization

One critical aspect of using systems like OpenText for this activity is how this delivers a solution capability for ‘Legacy Modernization‘.

Government agencies operate many older technology platforms for many of their services, making it difficult to amend them for new ways of working and in particular connecting them to the web for self-service options.

As I learned one innovative technique that Edmonton has employed is what provided the central theme for our webinar – How the CMS is literally acting as the Platform, as in PaaS – Platform as a Service, especially in regards to the relationship with Open Data.

In the case of Edmonton they are using a Cloud-based app, Socrata, to gather data produced from these legacy systems, make it available as Open Data for citizens to browse, and critically so that they can present access to it via an open API for developers to reuse.

This allows other developers to reference and use the data from their own application domains, which also includes OpenText in this case. The web site developers using this also called on the data this way and so could use it within the front-end web site @ edmonton.ca.

For example one app was to provide snow-shovelling times and schedules, data that was pulled from a back-end system into Socrata, and then queried by the OpenText front-end.

This is a key principle that Tom Jenkins at OpenText himself describes. In this book & white paper Managing Content in the Cloud he describes how:

“As more organizations seek out packaged ECM solutions, the ability to add Web services or build custom applications that augment existing legacy systems becomes a clear business advantage.”

Web Channel as a Service

Edmonton is implementing the ‘Social Communities‘ module of the OpenText range, as part of using the CMS to manage their internal intranet publishing as well as their front-facing ‘Citizen CRM’ web portal.

This means they are employing all the latest technologies and best practices associated with this dynamic ecosystem: From RSS, blogs, wikis and OAuth “social logins” through to more innovative ways of organizing online citizen communities, in particular Crowdsourcing: Increased number of concurrent users participating in the City’s publishing workflow.

This comprehensive platform of software means they can link the full lifecycle of their processes right from the social media interface through to their back-end legacy systems, representing an entirely holistic modernization of the process, both in terms of interactivity and also business model.

All of their workflows can be modernized this way, like business permits and so forth, and other cities can repeat the same transformation through the same apps combination.

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

More Stories By Cloud Best Practices Network

The Cloud Best Practices Network is an expert community of leading Cloud pioneers. Follow our best practice blogs at http://CloudBestPractices.net

Latest Stories
Enterprises have taken advantage of IoT to achieve important revenue and cost advantages. What is less apparent is how incumbent enterprises operating at scale have, following success with IoT, built analytic, operations management and software development capabilities - ranging from autonomous vehicles to manageable robotics installations. They have embraced these capabilities as if they were Silicon Valley startups.
DXWorldEXPO LLC announced today that Kevin Jackson joined the faculty of CloudEXPO's "10-Year Anniversary Event" which will take place on November 11-13, 2018 in New York City. Kevin L. Jackson is a globally recognized cloud computing expert and Founder/Author of the award winning "Cloud Musings" blog. Mr. Jackson has also been recognized as a "Top 100 Cybersecurity Influencer and Brand" by Onalytica (2015), a Huffington Post "Top 100 Cloud Computing Experts on Twitter" (2013) and a "Top 50 C...
Digital transformation is about embracing digital technologies into a company's culture to better connect with its customers, automate processes, create better tools, enter new markets, etc. Such a transformation requires continuous orchestration across teams and an environment based on open collaboration and daily experiments. In his session at 21st Cloud Expo, Alex Casalboni, Technical (Cloud) Evangelist at Cloud Academy, explored and discussed the most urgent unsolved challenges to achieve fu...
The standardization of container runtimes and images has sparked the creation of an almost overwhelming number of new open source projects that build on and otherwise work with these specifications. Of course, there's Kubernetes, which orchestrates and manages collections of containers. It was one of the first and best-known examples of projects that make containers truly useful for production use. However, more recently, the container ecosystem has truly exploded. A service mesh like Istio addr...
As DevOps methodologies expand their reach across the enterprise, organizations face the daunting challenge of adapting related cloud strategies to ensure optimal alignment, from managing complexity to ensuring proper governance. How can culture, automation, legacy apps and even budget be reexamined to enable this ongoing shift within the modern software factory? In her Day 2 Keynote at @DevOpsSummit at 21st Cloud Expo, Aruna Ravichandran, VP, DevOps Solutions Marketing, CA Technologies, was jo...
Predicting the future has never been more challenging - not because of the lack of data but because of the flood of ungoverned and risk laden information. Microsoft states that 2.5 exabytes of data are created every day. Expectations and reliance on data are being pushed to the limits, as demands around hybrid options continue to grow.
Poor data quality and analytics drive down business value. In fact, Gartner estimated that the average financial impact of poor data quality on organizations is $9.7 million per year. But bad data is much more than a cost center. By eroding trust in information, analytics and the business decisions based on these, it is a serious impediment to digital transformation.
Business professionals no longer wonder if they'll migrate to the cloud; it's now a matter of when. The cloud environment has proved to be a major force in transitioning to an agile business model that enables quick decisions and fast implementation that solidify customer relationships. And when the cloud is combined with the power of cognitive computing, it drives innovation and transformation that achieves astounding competitive advantage.
Digital Transformation: Preparing Cloud & IoT Security for the Age of Artificial Intelligence. As automation and artificial intelligence (AI) power solution development and delivery, many businesses need to build backend cloud capabilities. Well-poised organizations, marketing smart devices with AI and BlockChain capabilities prepare to refine compliance and regulatory capabilities in 2018. Volumes of health, financial, technical and privacy data, along with tightening compliance requirements by...
As IoT continues to increase momentum, so does the associated risk. Secure Device Lifecycle Management (DLM) is ranked as one of the most important technology areas of IoT. Driving this trend is the realization that secure support for IoT devices provides companies the ability to deliver high-quality, reliable, secure offerings faster, create new revenue streams, and reduce support costs, all while building a competitive advantage in their markets. In this session, we will use customer use cases...
Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life settlement products to hedge funds and investment banks. After, he co-founded a revenue cycle management company where he learned about Bitcoin and eventually Ethereal. Andrew's role at ConsenSys Enterprise is a mul...
DXWorldEXPO LLC announced today that "Miami Blockchain Event by FinTechEXPO" has announced that its Call for Papers is now open. The two-day event will present 20 top Blockchain experts. All speaking inquiries which covers the following information can be submitted by email to [email protected] Financial enterprises in New York City, London, Singapore, and other world financial capitals are embracing a new generation of smart, automated FinTech that eliminates many cumbersome, slow, and expe...
Evan Kirstel is an internationally recognized thought leader and social media influencer in IoT (#1 in 2017), Cloud, Data Security (2016), Health Tech (#9 in 2017), Digital Health (#6 in 2016), B2B Marketing (#5 in 2015), AI, Smart Home, Digital (2017), IIoT (#1 in 2017) and Telecom/Wireless/5G. His connections are a "Who's Who" in these technologies, He is in the top 10 most mentioned/re-tweeted by CMOs and CIOs (2016) and have been recently named 5th most influential B2B marketeer in the US. H...
DXWorldEXPO | CloudEXPO are the world's most influential, independent events where Cloud Computing was coined and where technology buyers and vendors meet to experience and discuss the big picture of Digital Transformation and all of the strategies, tactics, and tools they need to realize their goals. Sponsors of DXWorldEXPO | CloudEXPO benefit from unmatched branding, profile building and lead generation opportunities.
The best way to leverage your Cloud Expo presence as a sponsor and exhibitor is to plan your news announcements around our events. The press covering Cloud Expo and @ThingsExpo will have access to these releases and will amplify your news announcements. More than two dozen Cloud companies either set deals at our shows or have announced their mergers and acquisitions at Cloud Expo. Product announcements during our show provide your company with the most reach through our targeted audiences.