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Sushi Shop Releases NYC Box in New York, Thursday, March 29

Limited Edition 32-piece Sushi Collection Box

NEW YORK, April 3, 2012 /PRNewswire/ -- Sushi Shop New York releases the exclusive NYC Box, 32-piece sushi collection, in a unique box designed by Lenny Kravitz for Kravitz Design Inc. This sushi assortment, truly 'Raw Like New York', will be available for New Yorkers to order Thursday, March 29.  

Sushi Shop NY opened its doors on 536 Madison Avenue in Manhattan this February, serving high quality sushi with convenience and cutting-edge class.

Inspired by the city's unmatched sense of freedom and creativity, the NYC Box, Raw Like New York celebrates the origins of sushi and the artist: a rough blend of colors and raw force, true to art, culture, and cuisine. 

Lenny Kravitz, with ties to the three cultures-Japanese, American, French-underlying the NYC Box conception created the design using street art as the medium to convey Sushi Shop's mission.

"The NYC Box celebrates the Sushi Shop vision coming full circle. Lenny Kravitz for Kravitz Design Inc. perfectly conveyed Sushi Shop's origins with this box design. Now our customers can celebrate with us," comments Bruno Calvo, President of Sushi Shop NY.

The assortment of sushi placed in the NYC Box features three fresh American-inspired recipes; Lox & Cream Cheese Sushi, Soft-Shell Crab Futomaki, and Eby Fry California.

The rock 'n roll collection of the NYC Box:


Eby Fry California (6 p.)

Lox and Cream Cheese Sushi (3 p.)

Soft-Shell Crab Futomaki (3 p.)

Maki Like Tabbouleh (6 p.)

Cucumber Cheese Tulip (4 p)

Spicy Tuna Spring Roll (6 p.)

Salmon Sushi (2 p.)

Sushi Tuna (2 p.) 

Sushi Shop, beginning in France and inspired by the American way of life and Japanese cuisine, combines quality sushi with speed of service. In 2011 it became the leading home delivery sushi shop with +90 locations in Europe. Now in the heart of Manhattan, Sushi Shop opens its delivery service and 100-seat dining space daily 11AM to 11PM with wine/beer service and an extensive menu of sushi, sashimi, tatares, and other delectable dishes including select items created by Michelin-starred chef, Jean-Francois Piege.  

Sushi Shop NY | 536 Madison Avenue (54th/55th Streets) | (212) 840-5555

Sushi Shop Contact: Crystal Pihl[email protected] | (347) 809-3499  

ABOUT KRAVITZ DESIGN INC. Founded by musician and creative visionary Lenny Kravitz in 2003, Kravitz Design Inc. is the result of the artist's desire to expand his creative energies outside the worlds of music and entertainment. Located in New York's SoHo neighborhood, the design firm's aesthetic translates to a diverse set of circumstances through its use of superior materials, unusual textures, and classic compositions. In 2005 and 2006, Swarovski selected Kravitz Design to contribute two breathtaking chandeliers to its Crystal Palace Collection. Kravitz Design also conceived the environment and identity for its Florida Room lounge at the Delano for Morgans Hotel Group and is responsible for the luxury-recording studio located in The Setai Resort & Residences in Miami Beach. The firm's most recent endeavors include Tropicalismo, a partnership with Flavor Paper, involving a unique collection of hand-screened wallpapers, and creative work on the Miami, FL condominium project Paramount Bay. Kravitz Design Inc. also completed work on an exclusive bungalow and penthouse suite for the second location of sbe's award-winning SLS Hotels brand, the SLS Hotel at South Beach, set to open Spring 2012.

Kravitz Design Inc Contact: Carleen Donovan I [email protected] I 1-212-246-264

SOURCE Sushi Shop New York

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