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ViSalus Appoints Rich Riley To Board Of Directors

TROY, Mich., Oct. 5, 2012 /PRNewswire/ -- ViSalus today announced that internet entrepreneur Rich Riley was elected to its Board of Directors.  Mr. Riley joins the ViSalus Board with over 13 years of experience at Yahoo!, Inc. (NASDAQ: YHOO) where he was the Executive Vice President of the Americas Region. During his time at Yahoo!, Mr. Riley held several positions and was responsible for the successful turnaround of Europe when he managed the Europe/Middle East/Africa region, where he oversaw sales, marketing, editorial, content and business development. In 2006, he was a Yahoo! Superstar Award Winner, which is a global award given to the highest performing Yahoo! employees.

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Mr. Riley previously was the co-founder and managing member of an internet start-up company that developed and patented what is today the Yahoo! Toolbar and which was acquired by Yahoo! in 1999. In October 2011, Riley was named "One to Watch" in 40 under 40 (Fortune Magazine); according to Fortune (magazine), those listed are 'the hottest young stars in business across the globe.'

Mr. Riley graduated with a Bachelor of Economics from the Wharton School of the University of Pennsylvania and currently serves on the Wharton Entrepreneurial Advisory Board. He is also a member of the Young Presidents Organization.

Ryan Blair, ViSalus's Chief Executive Officer, stated, "Rich's appointment to the Board will provide ViSalus with the support of an internet pioneer as we continue to deepen our relationship with our customers and promoters across social and technological platforms to drive increased growth.  Rich also has extensive public company experience as an executive at a Fortune 500 Company.  We look forward to his counsel."

Mr. Riley commented, "I am very excited to join the ViSalus board. It is a time of remarkable growth for the company, and I look forward to applying what I've learned in more than 15 years of operating internet businesses and managing high growth environments to add to the continued success of this brand."

About ViSalus
Founded in 2005 with headquarters in Los Angeles, CA and Troy, MI, ViSalus is the company behind the Body by Vi™ Challenge, a 90-day health transformation platform. ViSalus champions personal victories and entrepreneurship through a social marketing model, premium products, and global community culture. ViSalus is majority-owned by Blyth, Inc. (NYSE:BTH)  Visit www.Vi.com, or join us at facebook.com/visalus or on Twitter @visalus.

Contact: Tyler P. Schuessler, +1-203-552-6673, [email protected]

SOURCE ViSalus

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