|By Marketwired .||
|November 8, 2012 04:50 PM EST||
SAN FRANCISCO, CA and NEW YORK, NY and LONDON -- (Marketwire) -- 11/08/12 -- In the news release, "Gagan Saksena Joins Martini Media as Chief Technology Officer," issued November 6, 2012 by Martini Media, we are advised by the company that the figure in the subheadline is now "11 Key Hires" instead of 12, and the number in the paragraph above the bulleted list is now "9 others" instead of 10, as the fourth bullet has been removed. Additionally, the name in the second bullet, "Rachel Eagner," has been changed to "Rachel Wagner." Complete corrected text as follows.
Gagan Saksena Joins Martini Media as Chief Technology Officer
Company Growing Exponentially With 11 Key Hires and Strategic Promotion
SAN FRANCISCO, CA and NEW YORK, NY and LONDON -- November 6, 2012 -- Martini Media, the digital media and content platform for engaging the audience with the most money and influence online, today announced that Gagan Saksena has joined the organization as chief technology officer. Additionally, the company announced the hiring of Scott Graham as VP of Eastern Sales. The organizational changes are reflective of the company's commitment to build and maintain a strong and dynamic team as it experiences significant growth corresponding to the growth seen in the digital ad market.
As chief technology officer, Saksena will oversee Martini Media's core technology business and will play a key role in shaping its data and insights platform. With over 20 years of experience in technology and business solutions, product management, business development, marketing and strategy, Saksena will help drive innovation on a global scale. He joins Martini Media as CTO from Ideascopic, a startup focused on building analytics and insights from foot traffic in retail locations, where he served as CEO and founder. Before that, he was technical account manager at Google, Inc., where he managed the technical relationship of Google and its strategic partners, and as a member of the technical staff, worked on scaling the ads system and creating the network API for the same. He also worked at Netscape, on the browser team and subsequently at AOL. He holds an MBA from Wharton and a B.Tech. degree from IIT Kanpur.
"I am excited and energized to join the Martini Media team," said Saksena. "I am very impressed with their vision of using big data and analytics to extend and enhance Martini's capabilities. Their data and technology platform will fill a much-needed void for an industry looking to leverage audience data and provide actionable insights with the information. I am looking forward to building a strong technology foundation for the company and taking a more prominent role in helping to guide future growth."
Joining the New York team as its head of sales, Scott Graham has a consistent and successful track record of growing business for established brands and start-ups, and he brings 20 years of ad sales experience to Martini Media. He most recently worked as a sales director at AOL, where he built the luxury European automotive category to its highest level.
Furthermore, Paul Hsu has been promoted from senior director of product operations to vice president of operations and insights, a new position for the company. Hsu will be responsible for overseeing the launch and growth of Martini Media's data platform Vesper. In his role, he'll work closely with Saksena to turn millions of pieces of data into actionable insights for clients.
Additionally, 9 others were recently made part of the Martini Media team. The new team members, the positions they were selected for and the companies they came from are listed below.
- Adam Carr, Ad Ops Analyst - From Jumpstart
- Rachel Wagner, Account Executive, East - From Adgent
- Robert Fisher, Account Manager, Midwest - From Hasbro
- Lillie Kobler, Account Manager, West - From CBS Interactive
- Evan Ladensack, Account Executive, East - From MEC
- Heather McLaughlin, Account Executive, West - From Hearst Digital
- Kate Morgan, Head of Ad Ops, UK - From Mindshare Worldwide
- Bethany O'Connell, Manager, Pub Ops - From Associate Builders and Contractors
- Sonia Srivastava, Account Executive, UK - From Financial Times
"We are fortunate to have this high caliber of talent joining the Martini Media team," said Skip Brand, CEO of Martini Media. "We are enlarging our A-team of people across all our offices in the world, with each member of the team bringing complementary skills and knowledge to our unique offering. Our clients' needs are constantly evolving and by providing an integrated approach, we aim to provide solutions no matter how diverse the ask."
About Martini Media:
Martini Media is the digital media and content platform for engaging the audience with the most money and influence online. With more than 1,000 publishers organized across multiple lifestyle and business verticals, Martini Media has helped the world's leading brands reach over 125 million consumers across the globe that invest in their passions at work and play. Martini Media's full-service marketing capabilities encompass display, video, mobile, social, and audience targeting to effectively engage the most valuable audience online at scale. Since 2008, Martini Media has been the premier media destination where influence meets affluence. Headquartered in San Francisco, Martini Media has offices in New York, Chicago, Detroit, Los Angeles, and London. Got Affluencers? We Do. Visit www.martinimediainc.com to learn more.
Blast PR for Martini Media
Just over a week ago I received a long and loud sustained applause for a presentation I delivered at this year’s Cloud Expo in Santa Clara. I was extremely pleased with the turnout and had some very good conversations with many of the attendees. Over the next few days I had many more meaningful conversations and was not only happy with the results but also learned a few new things. Here is everything I learned in those three days distilled into three short points.
Sep. 30, 2016 09:30 PM EDT Reads: 5,408
"My role is working with customers, helping them go through this digital transformation. I spend a lot of time talking to banks, big industries, manufacturers working through how they are integrating and transforming their IT platforms and moving them forward," explained William Morrish, General Manager Product Sales at Interoute, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
Sep. 30, 2016 09:30 PM EDT Reads: 4,100
SYS-CON Events announced today the Kubernetes and Google Container Engine Workshop, being held November 3, 2016, in conjunction with @DevOpsSummit at 19th Cloud Expo at the Santa Clara Convention Center in Santa Clara, CA. This workshop led by Sebastian Scheele introduces participants to Kubernetes and Google Container Engine (GKE). Through a combination of instructor-led presentations, demonstrations, and hands-on labs, students learn the key concepts and practices for deploying and maintainin...
Sep. 30, 2016 09:00 PM EDT Reads: 2,810
A strange thing is happening along the way to the Internet of Things, namely far too many devices to work with and manage. It has become clear that we'll need much higher efficiency user experiences that can allow us to more easily and scalably work with the thousands of devices that will soon be in each of our lives. Enter the conversational interface revolution, combining bots we can literally talk with, gesture to, and even direct with our thoughts, with embedded artificial intelligence, wh...
Sep. 30, 2016 09:00 PM EDT Reads: 4,041
Adobe is changing the world though digital experiences. Adobe helps customers develop and deliver high-impact experiences that differentiate brands, build loyalty, and drive revenue across every screen, including smartphones, computers, tablets and TVs. Adobe content solutions are used daily by millions of companies worldwide-from publishers and broadcasters, to enterprises, marketing agencies and household-name brands. Building on its established design leadership, Adobe enables customers not o...
Sep. 30, 2016 08:45 PM EDT Reads: 459
Why do your mobile transformations need to happen today? Mobile is the strategy that enterprise transformation centers on to drive customer engagement. In his general session at @ThingsExpo, Roger Woods, Director, Mobile Product & Strategy – Adobe Marketing Cloud, covered key IoT and mobile trends that are forcing mobile transformation, key components of a solid mobile strategy and explored how brands are effectively driving mobile change throughout the enterprise.
Sep. 30, 2016 08:30 PM EDT Reads: 451
Kubernetes is a new and revolutionary open-sourced system for managing containers across multiple hosts in a cluster. Ansible is a simple IT automation tool for just about any requirement for reproducible environments. In his session at @DevOpsSummit at 18th Cloud Expo, Patrick Galbraith, a principal engineer at HPE, discussed how to build a fully functional Kubernetes cluster on a number of virtual machines or bare-metal hosts. Also included will be a brief demonstration of running a Galera M...
Sep. 30, 2016 08:30 PM EDT Reads: 3,192
In this strange new world where more and more power is drawn from business technology, companies are effectively straddling two paths on the road to innovation and transformation into digital enterprises. The first path is the heritage trail – with “legacy” technology forming the background. Here, extant technologies are transformed by core IT teams to provide more API-driven approaches. Legacy systems can restrict companies that are transitioning into digital enterprises. To truly become a lea...
Sep. 30, 2016 08:15 PM EDT Reads: 741
All clouds are not equal. To succeed in a DevOps context, organizations should plan to develop/deploy apps across a choice of on-premise and public clouds simultaneously depending on the business needs. This is where the concept of the Lean Cloud comes in - resting on the idea that you often need to relocate your app modules over their life cycles for both innovation and operational efficiency in the cloud. In his session at @DevOpsSummit at19th Cloud Expo, Valentin (Val) Bercovici, CTO of So...
Sep. 30, 2016 08:00 PM EDT Reads: 1,561
What are the new priorities for the connected business? First: businesses need to think differently about the types of connections they will need to make – these span well beyond the traditional app to app into more modern forms of integration including SaaS integrations, mobile integrations, APIs, device integration and Big Data integration. It’s important these are unified together vs. doing them all piecemeal. Second, these types of connections need to be simple to design, adapt and configure...
Sep. 30, 2016 07:30 PM EDT Reads: 555
What happens when the different parts of a vehicle become smarter than the vehicle itself? As we move toward the era of smart everything, hundreds of entities in a vehicle that communicate with each other, the vehicle and external systems create a need for identity orchestration so that all entities work as a conglomerate. Much like an orchestra without a conductor, without the ability to secure, control, and connect the link between a vehicle’s head unit, devices, and systems and to manage the ...
Sep. 30, 2016 07:15 PM EDT Reads: 463
24Notion is full-service global creative digital marketing, technology and lifestyle agency that combines strategic ideas with customized tactical execution. With a broad understand of the art of traditional marketing, new media, communications and social influence, 24Notion uniquely understands how to connect your brand strategy with the right consumer. 24Notion ranked #12 on Corporate Social Responsibility - Book of List.
Sep. 30, 2016 07:15 PM EDT Reads: 453
The Jevons Paradox suggests that when technological advances increase efficiency of a resource, it results in an overall increase in consumption. Writing on the increased use of coal as a result of technological improvements, 19th-century economist William Stanley Jevons found that these improvements led to the development of new ways to utilize coal. In his session at 19th Cloud Expo, Mark Thiele, Chief Strategy Officer for Apcera, will compare the Jevons Paradox to modern-day enterprise IT, e...
Sep. 30, 2016 07:00 PM EDT Reads: 2,454
Major trends and emerging technologies – from virtual reality and IoT, to Big Data and algorithms – are helping organizations innovate in the digital era. However, to create real business value, IT must think beyond the ‘what’ of digital transformation to the ‘how’ to harness emerging trends, innovation and disruption. Architecture is the key that underpins and ties all these efforts together. In the digital age, it’s important to invest in architecture, extend the enterprise footprint to the cl...
Sep. 30, 2016 06:45 PM EDT Reads: 745
SYS-CON Events announced today that Commvault, a global leader in enterprise data protection and information management, has been named “Bronze Sponsor” of SYS-CON's 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Commvault is a leading provider of data protection and information management solutions, helping companies worldwide activate their data to drive more value and business insight and to transform moder...
Sep. 30, 2016 06:30 PM EDT Reads: 2,907