Welcome!

News Feed Item

DataSphere teams up with Sinclair Broadcast Group to Deliver Local Event Information and Small Business Marketing Solutions in 21 US Markets

BELLEVUE, Wash., Nov. 13, 2012 /PRNewswire/ -- DataSphere Technologies, the leading provider of hyperlocal web technology and sales solutions for media companies, today announced an agreement to launch new events calendars and specialized small business marketing solutions in 21 Sinclair Broadcast Group, Inc. markets across the U.S. including: Austin, Baltimore, Columbus, Dayton, Nashville and San Antonio.  Featuring over 150,000 upcoming events, these calendars will be integrated into Sinclair's television station websites to provide a comprehensive source for local events and activities in their respective markets. In parallel, DataSphere is providing Sinclair with a turnkey technology platform and sales team to provide small local businesses with the opportunity to advertise to neighborhood-level audiences across Sinclair's TV station websites.

The stations featuring the new events calendar and marketing solutions are: WRGB (CBS) Albany, NY; WLOS (ABC) Asheville, NC; KEYE (CBS) Austin, TX; WBFF (FOX) Baltimore, MD; KFDM (CBS) Beaumont, TX; KGAN (CBS) Cedar Rapids, IA; WICS (ABC) Champaign, IL; WCHS (ABC) Charleston, WV; WTVC (ABC) Chattanooga, TN; WSYX (ABC) Columbus, OH; WTTE (FOX) Columbus, OH; WKEF (FOX) Dayton, OH; WWMT (CBS) Grand Rapids, MI; WSMH (FOX) Flint, MI; KTVL (CBS) Medford, OR; WZTV (FOX) Nashville, TN; KOKH (FOX) Oklahoma City, OK; WEAR (ABC) Pensacola, FL; WGME (CBS) Portland, ME; KUTV (CBS) Salt Lake City, UT; KABB (FOX) San Antonio, TX; WPEC (CBS) Palm Beach, FL.

"Sinclair is committed to finding the best resources to support our stations in creating strong content and serving the needs of both our advertisers and customers." stated Rob Weisbord, Vice President of New Media for Sinclair Broadcast Group.  "DataSphere's technology and sales solution will help us continue to lead in delivering targeted and compelling information to residents of each neighborhood and connecting residents with the local businesses who can best serve their needs."

DataSphere's event calendar is the most complete source of local event listings, it provides the ability for visitors to submit events for free and easily find events by neighborhood, event type or specific timeframe. An example of the events calendar can be found at http://events.foxbaltimore.com/.

Similarly, DataSphere's technology platform and sales service is the only end-to-end solution for media companies looking for a rapidly implementable, turnkey mechanism to address the massive small business advertising market. With partnerships covering over 111 US markets and more than 72% of the population, the revenue potential of DataSphere's unique approach to engaging small local businesses has been firmly established.

"We're excited about the opportunity to work with one of the broadcasting industry's major players to bring a new option for local information," stated Satbir Khanuja, CEO of DataSphere. "In addition to event information which is of particular interest to the residents of these communities, small local businesses will now have an extremely compelling alternative platform to reach and communicate with their specific customer base."

About DataSphere Technologies:

DataSphere Technologies, Inc.  (www.datasphere.com) is the leading Web Technology & Hyperlocal Ad Sales company focused on generating online profits for media companies including Gannett, Meredith Corporation, Sinclair Broadcast Group, Raycom Media, Local TV LLC, Fisher Communications, and Hubbard Broadcasting. DataSphere powers 2,000+ neighborhood websites covering over 70% of the US population and offers a range of turnkey solutions to rapidly improve website monetization and visitor experience with minimal investment of time and money. The company is headquartered in Bellevue, Washington.

SOURCE DataSphere Technologies

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
20th Cloud Expo, taking place June 6-8, 2017, at the Javits Center in New York City, NY, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy.
Manufacturers are embracing the Industrial Internet the same way consumers are leveraging Fitbits – to improve overall health and wellness. Both can provide consistent measurement, visibility, and suggest performance improvements customized to help reach goals. Fitbit users can view real-time data and make adjustments to increase their activity. In his session at @ThingsExpo, Mark Bernardo Professional Services Leader, Americas, at GE Digital, discussed how leveraging the Industrial Internet and...
SYS-CON Events announced today that delaPlex will exhibit at SYS-CON's @CloudExpo, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. delaPlex pioneered Software Development as a Service (SDaaS), which provides scalable resources to build, test, and deploy software. It’s a fast and more reliable way to develop a new product or expand your in-house team.
Web Real-Time Communication APIs have quickly revolutionized what browsers are capable of. In addition to video and audio streams, we can now bi-directionally send arbitrary data over WebRTC's PeerConnection Data Channels. With the advent of Progressive Web Apps and new hardware APIs such as WebBluetooh and WebUSB, we can finally enable users to stitch together the Internet of Things directly from their browsers while communicating privately and securely in a decentralized way.
Information technology (IT) advances are transforming the way we innovate in business, thereby disrupting the old guard and their predictable status-quo. It’s creating global market turbulence. Industries are converging, and new opportunities and threats are emerging, like never before. So, how are savvy chief information officers (CIOs) leading this transition? Back in 2015, the IBM Institute for Business Value conducted a market study that included the findings from over 1,800 CIO interviews ...
"Matrix is an ambitious open standard and implementation that's set up to break down the fragmentation problems that exist in IP messaging and VoIP communication," explained John Woolf, Technical Evangelist at Matrix, in this SYS-CON.tv interview at @ThingsExpo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
Web Real-Time Communication APIs have quickly revolutionized what browsers are capable of. In addition to video and audio streams, we can now bi-directionally send arbitrary data over WebRTC's PeerConnection Data Channels. With the advent of Progressive Web Apps and new hardware APIs such as WebBluetooh and WebUSB, we can finally enable users to stitch together the Internet of Things directly from their browsers while communicating privately and securely in a decentralized way.
"We host and fully manage cloud data services, whether we store, the data, move the data, or run analytics on the data," stated Kamal Shannak, Senior Development Manager, Cloud Data Services, IBM, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
While DevOps most critically and famously fosters collaboration, communication, and integration through cultural change, culture is more of an output than an input. In order to actively drive cultural evolution, organizations must make substantial organizational and process changes, and adopt new technologies, to encourage a DevOps culture. Moderated by Andi Mann, panelists discussed how to balance these three pillars of DevOps, where to focus attention (and resources), where organizations might...
Zerto exhibited at SYS-CON's 18th International Cloud Expo®, which took place at the Javits Center in New York City, NY, in June 2016. Zerto is committed to keeping enterprise and cloud IT running 24/7 by providing innovative, simple, reliable and scalable business continuity software solutions. Through the Zerto Cloud Continuity Platform™, organizations can seamlessly move and protect virtualized workloads between public, private and hybrid clouds. The company’s flagship product, Zerto Virtual...
Some people worry that OpenStack is more flash then substance; however, for many customers this could not be farther from the truth. No other technology equalizes the playing field between vendors while giving your internal teams better access than ever to infrastructure when they need it. In his session at 20th Cloud Expo, Chris Brown, a Solutions Marketing Manager at Nutanix, will talk through some real-world OpenStack deployments and look into the ways this can benefit customers of all sizes....
Extreme Computing is the ability to leverage highly performant infrastructure and software to accelerate Big Data, machine learning, HPC, and Enterprise applications. High IOPS Storage, low-latency networks, in-memory databases, GPUs and other parallel accelerators are being used to achieve faster results and help businesses make better decisions. In his session at 18th Cloud Expo, Michael O'Neill, Strategic Business Development at NVIDIA, focused on some of the unique ways extreme computing is...
The explosion of new web/cloud/IoT-based applications and the data they generate are transforming our world right before our eyes. In this rush to adopt these new technologies, organizations are often ignoring fundamental questions concerning who owns the data and failing to ask for permission to conduct invasive surveillance of their customers. Organizations that are not transparent about how their systems gather data telemetry without offering shared data ownership risk product rejection, regu...
Due of the rise of Hadoop, many enterprises are now deploying their first small clusters of 10 to 20 servers. At this small scale, the complexity of operating the cluster looks and feels like general data center servers. It is not until the clusters scale, as they inevitably do, when the pain caused by the exponential complexity becomes apparent. We've seen this problem occur time and time again. In his session at Big Data Expo, Greg Bruno, Vice President of Engineering and co-founder of StackIQ...
The security needs of IoT environments require a strong, proven approach to maintain security, trust and privacy in their ecosystem. Assurance and protection of device identity, secure data encryption and authentication are the key security challenges organizations are trying to address when integrating IoT devices. This holds true for IoT applications in a wide range of industries, for example, healthcare, consumer devices, and manufacturing. In his session at @ThingsExpo, Lancen LaChance, vic...