|By Marketwired .||
|November 14, 2012 02:06 PM EST||
MIAMI, FL -- (Marketwire) -- 11/14/12 -- Organizers of Hispanicize 2013, the largest annual gathering of Hispanic marketers, media, bloggers, agencies and entertainment professionals, today announced the creation of "El Buen Pitch," a trailblazing, "The Apprentice"-style contest where agencies compete to create the best marketing plan for a non-profit or charity serving Latino communities. Hispanicize 2013 (www.Hispanicize.com) will be held April 9-13, 2013 at the Eden Roc Hotel on Miami Beach.
"El Buen Pitch is our Hispanic market industry's opportunity to give back to the Latino community by tapping into its collective power of creativity and innovation to benefit a worthy organization," said Manny Ruiz (@MannyRuiz), founder and creative director of Hispanicize 2013. "This contest is one of several high profile efforts we're undertaking to show brands as well as advertising, PR and digital agencies that our event's marketing industry agenda will be comprehensive and second to none."
How "El Buen Pitch" Works
Co-created by Hispanicize 2013 in partnership with leading Hispanic market trade media outlets PRODU, Hispanic Market Weekly, The Hispanic PR Blog and the Public Relations Society of America, "El Buen Pitch" will be one of the most widely and relentlessly publicized marketing contests ever conducted by and for the Hispanic market industry. The contest consists of four stages.
Stage 1 (now thru December 7, 2012)
During Stage 1, Hispanicize 2013 will conduct a national call for non-profit organizations or charities that serve Latino communities to nominate themselves to be the subject of the "El Buen Pitch."
Organizations have until December 7, 2012 to nominate themselves. (Nominate your non-profit or charity online by reading the contest guidelines and applying http://www.hispanicizeevent.com/el-buen-pitch.html). Due to the national visibility of the event and the magnitude of Latino media who are participating as partners, the non-profit or charity selected is expected to receive national exposure before, during and after the contest has concluded.
Stage 2 (December 15, 2012 thru February 1, 2013)
On December 15, 2012, the event's advisory board will announce the organization that was selected for "El Buen Pitch" and Hispanicize 2013 will widely distribute a detailed creative brief about the organization.
Agencies in all disciplines of Hispanic marketing are encouraged to compete for the award. In order to qualify, agencies must submit a contest fee of $300 (a portion of which will go to the organization) and a short Statement of Interest prior to the contest deadline. Agencies will then have until February 1, 2013 to submit their entries. (Full agency contest rules and the entry form will be posted December 15 at this link: http://www.hispanicizeevent.com/el-buen-pitch.html).
Stage 3 (February 15 thru February 28, 2013)
On February 15, 2013 the event's advisory board will name 10 semi-finalists, all of which will be widely publicized through Hispanicize 2013, PRODU, Hispanic Market Weekly, The Hispanic PR Blog and PRSA. The advertising and PR committees of Hispanicize 2013 will then pare the list down to 3 top finalists that will be announced on March 1.
The Final Stage (April 11, 2013 at Hispanicize 2013)
The Top 3 finalists for El Buen Pitch will be invited to present their final, full scale ideas on stage April 11, 2013 in front of the entire assembly of Hispanicize 2013 and a panel of judges that will consist of CMOs from top Hispanic brands, the president of a national non-profit and the head of the non-profit ("client") that will benefit from the campaign. The winning agency will be selected live via electronic text message voting by the audience of Hispanicize 2013.
The winning team will win the prestigious El Buen Pitch trophy, a unique work of art that will come to symbolize the highest standard of Hispanic marketing excellence. The winning team will also be prominently celebrated at the event and post event in marketing trade media and in social media.
About Hispanicize 2013
Now in its fourth year, Hispanicize 2013 (http://www.HispanicizeEvent.com) (#Hispz13) is the iconic annual event for Latino trendsetters and newsmakers in social media, journalism, advertising, PR, film, music and innovation.
Hispanicize 2013 brings brands, media, marketers, celebrities, filmmakers, innovators and bloggers together in a unique creative environment focused on ideas and best practices. The event is a launch pad for creative endeavors, new products, technologies, marketing campaigns, films, books and more targeting Latinos.
Hispanicize 2013, a partnership of the Hispanic Public Relations Association (HPRA), Hispanicize and the Public Relations Society of America (PRSA), will be held at the Eden Roc Hotel in Miami Beach, April 9-13, 2013.
Image Available: http://www2.marketwire.com/mw/frame_mw?attachid=2154131
email: [email protected]
Deploying applications in hybrid cloud environments is hard work. Your team spends most of the time maintaining your infrastructure, configuring dev/test and production environments, and deploying applications across environments – which can be both time consuming and error prone. But what if you could automate provisioning and deployment to deliver error free environments faster? What could you do with your free time?
Jul. 28, 2016 08:30 AM EDT Reads: 346
"We formed Formation several years ago to really address the need for bring complete modernization and software-defined storage to the more classic private cloud marketplace," stated Mark Lewis, Chairman and CEO of Formation Data Systems, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
Jul. 28, 2016 08:30 AM EDT Reads: 1,658
Cloud analytics is dramatically altering business intelligence. Some businesses will capitalize on these promising new technologies and gain key insights that’ll help them gain competitive advantage. And others won’t. Whether you’re a business leader, an IT manager, or an analyst, we want to help you and the people you need to influence with a free copy of “Cloud Analytics for Dummies,” the essential guide to this explosive new space for business intelligence.
Jul. 28, 2016 07:45 AM EDT Reads: 918
Manufacturers are embracing the Industrial Internet the same way consumers are leveraging Fitbits – to improve overall health and wellness. Both can provide consistent measurement, visibility, and suggest performance improvements customized to help reach goals. Fitbit users can view real-time data and make adjustments to increase their activity. In his session at @ThingsExpo, Mark Bernardo Professional Services Leader, Americas, at GE Digital, discussed how leveraging the Industrial Internet a...
Jul. 28, 2016 07:30 AM EDT Reads: 506
Ixia (Nasdaq: XXIA) has announced that NoviFlow Inc.has deployed IxNetwork® to validate the company’s designs and accelerate the delivery of its proven, reliable products. Based in Montréal, NoviFlow Inc. supports network carriers, hyperscale data center operators, and enterprises seeking greater network control and flexibility, network scalability, and the capacity to handle extremely large numbers of flows, while maintaining maximum network performance. To meet these requirements, NoviFlow in...
Jul. 28, 2016 07:15 AM EDT Reads: 676
There will be new vendors providing applications, middleware, and connected devices to support the thriving IoT ecosystem. This essentially means that electronic device manufacturers will also be in the software business. Many will be new to building embedded software or robust software. This creates an increased importance on software quality, particularly within the Industrial Internet of Things where business-critical applications are becoming dependent on products controlled by software. Qua...
Jul. 28, 2016 06:45 AM EDT Reads: 1,544
When it comes to cloud computing, the ability to turn massive amounts of compute cores on and off on demand sounds attractive to IT staff, who need to manage peaks and valleys in user activity. With cloud bursting, the majority of the data can stay on premises while tapping into compute from public cloud providers, reducing risk and minimizing need to move large files. In his session at 18th Cloud Expo, Scott Jeschonek, Director of Product Management at Avere Systems, discussed the IT and busin...
Jul. 28, 2016 06:45 AM EDT Reads: 1,859
In addition to all the benefits, IoT is also bringing new kind of customer experience challenges - cars that unlock themselves, thermostats turning houses into saunas and baby video monitors broadcasting over the internet. This list can only increase because while IoT services should be intuitive and simple to use, the delivery ecosystem is a myriad of potential problems as IoT explodes complexity. So finding a performance issue is like finding the proverbial needle in the haystack.
Jul. 28, 2016 05:45 AM EDT Reads: 2,323
"We host and fully manage cloud data services, whether we store, the data, move the data, or run analytics on the data," stated Kamal Shannak, Senior Development Manager, Cloud Data Services, IBM, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
Jul. 28, 2016 04:45 AM EDT Reads: 1,374
With the proliferation of both SQL and NoSQL databases, organizations can now target specific fit-for-purpose database tools for their different application needs regarding scalability, ease of use, ACID support, etc. Platform as a Service offerings make this even easier now, enabling developers to roll out their own database infrastructure in minutes with minimal management overhead. However, this same amount of flexibility also comes with the challenges of picking the right tool, on the right ...
Jul. 28, 2016 04:15 AM EDT Reads: 1,310
DevOps at Cloud Expo – being held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA – announces that its Call for Papers is open. Born out of proven success in agile development, cloud computing, and process automation, DevOps is a macro trend you cannot afford to miss. From showcase success stories from early adopters and web-scale businesses, DevOps is expanding to organizations of all sizes, including the world's largest enterprises – and delivering real results. Am...
Jul. 28, 2016 03:45 AM EDT Reads: 2,328
"This week we're really focusing on scalability, asset preservation and how do you back up to the cloud and in the cloud with object storage, which is really a new way of attacking dealing with your file, your blocked data, where you put it and how you access it," stated Jeff Greenwald, Senior Director of Market Development at HGST, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
Jul. 28, 2016 03:30 AM EDT Reads: 1,597
The 19th International Cloud Expo has announced that its Call for Papers is open. Cloud Expo, to be held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, brings together Cloud Computing, Big Data, Internet of Things, DevOps, Digital Transformation, Microservices and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding business opportuni...
Jul. 28, 2016 03:15 AM EDT Reads: 2,648
Large scale deployments present unique planning challenges, system commissioning hurdles between IT and OT and demand careful system hand-off orchestration. In his session at @ThingsExpo, Jeff Smith, Senior Director and a founding member of Incenergy, will discuss some of the key tactics to ensure delivery success based on his experience of the last two years deploying Industrial IoT systems across four continents.
Jul. 28, 2016 03:00 AM EDT Reads: 1,635
“We're a global managed hosting provider. Our core customer set is a U.S.-based customer that is looking to go global,” explained Adam Rogers, Managing Director at ANEXIA, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
Jul. 28, 2016 02:30 AM EDT Reads: 1,803