Welcome!

News Feed Item

New Altima Board with Cypress’s EZ-USB® FX3™ USB 3.0 Controller Connects to Altera FPGA Development Kits for Uncompressed Video Streaming

Cypress Semiconductor Corp. (NASDAQ: CY) and Altima Corp., a wholly-owned subsidiary of Macnica, Inc., today announced a USB 3.0 interface board that delivers uncompressed video streaming for development of a broad range of applications, here at the Embedded Technology 2012 Conference and Exhibition. Altima developed the new USB 3.0 Interface Board (ALTHSMCUSB3) leveraging Cypress’s EZ-USB® FX3™ USB 3.0 controller to enable uncompressed streaming of 1080-pixel video at an industry-leading transfer rate of 60 frames per second (fps). Altima and Cypress are demonstrating the board streaming high-resolution video from an HDMI source to a PC in the Cypress booth (number B-24) here from November 14-16.

The USB 3.0 Interface Board integrates a USB Video Class (UVC) reference design, developed by Macnica, which maximizes the performance of Cypress’s EZ-USB FX3 controller to provide uncompressed high-resolution video transfer. The board connects with multiple Altera FPGA development kits to enable flexible, low-cost development and evaluation of embedded applications with SuperSpeed USB 3.0 data transfer. Altima is now accepting orders for the board, which is expected to be available in January 2013. More information on the USB 3.0 Interface Board is available at www.altima.jp/products/devkit/altima/usb3_board.html.

“With its data transfer rates up to 5 Gbps, USB 3.0 is rapidly gaining adoption in personal computers, PC peripherals, and digital consumer products, and is now expanding into industrial automation applications such as machine vision cameras,” said Toru Saito, Executive Vice President at Altima. “Our USB 3.0 Interface Board combines the industry-leading performance of Cypress’s EZ-USB FX3 USB 3.0 controller with the design flexibility of Altera’s FPGAs to enable efficient development of video-streaming applications for a broad range of these markets.”

“We worked closely with Altima to deliver optimal video transfer performance for their USB 3.0 Interface Board, and are pleased to partner with them at Embedded Technology 2012 to demonstrate the board’s groundbreaking capabilities,” said Kazuyoshi Yamada, vice president of Japan Sales for Cypress. “We look forward to growing EZ-USB FX3 adoption in Japan with Altima’s help in reaching new applications and markets.”

Cypress’s EZ-USB FX3 is the industry’s only programmable USB 3.0 peripheral controller. It is equipped with a fully configurable General Programmable Interface (GPIF™ II), which can be programmed in 8-, 16- and 32-bit configurations with data rates as high as 400 Megabytes per second. GPIF II enables FX3 to interface directly to any processor, ASIC or FPGA. The GPIF Designer, a graphical user interface (GUI) tool kit, helps system designers to configure the GPIF interface to their needs. More information on Cypress’s EZ-USB FX3 controller is available at www.cypress.com/go/usb.

The USB 3.0 Interface Board supports Altera’s High-Speed Mezzanine Connector (HSMC) via the EZ-USB FX3 controller. The USB 3.0 Interface Board will support Altera’s development kits for its lower-cost Cyclone® IV GX FPGAs and also for its Cyclone V family, Arria® series, and Stratix® series, as well as its Cyclone V GX base-board.

About Altima Corp.

Altima Corp. was founded in 1991 as a 100% subsidiary of Macnica, Inc. to become "the Unparalleled #1 Value-Added Distributor" in the Japanese electronics and IT industries. Altima has specialized in providing high value-added ICs, electronic components, subsystems, systems and software, with in-depth technical support, to a wide range of customers in Japan’s electronics, information and communications industries. Presently, Altima handles in excess of 30 lines, including subsystems and systems, and moreover, supports other Asia Pacific territories through Macnica Group worldwide. Altima is distinguished by its technological capabilities, its ability to generate proposals that are attuned to the needs of its customers, and its capacity to add value to its customers' products. For more information, visit www.altima.co.jp/en/index.html.

About Macnica, Inc.

Since Macnica was founded in 1972, it has focused on technical support and the continuous advancement of its technological capabilities. Macnica became an industry pioneer by creating a business model that focused on providing technical support and established itself as a new type of "technical trading company." Macnica is also focused on expanding its global network, with operations in the U.S., Europe, and Asia. The company's business extends globally through its 34 local business centers worldwide, and aims to evolve from an all-in-one player in Japan to an all-in-one player within the global market. Macnica’s overseas subsidiary companies of Cytech Technology, Cytech Global, GALAXY FAR EAST, Macnica Americas are also distributors of ALTEA as well as Altima. For more information, visit www.macnica.co.jp/.

About Cypress

Cypress delivers high-performance, mixed-signal, programmable solutions that provide customers with rapid time-to-market and exceptional system value. Cypress offerings include the flagship PSoC® 1, PSoC 3, and PSoC 5 programmable system-on-chip families and derivatives, CapSense® touch sensing and TrueTouch® solutions for touchscreens. Cypress is the world leader in USB controllers, including the high-performance West Bridge® solution that enhances connectivity and performance in multimedia handsets, PCs, and tablets. Cypress is also the world leader in SRAM memories. Cypress serves numerous markets including consumer, mobile handsets, computation, data communications, automotive, industrial, and military. Cypress trades on the NASDAQ Global Select Market under the ticker symbol CY. Visit Cypress online at www.cypress.com.

Cypress, the Cypress logo, EZ-USB, PSoC, CapSense, TrueTouch, and West Bridge are registered trademarks and FX3 and GPIF are trademarks of Cypress Semiconductor Corp. All other trademarks are property of their owners.

More Stories By Business Wire

Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
There are several IoTs: the Industrial Internet, Consumer Wearables, Wearables and Healthcare, Supply Chains, and the movement toward Smart Grids, Cities, Regions, and Nations. There are competing communications standards every step of the way, a bewildering array of sensors and devices, and an entire world of competing data analytics platforms. To some this appears to be chaos. In this power panel at @ThingsExpo, moderated by Conference Chair Roger Strukhoff, Bradley Holt, Developer Advocate a...
24Notion is full-service global creative digital marketing, technology and lifestyle agency that combines strategic ideas with customized tactical execution. With a broad understand of the art of traditional marketing, new media, communications and social influence, 24Notion uniquely understands how to connect your brand strategy with the right consumer. 24Notion ranked #12 on Corporate Social Responsibility - Book of List.
Just over a week ago I received a long and loud sustained applause for a presentation I delivered at this year’s Cloud Expo in Santa Clara. I was extremely pleased with the turnout and had some very good conversations with many of the attendees. Over the next few days I had many more meaningful conversations and was not only happy with the results but also learned a few new things. Here is everything I learned in those three days distilled into three short points.
The vision of a connected smart home is becoming reality with the application of integrated wireless technologies in devices and appliances. The use of standardized and TCP/IP networked wireless technologies in line-powered and battery operated sensors and controls has led to the adoption of radios in the 2.4GHz band, including Wi-Fi, BT/BLE and 802.15.4 applied ZigBee and Thread. This is driving the need for robust wireless coexistence for multiple radios to ensure throughput performance and th...
SYS-CON Events announced today that SoftLayer, an IBM Company, has been named “Gold Sponsor” of SYS-CON's 18th Cloud Expo, which will take place on June 7-9, 2016, at the Javits Center in New York, New York. SoftLayer, an IBM Company, provides cloud infrastructure as a service from a growing number of data centers and network points of presence around the world. SoftLayer’s customers range from Web startups to global enterprises.
Major trends and emerging technologies – from virtual reality and IoT, to Big Data and algorithms – are helping organizations innovate in the digital era. However, to create real business value, IT must think beyond the ‘what’ of digital transformation to the ‘how’ to harness emerging trends, innovation and disruption. Architecture is the key that underpins and ties all these efforts together. In the digital age, it’s important to invest in architecture, extend the enterprise footprint to the cl...
DevOps at Cloud Expo, taking place Nov 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 19th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long dev...
If you had a chance to enter on the ground level of the largest e-commerce market in the world – would you? China is the world’s most populated country with the second largest economy and the world’s fastest growing market. It is estimated that by 2018 the Chinese market will be reaching over $30 billion in gaming revenue alone. Admittedly for a foreign company, doing business in China can be challenging. Often changing laws, administrative regulations and the often inscrutable Chinese Interne...
Adobe is changing the world though digital experiences. Adobe helps customers develop and deliver high-impact experiences that differentiate brands, build loyalty, and drive revenue across every screen, including smartphones, computers, tablets and TVs. Adobe content solutions are used daily by millions of companies worldwide-from publishers and broadcasters, to enterprises, marketing agencies and household-name brands. Building on its established design leadership, Adobe enables customers not o...
Internet of @ThingsExpo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 19th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago. All major researchers estimate there will be tens of billions devices - comp...
Information technology is an industry that has always experienced change, and the dramatic change sweeping across the industry today could not be truthfully described as the first time we've seen such widespread change impacting customer investments. However, the rate of the change, and the potential outcomes from today's digital transformation has the distinct potential to separate the industry into two camps: Organizations that see the change coming, embrace it, and successful leverage it; and...
Cloud computing is being adopted in one form or another by 94% of enterprises today. Tens of billions of new devices are being connected to The Internet of Things. And Big Data is driving this bus. An exponential increase is expected in the amount of information being processed, managed, analyzed, and acted upon by enterprise IT. This amazing is not part of some distant future - it is happening today. One report shows a 650% increase in enterprise data by 2020. Other estimates are even higher....
Smart Cities are here to stay, but for their promise to be delivered, the data they produce must not be put in new siloes. In his session at @ThingsExpo, Mathias Herberts, Co-founder and CTO of Cityzen Data, will deep dive into best practices that will ensure a successful smart city journey.
19th Cloud Expo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy. Meanwhile, 94% of enterpri...
Why do your mobile transformations need to happen today? Mobile is the strategy that enterprise transformation centers on to drive customer engagement. In his general session at @ThingsExpo, Roger Woods, Director, Mobile Product & Strategy – Adobe Marketing Cloud, covered key IoT and mobile trends that are forcing mobile transformation, key components of a solid mobile strategy and explored how brands are effectively driving mobile change throughout the enterprise.