Welcome!

News Feed Item

Global Location-based Learning Market to Reach $682 million by 2016

Ambient Insight Publishes the World's First Location-based Learning Market Report

SEATTLE, Nov. 15, 2012 /PRNewswire-iReach/ -- The worldwide growth rate for Location-based Learning products and services is a robust 26.3% and revenues will more than triple to $682.13 million by 2016, up from $212.3 million in 2011, according to a new Ambient Insight report called, "The Worldwide Mobile Location-based Learning Market: 2011-2016 Forecast and Analysis."

"Ambient Insight identified Location-based Learning as a new native type of Mobile Learning in 2009," reports Ambient Insight's CEO Tyson Greer. "Mobile Location-based Learning emerged in tandem with the global proliferation of location-aware devices and has been propelled by strong demand across the planet. Learning takes place in what is called the 'proximity perimeter,' where the learner engages with content that is highly contextual and immediately relevant to the user's physical location in both space and time."

There are three sections in this report: a trends analysis, a demand-side analysis, and a supply-side analysis. Additionally, there is an index of suppliers competing in specific countries across the globe.

The free Executive Overview is available at: http://www.ambientinsight.com/Reports/MobileLearning.aspx

"Ambient Insight has identified six catalysts that are driving the expansion of the mobile Location-based Learning market across the globe," comments Chief Research Officer Sam S. Adkins. "For example, the rapid evolution of 'smart' location-aware devices that have multiple location features and rich multimedia support has created the foundation for a fundamentally new type of learning technology."

The demand-side analysis provides suppliers with insight into the catalysts driving global buying behavior. The report includes revenue forecasts for products and services for five buyer segments in North America. It also includes forecasts for Western Europe, Asia, and a combined "rest of world" category.

"As we have seen in other learning technology markets, user readiness is even more important than technical readiness and there is strong consumer demand for Location-based Learning experiences," adds Greer. "The learning experience can be breathtaking when fossils and exhibits come to life on the device in your hand via augmented reality. Looking at dinosaur bones in a glass case is one thing - watching a 'live' one run around the museum bellowing and shrieking is astonishing."

The supply-side section provides revenue forecasts for two types of Location-Based Learning products and services including packaged content and applications, and custom content development services.

"Suppliers are entering this market at a rapid rate, and partnerships between suppliers and nonprofits are common," comments Adkins. "Museums, tourist attractions, and large cultural institutions were the first to adopt Location-based Learning as a way to enhance the user experience. They continue to lead the way with a range of extraordinary innovations. For example, the ability to virtually transport a user back or forward in time at a specific location adds a completely new dimension to learning."

Over 110 suppliers in specific countries are cited in this report. This will help international suppliers identify local partners, distributors, resellers, and potential merger and acquisition (M&A) targets.

Media Contact: Sam Adkins, Ambient Insight, 360-805-4298, [email protected]

News distributed by PR Newswire iReach: https://ireach.prnewswire.com

SOURCE Ambient Insight

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
In 2014, Amazon announced a new form of compute called Lambda. We didn't know it at the time, but this represented a fundamental shift in what we expect from cloud computing. Now, all of the major cloud computing vendors want to take part in this disruptive technology. In his session at 20th Cloud Expo, Doug Vanderweide, an instructor at Linux Academy, discussed why major players like AWS, Microsoft Azure, IBM Bluemix, and Google Cloud Platform are all trying to sidestep VMs and containers wit...
The Internet giants are fully embracing AI. All the services they offer to their customers are aimed at drawing a map of the world with the data they get. The AIs from these companies are used to build disruptive approaches that cannot be used by established enterprises, which are threatened by these disruptions. However, most leaders underestimate the effect this will have on their businesses. In his session at 21st Cloud Expo, Rene Buest, Director Market Research & Technology Evangelism at Ara...
"We are a monitoring company. We work with Salesforce, BBC, and quite a few other big logos. We basically provide monitoring for them, structure for their cloud services and we fit into the DevOps world" explained David Gildeh, Co-founder and CEO of Outlyer, in this SYS-CON.tv interview at DevOps Summit at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
When growing capacity and power in the data center, the architectural trade-offs between server scale-up vs. scale-out continue to be debated. Both approaches are valid: scale-out adds multiple, smaller servers running in a distributed computing model, while scale-up adds fewer, more powerful servers that are capable of running larger workloads. It’s worth noting that there are additional, unique advantages that scale-up architectures offer. One big advantage is large memory and compute capacity...
SYS-CON Events announced today that IBM has been named “Diamond Sponsor” of SYS-CON's 21st Cloud Expo, which will take place on October 31 through November 2nd 2017 at the Santa Clara Convention Center in Santa Clara, California.
A look across the tech landscape at the disruptive technologies that are increasing in prominence and speculate as to which will be most impactful for communications – namely, AI and Cloud Computing. In his session at 20th Cloud Expo, Curtis Peterson, VP of Operations at RingCentral, highlighted the current challenges of these transformative technologies and shared strategies for preparing your organization for these changes. This “view from the top” outlined the latest trends and developments i...
"Loom is applying artificial intelligence and machine learning into the entire log analysis process, from start to finish and at the end you will get a human touch,” explained Sabo Taylor Diab, Vice President, Marketing at Loom Systems, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
In his session at @ThingsExpo, Eric Lachapelle, CEO of the Professional Evaluation and Certification Board (PECB), provided an overview of various initiatives to certify the security of connected devices and future trends in ensuring public trust of IoT. Eric Lachapelle is the Chief Executive Officer of the Professional Evaluation and Certification Board (PECB), an international certification body. His role is to help companies and individuals to achieve professional, accredited and worldwide re...
With major technology companies and startups seriously embracing Cloud strategies, now is the perfect time to attend 21st Cloud Expo October 31 - November 2, 2017, at the Santa Clara Convention Center, CA, and June 12-14, 2018, at the Javits Center in New York City, NY, and learn what is going on, contribute to the discussions, and ensure that your enterprise is on the right path to Digital Transformation.
Automation is enabling enterprises to design, deploy, and manage more complex, hybrid cloud environments. Yet the people who manage these environments must be trained in and understanding these environments better than ever before. A new era of analytics and cognitive computing is adding intelligence, but also more complexity, to these cloud environments. How smart is your cloud? How smart should it be? In this power panel at 20th Cloud Expo, moderated by Conference Chair Roger Strukhoff, pane...
@DevOpsSummit at Cloud Expo taking place Oct 31 - Nov 2, 2017, at the Santa Clara Convention Center, Santa Clara, CA, is co-located with the 21st International Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is ...
New competitors, disruptive technologies, and growing expectations are pushing every business to both adopt and deliver new digital services. This ‘Digital Transformation’ demands rapid delivery and continuous iteration of new competitive services via multiple channels, which in turn demands new service delivery techniques – including DevOps. In this power panel at @DevOpsSummit 20th Cloud Expo, moderated by DevOps Conference Co-Chair Andi Mann, panelists examined how DevOps helps to meet the de...
No hype cycles or predictions of zillions of things here. IoT is big. You get it. You know your business and have great ideas for a business transformation strategy. What comes next? Time to make it happen. In his session at @ThingsExpo, Jay Mason, Associate Partner at M&S Consulting, presented a step-by-step plan to develop your technology implementation strategy. He discussed the evaluation of communication standards and IoT messaging protocols, data analytics considerations, edge-to-cloud tec...
What's the role of an IT self-service portal when you get to continuous delivery and Infrastructure as Code? This general session showed how to create the continuous delivery culture and eight accelerators for leading the change. Don Demcsak is a DevOps and Cloud Native Modernization Principal for Dell EMC based out of New Jersey. He is a former, long time, Microsoft Most Valuable Professional, specializing in building and architecting Application Delivery Pipelines for hybrid legacy, and cloud ...
Amazon started as an online bookseller 20 years ago. Since then, it has evolved into a technology juggernaut that has disrupted multiple markets and industries and touches many aspects of our lives. It is a relentless technology and business model innovator driving disruption throughout numerous ecosystems. Amazon’s AWS revenues alone are approaching $16B a year making it one of the largest IT companies in the world. With dominant offerings in Cloud, IoT, eCommerce, Big Data, AI, Digital Assista...