|By Marketwired .||
|November 16, 2012 04:00 AM EST||
LONDON, UNITED KINGDOM -- (Marketwire) -- 11/16/12 -- Britain is becoming a nation of 'Skinny Nappers' according to new research out today. In a bid to get a good night's sleep over a third (34%) of British adults are slipping into their birthday suit every night before climbing in between the sheets.
Interestingly it is the over forties who are more prevalent to 'Skinny Napping' - sleeping in the nude - proving that life certainly does begin at the age of 40. Findings revealed that a fifth of Britons in their mid forties admitted that sleeping in the nude made them feel liberated and helped them to get a good night's sleep.
The UK's 'Skinny Napping' Index, conducted by the budget hotel chain Travelodge, surveyed 2,000 British adults to investigate what Britons are wearing to bed in order to get a good night's sleep. Research findings revealed that over a third (35%) of British men like to sleep in the buff compared to just a quarter of women.
Men are so fond of 'Skinny Napping', that a fifth will regularly entice their partner to bare all with them.
Yorkshire, home of the working men's club culture, the industrial revolution and coal mining has been exposed as the UK's 'Skinny Napping Capital' as three of the county's cities dominate Britain's top 10 listing of cities who like to reveal all under the covers.
The first Yorkshire city in the 'Skinny Napping' league table is Leeds, the birthplace of loudmouth DJ Chris Moyles and home to Leeds Rhinos rugby league team. Nearly half of adults (45%) residing from Leeds revealed they sleep in the nude every night.
In second place is Steel City, Sheffield, also the location of the popular 1997 film 'The Full Monty' where six unemployed men performed a striptease in order to make some extra money after losing their jobs. Fifteen years on and Sheffielders are still performing 'The Full Monty' before getting into bed as a third of adults (33%) from the city admitted to naked napping.
Completing Yorkshire's top three entries into the 'Skinny Napping' Index, is York where almost 40% of adults in the historical city bare all at bedtime.
Listed below is the top 10 list of cities baring all under the covers:
1. Leeds 2. Sheffield 3. York 4. Southampton 5. Portsmouth 6. Plymouth 7. Cambridge 8. Manchester 9. Brighton 10. Glasgow / Edinburgh
The sleep study by Travelodge hotels also investigated which UK cities like to cover up at bedtime with Belfast, the dreamy city of Spires, Oxford and Chelmsford taking the lead.
Just 12% of Belfastians prefer to bare it all under the duvet and only 17% of Oxonians sleep in the nude. The biggest surprise was Essex, despite its image of girls wearing next to nothing on a night out it's Chelmsford which completes the top three list of cities covering up at bedtime. Only 18% of adults living in Chelmsford will bare everything beneath the sheets.
Listed below is the top 10 list of cities that like to cover-up at bedtime:
1. Belfast 2. Oxford 3. Chelmsford 4. Leicester 5. Gloucester 6. Cardiff 7. Swansea 8. Coventry 9. Bristol 10. Birmingham
Shakila Ahmed, Travelodge spokeswoman, said: "Our research has highlighted a growing trend across the UK for 'Skinny Napping' as findings reveal that Britons are not shy to bare it all in a bid to get a good night's sleep.
"Even our hotel staff have reported cases of 'Skinny Napping' - sleepwalking customers is a common occurrence in hotels and over the last 12 months, 98% of sleepwalking customers have been naked men."
Researchers have reported that there are a lot of benefits to sleeping naked. The body naturally feels relaxed with no bondage of clothes and napping in the nude ensures the unobstructed flow of blood throughout the body, which helps in warming up the hands and feet, leading to a long deep comfortable sleep which makes it easier for the body to regenerate and repair itself, and build up energy for the day ahead. Also if you sleep naked with a partner it heightens the level of intimacy.
Further research findings revealed that another new trend is emerging across the UK with more Britons now wearing pyjamas for lounging in rather than for sleeping. Four out of 10 adults get changed into their pyjamas as soon as they get home from work as it helps them to relax and it signifies the end of a working day.
Over a fifth (22%) of British women admit they spend more time in their pj's than their normal clothing and confessed to doing the shopping and school run in, what used to be, the traditional sleep attire.
Notes to Editor:
The research was conducted among 2000 adults in September 2012 by OnePoll
The first budget hotel brand to launch in the UK in 1985, Travelodge now operates over 500 hotels and over 35,400 rooms across the UK, Ireland (11) and Spain (4). Travelodge plans to grow its estate to 1,100 hotels and 100,000 rooms by 2025. Over 13 million people stayed with Travelodge last year and 90% of reservations are currently made online at www.travelodge.co.uk, where room rates start at GBP 19 per night. The chain employs over 6,000 staff.
SYS-CON Media announced today that @WebRTCSummit Blog, the largest WebRTC resource in the world, has been launched. @WebRTCSummit Blog offers top articles, news stories, and blog posts from the world's well-known experts and guarantees better exposure for its authors than any other publication. @WebRTCSummit Blog can be bookmarked ▸ Here @WebRTCSummit conference site can be bookmarked ▸ Here
Feb. 25, 2017 08:00 PM EST Reads: 13,545
In his session at DevOps Summit, Tapabrata Pal, Director of Enterprise Architecture at Capital One, will tell a story about how Capital One has embraced Agile and DevOps Security practices across the Enterprise – driven by Enterprise Architecture; bringing in Development, Operations and Information Security organizations together. Capital Ones DevOpsSec practice is based upon three "pillars" – Shift-Left, Automate Everything, Dashboard Everything. Within about three years, from 100% waterfall, C...
Feb. 25, 2017 08:00 PM EST Reads: 11,317
With major technology companies and startups seriously embracing IoT strategies, now is the perfect time to attend @ThingsExpo 2016 in New York. Learn what is going on, contribute to the discussions, and ensure that your enterprise is as "IoT-Ready" as it can be! Internet of @ThingsExpo, taking place June 6-8, 2017, at the Javits Center in New York City, New York, is co-located with 20th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry p...
Feb. 25, 2017 08:00 PM EST Reads: 1,911
SYS-CON Events announced today that Addteq will exhibit at SYS-CON's @DevOpsSummit at Cloud Expo New York, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Addteq is one of the top 10 Platinum Atlassian Experts who specialize in DevOps, custom and continuous integration, automation, plugin development, and consulting for midsize and global firms. Addteq firmly believes that automation is essential for successful software releases. Addteq centers its products an...
Feb. 25, 2017 07:45 PM EST Reads: 421
In his keynote at @ThingsExpo, Chris Matthieu, Director of IoT Engineering at Citrix and co-founder and CTO of Octoblu, focused on building an IoT platform and company. He provided a behind-the-scenes look at Octoblu’s platform, business, and pivots along the way (including the Citrix acquisition of Octoblu).
Feb. 25, 2017 07:30 PM EST Reads: 1,799
You think you know what’s in your data. But do you? Most organizations are now aware of the business intelligence represented by their data. Data science stands to take this to a level you never thought of – literally. The techniques of data science, when used with the capabilities of Big Data technologies, can make connections you had not yet imagined, helping you discover new insights and ask new questions of your data. In his session at @ThingsExpo, Sarbjit Sarkaria, data science team lead ...
Feb. 25, 2017 07:00 PM EST Reads: 8,810
SYS-CON Events announced today that IoT Now has been named “Media Sponsor” of SYS-CON's 20th International Cloud Expo, which will take place on June 6–8, 2017, at the Javits Center in New York City, NY. IoT Now explores the evolving opportunities and challenges facing CSPs, and it passes on some lessons learned from those who have taken the first steps in next-gen IoT services.
Feb. 25, 2017 07:00 PM EST Reads: 1,674
SYS-CON Events announced today that WineSOFT will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Based in Seoul and Irvine, WineSOFT is an innovative software house focusing on internet infrastructure solutions. The venture started as a bootstrap start-up in 2010 by focusing on making the internet faster and more powerful. WineSOFT’s knowledge is based on the expertise of TCP/IP, VPN, SSL, peer-to-peer, mob...
Feb. 25, 2017 06:45 PM EST Reads: 1,933
For organizations that have amassed large sums of software complexity, taking a microservices approach is the first step toward DevOps and continuous improvement / development. Integrating system-level analysis with microservices makes it easier to change and add functionality to applications at any time without the increase of risk. Before you start big transformation projects or a cloud migration, make sure these changes won’t take down your entire organization.
Feb. 25, 2017 06:30 PM EST Reads: 1,385
The Internet of Things can drive efficiency for airlines and airports. In their session at @ThingsExpo, Shyam Varan Nath, Principal Architect with GE, and Sudip Majumder, senior director of development at Oracle, discussed the technical details of the connected airline baggage and related social media solutions. These IoT applications will enhance travelers' journey experience and drive efficiency for the airlines and the airports.
Feb. 25, 2017 06:30 PM EST Reads: 2,167
Big Data, cloud, analytics, contextual information, wearable tech, sensors, mobility, and WebRTC: together, these advances have created a perfect storm of technologies that are disrupting and transforming classic communications models and ecosystems. In his session at @ThingsExpo, Erik Perotti, Senior Manager of New Ventures on Plantronics’ Innovation team, provided an overview of this technological shift, including associated business and consumer communications impacts, and opportunities it m...
Feb. 25, 2017 06:00 PM EST Reads: 7,689
When you focus on a journey from up-close, you look at your own technical and cultural history and how you changed it for the benefit of the customer. This was our starting point: too many integration issues, 13 SWP days and very long cycles. It was evident that in this fast-paced industry we could no longer afford this reality. We needed something that would take us beyond reducing the development lifecycles, CI and Agile methodologies. We made a fundamental difference, even changed our culture...
Feb. 25, 2017 05:45 PM EST Reads: 2,935
With billions of sensors deployed worldwide, the amount of machine-generated data will soon exceed what our networks can handle. But consumers and businesses will expect seamless experiences and real-time responsiveness. What does this mean for IoT devices and the infrastructure that supports them? More of the data will need to be handled at - or closer to - the devices themselves.
Feb. 25, 2017 05:45 PM EST Reads: 2,216
Updating DevOps to the latest production data slows down your development cycle. Probably it is due to slow, inefficient conventional storage and associated copy data management practices. In his session at @DevOpsSummit at 20th Cloud Expo, Dhiraj Sehgal, in Product and Solution at Tintri, will talk about DevOps and cloud-focused storage to update hundreds of child VMs (different flavors) with updates from a master VM in minutes, saving hours or even days in each development cycle. He will also...
Feb. 25, 2017 05:15 PM EST Reads: 2,681
SYS-CON Events announced today that Dataloop.IO, an innovator in cloud IT-monitoring whose products help organizations save time and money, has been named “Bronze Sponsor” of SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Dataloop.IO is an emerging software company on the cutting edge of major IT-infrastructure trends including cloud computing and microservices. The company, founded in the UK but now based in San Fran...
Feb. 25, 2017 05:00 PM EST Reads: 2,918