Welcome!

News Feed Item

Callcredit is Reaching Out to Online Retailers to Include Stricter ID Checks

LEEDS, UNITED KINGDOM -- (Marketwire) -- 11/19/12 -- As Alcohol Awareness Week begins (19 - 25 November) Callcredit Information Group is highlighting to online retailers to ensure strict ID checks are in place when alcohol is being purchased online.

Experts in the fields of credit referencing, marketing services, consumer information, interactive solutions and consultative analytics, Callcredit is in strong support of the initiative, organised by Alcohol Concern to raise awareness of the social and health issues surrounding alcohol, and is keen to highlight the importance of strict online identification as this is a potential area of vulnerability for the retail sector.

The reality is that few young people now wait until they are 18 to drink, more than eight out of 10 have already tried alcohol by the time they are 15, and where underage drinking has actually declined in recent years, those who are drinking are consuming more alcohol, more often. A recent report published by Plymouth University and underage sales auditors Serve Legal highlighted online sales as being a 'significant' problem in the battle against underage drinking, with illegal purchases being difficult to police.

Selling alcohol to minors is an offence punishable by a fine of up to GBP 20,000 - as well as causing significant reputational damage to the seller - and retailers have responded by introducing strict ID checks at the checkout, with 'Think 21' or 'Think 25' policies becoming increasingly common, however these strict verifications are still to be seen online.

Ben Allott, Business Development Manager, Callcredit Information Group said: "The challenge for online traders is arguably greater when their customers can hide behind the relative anonymity that the internet offers. Online sales are an area of growth for retailers with online alcohol sales in general shown to be increasing 25% year-on-year. Although this isn't the figure for the amount of alcohol purchased by underage drinkers online and many of these purchasers are likely to be adults, the possibility that underage drinkers are using online services as a means of obtaining alcohol cannot be ruled out.

"We understand the difficulty online retailers face when it comes to online alcohol sales and ID verification and most major retailers do have some safeguards in place to meet their legal responsibilities when selling and promoting alcohol online, more does need to be done at the point of sale by all retailers to ensure that underage alcohol purchases are identified at the earliest possible stage rather than the responsibility often resting with the delivery driver."

To help online retailers with identity and age verification Callcredit has produced a lightweight and transparent Age Verification solution enabling online retailers to verify a customer's personal details via a wide range of independent data sources, including the Electoral Roll, driving licence records, passport information and financial data. Once a customer has registered on the retailer's site, their details are automatically checked against these databases and an instant decision is returned. In addition, the system can check the bank account and card details of the customer once they are provided during the transaction, giving additional confidence in confirming age and preventing fraud.

A new mandatory licensing condition is shortly expected to require robust age verification for online and mail order sales of alcohol, alongside the Online Purchasing of Goods and Services (Age Verification) Bill currently being considered in relation to other products and services - making it vital that retailers act now.

Ben added: "With alcohol abuse a growing concern in young people online retailers need to improve their age verification procedures as it isn't enough just relying on the driver checking identification at the point of delivery and making a decision to withhold the order if they suspect the purchaser is under the age of 18."

For further information on Alcohol awareness week visit http://www.alcoholconcern.org.uk/campaign/alcohol-awareness-week.

About Callcredit Information Group - www.callcredit.co.uk

Callcredit Information Group's leading approach to deploying consumer information brings together experts across the fields of credit referencing, marketing services, interactive solutions and consultative analytics to provide clients with a range of innovative and effective products to discover new customers and to engage with current customers to optimise and increase profitability.

Products include award-winning fraud verification tools and database solutions to positively verify consumers, global operations to help expand businesses into new markets, digital solutions to improve the overall journey consumers make during interaction with a brand, customer handling to ensure consumer satisfaction at all levels and consumer marketing data and segmentation to improve understanding and targeting of customers and prospects.

Callcredit also offers products for their clients to assess a customer's credit risk and affordability and their experts in collections and recoveries provide tailored debt recovery and tracing tools. Their market analysis and network planning function helps organisations develop profitable retail networks, and their tools in multi bureau, analytics and metrics work to provide fully assessed bureau data.

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

Latest Stories
In his general session at 19th Cloud Expo, Manish Dixit, VP of Product and Engineering at Dice, discussed how Dice leverages data insights and tools to help both tech professionals and recruiters better understand how skills relate to each other and which skills are in high demand using interactive visualizations and salary indicator tools to maximize earning potential. Manish Dixit is VP of Product and Engineering at Dice. As the leader of the Product, Engineering and Data Sciences team at D...
SYS-CON Events announced today that Juniper Networks (NYSE: JNPR), an industry leader in automated, scalable and secure networks, will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Juniper Networks challenges the status quo with products, solutions and services that transform the economics of networking. The company co-innovates with customers and partners to deliver automated, scalable and secure network...
Cognitive Computing is becoming the foundation for a new generation of solutions that have the potential to transform business. Unlike traditional approaches to building solutions, a cognitive computing approach allows the data to help determine the way applications are designed. This contrasts with conventional software development that begins with defining logic based on the current way a business operates. In her session at 18th Cloud Expo, Judith S. Hurwitz, President and CEO of Hurwitz & ...
Everyone wants to use containers, but monitoring containers is hard. New ephemeral architecture introduces new challenges in how monitoring tools need to monitor and visualize containers, so your team can make sense of everything. In his session at @DevOpsSummit, David Gildeh, co-founder and CEO of Outlyer, will go through the challenges and show there is light at the end of the tunnel if you use the right tools and understand what you need to be monitoring to successfully use containers in your...
The explosion of new web/cloud/IoT-based applications and the data they generate are transforming our world right before our eyes. In this rush to adopt these new technologies, organizations are often ignoring fundamental questions concerning who owns the data and failing to ask for permission to conduct invasive surveillance of their customers. Organizations that are not transparent about how their systems gather data telemetry without offering shared data ownership risk product rejection, regu...
@GonzalezCarmen has been ranked the Number One Influencer and @ThingsExpo has been named the Number One Brand in the “M2M 2016: Top 100 Influencers and Brands” by Analytic. Onalytica analyzed tweets over the last 6 months mentioning the keywords M2M OR “Machine to Machine.” They then identified the top 100 most influential brands and individuals leading the discussion on Twitter.
Grape Up is a software company, specialized in cloud native application development and professional services related to Cloud Foundry PaaS. With five expert teams that operate in various sectors of the market across the USA and Europe, we work with a variety of customers from emerging startups to Fortune 1000 companies.
Financial Technology has become a topic of intense interest throughout the cloud developer and enterprise IT communities. Accordingly, attendees at the upcoming 20th Cloud Expo at the Javits Center in New York, June 6-8, 2017, will find fresh new content in a new track called FinTech.
New competitors, disruptive technologies, and growing expectations are pushing every business to both adopt and deliver new digital services. This ‘Digital Transformation’ demands rapid delivery and continuous iteration of new competitive services via multiple channels, which in turn demands new service delivery techniques – including DevOps. In this power panel at @DevOpsSummit 20th Cloud Expo, moderated by DevOps Conference Co-Chair Andi Mann, panelists will examine how DevOps helps to meet th...
With major technology companies and startups seriously embracing Cloud strategies, now is the perfect time to attend @CloudExpo | @ThingsExpo, June 6-8, 2017, at the Javits Center in New York City, NY and October 31 - November 2, 2017, Santa Clara Convention Center, CA. Learn what is going on, contribute to the discussions, and ensure that your enterprise is on the right path to Digital Transformation.
SYS-CON Events announced today that Hitachi, the leading provider the Internet of Things and Digital Transformation, will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Hitachi Data Systems, a wholly owned subsidiary of Hitachi, Ltd., offers an integrated portfolio of services and solutions that enable digital transformation through enhanced data management, governance, mobility and analytics. We help globa...
SYS-CON Events announced today that Interoute, owner-operator of one of Europe's largest networks and a global cloud services platform, has been named “Bronze Sponsor” of SYS-CON's 20th Cloud Expo, which will take place on June 6-8, 2017 at the Javits Center in New York, New York. Interoute is the owner-operator of one of Europe's largest networks and a global cloud services platform which encompasses 12 data centers, 14 virtual data centers and 31 colocation centers, with connections to 195 add...
@DevOpsSummit at Cloud taking place June 6-8, 2017, at Javits Center, New York City, is co-located with the 20th International Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long developm...
The age of Digital Disruption is evolving into the next era – Digital Cohesion, an age in which applications securely self-assemble and deliver predictive services that continuously adapt to user behavior. Information from devices, sensors and applications around us will drive services seamlessly across mobile and fixed devices/infrastructure. This evolution is happening now in software defined services and secure networking. Four key drivers – Performance, Economics, Interoperability and Trust ...
Blockchain is a shared, secure record of exchange that establishes trust, accountability and transparency across supply chain networks. Supported by the Linux Foundation's open source, open-standards based Hyperledger Project, Blockchain has the potential to improve regulatory compliance, reduce cost and time for product recall as well as advance trade. Are you curious about Blockchain and how it can provide you with new opportunities for innovation and growth? In her session at 20th Cloud Exp...