Welcome!

News Feed Item

Ambience Lighting, Space Saving Furniture & Baking Equipment are the UK's Most Popular Homeware Items

LONDON, November 20, 2012 /PRNewswire/ --

The countdown to Christmas officially begins online on Cyber Monday, 26th November with record-breaking sales on ambience lighting, space saving furniture and baking equipment expected between 4-5PM on Wayfair.co.uk

Wayfair.co.uk, a UK online retailer of everything for the  home has today announced its sales predictions for Cyber Monday, the web's biggest shopping day which falls globally on Monday 26th November. Peak shopping time on the site is expected to be between 4-5PM, with a fairly equal consumer gender split - 52% females v 48% males buying items for the home.

     (Photo: http://photos.prnewswire.com/prnh/20121105/573305 )

With Christmas being the perfect time for entertaining friends and hosting family-get-togethers, Wayfair.co.uk expects high demands for the second-year running on its ambience lighting products with the addition of space saving furniture and baking equipment. It expects this year's top five selling products will be:

  1. Home Essence Mother and Child Floor Lamp
  2. Astro Lighting Amalfi Wall Light
  3. Home Essence Boston Stowaway 4 stool dining set
  4. Home Essence Stanley Butterfly 4 Chair Dining Set
  5. KitchenCraft Cast Iron Steel Baking stone

While Cyber Monday has traditionally been regarded as a US commercial tactic along with Black Friday, following Thanksgiving, it has today developed into a worldwide online retail phenomenon, particularly in the UK. Wayfair.co.uk experienced its biggest ever sales peak last year on Cyber Monday, 28th November 2011 at 4.30PM.

"Last year we saw a major sales peak on Cyber Monday which despite it not being a major day on the British retail calendar, it has today become our biggest trading day of the year. We're gearing ourselves up for it again by offering mass discounts and free delivery on thousands of homeware items and furniture," commented Joel Stevenson, UK Managing Director, Wayfair.co.uk. "We're expecting significant sales peaks particularly on ambience lighting, space saving furniture which makes perfect sense being practical homeware items for hosting sociable yet intimate get-togethers over the holiday season. We've seen however a growing demand in baking products throughout the year, with the Cast Iron Baking Stone being one of the most popular items of 2012."

In 2011, Wayfair.co.uk saw an impressive peak in sales for two particular ambience lighting products being the Rome Floor Lamp in Satin Chrome, and Dar Lighting Boda One Light Pendant in Satin Chrome, followed by the Cordless Hot Tray in brushed steel, emphasising last year's demands for chrome and steel finished home items.

A recent survey conducted by Wayfair US, showed over three quarters (77%) of its online shoppers are planning to shop exclusively online on Black Friday, traditionally a bricks and mortar only shopping spree. The emphatic and continual shift in consumer behaviour towards online purchasing signals an all-time high for e-commerce, with forecasts of more than £60 billion worth of gross online sales expected to be made within the seasonal Thanksgiving period, in the US alone. Wayfair US has increased the number of products available on its site by 500% along with staff numbers, has shortened delivery times and opened two new warehouses on both coasts, ready to meet its up-coming high seasonal demands.

Cyber Monday signifies the start of the Christmas shopping period when Britons are gearing themselves up for major bargain-hunting. With the UK economy in the midst of depression, finding the most competitive deals on the marketplace coupled with free delivery options are now vital considerations for UK shoppers.

Notes to editors:

The items listed in the press release have been discounted and can be found on Wayfair.co.uk:

  1. Home Essence Mother and Child Floor Lamp, £39.99 - includes 55% discount plus free delivery
  2. Astro Lighting Amalfi Wall Light, £29.52 - includes 17% discount plus free delivery
  3. Home Essence Boston Stowaway 4 stool dining set, £176.99 - includes 29% discount plus free delivery
  4. Home Essence Stanley Butterfly 4 Chair Dining Set, £112.99 - includes 51% discount plus free delivery
  5. KitchenCraft Cast Iron Steel Baking stone, £14.99 - includes 58% discount

For more Wayfair.co.uk Cyber Monday deals, click here.

About Wayfair.co.uk:

Wayfair LLC is the parent company of Wayfair.co.uk - an online retailer offering everything for the home. With a massive selection of over 500,000 items for the home, to suit all styles and budgets from over 1,600 leading brands - chances are you'll find just the right item for your home. Other sites under the Wayfair umbrella include Wayfair.com, Wayfair.de, Wayfair.com.au, AllModern.co.uk, AllModern.com and JossandMain.com.

Headquartered in Boston, Massachusetts, USA, Wayfair employs over 1,300 people globally and was recently named the 28th most valuable private digital company by Business Insider. Wayfair has in total seven business and distribution centres across the United States, the United Kingdom, Ireland, Germany and Australia.

Media contact:

To arrange an interview, request high resolution photography or for more information on Wayfair.co.uk, please contact:

Karen Hamblen
UK PR Manager, Wayfair.co.uk
Email: [email protected]
Mob: +44(0)7-427-317-167


SOURCE Wayfair.co.uk

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
SYS-CON Events announced today that Interoute, owner-operator of one of Europe's largest networks and a global cloud services platform, has been named “Bronze Sponsor” of SYS-CON's 20th Cloud Expo, which will take place on June 6-8, 2017 at the Javits Center in New York, New York. Interoute is the owner-operator of one of Europe's largest networks and a global cloud services platform which encompasses 12 data centers, 14 virtual data centers and 31 colocation centers, with connections to 195 add...
Deep learning has been very successful in social sciences and specially areas where there is a lot of data. Trading is another field that can be viewed as social science with a lot of data. With the advent of Deep Learning and Big Data technologies for efficient computation, we are finally able to use the same methods in investment management as we would in face recognition or in making chat-bots. In his session at 20th Cloud Expo, Gaurav Chakravorty, co-founder and Head of Strategy Development ...
Interoute has announced the integration of its Global Cloud Infrastructure platform with Rancher Labs’ container management platform, Rancher. This approach enables enterprises to accelerate their digital transformation and infrastructure investments. Matthew Finnie, Interoute CTO commented “Enterprises developing and building apps in the cloud and those on a path to Digital Transformation need Digital ICT Infrastructure that allows them to build, test and deploy faster than ever before. The in...
SYS-CON Events announced today that CA Technologies has been named “Platinum Sponsor” of SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY, and the 21st International Cloud Expo®, which will take place October 31-November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. CA Technologies helps customers succeed in a future where every business – from apparel to energy – is being rewritten by software. From ...
In today's enterprise, digital transformation represents organizational change even more so than technology change, as customer preferences and behavior drive end-to-end transformation across lines of business as well as IT. To capitalize on the ubiquitous disruption driving this transformation, companies must be able to innovate at an increasingly rapid pace. Traditional approaches for driving innovation are now woefully inadequate for keeping up with the breadth of disruption and change facing...
What sort of WebRTC based applications can we expect to see over the next year and beyond? One way to predict development trends is to see what sorts of applications startups are building. In his session at @ThingsExpo, Arin Sime, founder of WebRTC.ventures, will discuss the current and likely future trends in WebRTC application development based on real requests for custom applications from real customers, as well as other public sources of information,
SYS-CON Events announced today that Infranics will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Since 2000, Infranics has developed SysMaster Suite, which is required for the stable and efficient management of ICT infrastructure. The ICT management solution developed and provided by Infranics continues to add intelligence to the ICT infrastructure through the IMC (Infra Management Cycle) based on mathemat...
Virtualization over the past years has become a key strategy for IT to acquire multi-tenancy, increase utilization, develop elasticity and improve security. And virtual machines (VMs) are quickly becoming a main vehicle for developing and deploying applications. The introduction of containers seems to be bringing another and perhaps overlapped solution for achieving the same above-mentioned benefits. Are a container and a virtual machine fundamentally the same or different? And how? Is one techn...
SYS-CON Events announced today that Cloudistics, an on-premises cloud computing company, has been named “Bronze Sponsor” of SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Cloudistics delivers a complete public cloud experience with composable on-premises infrastructures to medium and large enterprises. Its software-defined technology natively converges network, storage, compute, virtualization, and management into a ...
Now that the world has connected “things,” we need to build these devices as truly intelligent in order to create instantaneous and precise results. This means you have to do as much of the processing at the point of entry as you can: at the edge. The killer use cases for IoT are becoming manifest through AI engines on edge devices. An autonomous car has this dual edge/cloud analytics model, producing precise, real-time results. In his session at @ThingsExpo, John Crupi, Vice President and Eng...
What if you could build a web application that could support true web-scale traffic without having to ever provision or manage a single server? Sounds magical, and it is! In his session at 20th Cloud Expo, Chris Munns, Senior Developer Advocate for Serverless Applications at Amazon Web Services, will show how to build a serverless website that scales automatically using services like AWS Lambda, Amazon API Gateway, and Amazon S3. We will review several frameworks that can help you build serverle...
In the enterprise today, connected IoT devices are everywhere – both inside and outside corporate environments. The need to identify, manage, control and secure a quickly growing web of connections and outside devices is making the already challenging task of security even more important, and onerous. In his session at @ThingsExpo, Rich Boyer, CISO and Chief Architect for Security at NTT i3, will discuss new ways of thinking and the approaches needed to address the emerging challenges of securit...
The taxi industry never saw Uber coming. Startups are a threat to incumbents like never before, and a major enabler for startups is that they are instantly “cloud ready.” If innovation moves at the pace of IT, then your company is in trouble. Why? Because your data center will not keep up with frenetic pace AWS, Microsoft and Google are rolling out new capabilities In his session at 20th Cloud Expo, Don Browning, VP of Cloud Architecture at Turner, will posit that disruption is inevitable for c...
SYS-CON Events announced today that Loom Systems will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Founded in 2015, Loom Systems delivers an advanced AI solution to predict and prevent problems in the digital business. Loom stands alone in the industry as an AI analysis platform requiring no prior math knowledge from operators, leveraging the existing staff to succeed in the digital era. With offices in S...
There are 66 million network cameras capturing terabytes of data. How did factories in Japan improve physical security at the facilities and improve employee productivity? Edge Computing reduces possible kilobytes of data collected per second to only a few kilobytes of data transmitted to the public cloud every day. Data is aggregated and analyzed close to sensors so only intelligent results need to be transmitted to the cloud. Non-essential data is recycled to optimize storage.