Welcome!

News Feed Item

TELUS World of Science-Edmonton Offers Your "Last Chance" in Canada to See STAR WARS(TM) Identities: The Exhibition

EDMONTON, ALBERTA -- (Marketwire) -- 11/22/12 -- Is The Force strong with Edmonton? It appears so. This western Canadian city known for its sprawling West Edmonton Mall and an equally enormous river valley (22 times the size of New York's Central Park) was one of only two cities in all of North America to win the bid for STAR WARS(TM) Identities: The Exhibition.

STAR WARS(TM) Identities: The Exhibition is a truly out-of-this-world interactive exhibition appearing October 27, 2012 through to April 1, 2013 in the impressive TELUS World of Science-Edmonton. Like the science fiction franchise that inspired it, this interactive exhibition is huge. It includes 200 props, artwork, and original pieces from the Lucasfilm archives. In fact, it took 10 semi-trucks to move the artifacts and staging in, according to Mike Steger, director of marketing and communications with TELUS World of Science-Edmonton. The exhibition is visually stunning, of course - a sci-fi feast of sights and sounds - but the bigger deal is what children and parents will learn as they walk through it.

"It uses the characters from Stars Wars - particularly Anakin and Luke - as teaching tools," says Steger. The props and the particularly powerful video clips from the movies deliver the message.

As you go through exhibit, there are three main areas: origins, influences and choices. The exhibit teaches you how these three areas help develop your identity.

"Genetics, psychology, neuropsychology make you who you are. But to make it fun, how we're going to show this is through the universe of Star Wars," says Jacques-Andre Dupont, president of Montreal's X3 Productions and producer of the exhibit.

"It's entertaining, fun, and there's the glitz and glamour of Hollywood," adds Steger.

In fact, it's sort of like seeing the Star Wars movies for the very first time - with the added thrill of actually being in them. Before you enter, you are given a radio with an earpiece and a wrist-band that allows you to interact with what you will see.

As you walk through the 10,000 square foot exhibit, you learn about Origins (genetics, culture, and family), Influences (mentors and friends) and Choices. In the Choices station, you are given a series of questions about how you would react to a specific hypothetical event in the Star Wars universe. Making the whole experience especially exciting, your wrist-band triggers various audio and video experiences that offer more explanations of the artifacts you're seeing.

To say that the artifacts in this exhibit are incredibly cool is an understatement. Straight from the Lucasfilm Archives, you will see original Stormtrooper helmets from the Episode IV: A New Hope and Episode V: The Empire Strikes Back. There is also a display of Yoda, including the very first concept drawings of this mythic character. "The Millennium Falcon is my favourite artifact," says Steger. "To see some of the models from the movies is really exciting, but this one especially!"

This is an entirely new exhibit created by X3 Productions out of Montreal. After spending a couple of years of designing and building, it launched this last spring in April in Montreal. In September it packed up and came to Edmonton. This is the second-only appearance that STAR WARS Identities(TM): The Exhibition will be making in all of North America. "Edmonton is your last chance to see it before it goes to Europe and Asia," says Steger.

Looking for more things to do in Edmonton this winter? Edmonton offers fantastic choices in shopping and dining, a vibrant arts scene, and don't forget, it's also Canada's festival city, with cultural celebrations and festivals all year - including ones that celebrate how out-of-this-world beautiful Edmonton is at this time of year.

Visit Edmonton.com for more information on Edmonton Tourism, or follow us on Twitter and like us on Facebook.

Edmonton Economic Development Corporation (EEDC) provides leadership in economic development, markets Edmonton as a must-see destination, manages the Shaw Conference Centre and Edmonton Research Park, and acts as a stakeholder in TEC Edmonton, a joint venture with the University of Alberta. For more information, visit www.edmonton.com Learn more about Edmonton through the stories of people who've experienced it at www.edmontonstories.ca

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

Latest Stories
Fact: storage performance problems have only gotten more complicated, as applications not only have become largely virtualized, but also have moved to cloud-based infrastructures. Storage performance in virtualized environments isn’t just about IOPS anymore. Instead, you need to guarantee performance for individual VMs, helping applications maintain performance as the number of VMs continues to go up in real time. In his session at Cloud Expo, Dhiraj Sehgal, Product and Marketing at Tintri, sha...
Whether your IoT service is connecting cars, homes, appliances, wearable, cameras or other devices, one question hangs in the balance – how do you actually make money from this service? The ability to turn your IoT service into profit requires the ability to create a monetization strategy that is flexible, scalable and working for you in real-time. It must be a transparent, smoothly implemented strategy that all stakeholders – from customers to the board – will be able to understand and comprehe...
Businesses and business units of all sizes can benefit from cloud computing, but many don't want the cost, performance and security concerns of public cloud nor the complexity of building their own private clouds. Today, some cloud vendors are using artificial intelligence (AI) to simplify cloud deployment and management. In his session at 20th Cloud Expo, Ajay Gulati, Co-founder and CEO of ZeroStack, will discuss how AI can simplify cloud operations. He will cover the following topics: why clou...
CloudJumper, a Workspace as a Service (WaaS) platform innovator for agile business IT, has been recognized with the Customer Value Leadership Award for its nWorkSpace platform by Frost & Sullivan. The company was also featured in a new report(1) by the industry research firm titled, “Desktop-as-a-Service Buyer’s Guide, 2016,” which provides a comprehensive comparison of DaaS providers, including CloudJumper, Amazon, VMware, and Microsoft.
"Dice has been around for the last 20 years. We have been helping tech professionals find new jobs and career opportunities," explained Manish Dixit, VP of Product and Engineering at Dice, in this SYS-CON.tv interview at 19th Cloud Expo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
"Qosmos has launched L7Viewer, a network traffic analysis tool, so it analyzes all the traffic between the virtual machine and the data center and the virtual machine and the external world," stated Sebastien Synold, Product Line Manager at Qosmos, in this SYS-CON.tv interview at 19th Cloud Expo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
More and more brands have jumped on the IoT bandwagon. We have an excess of wearables – activity trackers, smartwatches, smart glasses and sneakers, and more that track seemingly endless datapoints. However, most consumers have no idea what “IoT” means. Creating more wearables that track data shouldn't be the aim of brands; delivering meaningful, tangible relevance to their users should be. We're in a period in which the IoT pendulum is still swinging. Initially, it swung toward "smart for smar...
The Internet of Things will challenge the status quo of how IT and development organizations operate. Or will it? Certainly the fog layer of IoT requires special insights about data ontology, security and transactional integrity. But the developmental challenges are the same: People, Process and Platform and how we integrate our thinking to solve complicated problems. In his session at 19th Cloud Expo, Craig Sproule, CEO of Metavine, demonstrated how to move beyond today's coding paradigm and sh...
Rapid innovation, changing business landscapes, and new IT demands force businesses to make changes quickly. In the eyes of many, containers are at the brink of becoming a pervasive technology in enterprise IT to accelerate application delivery. In this presentation, attendees learned about the: The transformation of IT to a DevOps, microservices, and container-based architecture What are containers and how DevOps practices can operate in a container-based environment A demonstration of how ...
Application transformation and DevOps practices are two sides of the same coin. Enterprises that want to capture value faster, need to deliver value faster – time value of money principle. To do that enterprises need to build cloud-native apps as microservices by empowering teams to build, ship, and run in production. In his session at @DevOpsSummit at 19th Cloud Expo, Neil Gehani, senior product manager at HPE, discussed what every business should plan for how to structure their teams to delive...
"Venafi has a platform that allows you to manage, centralize and automate the complete life cycle of keys and certificates within the organization," explained Gina Osmond, Sr. Field Marketing Manager at Venafi, in this SYS-CON.tv interview at DevOps at 19th Cloud Expo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
"We are a modern development application platform and we have a suite of products that allow you to application release automation, we do version control, and we do application life cycle management," explained Flint Brenton, CEO of CollabNet, in this SYS-CON.tv interview at DevOps at 19th Cloud Expo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
In his keynote at 18th Cloud Expo, Andrew Keys, Co-Founder of ConsenSys Enterprise, provided an overview of the evolution of the Internet and the Database and the future of their combination – the Blockchain. Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life sett...
We are always online. We access our data, our finances, work, and various services on the Internet. But we live in a congested world of information in which the roads were built two decades ago. The quest for better, faster Internet routing has been around for a decade, but nobody solved this problem. We’ve seen band-aid approaches like CDNs that attack a niche's slice of static content part of the Internet, but that’s it. It does not address the dynamic services-based Internet of today. It does...
The WebRTC Summit New York, to be held June 6-8, 2017, at the Javits Center in New York City, NY, announces that its Call for Papers is now open. Topics include all aspects of improving IT delivery by eliminating waste through automated business models leveraging cloud technologies. WebRTC Summit is co-located with 20th International Cloud Expo and @ThingsExpo. WebRTC is the future of browser-to-browser communications, and continues to make inroads into the traditional, difficult, plug-in web ...