News Feed Item

Mobisparks Conference Identifies Key Mobile Trends in India

BANGALORE, November 27, 2012 /PRNewswire/ --

The inaugural edition of MobiSparks, a unique conference and showcase of Indian mobile startups, ended on an energetic note in Bangalore today. Over 300 attendees attended the packed event, sponsored by Sequoia Capital, Vodafone, One97 Mobility Fund and UK Trade and Investment.

YourStory.in has built upon its unique relationships with startups as well as investors to bring together an outstanding forum focused purely on mobile innovation in India, explained Shradha Sharma, YourStory.in founder.

An authoritative report, MobiSparks 2012, was also released at the event, featuring the Top 15 mobile startups and apps in India chosen by an expert selection committee.

"In the next 12-18 months we will see major global mobile startups emerging from India. Mobile remittances are big in India. Interesting problems waiting for innovative mobile solutions are discovery, healthcare, education, payments and enterprise mobility," observed Mohit Bhatnagar, MD, Sequoia Capital India.

Buzz and hype about the mobile industry has been alive in India for at least a dozen years, said Sanjay Anandram, an investor, mentor and author. "India is now a supplier as well as a market, and access prices are falling for mobile," said Anandram.

"Indian startups are getting distracted by how to get investments," cautioned Sandeep Amar, who heads apps, WAP, ad server business at One97.

More Indian startups need to go beyond cut-and-paste and do original work. "There's a lot of stuff that can be opened up for the mass market in India via mobiles. Unfortunately, the rural market is not considered sexy by many urban mobile developers," observed Jonathan Bill, SVP, Vodafone India.

"Enterprise mobility, especially for SMEs, is a bigger opportunity in India than in any other country," advised Bill. Vodafone India's revenue share is 70% with content providers and developers, but the share offered by other Indian mobile operators is much lower.

"We are close to many problems in India, we need to innovate right here," said Ramesh Krishnan, head of User Experience Practice in MphasiS.

"In India everything is the next big thing, from e-commerce onwards. But app developers in India need better improvement in design, beyond functionality," said Ashwin Venkatraman, Director & Head, Developer Platform at InMobi.

Hot mobile trends identified by the expert panel at MobiSparks include: home automation, personalised infotainment, commerce, local deal apps and healthcare.  

Ravi Gururaj, Vice President of Products and Cloud Platforms at Citrix Systems, offered five brainstorming techniques for startups to build on a core app idea: flip, tangent, enhance, disrupt, and fuse.

Rohit Singal, Founder & CEO, Sourcebits, delivered an extremely relevant and insightful workshop on how to successfully build and monetize apps, covering everything from ideation and execution to marketing and pivoting.

MobiSparks adds to the YourStory's annual lineup of startup showcases, which includes TechSparks, aimed at product technology startups that has run successfully for four editions, and e-Sparks, aimed at e-commerce startups that is one edition old.

"If you want a good overview of key developments in mobile this year, and upcoming trends and shifts in 2013 and beyond, the MobiSparks report is the best place to start," said Dr Madanmohan Rao, research editor at YourStory, and curator of the report.

The top Indian mobile startups picked at the event are: IQLECT, Grene Robotics, Visarity Technology, App Me In, SectorQube Technolabs, Uniphore, AstralPad, Rhapsody Labs, Jana Care, Remo Software, MintM Loyalty Services, AirGol.com, MobileCozy Solutions, and RainingClouds Technologies.

The leading mobile apps from India for 2012 are: Twaang, Hubbl, WooMe, LoReMo and PhonOn. There were also pitches by four new apps being recently launched: InTouchApp for contact management, DeckApp for making presentations from mobile devices,

Native5 cloud platform that allows development and management of apps, and Robotics-Live featuring robots controllable by smartphones.

Details on these startups and apps, along with the comprehensive MobiSparks report on India's mobile market, are available here.

For more details, contact:

[email protected]

Twitter account: @MobiSparks Hashtag: #msparks

SOURCE YourStory Media Pvt. Ltd,

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
DevOps is being widely accepted (if not fully adopted) as essential in enterprise IT. But as Enterprise DevOps gains maturity, expands scope, and increases velocity, the need for data-driven decisions across teams becomes more acute. DevOps teams in any modern business must wrangle the ‘digital exhaust’ from the delivery toolchain, "pervasive" and "cognitive" computing, APIs and services, mobile devices and applications, the Internet of Things, and now even blockchain. In this power panel at @...
Traditional on-premises data centers have long been the domain of modern data platforms like Apache Hadoop, meaning companies who build their business on public cloud were challenged to run Big Data processing and analytics at scale. But recent advancements in Hadoop performance, security, and most importantly cloud-native integrations, are giving organizations the ability to truly gain value from all their data. In his session at 19th Cloud Expo, David Tishgart, Director of Product Marketing ...
November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Penta Security is a leading vendor for data security solutions, including its encryption solution, D’Amo. By using FPE technology, D’Amo allows for the implementation of encryption technology to sensitive data fields without modification to schema in the database environment. With businesses having their data become increasingly more complicated in their mission-critical applications (such as ERP, CRM, HRM), continued ...
Successful digital transformation requires new organizational competencies and capabilities. Research tells us that the biggest impediment to successful transformation is human; consequently, the biggest enabler is a properly skilled and empowered workforce. In the digital age, new individual and collective competencies are required. In his session at 19th Cloud Expo, Bob Newhouse, CEO and founder of Agilitiv, will draw together recent research and lessons learned from emerging and established ...
In past @ThingsExpo presentations, Joseph di Paolantonio has explored how various Internet of Things (IoT) and data management and analytics (DMA) solution spaces will come together as sensor analytics ecosystems. This year, in his session at @ThingsExpo, Joseph di Paolantonio from DataArchon, will be adding the numerous Transportation areas, from autonomous vehicles to “Uber for containers.” While IoT data in any one area of Transportation will have a huge impact in that area, combining sensor...
Explosive growth in connected devices. Enormous amounts of data for collection and analysis. Critical use of data for split-second decision making and actionable information. All three are factors in making the Internet of Things a reality. Yet, any one factor would have an IT organization pondering its infrastructure strategy. How should your organization enhance its IT framework to enable an Internet of Things implementation? In his session at @ThingsExpo, James Kirkland, Red Hat's Chief Arch...
In his session at @DevOpsSummit at 19th Cloud Expo, Robert Doyle, lead architect at eCube Systems, will examine the issues and need for an agile infrastructure and show the advantages of capturing developer knowledge in an exportable file for migration into production. He will introduce the use of NXTmonitor, a next-generation DevOps tool that captures application environments, dependencies and start/stop procedures in a portable configuration file with an easy-to-use GUI. In addition to captu...
SYS-CON Events announced today that Enzu will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Enzu’s mission is to be the leading provider of enterprise cloud solutions worldwide. Enzu enables online businesses to use its IT infrastructure to their competitive advantage. By offering a suite of proven hosting and management services, Enzu wants companies to focus on the core of their online busine...
SYS-CON Events announced today that Cloudbric, a leading website security provider, will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Cloudbric is an elite full service website protection solution specifically designed for IT novices, entrepreneurs, and small and medium businesses. First launched in 2015, Cloudbric is based on the enterprise level Web Application Firewall by Penta Security Sys...
Why do your mobile transformations need to happen today? Mobile is the strategy that enterprise transformation centers on to drive customer engagement. In his general session at @ThingsExpo, Roger Woods, Director, Mobile Product & Strategy – Adobe Marketing Cloud, covered key IoT and mobile trends that are forcing mobile transformation, key components of a solid mobile strategy and explored how brands are effectively driving mobile change throughout the enterprise.
@DevOpsSummit has been named the ‘Top DevOps Influencer' by iTrend. iTrend processes millions of conversations, tweets, interactions, news articles, press releases, blog posts - and extract meaning form them and analyzes mobile and desktop software platforms used to communicate, various metadata (such as geo location), and automation tools. In overall placement, @DevOpsSummit ranked as the number one ‘DevOps Influencer' followed by @CloudExpo at third, and @MicroservicesE at 24th.
SYS-CON Events announced today that Roundee / LinearHub will exhibit at the WebRTC Summit at @ThingsExpo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. LinearHub provides Roundee Service, a smart platform for enterprise video conferencing with enhanced features such as automatic recording and transcription service. Slack users can integrate Roundee to their team via Slack’s App Directory, and '/roundee' command lets your video conference ...
The best way to leverage your Cloud Expo presence as a sponsor and exhibitor is to plan your news announcements around our events. The press covering Cloud Expo and @ThingsExpo will have access to these releases and will amplify your news announcements. More than two dozen Cloud companies either set deals at our shows or have announced their mergers and acquisitions at Cloud Expo. Product announcements during our show provide your company with the most reach through our targeted audiences.
Established in 1998, Calsoft is a leading software product engineering Services Company specializing in Storage, Networking, Virtualization and Cloud business verticals. Calsoft provides End-to-End Product Development, Quality Assurance Sustenance, Solution Engineering and Professional Services expertise to assist customers in achieving their product development and business goals. The company's deep domain knowledge of Storage, Virtualization, Networking and Cloud verticals helps in delivering ...
More and more brands have jumped on the IoT bandwagon. We have an excess of wearables – activity trackers, smartwatches, smart glasses and sneakers, and more that track seemingly endless datapoints. However, most consumers have no idea what “IoT” means. Creating more wearables that track data shouldn't be the aim of brands; delivering meaningful, tangible relevance to their users should be. We're in a period in which the IoT pendulum is still swinging. Initially, it swung toward "smart for smar...