Welcome!

News Feed Item

Boost Response Rates With Accurate High Impact Mailings

Good reasons to start using a Neopost envelope printer

LONDON, UNITED KINGDOM -- (Marketwire) -- 11/28/12 --

Editors Note: There is a photo accompanying this press release.

When sending mailings to clients and prospects, businesses want to achieve the highest response rate at the lowest possible cost.

Envelope address printers quickly apply names and addresses and can also overprint envelopes with colourful images and marketing messages to boost open rates.

Here are some powerful reasons why a business should start using an envelope printer.

Promote your business and generate extra revenue

Improve deliverability and open rates

Boost response rates with personalised customer mailings and bring your marketing in-house. A professional and accurately addressed envelope is far more likely to reach the addressee and to be opened. Add marketing messages

An envelope printer can turn a blank envelope into a powerful business tool for prospects and existing customers alike and can generate extra revenue by printing sales and marketing messages onto the envelope.

The message can be changed as often as required, quickly, economically and efficiently.

The power of colour

Colour images and messages definitely drive more effective communications. Research proves that:


--  Information in colour is found up to 80% faster than black and white 
--  Adding colour to a direct mail piece may increase response rate by up to
    45% 
--  Colour can increase learning & retention up to 78% 
--  Colour is 80% more likely to be read than black & white

Improve staff productivity

No need to apply labels

Whether for marketing activities or the monthly invoice run, you want your mail to get to your customers in the shortest possible time, with no mistakes. Envelope printer's overprint addresses on up to 39,000 envelopes an hour, avoiding the need to apply labels. You can even print on thicker documents such as magazines or newsletters.

Envelopes printers integrate easily with other mailing solutions for an efficient mailing process.

Easy to install and set up

Load the "Plug'n'Play" software onto your computer and within a few minutes you're up and running.

Save money

Access Royal Mail postage discounts of up to 23.5%

An envelope and address printer will ensure every envelope is machine readable and the address is positioned according to Royal Mail specifications. Properly formatted addresses help bulk mailings qualify for Royal Mail volume postal discounts, which reduce the cost of franked mail by up to 23.5%.

Reduce inventory and material costs

Stocking overprinted envelopes and labels is expensive is wasteful. An envelope printer will reduce your inventory and waste by printing on-demand.

Take Control

Manage mailings in house

You don't have to fit in with agency timings. With an envelope printer it can be managed in-house, so you can send what you want, when you want.

Added security

No need to hand your database over to a third party. All mailings can be handled internally with an address printer allowing you to manage your customer and prospect database internally.

To find out more visit http://www.neopost.co.uk/pr73

About Neopost

Neopost is the European leader and number two world-wide supplier of mailing solutions. It has a direct presence in 18 countries, with 5,600 employees and annual sales of EUR1003 million in 2011. Its products and services are sold in more than 90 countries, and the Group has become a key player in the markets for mailroom equipment and logistics solutions. Neopost supplies the most technologically advanced solutions for franking, folding and inserting and addressing as well as logistics management and traceability. Neopost also offers a full range of services, including consultancy, maintenance and financing solutions.

Neopost is listed in the A compartment of Euronext Paris and belongs notably to the SBF 120 Index.

To view the photo accompanying this press release, please visit the following link:

http://media3.marketwire.com/docs/837648.jpg

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

Latest Stories
Detecting internal user threats in the Big Data eco-system is challenging and cumbersome. Many organizations monitor internal usage of the Big Data eco-system using a set of alerts. This is not a scalable process given the increase in the number of alerts with the accelerating growth in data volume and user base. Organizations are increasingly leveraging machine learning to monitor only those data elements that are sensitive and critical, autonomously establish monitoring policies, and to detect...
"We're a cybersecurity firm that specializes in engineering security solutions both at the software and hardware level. Security cannot be an after-the-fact afterthought, which is what it's become," stated Richard Blech, Chief Executive Officer at Secure Channels, in this SYS-CON.tv interview at @ThingsExpo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
Most companies are adopting or evaluating container technology - Docker in particular - to speed up application deployment, drive down cost, ease management and make application delivery more flexible overall. As with most new architectures, this dream takes a lot of work to become a reality. Even when you do get your application componentized enough and packaged properly, there are still challenges for DevOps teams to making the shift to continuous delivery and achieving that reduction in cost ...
Enterprise architects are increasingly adopting multi-cloud strategies as they seek to utilize existing data center assets, leverage the advantages of cloud computing and avoid cloud vendor lock-in. This requires a globally aware traffic management strategy that can monitor infrastructure health across data centers and end-user experience globally, while responding to control changes and system specification at the speed of today’s DevOps teams. In his session at 20th Cloud Expo, Josh Gray, Chie...
To get the most out of their data, successful companies are not focusing on queries and data lakes, they are actively integrating analytics into their operations with a data-first application development approach. Real-time adjustments to improve revenues, reduce costs, or mitigate risk rely on applications that minimize latency on a variety of data sources. Jack Norris reviews best practices to show how companies develop, deploy, and dynamically update these applications and how this data-first...
Intelligent Automation is now one of the key business imperatives for CIOs and CISOs impacting all areas of business today. In his session at 21st Cloud Expo, Brian Boeggeman, VP Alliances & Partnerships at Ayehu, will talk about how business value is created and delivered through intelligent automation to today’s enterprises. The open ecosystem platform approach toward Intelligent Automation that Ayehu delivers to the market is core to enabling the creation of the self-driving enterprise.
"At the keynote this morning we spoke about the value proposition of Nutanix, of having a DevOps culture and a mindset, and the business outcomes of achieving agility and scale, which everybody here is trying to accomplish," noted Mark Lavi, DevOps Solution Architect at Nutanix, in this SYS-CON.tv interview at @DevOpsSummit at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
"We're here to tell the world about our cloud-scale infrastructure that we have at Juniper combined with the world-class security that we put into the cloud," explained Lisa Guess, VP of Systems Engineering at Juniper Networks, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
Historically, some banking activities such as trading have been relying heavily on analytics and cutting edge algorithmic tools. The coming of age of powerful data analytics solutions combined with the development of intelligent algorithms have created new opportunities for financial institutions. In his session at 20th Cloud Expo, Sebastien Meunier, Head of Digital for North America at Chappuis Halder & Co., discussed how these tools can be leveraged to develop a lasting competitive advantage ...
In his session at 20th Cloud Expo, Mike Johnston, an infrastructure engineer at Supergiant.io, discussed how to use Kubernetes to set up a SaaS infrastructure for your business. Mike Johnston is an infrastructure engineer at Supergiant.io with over 12 years of experience designing, deploying, and maintaining server and workstation infrastructure at all scales. He has experience with brick and mortar data centers as well as cloud providers like Digital Ocean, Amazon Web Services, and Rackspace. H...
The question before companies today is not whether to become intelligent, it’s a question of how and how fast. The key is to adopt and deploy an intelligent application strategy while simultaneously preparing to scale that intelligence. In her session at 21st Cloud Expo, Sangeeta Chakraborty, Chief Customer Officer at Ayasdi, will provide a tactical framework to become a truly intelligent enterprise, including how to identify the right applications for AI, how to build a Center of Excellence to ...
You know you need the cloud, but you’re hesitant to simply dump everything at Amazon since you know that not all workloads are suitable for cloud. You know that you want the kind of ease of use and scalability that you get with public cloud, but your applications are architected in a way that makes the public cloud a non-starter. You’re looking at private cloud solutions based on hyperconverged infrastructure, but you’re concerned with the limits inherent in those technologies.
SYS-CON Events announced today that Massive Networks will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Massive Networks mission is simple. To help your business operate seamlessly with fast, reliable, and secure internet and network solutions. Improve your customer's experience with outstanding connections to your cloud.
DevOps is under attack because developers don’t want to mess with infrastructure. They will happily own their code into production, but want to use platforms instead of raw automation. That’s changing the landscape that we understand as DevOps with both architecture concepts (CloudNative) and process redefinition (SRE). Rob Hirschfeld’s recent work in Kubernetes operations has led to the conclusion that containers and related platforms have changed the way we should be thinking about DevOps and...
As businesses adopt functionalities in cloud computing, it’s imperative that IT operations consistently ensure cloud systems work correctly – all of the time, and to their best capabilities. In his session at @BigDataExpo, Bernd Harzog, CEO and founder of OpsDataStore, presented an industry answer to the common question, “Are you running IT operations as efficiently and as cost effectively as you need to?” He then expounded on the industry issues he frequently came up against as an analyst, and ...