|By PR Newswire||
|November 29, 2012 10:42 AM EST||
ATLANTIC CITY, N.J., Nov. 29, 2012 /PRNewswire/ -- The Atlantic City Alliance (ACA) announced a new 3D light and sound show by Moment Factory, the multimedia and entertainment studio behind the successful "Duality" show currently projected onto Boardwalk Hall every night. "Winter Sweet" is winter-themed and incorporates Boardwalk Hall's majestic architecture into the show, much like "Duality." Since its debut on July 4, 2012, "Duality" has been seen by over 200,000 people. Moment Factory's second permanent show for Atlantic City, "Winter Sweet" will play every half hour from 6 p.m. to 9 p.m. beginning Saturday, December 1.
Created to celebrate the wonders of winter, the new show juxtaposes the beauty and elegance of the season with the childhood joys of snow, candy and holiday icons. Similar to "Duality," "Winter Sweet" uses groundbreaking, 3D light and sound techniques to bring Boardwalk Hall alive night after night. The seven-minute show is free and open to the public and will feature three distinct scenes, which present very different winter worlds. Moment Factory is the world-renowned production house responsible for the creation of both "Duality" and "Winter Sweet." By using hundreds of visual elements, including a number of 3D effects in this newest holiday show, Moment Factory aims to capture the enchanting season and heartwarming, memorable moments of winter.
The first scene, "Snow and Ice," features the historic Boardwalk Hall freezing over as winter approaches. Projections of dancing ballerinas, softly falling snow and a train that appears to be chugging along the top of the building continue to evoke the magical season until a crumbling effect acts as a transition to the second world. In "Winter Village," Boardwalk Hall is transformed into a candy wonderland, lit by the glow of candles and sugary treats. "Illumination" is the third and final scene and features elegant ornaments and intricate lighting that eventually "melts" the surface of the building as spring and new beginnings come to Atlantic City.
"It's a real pleasure for our team at Moment Factory to continue collaborating with the Atlantic City Alliance," said Sakchin Bessette, Creative Director and Co-Founder of Moment Factory. "The public's reaction to 'Duality' has been amazing. With this new sound and light experience, we want to dive into the magical world of winter with its festive atmosphere, as well as showcase the elegance and the beauty of the season. This show is a celebration of winter, and we hope it will bring warmth and magic to the people of Atlantic City and their visitors."
In addition to celebrating the holiday season, the show is a testament to the city as it continues to move forward after Hurricane Sandy. Erroneous reports indicated that the iconic boardwalk had been destroyed; however, Atlantic City suffered minimal damage and reopened after five business days. The boardwalk remains intact and open for business.
"Atlantic City has always been known as a place for joy and celebration," said Liza Cartmell, President of the Atlantic City Alliance. "This new show celebrates the season, but also the resilience of Atlantic City. Even as the building ices over and winter swiftly falls, we see magic emerge in the form of different elements that bring the building to life even in winter."
In addition to "Winter Sweet," the Atlantic City Alliance will be launching a new advertising campaign this winter and shopping initiatives designed to encourage locals and visitors to do their holiday shopping in Atlantic City. Also in Atlantic City this month is a $600,000 holiday lighting program and holiday parade welcoming the new season on December 1. For more information, please visit www.doatlanticcity.com.
"Winter Sweet" was made possible with support from the Casino Reinvestment Development Authority (CRDA) and Atlantic City Alliance (ACA) and is sponsored by the Atlantic Club Casino Hotel, Bally's, Borgata Hotel Casino & Spa, Caesars, Golden Nugget, Harrah's Resort, Resorts, Revel, Showboat, Tropicana Casino and Resort, Trump Plaza Hotel and Casino and Trump Taj Mahal Casino Resort.
About Moment Factory
Moment Factory is a Montreal-based new media and entertainment studio. Since 2001, Moment Factory's multidisciplinary team of artists has created extraordinary multimedia environments and groundbreaking interactive experiences for live shows, public spaces, events, brands and cultural institutions. Moment Factory has completed more than 300 projects for clients like Cirque du Soleil, Jay-Z, Disney, Celine Dion, Microsoft and for Madonna's new MDNA world tour.
About the Atlantic City Alliance (ACA)
The ACA is a recently established New Jersey not-for-profit corporation whose primary mission is to develop and implement a full-scale, broad-based, multi-year marketing program for Atlantic City. The ACA works with the Casino Reinvestment Development Authority (CRDA) to market and promote the Tourism District via a public/private partnership. The ACA also works with local and state government, the private sector and other organizations to further enhance the marketing program.
SOURCE Atlantic City Alliance
"When you think about the data center today, there's constant evolution, The evolution of the data center and the needs of the consumer of technology change, and they change constantly," stated Matt Kalmenson, VP of Sales, Service and Cloud Providers at Veeam Software, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
Jul. 25, 2016 10:45 PM EDT Reads: 1,295
Organizations planning enterprise data center consolidation and modernization projects are faced with a challenging, costly reality. Requirements to deploy modern, cloud-native applications simultaneously with traditional client/server applications are almost impossible to achieve with hardware-centric enterprise infrastructure. Compute and network infrastructure are fast moving down a software-defined path, but storage has been a laggard. Until now.
Jul. 25, 2016 10:15 PM EDT Reads: 1,663
Continuous testing helps bridge the gap between developing quickly and maintaining high quality products. But to implement continuous testing, CTOs must take a strategic approach to building a testing infrastructure and toolset that empowers their team to move fast. Download our guide to laying the groundwork for a scalable continuous testing strategy.
Jul. 25, 2016 10:15 PM EDT Reads: 1,917
Let’s face it, embracing new storage technologies, capabilities and upgrading to new hardware often adds complexity and increases costs. In his session at 18th Cloud Expo, Seth Oxenhorn, Vice President of Business Development & Alliances at FalconStor, discussed how a truly heterogeneous software-defined storage approach can add value to legacy platforms and heterogeneous environments. The result reduces complexity, significantly lowers cost, and provides IT organizations with improved efficienc...
Jul. 25, 2016 10:00 PM EDT Reads: 1,939
Internet of @ThingsExpo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with the 19th International Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world and ThingsExpo Silicon Valley Call for Papers is now open.
Jul. 25, 2016 10:00 PM EDT Reads: 2,498
The IoT is changing the way enterprises conduct business. In his session at @ThingsExpo, Eric Hoffman, Vice President at EastBanc Technologies, discussed how businesses can gain an edge over competitors by empowering consumers to take control through IoT. He cited examples such as a Washington, D.C.-based sports club that leveraged IoT and the cloud to develop a comprehensive booking system. He also highlighted how IoT can revitalize and restore outdated business models, making them profitable ...
Jul. 25, 2016 08:30 PM EDT Reads: 1,931
StackIQ has announced the release of Stacki 3.2. Stacki is an easy-to-use Linux server provisioning tool. Stacki 3.2 delivers new capabilities that simplify the automation and integration of site-specific requirements. StackIQ is the commercial entity behind this open source bare metal provisioning tool. Since the release of Stacki in June of 2015, the Stacki core team has been focused on making the Community Edition meet the needs of members of the community, adding features and value, while ...
Jul. 25, 2016 08:15 PM EDT Reads: 233
The cloud competition for database hosts is fierce. How do you evaluate a cloud provider for your database platform? In his session at 18th Cloud Expo, Chris Presley, a Solutions Architect at Pythian, gave users a checklist of considerations when choosing a provider. Chris Presley is a Solutions Architect at Pythian. He loves order – making him a premier Microsoft SQL Server expert. Not only has he programmed and administered SQL Server, but he has also shared his expertise and passion with b...
Jul. 25, 2016 08:00 PM EDT Reads: 1,915
With 15% of enterprises adopting a hybrid IT strategy, you need to set a plan to integrate hybrid cloud throughout your infrastructure. In his session at 18th Cloud Expo, Steven Dreher, Director of Solutions Architecture at Green House Data, discussed how to plan for shifting resource requirements, overcome challenges, and implement hybrid IT alongside your existing data center assets. Highlights included anticipating workload, cost and resource calculations, integrating services on both sides...
Jul. 25, 2016 08:00 PM EDT Reads: 1,965
Big Data engines are powering a lot of service businesses right now. Data is collected from users from wearable technologies, web behaviors, purchase behavior as well as several arbitrary data points we’d never think of. The demand for faster and bigger engines to crunch and serve up the data to services is growing exponentially. You see a LOT of correlation between “Cloud” and “Big Data” but on Big Data and “Hybrid,” where hybrid hosting is the sanest approach to the Big Data Infrastructure pro...
Jul. 25, 2016 07:30 PM EDT Reads: 1,883
"We are a well-established player in the application life cycle management market and we also have a very strong version control product," stated Flint Brenton, CEO of CollabNet,, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
Jul. 25, 2016 07:15 PM EDT Reads: 1,794
We all know the latest numbers: Gartner, Inc. forecasts that 6.4 billion connected things will be in use worldwide in 2016, up 30 percent from last year, and will reach 20.8 billion by 2020. We're rapidly approaching a data production of 40 zettabytes a day – more than we can every physically store, and exabytes and yottabytes are just around the corner. For many that’s a good sign, as data has been proven to equal money – IF it’s ingested, integrated, and analyzed fast enough. Without real-ti...
Jul. 25, 2016 07:15 PM EDT Reads: 1,009
In his session at 18th Cloud Expo, Sagi Brody, Chief Technology Officer at Webair Internet Development Inc., and Logan Best, Infrastructure & Network Engineer at Webair, focused on real world deployments of DDoS mitigation strategies in every layer of the network. He gave an overview of methods to prevent these attacks and best practices on how to provide protection in complex cloud platforms. He also outlined what we have found in our experience managing and running thousands of Linux and Unix ...
Jul. 25, 2016 07:15 PM EDT Reads: 1,746
In his session at @DevOpsSummit at 19th Cloud Expo, Yoseph Reuveni, Director of Software Engineering at Jet.com, will discuss Jet.com's journey into containerizing Microsoft-based technologies like C# and F# into Docker. He will talk about lessons learned and challenges faced, the Mono framework tryout and how they deployed everything into Azure cloud. Yoseph Reuveni is a technology leader with unique experience developing and running high throughput (over 1M tps) distributed systems with extre...
Jul. 25, 2016 07:15 PM EDT Reads: 2,087
"Operations is sort of the maturation of cloud utilization and the move to the cloud," explained Steve Anderson, Product Manager for BMC’s Cloud Lifecycle Management, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
Jul. 25, 2016 07:00 PM EDT Reads: 1,881