Welcome!

News Feed Item

Ford Expects November To Be Its Best Hybrid Sales Month Ever; Electrified Vehicle Sales Increase Fivefold to 11 Percent

DEARBORN, Mich., Nov. 30, 2012 /PRNewswire/ --

  • Ford projects November as its best hybrid sales month ever exceeding 6,000 units, up from previous record of 5,353 units sold in July 2009
  • Ford expects to achieve all-time-high 11 percent share of electrified vehicle market – an increase of more than fivefold this year alone driven by C-MAX Hybrid and C-MAX Energi plug-in hybrid sales of 4,400 units projected for November
  • All-new Fusion Hybrid is turning in just four days; year-to-date 27 percent of Fusion retail orders are for hybrid model
  • Sixty-five percent of C-MAX Hybrid buyers are new to Ford; Toyota Prius is No. 1 competitive trade-in model followed by Honda CR-V

Ford projects November will be its best hybrid sales month ever with more than 6,000 units sold. Ford is expected to capture an all-time-high 11 percent share of the electrified vehicle market – an increase of more than fivefold this year alone. November marks the first full month the all-new C-MAX Hybrid, all-new C-MAX Energi plug-in hybrid and all-new Fusion Hybrid are available on dealer lots.

This record beats the previous record of 5,353 sales, which was achieved by Ford in July 2009 – the same month the Car Allowance Rebate System was in effect.

The new electrified vehicles are helping Ford beat Toyota in fuel economy in every segment where both compete. Customers are increasingly taking notice and adding Ford to their lists, with more than 97 percent of shoppers prioritizing fuel economy.

"Our electrified vehicles are a great symbol of how Ford is delivering leading fuel economy across our lineup – something that's driving more and more customers to switch to us from Toyota and others," says C.J. O'Donnell, marketing manager for Ford Electrified Vehicles. "We're providing our customers the power to choose from a suite of electric vehicles that offer leading fuel economy, performance and technology – at a perfect time when nearly all customers are prioritizing fuel economy and more than 60 percent are considering hybrids."

The Fusion was recognized for its green efforts at the 2012 L.A. Auto Show, where it was named Green Car Journal's 2013 Green Car of the Year®. "The 2013 Ford Fusion leads the way toward a new generation of advanced vehicles with its diverse portfolio of clean and efficient power choices, along with its suite of advanced electronics, desirability, and buyer accessibility," according to the official press release.

The all-new C-MAX hybrid vehicles – Ford's first hybrid-only nameplate that includes C-MAX Hybrid and C-MAX Energi plug-in hybrid – should help Ford achieve this record with a projected 4,400 sales in November.

C-MAX Hybrid sales in November follow a successful first full month of the vehicle's sales in October, in which C-MAX Hybrid outsold Toyota Prius v, 3,182 units to 2,769 units.

Dealers are reporting they can't keep the all-new Fusion Hybrid and C-MAX hybrids in stock, and they are currently the fastest-turning nameplates in Ford showrooms. Fusion is turning in an average of 12 days and Fusion Hybrid in seven days. So far, 27 percent of all retail orders for the new Fusion are for the hybrid model.

The C-MAX conquest rate is holding steady at 64 percent, with Toyota and Honda as the top conquest brands at 11 percent and 8 percent, respectively. Among competitive nameplates, Toyota Prius is the No. 1 competitive trade-in vehicle, followed by Honda CR-V.

The number of import conquest buyers is even higher in key coastal markets, up to 15 percent in Los Angeles. Ford estimates nearly one in four C-MAX Hybrids sold in November will be sold in California, with Los Angeles as the best-selling region and San Francisco second.

Customers are choosing C-MAX hybrids for the "real car" features the vehicles offer including top performance and technology. More than 50 percent of C-MAX sales are the higher-end SEL trim level, which offers Intelligent Access with push-button start, rain-sensing wipers, heated seats, SYNC® with MyFord Touch®, ambient lighting and Reverse Sensing System as standard.

Maximum power of choice
C-MAX hybrids headline Ford's transformed lineup, one third of which will feature a model with 40 mpg or more in 2012, building on the company's commitment to give fuel-efficiency-minded customers the power of choice. More information about C-MAX Hybrid and C-MAX Energi plug-in hybrid can be found here.

The all-new Fusion Hybrid is America's most fuel-efficient midsize sedan, offering a leading 47 mpg city, highway and combined, and besting Toyota Camry Hybrid by 5 mpg on the highway.

The Fusion Energi plug-in hybrid will go into production by the end of 2012, aiming to be the most fuel-efficient midsize car in the world.

Focus Electric – America's most fuel-efficient compact with 110 MPGe city – is the fifth all-new electrified Ford vehicle in 2012. Focus Electric is able to charge in four hours with the available 240-volt charging station, which is nearly half the time as Nissan Leaf.

Press releases, videos, photos and other material related to Ford's electrified vehicles can be found here.

About Ford Motor Company
Ford Motor Company (NYSE: F), a global automotive industry leader based in Dearborn, Mich., manufactures or distributes automobiles across six continents. With about 172,000 employees and 65 plants worldwide, the company's automotive brands include Ford and Lincoln. The company provides financial services through Ford Motor Credit Company. For more information regarding Ford and its products worldwide, please visit http://corporate.ford.com.

SOURCE Ford Motor Company

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
"Cloud Academy is an enterprise training platform for the cloud, specifically public clouds. We offer guided learning experiences on AWS, Azure, Google Cloud and all the surrounding methodologies and technologies that you need to know and your teams need to know in order to leverage the full benefits of the cloud," explained Alex Brower, VP of Marketing at Cloud Academy, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clar...
In his session at 21st Cloud Expo, Carl J. Levine, Senior Technical Evangelist for NS1, will objectively discuss how DNS is used to solve Digital Transformation challenges in large SaaS applications, CDNs, AdTech platforms, and other demanding use cases. Carl J. Levine is the Senior Technical Evangelist for NS1. A veteran of the Internet Infrastructure space, he has over a decade of experience with startups, networking protocols and Internet infrastructure, combined with the unique ability to it...
While some developers care passionately about how data centers and clouds are architected, for most, it is only the end result that matters. To the majority of companies, technology exists to solve a business problem, and only delivers value when it is solving that problem. 2017 brings the mainstream adoption of containers for production workloads. In his session at 21st Cloud Expo, Ben McCormack, VP of Operations at Evernote, discussed how data centers of the future will be managed, how the p...
"NetApp is known as a data management leader but we do a lot more than just data management on-prem with the data centers of our customers. We're also big in the hybrid cloud," explained Wes Talbert, Principal Architect at NetApp, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
"Akvelon is a software development company and we also provide consultancy services to folks who are looking to scale or accelerate their engineering roadmaps," explained Jeremiah Mothersell, Marketing Manager at Akvelon, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
"We're focused on how to get some of the attributes that you would expect from an Amazon, Azure, Google, and doing that on-prem. We believe today that you can actually get those types of things done with certain architectures available in the market today," explained Steve Conner, VP of Sales at Cloudistics, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
"Space Monkey by Vivent Smart Home is a product that is a distributed cloud-based edge storage network. Vivent Smart Home, our parent company, is a smart home provider that places a lot of hard drives across homes in North America," explained JT Olds, Director of Engineering, and Brandon Crowfeather, Product Manager, at Vivint Smart Home, in this SYS-CON.tv interview at @ThingsExpo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
It is of utmost importance for the future success of WebRTC to ensure that interoperability is operational between web browsers and any WebRTC-compliant client. To be guaranteed as operational and effective, interoperability must be tested extensively by establishing WebRTC data and media connections between different web browsers running on different devices and operating systems. In his session at WebRTC Summit at @ThingsExpo, Dr. Alex Gouaillard, CEO and Founder of CoSMo Software, presented ...
Enterprises are adopting Kubernetes to accelerate the development and the delivery of cloud-native applications. However, sharing a Kubernetes cluster between members of the same team can be challenging. And, sharing clusters across multiple teams is even harder. Kubernetes offers several constructs to help implement segmentation and isolation. However, these primitives can be complex to understand and apply. As a result, it’s becoming common for enterprises to end up with several clusters. Thi...
"There's plenty of bandwidth out there but it's never in the right place. So what Cedexis does is uses data to work out the best pathways to get data from the origin to the person who wants to get it," explained Simon Jones, Evangelist and Head of Marketing at Cedexis, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
WebRTC is great technology to build your own communication tools. It will be even more exciting experience it with advanced devices, such as a 360 Camera, 360 microphone, and a depth sensor camera. In his session at @ThingsExpo, Masashi Ganeko, a manager at INFOCOM Corporation, introduced two experimental projects from his team and what they learned from them. "Shotoku Tamago" uses the robot audition software HARK to track speakers in 360 video of a remote party. "Virtual Teleport" uses a multip...
"We work around really protecting the confidentiality of information, and by doing so we've developed implementations of encryption through a patented process that is known as superencipherment," explained Richard Blech, CEO of Secure Channels Inc., in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
High-velocity engineering teams are applying not only continuous delivery processes, but also lessons in experimentation from established leaders like Amazon, Netflix, and Facebook. These companies have made experimentation a foundation for their release processes, allowing them to try out major feature releases and redesigns within smaller groups before making them broadly available. In his session at 21st Cloud Expo, Brian Lucas, Senior Staff Engineer at Optimizely, discussed how by using ne...
The question before companies today is not whether to become intelligent, it’s a question of how and how fast. The key is to adopt and deploy an intelligent application strategy while simultaneously preparing to scale that intelligence. In her session at 21st Cloud Expo, Sangeeta Chakraborty, Chief Customer Officer at Ayasdi, provided a tactical framework to become a truly intelligent enterprise, including how to identify the right applications for AI, how to build a Center of Excellence to oper...
"IBM is really all in on blockchain. We take a look at sort of the history of blockchain ledger technologies. It started out with bitcoin, Ethereum, and IBM evaluated these particular blockchain technologies and found they were anonymous and permissionless and that many companies were looking for permissioned blockchain," stated René Bostic, Technical VP of the IBM Cloud Unit in North America, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Conventi...