Welcome!

News Feed Item

Breast Cancer Remains a Mystery in South Africa, Education Desperately Needed

JOHANNESBURG, November 30, 2012 /PRNewswire/ --

"It may be difficult for people in the United States or Europe to believe this but in South Africa, there are millions of people who have never heard of breast cancer," states Noelene Kotschan, founder and CEO of PinkDrive.

Kotschan has travelled internationally as a speaker on breast cancer education and awareness strategies and how these can flourish as a support to state-funded health programmes in low-resource settings.

She is now calling for donations via their website to expand the work that PinkDrive is doing in South Africa.

LINK TO: http://www.pinkdrive.co.za/1-million-for-r1-million-to-help-save-south-african-women-from-breast-cancer-3/?utm_source=PRNewswire&utm_medium=PR&utm_term=EducationRelease&utm_campaign=MillionDollar

PinkDrive is a charity partner to Bidvest, official sponsors of the Nedbank Golf Challenge which ends Sunday 2 December.  Through their sponsorship they aim to raise awareness of the organisation, which educates and screens thousands of patients for breast cancer in South Africa annually.

They hope to raise 1 million Rand (Zar) over the upcoming weekend and have already received a substantial corporate donation from a roads company, the Bakwena N1/N4.  It is hoped that more corporate donations will be offered. PinkDrive have pledged to use the funds raised to service the local province, which is not currently part of the territories that they reach.

There are stigmas and mistruths around breast cancer in South Africa, which allow the disease to propagate unattended in women who could otherwise receive treatment.  Besides this, there is a blanket of ignorance surrounding the disease; it appears that women, and men, simply do not know about this silent killer.

PinkDrive intends to correct this through their educational strategies that include vehicles that traverse the country carrying health care workers who inform and educate at schools, in communities and near hospitals and clinics.  While the workers educate, they also provide clinical examinations to the scores of women who wait in long queues.

PinkDrive is appealing to people across the world to donate via the payment portals on their website to help expand their education fleet.  They are asking for a humble 1 Euro or 1 Dollar, stating that 'one-by-one will win the fight against this disease that requires education more than anything else'.

The PinkDrive website runs a counter that shows that over 40,000 women have been clinically examined and almost 50,000 have been educated in 3 years.

"We have been running with just three education vehicles and teams up to now, but we feel it is imperative to expand our reach, there is simply too much need in South Africa. That is why we are calling on everyone to donate."

The organisation also coaches health care workers at local clinics on breast examination so that clinical pickup of tumors by medical staff can increase.

"Around 1 in 8 of the women we see have breast cancer.  Many of those cases are already in stage 2," concludes Kotschan. "It pains me to think that, if only for education, much of this suffering could be prevented."

About PinkDrive:

PinkDrive is a non-profit committed to improving breast cancer awareness, education, and providing and offering services to women across South Africa, particularly to those who do not have access to information on breast health.  They currently have two mobile breast units, an education unit working in approximately 80 community health centers in Gauteng and a mammography unit, which operates at 3 community health centers in the Cape Town area, under the Tygerberg Hospital jurisdiction.

PinkDrive aims to provide affordable, convenient mammography services to women in the private and corporate sectors; and provide free scanning and education to disadvantaged communities via local clinics, community health centres and specified hospitals with no oncology facilities.

Issued by Phatic Communications

Issued on behalf of PinkDrive

Contact: Noelene Kotschan
Email: [email protected]
Mobile: +27-83-460-6146

Contact: Candice de Carvalho
Email: [email protected]
Mobile: +27-82-402-5774

SOURCE PinkDrive

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
In his Opening Keynote at 21st Cloud Expo, John Considine, General Manager of IBM Cloud Infrastructure, led attendees through the exciting evolution of the cloud. He looked at this major disruption from the perspective of technology, business models, and what this means for enterprises of all sizes. John Considine is General Manager of Cloud Infrastructure Services at IBM. In that role he is responsible for leading IBM’s public cloud infrastructure including strategy, development, and offering m...
Digital transformation is about embracing digital technologies into a company's culture to better connect with its customers, automate processes, create better tools, enter new markets, etc. Such a transformation requires continuous orchestration across teams and an environment based on open collaboration and daily experiments. In his session at 21st Cloud Expo, Alex Casalboni, Technical (Cloud) Evangelist at Cloud Academy, explored and discussed the most urgent unsolved challenges to achieve f...
In his session at 21st Cloud Expo, Raju Shreewastava, founder of Big Data Trunk, provided a fun and simple way to introduce Machine Leaning to anyone and everyone. He solved a machine learning problem and demonstrated an easy way to be able to do machine learning without even coding. Raju Shreewastava is the founder of Big Data Trunk (www.BigDataTrunk.com), a Big Data Training and consulting firm with offices in the United States. He previously led the data warehouse/business intelligence and B...
Recently, REAN Cloud built a digital concierge for a North Carolina hospital that had observed that most patient call button questions were repetitive. In addition, the paper-based process used to measure patient health metrics was laborious, not in real-time and sometimes error-prone. In their session at 21st Cloud Expo, Sean Finnerty, Executive Director, Practice Lead, Health Care & Life Science at REAN Cloud, and Dr. S.P.T. Krishnan, Principal Architect at REAN Cloud, discussed how they built...
The past few years have brought a sea change in the way applications are architected, developed, and consumed—increasing both the complexity of testing and the business impact of software failures. How can software testing professionals keep pace with modern application delivery, given the trends that impact both architectures (cloud, microservices, and APIs) and processes (DevOps, agile, and continuous delivery)? This is where continuous testing comes in. D
Mobile device usage has increased exponentially during the past several years, as consumers rely on handhelds for everything from news and weather to banking and purchases. What can we expect in the next few years? The way in which we interact with our devices will fundamentally change, as businesses leverage Artificial Intelligence. We already see this taking shape as businesses leverage AI for cost savings and customer responsiveness. This trend will continue, as AI is used for more sophistica...
The “Digital Era” is forcing us to engage with new methods to build, operate and maintain applications. This transformation also implies an evolution to more and more intelligent applications to better engage with the customers, while creating significant market differentiators. In both cases, the cloud has become a key enabler to embrace this digital revolution. So, moving to the cloud is no longer the question; the new questions are HOW and WHEN. To make this equation even more complex, most ...
Blockchain is a shared, secure record of exchange that establishes trust, accountability and transparency across business networks. Supported by the Linux Foundation's open source, open-standards based Hyperledger Project, Blockchain has the potential to improve regulatory compliance, reduce cost as well as advance trade. Are you curious about how Blockchain is built for business? In her session at 21st Cloud Expo, René Bostic, Technical VP of the IBM Cloud Unit in North America, discussed the b...
SYS-CON Events announced today that Synametrics Technologies will exhibit at SYS-CON's 22nd International Cloud Expo®, which will take place on June 5-7, 2018, at the Javits Center in New York, NY. Synametrics Technologies is a privately held company based in Plainsboro, New Jersey that has been providing solutions for the developer community since 1997. Based on the success of its initial product offerings such as WinSQL, Xeams, SynaMan and Syncrify, Synametrics continues to create and hone in...
With tough new regulations coming to Europe on data privacy in May 2018, Calligo will explain why in reality the effect is global and transforms how you consider critical data. EU GDPR fundamentally rewrites the rules for cloud, Big Data and IoT. In his session at 21st Cloud Expo, Adam Ryan, Vice President and General Manager EMEA at Calligo, examined the regulations and provided insight on how it affects technology, challenges the established rules and will usher in new levels of diligence arou...
As you move to the cloud, your network should be efficient, secure, and easy to manage. An enterprise adopting a hybrid or public cloud needs systems and tools that provide: Agility: ability to deliver applications and services faster, even in complex hybrid environments Easier manageability: enable reliable connectivity with complete oversight as the data center network evolves Greater efficiency: eliminate wasted effort while reducing errors and optimize asset utilization Security: imple...
Nordstrom is transforming the way that they do business and the cloud is the key to enabling speed and hyper personalized customer experiences. In his session at 21st Cloud Expo, Ken Schow, VP of Engineering at Nordstrom, discussed some of the key learnings and common pitfalls of large enterprises moving to the cloud. This includes strategies around choosing a cloud provider(s), architecture, and lessons learned. In addition, he covered some of the best practices for structured team migration an...
The 22nd International Cloud Expo | 1st DXWorld Expo has announced that its Call for Papers is open. Cloud Expo | DXWorld Expo, to be held June 5-7, 2018, at the Javits Center in New York, NY, brings together Cloud Computing, Digital Transformation, Big Data, Internet of Things, DevOps, Machine Learning and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding busin...
No hype cycles or predictions of a gazillion things here. IoT is here. You get it. You know your business and have great ideas for a business transformation strategy. What comes next? Time to make it happen. In his session at @ThingsExpo, Jay Mason, an Associate Partner of Analytics, IoT & Cybersecurity at M&S Consulting, presented a step-by-step plan to develop your technology implementation strategy. He also discussed the evaluation of communication standards and IoT messaging protocols, data...
Companies are harnessing data in ways we once associated with science fiction. Analysts have access to a plethora of visualization and reporting tools, but considering the vast amount of data businesses collect and limitations of CPUs, end users are forced to design their structures and systems with limitations. Until now. As the cloud toolkit to analyze data has evolved, GPUs have stepped in to massively parallel SQL, visualization and machine learning.