Welcome!

News Feed Item

Free Phrex iOS App Poised to Reinvent How Information is Exchanged

New App Places Control of the Information Exchange in the Hands of the Receiver, Not the Sender; New Method for Companies to Communicate with Customers

REDMOND, Wash., Dec. 3, 2012 /PRNewswire/ -- Consumers know that if they provide email information to a vendor in order to get some data, they will undoubtedly receive dozens of unsolicited messages as well. That is going to change. Phrex, a free iOS app, launching November 27, opens a new way for consumers to exchange information, and for companies to communicate with customers.

Starting Nov.27, get Phrex from the App Store at: https://itunes.apple.com/us/app/phrex/id561605223?ls=1&mt=8

Phrex users communicate using simple alphanumeric codes issued by the system in seconds. Users then exchange business cards and many other types of documents.  A code can also establish communication from a Phrex user to a company giving access to auto-updatable documents published by the company. 

A Phrex user does not need to provide email or phone information to exchange data with other Phrex users. Privacy is protected.  Plus, users have access to the latest version of a card or document, with a single tap on the screen. 

"Phrex was developed to provide an easier way to exchange information. It places control of the communication on the receiver end," said Gonzalo and Carlos Isaza, founders of IBROMed, the company presenting Phrex.  "Consumers are sick of spam. Phrex provides a solution that fundamentally changes how information is exchanged."

How Phrex Can Be Used:

  • Phrex users create auto-updatable business cards, using the designer in the app.  After that, swapping cards is just a matter of seconds.  It's ecologically friendly, and users never run out of business cards.  After users edit their cards making changes in any way, past recipients have access to the new version of the card with a single click.   No need to send emails, or announce your changes to anyone.  With auto-updatable documents, the contents are always up to date.
  • Users can exchange other documents as well.  The world of auto-updatable documents opens the door to interesting scenarios.  Some examples:
    • Presentation materials downloaded to the phone in seconds directly at the conference site.
    • Companies exhibiting at trade shows post their press kits for attendees to download.  Attendees easily provide their business cards to vendors with Phrex, as they would in the paper world. 
    • Coupons which are always up to date with the most recent offers.
    • Companies distributing printed information to customers can easily distribute with Phrex.
    • Companies print ads which include a Phrex code.  Potential customers see the ad and download it to their phone using the code (electronic tear-off ad) 
    • Companies distribute business cards, keeping others updated of organizational changes, because Phrex cards are auto-updatable.

Phrex for Companies:

Companies purchase Phrex "pickup" codes by visiting the website at www.phrex.com.  For example, Al's Pizza secures the code ALPIZZA.  The company then uploads documents like daily specials, menus, coupons, etc.  Customers entering ALPIZZA code in Phrex will have access to these documents.  The company updates documents as often as they like.  Customers always see the latest version.

To check how Phrex works, and get the latest Phrex press materials, Install Phrex and input code PHREXPR.

Videos showcasing Phrex are available to view at: http://www.phrex.com/videospage.aspx

Founded in 2010, IBROMed Corp. was established to help customers advance into the paperless world.  The company's flagship product, Phrex, empowers users to exchange business cards and documents while protecting their privacy.  IBROMed is based in Redmond, WA.  To get additional information, visit www.phrex.com.

Contact:
Gonzalo Isaza
IBROMed Corp.
425-785-4658
[email protected]

This press release was issued through eReleases® Press Release Distribution. For more information, visit http://www.ereleases.com.

SOURCE IBROMed Corp.

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
The cloud market growth today is largely in public clouds. While there is a lot of spend in IT departments in virtualization, these aren’t yet translating into a true “cloud” experience within the enterprise. What is stopping the growth of the “private cloud” market? In his general session at 18th Cloud Expo, Nara Rajagopalan, CEO of Accelerite, will explore the challenges in deploying, managing, and getting adoption for a private cloud within an enterprise. What are the key differences betwee...
WebRTC is bringing significant change to the communications landscape that will bridge the worlds of web and telephony, making the Internet the new standard for communications. Cloud9 took the road less traveled and used WebRTC to create a downloadable enterprise-grade communications platform that is changing the communication dynamic in the financial sector. In his session at @ThingsExpo, Leo Papadopoulos, CTO of Cloud9, will discuss the importance of WebRTC and how it enables companies to fo...
As machines are increasingly connected to the internet, it’s becoming easier to discover the numerous ways Industrial IoT (IIoT) is helping to shape the business world. This is exactly why we have decided to take a closer look at this pervasive movement and to examine the desire to connect more things! Now if you need a refresher on IIoT and how it is changing the world, take a moment and listen to Greg Gorbach with ARC Advisory Group. Gorbach believes, "IIoT will significantly change the worl...
SYS-CON Events announced today that Super Micro Computer, Inc., a global leader in Embedded and IoT solutions, will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. Supermicro (NASDAQ: SMCI), the leading innovator in high-performance, high-efficiency server technology, is a premier provider of advanced server Building Block Solutions® for Data Center, Cloud Computing, Enterprise IT, Hadoop/Big Data, HPC and ...
The IoT is changing the way enterprises conduct business. In his session at @ThingsExpo, Eric Hoffman, Vice President at EastBanc Technologies, discuss how businesses can gain an edge over competitors by empowering consumers to take control through IoT. We'll cite examples such as a Washington, D.C.-based sports club that leveraged IoT and the cloud to develop a comprehensive booking system. He'll also highlight how IoT can revitalize and restore outdated business models, making them profitable...
In his session at 18th Cloud Expo, Bruce Swann, Senior Product Marketing Manager at Adobe, will discuss how the Adobe Marketing Cloud can help marketers embrace opportunities for personalized, relevant and real-time customer engagement across offline (direct mail, point of sale, call center) and digital (email, website, SMS, mobile apps, social networks, connected objects). Bruce Swann has more than 15 years of experience working with digital marketing disciplines like web analytics, social med...
SYS-CON Events announced today the Docker Meets Kubernetes – Intro into the Kubernetes World, being held June 9, 2016, in conjunction with 18th Cloud Expo | @ThingsExpo, at the Javits Center in New York, NY. Register for 'Docker Meets Kubernetes Workshop' Here! This workshop led by Sebastian Scheele, co-founder of Loodse, introduces participants to Kubernetes (container orchestration). Through a combination of instructor-led presentations, demonstrations, and hands-on labs, participants learn ...
IoT generates lots of temporal data. But how do you unlock its value? How do you coordinate the diverse moving parts that must come together when developing your IoT product? What are the key challenges addressed by Data as a Service? How does cloud computing underlie and connect the notions of Digital and DevOps What is the impact of the API economy? What is the business imperative for Cognitive Computing? Get all these questions and hundreds more like them answered at the 18th Cloud Expo...
How will your company move to the cloud while ensuring a solid security posture? Organizations from small to large are increasingly adopting cloud solutions to deliver essential business services at a much lower cost. According to cyber security experts, the frequency and severity of cyber-attacks are on the rise, causing alarm to businesses and customers across a variety of industries. To defend against exploits like these, a company must adopt a comprehensive security defense strategy that is ...
SYS-CON Events announced today that ContentMX, the marketing technology and services company with a singular mission to increase engagement and drive more conversations for enterprise, channel and SMB technology marketers, has been named “Sponsor & Exhibitor Lounge Sponsor” of SYS-CON's 18th Cloud Expo, which will take place on June 7-9, 2016, at the Javits Center in New York City, New York. “CloudExpo is a great opportunity to start a conversation with new prospects, but what happens after the...
In his session at 18th Cloud Expo, Andrew Cole, Director of Solutions Engineering at Peak 10, will discuss how the newest technology advances are reducing the cost and complexity of traditional business continuity and disaster recovery solutions. Attendees will: Learn why having a full disaster recovery strategy is more important now than ever before Explore the key drivers of a successful disaster recovery solution Achieve measurable operational and business value from a disaster recovery ...
SYS-CON Events announced today the How to Create Angular 2 Clients for the Cloud Workshop, being held June 7, 2016, in conjunction with 18th Cloud Expo | @ThingsExpo, at the Javits Center in New York, NY. Angular 2 is a complete re-write of the popular framework AngularJS. Programming in Angular 2 is greatly simplified. Now it’s a component-based well-performing framework. The immersive one-day workshop led by Yakov Fain, a Java Champion and a co-founder of the IT consultancy Farata Systems and...
Customer experience has become a competitive differentiator for companies, and it’s imperative that brands seamlessly connect the customer journey across all platforms. With the continued explosion of IoT, join us for a look at how to build a winning digital foundation in the connected era – today and in the future. In his session at @ThingsExpo, Chris Nguyen, Group Product Marketing Manager at Adobe, will discuss how to successfully leverage mobile, rapidly deploy content, capture real-time d...
SYS-CON Events announced today that Hanu Software will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. Leveraging best-in-class people, processes, and technologies, Hanu provides high-quality, high-value software development and business process outsourcing services to independent software vendors (ISVs) and enterprises.
The cloud era has reached the stage where it is no longer a question of whether a company should migrate, but when. Enterprises have embraced the outsourcing of where their various applications are stored and who manages them, saving significant investment along the way. Plus, the cloud has become a defining competitive edge. Companies that fail to successfully adapt risk failure. The media, of course, continues to extol the virtues of the cloud, including how easy it is to get there. Migrating...