|By Business Wire||
|December 6, 2012 12:10 AM EST||
Two leading nonprofit groups, the Center for Digital Democracy and Common Sense Media, today released the results of a new survey on public attitudes about children’s online privacy. The study — conducted over a two-week period in November by Princeton Research Associates International (PSRAI) — polled more than 2,000 adults and found overwhelming support for the Children’s Online Privacy Protection Act (COPPA), the law that requires parental consent before websites can collect personal information from children under the age of 13. The findings revealed strong support not only for the basic principles of the law, but also for several key proposed changes in the rules that would address a range of online business practices — including mobile marketing and behavioral profiling — that have emerged since the COPPA took effect more than a decade ago. The Federal Trade Commission is expected to announce a number of updates to the COPPA regulations in the coming weeks.
The majority of respondents in the survey (90%) expressed support for COPPA’s basic requirement that online companies seeking to collect personal information from young children must first obtain permission from parents. In addition, the survey found significantly high levels of support for safeguards to protect children from many of the data collection and marketing practices that are frequently used to target them in today’s digital media environment.
Respondents expressed disapproval of a number of techniques increasingly employed by many child-directed websites — 80% of adults were opposed to allowing advertisers to collect and use information about a child’s activities online, even in cases where advertisers do not know the actual name and address of a child.
The survey also found that both parents and nonparents largely agree on many points:
- 91% of both parents and adults believe it is not okay for advertisers to collect information about a child’s location from that child’s mobile phone.
- 94% of parents and 91% of adults agree that advertisers should receive the parent’s permission before putting tracking software on a child’s computer.
96% of parents and 94% of adults expressed disapproval when asked if
it is “okay for a website to ask children for personal information
about their friends.”
- 91% of parents said they strongly disagree with the idea, as did 86% of adults.
Congress passed COPPA in 1998 with bipartisan support. The law established a set of safeguards for website operators targeting children under 13, and ensured that parents would play the key decision-making role in determining whether and how their children’s personal information would be used in the online environment. The law was purposely designed to respond to changing technologies and business practices, and requires the Federal Trade Commission to conduct periodic reviews. A coalition of child advocacy, consumer, public health, and privacy groups has called on the FTC to update its COPPA rules to cover many of the techniques that marketers are using today, which include: collecting geolocation information from a child’s mobile phone; targeting children and their friends through social networks and interactive games; and employing cookies, plug-ins, and other software to track young people’s online behaviors. The FTC proposed changes to the rules last year, and has sought comments from a wide range of industry and public interest groups, but has yet to release its revised regulations.
“It is clear from these findings that the public supports strong action by the FTC to address the disturbing and widespread practices that threaten the privacy and safety of our nation’s children,” said Kathryn C. Montgomery, Ph.D, professor of communication at American University and one of the leaders of the campaign to pass COPPA during the 1990s. “Children should be able to reap the benefits of this new participatory media culture without being subjected to techniques that take advantage of their developmental vulnerabilities. We must ensure that the COPPA rules are updated effectively so that the generation of young people growing up online today will be treated fairly in the growing digital marketplace.”
“The results of this poll should be a wake-up call to the industry that parents understand what’s at stake for their kids in a digital world, and want the power to protect their children to remain in their hands,” said James P. Steyer, CEO and founder, Common Sense Media. “The industry argues that updates to COPPA will stifle innovation and cost jobs, when in fact, they should respect the role of parents and use it build consumer trust. The FTC’s recommended updates to COPPA represent the most important regulation of the past 10 years when it comes to protecting our kids’ privacy. They will help ensure that parents have better information and tools, and that parents -- not third-party ad networks and data brokers -- get to decide when their children’s personal information can -- and can’t -- be collected, shared, and sold.”
Additional information about the survey, including a summary of findings, full tables, and an infographic can be found at www.democraticmedia.org and www.commonsense.org/COPPA. To download the summary of findings directly, go to http://cdn2-www.ec.commonsensemedia.org/sites/default/files/coppa-executive-summary-and-findings.pdf.
About Center for Digital Democracy
The Center for Digital Democracy (CDD) is recognized as one of the leading consumer protection and privacy organizations in the United States. Since its founding in 2001 (and prior to that through its predecessor organization, the Center for Media Education), CDD has been at the forefront of research, public education, and advocacy on protecting consumers in the digital age. Its impact has been highly significant, fostering widespread debate, educating a spectrum of stakeholders, and creating a legacy of government and self-regulatory safeguards across a variety of Internet and digital media platforms. CDD’s public education programs are focused on informing consumers, policy makers, and the press about contemporary digital marketing issues, including its impact on public health, children and youth, and financial services. For more information, visit www.democraticmedia.org.
About Common Sense Media
Common Sense Media is dedicated to improving the lives of kids and families by providing the trustworthy information, education, and independent voice they need to thrive in a world of media and technology. We exist because our kids are growing up in a culture that profoundly impacts their physical, social, and emotional well-being. We provide families with the advice and media reviews they need in order to make the best choices for their children. Through our education programs and policy efforts, Common Sense Media empowers parents, educators, and young people to become knowledgeable and responsible digital citizens. For more information, go to: www.commonsense.org.
There are 66 million network cameras capturing terabytes of data. How did factories in Japan improve physical security at the facilities and improve employee productivity? Edge Computing reduces possible kilobytes of data collected per second to only a few kilobytes of data transmitted to the public cloud every day. Data is aggregated and analyzed close to sensors so only intelligent results need to be transmitted to the cloud. Non-essential data is recycled to optimize storage.
Mar. 28, 2017 08:15 AM EDT Reads: 3,139
"I think that everyone recognizes that for IoT to really realize its full potential and value that it is about creating ecosystems and marketplaces and that no single vendor is able to support what is required," explained Esmeralda Swartz, VP, Marketing Enterprise and Cloud at Ericsson, in this SYS-CON.tv interview at @ThingsExpo, held June 7-9, 2016, at the Javits Center in New York City, NY.
Mar. 28, 2017 08:00 AM EDT Reads: 4,382
As businesses adopt functionalities in cloud computing, it’s imperative that IT operations consistently ensure cloud systems work correctly – all of the time, and to their best capabilities. In his session at @BigDataExpo, Bernd Harzog, CEO and founder of OpsDataStore, will present an industry answer to the common question, “Are you running IT operations as efficiently and as cost effectively as you need to?” He will expound on the industry issues he frequently came up against as an analyst, and...
Mar. 28, 2017 06:00 AM EDT Reads: 4,288
Why do your mobile transformations need to happen today? Mobile is the strategy that enterprise transformation centers on to drive customer engagement. In his general session at @ThingsExpo, Roger Woods, Director, Mobile Product & Strategy – Adobe Marketing Cloud, covered key IoT and mobile trends that are forcing mobile transformation, key components of a solid mobile strategy and explored how brands are effectively driving mobile change throughout the enterprise.
Mar. 28, 2017 06:00 AM EDT Reads: 2,955
Microservices are a very exciting architectural approach that many organizations are looking to as a way to accelerate innovation. Microservices promise to allow teams to move away from monolithic "ball of mud" systems, but the reality is that, in the vast majority of organizations, different projects and technologies will continue to be developed at different speeds. How to handle the dependencies between these disparate systems with different iteration cycles? Consider the "canoncial problem" ...
Mar. 28, 2017 06:00 AM EDT Reads: 8,900
After more than five years of DevOps, definitions are evolving, boundaries are expanding, ‘unicorns’ are no longer rare, enterprises are on board, and pundits are moving on. Can we now look at an evolution of DevOps? Should we? Is the foundation of DevOps ‘done’, or is there still too much left to do? What is mature, and what is still missing? What does the next 5 years of DevOps look like? In this Power Panel at DevOps Summit, moderated by DevOps Summit Conference Chair Andi Mann, panelists l...
Mar. 28, 2017 05:00 AM EDT Reads: 9,890
In their Live Hack” presentation at 17th Cloud Expo, Stephen Coty and Paul Fletcher, Chief Security Evangelists at Alert Logic, provided the audience with a chance to see a live demonstration of the common tools cyber attackers use to attack cloud and traditional IT systems. This “Live Hack” used open source attack tools that are free and available for download by anybody. Attendees learned where to find and how to operate these tools for the purpose of testing their own IT infrastructure. The...
Mar. 28, 2017 04:45 AM EDT Reads: 7,474
Keeping pace with advancements in software delivery processes and tooling is taxing even for the most proficient organizations. Point tools, platforms, open source and the increasing adoption of private and public cloud services requires strong engineering rigor - all in the face of developer demands to use the tools of choice. As Agile has settled in as a mainstream practice, now DevOps has emerged as the next wave to improve software delivery speed and output. To make DevOps work, organization...
Mar. 28, 2017 02:30 AM EDT Reads: 2,029
My team embarked on building a data lake for our sales and marketing data to better understand customer journeys. This required building a hybrid data pipeline to connect our cloud CRM with the new Hadoop Data Lake. One challenge is that IT was not in a position to provide support until we proved value and marketing did not have the experience, so we embarked on the journey ourselves within the product marketing team for our line of business within Progress. In his session at @BigDataExpo, Sum...
Mar. 28, 2017 02:15 AM EDT Reads: 3,111
The modern software development landscape consists of best practices and tools that allow teams to deliver software in a near-continuous manner. By adopting a culture of automation, measurement and sharing, the time to ship code has been greatly reduced, allowing for shorter release cycles and quicker feedback from customers and users. Still, with all of these tools and methods, how can teams stay on top of what is taking place across their infrastructure and codebase? Hopping between services a...
Mar. 28, 2017 02:15 AM EDT Reads: 9,905
Virtualization over the past years has become a key strategy for IT to acquire multi-tenancy, increase utilization, develop elasticity and improve security. And virtual machines (VMs) are quickly becoming a main vehicle for developing and deploying applications. The introduction of containers seems to be bringing another and perhaps overlapped solution for achieving the same above-mentioned benefits. Are a container and a virtual machine fundamentally the same or different? And how? Is one techn...
Mar. 28, 2017 02:15 AM EDT Reads: 3,119
SYS-CON Events announced today that MobiDev, a client-oriented software development company, will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place June 6-8, 2017, at the Javits Center in New York City, NY, and the 21st International Cloud Expo®, which will take place October 31-November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. MobiDev is a software company that develops and delivers turn-key mobile apps, websites, web services, and complex softw...
Mar. 28, 2017 02:00 AM EDT Reads: 3,900
DevOps is often described as a combination of technology and culture. Without both, DevOps isn't complete. However, applying the culture to outdated technology is a recipe for disaster; as response times grow and connections between teams are delayed by technology, the culture will die. A Nutanix Enterprise Cloud has many benefits that provide the needed base for a true DevOps paradigm.
Mar. 28, 2017 01:00 AM EDT Reads: 2,357
What sort of WebRTC based applications can we expect to see over the next year and beyond? One way to predict development trends is to see what sorts of applications startups are building. In his session at @ThingsExpo, Arin Sime, founder of WebRTC.ventures, will discuss the current and likely future trends in WebRTC application development based on real requests for custom applications from real customers, as well as other public sources of information,
Mar. 28, 2017 12:45 AM EDT Reads: 991
Interoute has announced the integration of its Global Cloud Infrastructure platform with Rancher Labs’ container management platform, Rancher. This approach enables enterprises to accelerate their digital transformation and infrastructure investments. Matthew Finnie, Interoute CTO commented “Enterprises developing and building apps in the cloud and those on a path to Digital Transformation need Digital ICT Infrastructure that allows them to build, test and deploy faster than ever before. The int...
Mar. 28, 2017 12:00 AM EDT Reads: 1,252