Welcome!

News Feed Item

New Digs for Visitor Center in Downtown Franklin

Growing number of visitors cited as primary reason

FRANKLIN, Tenn., Dec 12, 2012 /PRNewswire-USNewswire/ -- Visitors are in for a nice surprise when they walk into the new Williamson County Visitor Center in Historic Downtown Franklin; more space and an enhanced visitor experience. The doors officially opened to the public November 23rd in the newly remodeled storefront located just off the corner of Main Street and 4th Avenue in a retail space once occupied by Emmaline. The move means about eight times more space and more services designed to encourage visitors to see more, stay longer and spend more in Williamson County.

Previously, the Visitor Center occupied the historic McPhail building. With only 168 square feet of space to welcome visitors on the main floor, the historic structure was quickly at capacity if two families should happen to arrive at the same time. Visitation numbers at the McPhail building have grown steadily from 7600 visitors in 2008 to a projected 20,000 by the end of 2012.

The Williamson County Convention & Visitors Bureau (WCCVB) which operates the Visitor Center, began considering a new location when a 2009 research study indicated that only 30% of visitors, who had reached downtown Franklin, had found the visitor center.  A growing number of visitors each year made the move even more imperative. The new 4th Avenue location, across from Franklin Mercantile Deli, provides a central location downtown and is in the same building with the WCCVB's administrative offices.  

Approximately 1,300 square feet of space has been thoughtfully remodeled with the specific purpose of enhancing the visitor experience in Williamson County. A level entryway, power assisted doors and a handicap-accessible restroom were an intentional part of the makeover. The WCCVB also took a 'green' approach to the build-out of the welcome desk and furniture by hiring local artisans and using reclaimed materials from Williamson County barns. A selection of retail merchandise has been added to cover some of the additional costs of the new location. The uniquely designed items add charm to the space and help the WCCVB extend the destination's brand.

According to Mark Shore, Executive Director of the WCCVB, "the new Visitor Center is a tremendous asset to help us extend the brand, encourage exploration of the county and most importantly enhance the visitor experience. Last year our visitors spent more than 320 million dollars in Williamson County, up 12 percent over 2010, we want to continue the economic engine of tourism running at peak performance. This new Visitor Center is one of the ways we will do that."

ABOUT WCCVB
The Williamson County Convention & Visitors Bureau (WCCVB) is the official destination marketing organization for Williamson County and Franklin Tennessee. The WCCVB promotes the unique communities of Williamson County and the city of Franklin's local tourism assets to visitors across the state, the U.S. and worldwide. For additional information on exciting activities in Franklin and Williamson County, contact the WCCVB by phone 615.791.7554, fax 615.550.2707, toll free 866.253.9207, on the web at www.VisitFranklin.com or by mail 400 Main Street, Suite 200, Franklin, TN, 37064.

SOURCE Williamson County Convention & Visitors Bureau

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
SYS-CON Events announced today that Auditwerx will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Auditwerx specializes in SOC 1, SOC 2, and SOC 3 attestation services throughout the U.S. and Canada. As a division of Carr, Riggs & Ingram (CRI), one of the top 20 largest CPA firms nationally, you can expect the resources, skills, and experience of a much larger firm combined with the accessibility and attent...
SYS-CON Events announced today that Technologic Systems Inc., an embedded systems solutions company, will exhibit at SYS-CON's @ThingsExpo, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Technologic Systems is an embedded systems company with headquarters in Fountain Hills, Arizona. They have been in business for 32 years, helping more than 8,000 OEM customers and building over a hundred COTS products that have never been discontinued. Technologic Systems’ pr...
SYS-CON Events announced today that CA Technologies has been named “Platinum Sponsor” of SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY, and the 21st International Cloud Expo®, which will take place October 31-November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. CA Technologies helps customers succeed in a future where every business – from apparel to energy – is being rewritten by software. From ...
With major technology companies and startups seriously embracing Cloud strategies, now is the perfect time to attend @CloudExpo | @ThingsExpo, June 6-8, 2017, at the Javits Center in New York City, NY and October 31 - November 2, 2017, Santa Clara Convention Center, CA. Learn what is going on, contribute to the discussions, and ensure that your enterprise is on the right path to Digital Transformation.
HyperConvergence came to market with the objective of being simple, flexible and to help drive down operating expenses. It reduced the footprint by bundling the compute/storage/network into one box. This brought a new set of challenges as the HyperConverged vendors are very focused on their own proprietary building blocks. If you want to scale in a certain way, let’s say you identified a need for more storage and want to add a device that is not sold by the HyperConverged vendor, forget about it...
SYS-CON Events announced today that Loom Systems will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Founded in 2015, Loom Systems delivers an advanced AI solution to predict and prevent problems in the digital business. Loom stands alone in the industry as an AI analysis platform requiring no prior math knowledge from operators, leveraging the existing staff to succeed in the digital era. With offices in S...
FinTech is the sum of financial and technology, and it’s one of the fastest growing tech industries. Total global investments in FinTech almost reached $50 billion last year, but there is still a great deal of confusion over what it is and what it means – especially as it applies to retirement. Building financial startups is not simple, but with the right team, technology and an innovative approach it can be an extremely interesting domain to disrupt. FinTech heralds a financial revolution that...
What if you could build a web application that could support true web-scale traffic without having to ever provision or manage a single server? Sounds magical, and it is! In his session at 20th Cloud Expo, Chris Munns, Senior Developer Advocate for Serverless Applications at Amazon Web Services, will show how to build a serverless website that scales automatically using services like AWS Lambda, Amazon API Gateway, and Amazon S3. We will review several frameworks that can help you build serverle...
Most companies are adopting or evaluating container technology - Docker in particular - to speed up application deployment, drive down cost, ease management and make application delivery more flexible overall. As with most new architectures, this dream takes a lot of work to become a reality. Even when you do get your application componentized enough and packaged properly, there are still challenges for DevOps teams to making the shift to continuous delivery and achieving that reduction in cost ...
Imagine having the ability to leverage all of your current technology and to be able to compose it into one resource pool. Now imagine, as your business grows, not having to deploy a complete new appliance to scale your infrastructure. Also imagine a true multi-cloud capability that allows live migration without any modification between cloud environments regardless of whether that cloud is your private cloud or your public AWS, Azure or Google instance. Now think of a world that is not locked i...
SYS-CON Events announced today that T-Mobile will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. As America's Un-carrier, T-Mobile US, Inc., is redefining the way consumers and businesses buy wireless services through leading product and service innovation. The Company's advanced nationwide 4G LTE network delivers outstanding wireless experiences to 67.4 million customers who are unwilling to compromise on ...
SYS-CON Events announced today that Infranics will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Since 2000, Infranics has developed SysMaster Suite, which is required for the stable and efficient management of ICT infrastructure. The ICT management solution developed and provided by Infranics continues to add intelligence to the ICT infrastructure through the IMC (Infra Management Cycle) based on mathemat...
MongoDB Atlas leverages VPC peering for AWS, a service that allows multiple VPC networks to interact. This includes VPCs that belong to other AWS account holders. By performing cross account VPC peering, users ensure networks that host and communicate their data are secure. In his session at 20th Cloud Expo, Jay Gordon, a Developer Advocate at MongoDB, will explain how to properly architect your VPC using existing AWS tools and then peer with your MongoDB Atlas cluster. He'll discuss the secur...
Historically, some banking activities such as trading have been relying heavily on analytics and cutting edge algorithmic tools. The coming of age of powerful data analytics solutions combined with the development of intelligent algorithms have created new opportunities for financial institutions. In his session at 20th Cloud Expo, Sebastien Meunier, Head of Digital for North America at Chappuis Halder & Co., will discuss how these tools can be leveraged to develop a lasting competitive advanta...
SYS-CON Events announced today that Interoute, owner-operator of one of Europe's largest networks and a global cloud services platform, has been named “Bronze Sponsor” of SYS-CON's 20th Cloud Expo, which will take place on June 6-8, 2017 at the Javits Center in New York, New York. Interoute is the owner-operator of one of Europe's largest networks and a global cloud services platform which encompasses 12 data centers, 14 virtual data centers and 31 colocation centers, with connections to 195 add...