|By Marketwired .||
|December 13, 2012 04:48 AM EST||
HONG KONG -- (Marketwire) -- 12/13/12 -- Amé Groupe Limited today announces the launch of its digitally-advanced and personalized stylist experience for shoe-lovers in Hong Kong -- Amé -- the first-ever virtual and physical luxury shoe club in Asia.
Personalized, aspirational, privileged, made with care and liberated, Amé is founded by a group of industry-leading veteran shoe connoisseurs along with a renowned luxury shoe manufacturer. The Amé team saw a need in Asia to design, create and manufacture high-end and personalized shoes for women. Combining an accessible entry price point and an authentic prestigious positioning, Amé answers the need for many women demanding new ways of shopping that enables customization and personalization. Central to the entire bespoke experience is a team of creative directors including celebrity Linda Chung and a quartet of fashion stylists, Mandy Lieu, Jocelyn Luko, Rosemary Vandenbroucke and Tina Leung. They collaborate to hand-pick premier shoes for customers according to their needs, creating an exciting new virtual shopping experience.
Amé's shoes are all made in their own production bases in Hong Kong and Italy. They are crafted with carefully-selected leather for the lining, and soles, padded for extra comfort, and designed to turn heads. Through Amé's digital platform, www.shopame.com, or their concept store in the heart of Causeway Bay, superior customer service is given throughout the entire process, with the beloved shoes elegantly packaged and delivered to the customers.
Interested shoe-lovers can fill in a style quiz at www.shopame.com and a personalized showroom of shoes chosen by Amé's celebrity fashion stylists will be ready for the customers upon her unique style within 24 hours. All Amé members will receive a new collection of shoes selected by our celebrity stylists on the 1st of every month. Members then have the option of purchasing the shoes at HKD 1,290 each or enroll in the free VIP program which has the benefit of paying HKD 550 per pair of shoes. A VIP member can then pay HKD 550 per pair or just simply skip the month by the 5th of every month without any charge. During the first month of launch period, the shoes will also be delivered to Hong Kong and Southeast Asia free of charge. Alternatively, customers can try on and purchase Amé's shoes at the concept store in Causeway Bay.
An industry veteran in the luxury shoe and fashion sector with more than 17 years of experience in various prestigious brands, Flora Ho, Managing Director for Amé Groupe Limited, is thrilled about the launch of Amé. She said, "Having been in the luxury shoe industry for most of my life, in the past few years, many women in Hong Kong have been aspiring for a pair of high-end shoes, personalized with their style and needs in mind. I was excited about trailing Amé's new shopping formats and concepts to bring high-end shoes tailored to the unique needs and appetite of every woman in Hong Kong. The digitally-enhanced experience, highly trained customer services, the level of detail and premier craftsmanship will certainly exceed our customers' expectation and redefine the industry with innovation, creativity and uniqueness."
Ho further added, "We want to connect the brand to its widest audience ever and drive true customer engagement. In a digitally-connected world, we need to speak in a language that our customers care about. Nowadays discerning customers are tech-savvy. They prize peer-to-peer recommendations through social media, and are more likely to appreciate the personalized stylist experience in a privileged club. The emergence of social media and prevalence of e-Commerce has further accelerated this phenomenon that sets a perfect backdrop for Amé to launch in Asia. We are excited to create a totally new high-end shoe shopping experience for our customers, bringing physical and digital worlds together."
Linda Chung, one of the creative directors for Amé, said, "Amé is the first shoe brand which I have been involved in. When I first heard about the concept, I immediately fell in love with it. When you see the product, you will understand just exactly why. The product speaks for itself and it is an absolute feat of art for women across Asia."
"As an actress, I am always in the limelight, and I feel very privileged to have a personal stylist. I also think all women deserve to look unique and styled. Amé has a team of fashion stylists and their mission is to style the customers based upon their individuality. It's like having a personal stylist at your fingertips. What more can you ask for?"
Mirroring every aspect of www.shopame.com, the Amé concept store at Causeway Bay gives a physical expression of the brand to customers who want to try on the shoes before purchasing and also provides an option for online shoppers to pick up the shoes at its concept store. It is a physical showroom to present Amé's aspirational and liberated qualities in front of the customers.
Amé is a brand-new, digitally-advanced and personalized stylist experience for luxury shoe-lovers in Asia. It is founded by a group of successful Internet visionaries, industry-leading veteran shoe connoisseurs along with a renowned luxury shoe manufacturer. Together with a team of creative directors including celebrity Linda Chung and a quartet of fashion stylists, Mandy Lieu, Rosemary Vandenbroucke, Jocelyn Luko, and Tina Leung, the team will act as personal stylists and select shoes for its members on a monthly basis.
Amé is set to redefine the industry for its innovation, creativity and uniqueness through its online platform www.shopame.com and a concept store located in the heart of Causeway Bay in Hong Kong which allows members to view shoes, try on shoes, and to pick-up their shoes in a physical setting. At just HKD $550 for a pair of shoes for VIP members or $1,290 pay-as-you-go option, Amé offers high-end luxury shoes at an affordable price and shipping is always free throughout Asia.
Image Available: http://www2.marketwire.com/mw/frame_mw?attachid=2181189
SYS-CON Events announced today that the "Second Containers & Microservices Expo" will take place November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Containers and microservices have become topics of intense interest throughout the cloud developer and enterprise IT communities.
Aug. 4, 2015 05:30 PM EDT
As organizations shift towards IT-as-a-service models, the need for managing and protecting data residing across physical, virtual, and now cloud environments grows with it. CommVault can ensure protection and E-Discovery of your data – whether in a private cloud, a Service Provider delivered public cloud, or a hybrid cloud environment – across the heterogeneous enterprise. In his session at 17th Cloud Expo, Randy De Meno, Chief Technologist - Windows Products and Microsoft Partnerships at Com...
Aug. 4, 2015 05:00 PM EDT Reads: 107
The Software Defined Data Center (SDDC), which enables organizations to seamlessly run in a hybrid cloud model (public + private cloud), is here to stay. IDC estimates that the software-defined networking market will be valued at $3.7 billion by 2016. Security is a key component and benefit of the SDDC, and offers an opportunity to build security 'from the ground up' and weave it into the environment from day one. In his session at 16th Cloud Expo, Reuven Harrison, CTO and Co-Founder of Tufin,...
Aug. 4, 2015 03:00 PM EDT Reads: 573
Scrum Alliance has announced the release of its 2015 State of Scrum Report. Almost 5,000 individuals and companies worldwide participated in this year's survey. Most organizations in the market today are still leading and managing under an Industrial Age model. Not only is the speed of change growing exponentially, Agile and Scrum frameworks are showing companies how to draw on the full talents and capabilities of those doing the work in order to continue innovating for success.
Aug. 4, 2015 02:45 PM EDT
SYS-CON Events announced today that MobiDev, a software development company, will exhibit at the 17th International Cloud Expo®, which will take place November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. MobiDev is a software development company with representative offices in Atlanta (US), Sheffield (UK) and Würzburg (Germany); and development centers in Ukraine. Since 2009 it has grown from a small group of passionate engineers and business managers to a full-scale mobi...
Aug. 4, 2015 02:00 PM EDT Reads: 385
Between the compelling mockups and specs produced by your analysts and designers, and the resulting application built by your developers, there is a gulf where projects fail, costs spiral out of control, and applications fall short of requirements. In his session at @DevOpsSummit, Charles Kendrick, CTO and Chief Architect at Isomorphic Software, presented a new approach where business and development users collaborate – each using tools appropriate to their goals and expertise – to build mocku...
Aug. 4, 2015 01:30 PM EDT
Container technology is sending shock waves through the world of cloud computing. Heralded as the 'next big thing,' containers provide software owners a consistent way to package their software and dependencies while infrastructure operators benefit from a standard way to deploy and run them. Containers present new challenges for tracking usage due to their dynamic nature. They can also be deployed to bare metal, virtual machines and various cloud platforms. How do software owners track the usag...
Aug. 4, 2015 01:00 PM EDT Reads: 291
SYS-CON Events announced today that VividCortex, the monitoring solution for the modern data system, will exhibit at the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. The database is the heart of most applications, but it’s also the part that’s hardest to scale, monitor, and optimize even as it’s growing 50% year over year. VividCortex is the first unified suite of database monitoring tools specifically desi...
Aug. 4, 2015 12:00 PM EDT Reads: 113
Graylog, Inc., has added the capability to collect, centralize and analyze application container logs from within Docker. The Graylog logging driver for Docker addresses the challenges of extracting intelligence from within Docker containers, where most workloads are dynamic and log data is not persisted or stored. Using Graylog, DevOps and IT Ops teams can pinpoint the root cause of problems to deliver new applications faster and minimize downtime.
Aug. 4, 2015 11:45 AM EDT
As Marc Andreessen says software is eating the world. Everything is rapidly moving toward being software-defined – from our phones and cars through our washing machines to the datacenter. However, there are larger challenges when implementing software defined on a larger scale - when building software defined infrastructure. In his session at 16th Cloud Expo, Boyan Ivanov, CEO of StorPool, provided some practical insights on what, how and why when implementing "software-defined" in the datacent...
Aug. 4, 2015 11:30 AM EDT Reads: 115
Learn how you can use the CoSN SEND II Decision Tree for Education Technology to make sure that your K–12 technology initiatives create a more engaging learning experience that empowers students, teachers, and administrators alike.
Aug. 4, 2015 09:30 AM EDT Reads: 112
Mobile, social, Big Data, and cloud have fundamentally changed the way we live. “Anytime, anywhere” access to data and information is no longer a luxury; it’s a requirement, in both our personal and professional lives. For IT organizations, this means pressure has never been greater to deliver meaningful services to the business and customers.
Aug. 4, 2015 08:45 AM EDT Reads: 259
In a recent research, analyst firm IDC found that the average cost of a critical application failure is $500,000 to $1 million per hour and the average total cost of unplanned application downtime is $1.25 billion to $2.5 billion per year for Fortune 1000 companies. In addition to the findings on the cost of the downtime, the research also highlighted best practices for development, testing, application support, infrastructure, and operations teams.
Aug. 4, 2015 07:00 AM EDT Reads: 226
"We've just seen a huge influx of new partners coming into our ecosystem, and partners building unique offerings on top of our API set," explained Seth Bostock, Chief Executive Officer at IndependenceIT, in this SYS-CON.tv interview at 16th Cloud Expo, held June 9-11, 2015, at the Javits Center in New York City.
Aug. 3, 2015 11:00 PM EDT Reads: 705
SYS-CON Events announced today that HPM Networks will exhibit at the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. For 20 years, HPM Networks has been integrating technology solutions that solve complex business challenges. HPM Networks has designed solutions for both SMB and enterprise customers throughout the San Francisco Bay Area.
Aug. 3, 2015 06:45 PM EDT Reads: 550