Click here to close now.




















Welcome!

News Feed Item

ReliaBrand(R) Announces Q2 2013 Official Consumer Launch Featuring the New Adiri(R) NxGen(TM) Baby Bottle

KELOWNA, BRITSH COLUMBIA -- (Marketwire) -- 12/14/12 -- ReliaBrand Inc. (OTCBB:RLIA) made it official today by announcing that the Company will begin shipping its new Adiri® NxGen® baby bottles to its initial Official Retail Launch Partners in Q1 of 2013 in anticipation of its Official Q2 2013 Consumer Launch. The announcement was made following six months of preparation and face to face meetings with various potential retail partners including the Company's official introduction of its new Adiri® NxGen® brand of baby bottles to major retailers this past October at the ABC KIDS EXPO in Louisville, Kentucky.

"We have had numerous face to face meetings with Retailers and various potential launch partners since July of this year," ReliaBrand CEO Antal Markus remarked. "Our stated goal has been to dramatically increase the awareness and availability of the Adiri® Brand of products to potential retail consumers in 2013," Markus continued. "I am very happy to announce today that we begin shipping to our initial retail partners in Q1 of 2013 in order to have the Adiri® products available to consumers through our initial retail partners by Q2 of 2013," Markus concluded.

The first shipment of Adiri® products to a USA based retail partner will be to the Company's "Direct Response" TV retail partner. ReliaBrand entered into an exclusive worldwide agreement with Ideal Marketing in July, 2012 to create, develop, fulfill and execute the Adiri® NxGen® Direct Response Television campaign. Ideal Marketing and its principals have been responsible for creating numerous successful direct response TV campaigns that have resulted in millions of dollars in sales of a variety of past products. Consumers will be educated on the unique features and benefits of the new Adiri® NxGen® via short-format television advertisements and be able to purchase the products directly through designated telephone and website fulfilment centers.

"The strategy of initially executing a Direct Response TV campaign followed by a major retail launch allows the Company to educate a broad range of potential consumers while generating ongoing direct sales. It also helps the Company to deliver a highly aware potential consumer to its subsequent 'brick and mortar' major retailer launch partners." Mr. Markus explained. "Our Television Production shoot has been scheduled for January and we intend on being on-air with the Adiri® NxGen® by late Q1 or early Q2 of 2013," commented Ideal Marketing partner and executive spokesman Vince Kandis. "We have truly enjoyed the process of working together with ReliaBrand® the past several months and are excited by the opportunity to now be able to demonstrate and showcase the innovation Adiri® offers to its consumers," Kandis added.

"Our top retail partner priority was to ensure we were able to fulfill all of our commitments to Ideal Marketing to make certain they were able to execute their Direct Response TV Campaign," ReliaBrand CEO Antal Markus continued. "Having now met our commitments to Ideal through designating the inventory and resources necessary to support their Direct TV Campaign we are also able to meet our primary objective of increasing the awareness and availability of our Adiri® products to consumers in 2013 through this Direct TV Campaign. Our goal now is to increase our subsequent retail distribution by adding potential 'brick and mortar' 2013 retail partners interested in offering our products to Mom's seeking the benefits the Adiri® NxGen® uniquely offers them through every stage of their infant feeding experience" Markus concluded.

About ReliaBrand and Adiri® (www.reliabrand.com)

Located in Kelowna, B.C. Canada, ReliaBrand® is a publicly traded company listed on the OTC Bulletin Board listed under the "RLIA" trading symbol. ReliaBrand owns and manufactures the Adiri® brand of infant feeding products. Adiri® is the most highly awarded baby bottle in the history of the category with international recognition for its superior medical benefits and revolutionary design. To see Adiri® awards please click here: http://reliabrand.com/awards-in-detail or for more information please call 1-855-ADIRI4U (1-888-234-7448). All media inquiries should be directed to P3R Publicity attention Omar Cunningham.

Safe Harbor Statement

This press release contains "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995 as defined in Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934. These statements are not guarantees of future performance and involve significant risks and uncertainties. Actual results may vary materially from those in the forward-looking statements as a result of the effectiveness of management's strategies and decisions, general economic and business conditions, new or modified statutory or regulatory requirements and changing price and market conditions. No assurance can be given that these are all the factors that could cause actual results to vary materially from the forward-looking statements. For forward-looking statements in this news release, the Company claims the protection of the safe harbor for forward-looking statements contained in the Private Securities Litigation Reform Act of 1995. The Company assumes no obligation to update or supplement any forward-looking statements whether as a result of new information, future events or otherwise. This press release shall not constitute an offer to sell or the solicitation of an offer to buy securities.

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

Latest Stories
Mobile, social, Big Data, and cloud have fundamentally changed the way we live. “Anytime, anywhere” access to data and information is no longer a luxury; it’s a requirement, in both our personal and professional lives. For IT organizations, this means pressure has never been greater to deliver meaningful services to the business and customers.
Digital Transformation is the ultimate goal of cloud computing and related initiatives. The phrase is certainly not a precise one, and as subject to hand-waving and distortion as any high-falutin' terminology in the world of information technology. Yet it is an excellent choice of words to describe what enterprise IT—and by extension, organizations in general—should be working to achieve. Digital Transformation means: handling all the data types being found and created in the organizat...
SYS-CON Events announced today that HPM Networks will exhibit at the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. For 20 years, HPM Networks has been integrating technology solutions that solve complex business challenges. HPM Networks has designed solutions for both SMB and enterprise customers throughout the San Francisco Bay Area.
Chuck Piluso presented a study of cloud adoption trends and the power and flexibility of IBM Power and Pureflex cloud solutions. Prior to Secure Infrastructure and Services, Mr. Piluso founded North American Telecommunication Corporation, a facilities-based Competitive Local Exchange Carrier licensed by the Public Service Commission in 10 states, serving as the company's chairman and president from 1997 to 2000. Between 1990 and 1997, Mr. Piluso served as chairman & founder of International Te...
The Software Defined Data Center (SDDC), which enables organizations to seamlessly run in a hybrid cloud model (public + private cloud), is here to stay. IDC estimates that the software-defined networking market will be valued at $3.7 billion by 2016. Security is a key component and benefit of the SDDC, and offers an opportunity to build security 'from the ground up' and weave it into the environment from day one. In his session at 16th Cloud Expo, Reuven Harrison, CTO and Co-Founder of Tufin,...
Container technology is sending shock waves through the world of cloud computing. Heralded as the 'next big thing,' containers provide software owners a consistent way to package their software and dependencies while infrastructure operators benefit from a standard way to deploy and run them. Containers present new challenges for tracking usage due to their dynamic nature. They can also be deployed to bare metal, virtual machines and various cloud platforms. How do software owners track the usag...
SYS-CON Events announced today that MobiDev, a software development company, will exhibit at the 17th International Cloud Expo®, which will take place November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. MobiDev is a software development company with representative offices in Atlanta (US), Sheffield (UK) and Würzburg (Germany); and development centers in Ukraine. Since 2009 it has grown from a small group of passionate engineers and business managers to a full-scale mobi...
With SaaS use rampant across organizations, how can IT departments track company data and maintain security? More and more departments are commissioning their own solutions and bypassing IT. A cloud environment is amorphous and powerful, allowing you to set up solutions for all of your user needs: document sharing and collaboration, mobile access, e-mail, even industry-specific applications. In his session at 16th Cloud Expo, Shawn Mills, President and a founder of Green House Data, discussed h...
For IoT to grow as quickly as analyst firms’ project, a lot is going to fall on developers to quickly bring applications to market. But the lack of a standard development platform threatens to slow growth and make application development more time consuming and costly, much like we’ve seen in the mobile space. In his session at @ThingsExpo, Mike Weiner, Product Manager of the Omega DevCloud with KORE Telematics Inc., discussed the evolving requirements for developers as IoT matures and conducte...
There are many considerations when moving applications from on-premise to cloud. It is critical to understand the benefits and also challenges of this migration. A successful migration will result in lower Total Cost of Ownership, yet offer the same or higher level of robustness. In his session at 15th Cloud Expo, Michael Meiner, an Engineering Director at Oracle, Corporation, analyzed a range of cloud offerings (IaaS, PaaS, SaaS) and discussed the benefits/challenges of migrating to each offe...
One of the hottest areas in cloud right now is DRaaS and related offerings. In his session at 16th Cloud Expo, Dale Levesque, Disaster Recovery Product Manager with Windstream's Cloud and Data Center Marketing team, will discuss the benefits of the cloud model, which far outweigh the traditional approach, and how enterprises need to ensure that their needs are properly being met.
In their session at 17th Cloud Expo, Hal Schwartz, CEO of Secure Infrastructure & Services (SIAS), and Chuck Paolillo, CTO of Secure Infrastructure & Services (SIAS), provide a study of cloud adoption trends and the power and flexibility of IBM Power and Pureflex cloud solutions. In his role as CEO of Secure Infrastructure & Services (SIAS), Hal Schwartz provides leadership and direction for the company.
In a recent research, analyst firm IDC found that the average cost of a critical application failure is $500,000 to $1 million per hour and the average total cost of unplanned application downtime is $1.25 billion to $2.5 billion per year for Fortune 1000 companies. In addition to the findings on the cost of the downtime, the research also highlighted best practices for development, testing, application support, infrastructure, and operations teams.
"We've just seen a huge influx of new partners coming into our ecosystem, and partners building unique offerings on top of our API set," explained Seth Bostock, Chief Executive Officer at IndependenceIT, in this SYS-CON.tv interview at 16th Cloud Expo, held June 9-11, 2015, at the Javits Center in New York City.
The Internet of Everything (IoE) brings together people, process, data and things to make networked connections more relevant and valuable than ever before – transforming information into knowledge and knowledge into wisdom. IoE creates new capabilities, richer experiences, and unprecedented opportunities to improve business and government operations, decision making and mission support capabilities.