Welcome!

News Feed Item

thePlatform Delivers Smart Workflow for Video Publishing Across Formats and Devices

- mpx provides customers with scalable choices to integrate next-generation transcoding, ingest, and file transfer technologies -

SEATTLE, Dec. 18, 2012 /PRNewswire/ -- thePlatform, the leading white-label video publishing company, today announced a suite of new "smart workflow" features to simplify video preparation and publishing across multiple formats and devices. The new smart workflow features enable customers to adopt highly-scalable technologies for transcoding, and other services, from best-in-class solutions providers as part of thePlatform's open mpx video publishing system.

Many media and entertainment companies remain reliant on inefficient or manual processes for creating the various types of video formats, aspect ratios, bitrates and encryption rules needed to reach a growing number of devices. Some use old transcoding technology that creates one file at a time, and others must still place phone calls to their vendors just to set up new device publishing profiles. With thePlatform's smart workflow capabilities, customers can now use the latest cloud, hardware and software transcoding technologies to create multiple files from one source file in real-time, easily set up new publishing profiles themselves online, and leverage the most modern innovations in fast file transfers, video ingest technology, and more. 

"Multiscreen video publishing has never been more complex, and coordinating the workflow is the key to success," said Marty Roberts, Senior Vice President of Sales and Marketing for thePlatform. "Companies face divergent technical and business requirements, an ever-expanding number of devices, and new technology choices on a daily basis. Our smart workflow is designed to alleviate much of this complexity for customers, while providing the flexibility to take advantage of the latest innovations to improve efficiency and scale. Next-generation transcoding, fast file transfers, and smart ingest services are just some of the latest capabilities mpx now supports."

Partners and Features of Smart Workflow

thePlatform's open and flexible architecture enables customers to choose from a wide range of integrated partners in order to design a tailored video solution for their unique business needs. The new smart workflow capabilities are made possible by integrations with leading companies such as: Elemental and Harmonic for next-generation transcoding; Aspera for fast file transfer, and Akamai for its latest HTTP ingest technology supported as part of Akamai's new Sola Media Solutions. Benefits of mpx's smart workflow include:

·         Scale & Smart Delivery:
- Simultaneously create multiple transcoded files from one source file, increasing efficiency and speed;
- Provides smart multi-file transcoding, so if one file fails, only that file is transcoded again;
- Automatically analyze the number of files that have been, or need to be, generated for all formats or devices in order to eliminate duplications, and reduce the number of managed files.

·         Simpler Administrative Control:
- Encoding profiles can be configured quickly to reach new devices and outlets;
- Create new publishing profiles within the mpx console, without needing to contact thePlatform for support.

Continuous Product Innovation

In addition to smart workflow announced today, thePlatform made significant product enhancements in 2012 and received multiple industry honors for its product innovation. Most notably this year, thePlatform launched advanced video analytics; next-gen video commerce solutions; new TV Everywhere features including subscription packages and subscriber groups, and introduced mpx Essentials to serve mid-size businesses and organizations. thePlatform also received prestigious industry accolades this year including: the IMS Research TV Innovation Award, TelcoTV Vision Award for Best Innovation in Content Management Systems, Liberty Global Innovation Breakthrough Vendor Award, and thePlatform was named one of the 10 Best Large Companies to Work For in 2012 by Seattle Business Magazine.   

Additional information can be found at www.thePlatform.com.

About thePlatform

thePlatform™ is the leading white-label video management and publishing company. Media companies rely on thePlatform as their open, central hub for managing, monetizing, and syndicating billions of professionally produced video views annually. The company's services provide unmatched versatility for designing and supporting video businesses on PCs, mobile, and TV. Customers include: A+E Networks, Cablevision, CBC, Comcast, Cox Communications, E!, the Golf Channel, HIT Entertainment, Liberty Global, NBC Local Media, NBC Sports Regional Networks, Outdoor Channel, Oxygen, Rogers, Shaw Media, Style, Syfy, Time Warner Cable, Travel Channel Media, truTV, USA Network, and numerous others. With more than decade history of service, thePlatform is an independent subsidiary of Comcast based in Seattle, Wash. For more information: www.thePlatform.com.

 

SOURCE thePlatform

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
SYS-CON Events announced today that MobiDev will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. MobiDev is a software company that develops and delivers turn-key mobile apps, websites, web services, and complex software systems for startups and enterprises. Since 2009 it has grown from a small group of passionate engineers and business managers to a full-scale mobile software company with over 200 develope...
SoftLayer operates a global cloud infrastructure platform built for Internet scale. With a global footprint of data centers and network points of presence, SoftLayer provides infrastructure as a service to leading-edge customers ranging from Web startups to global enterprises. SoftLayer's modular architecture, full-featured API, and sophisticated automation provide unparalleled performance and control. Its flexible unified platform seamlessly spans physical and virtual devices linked via a world...
SYS-CON Events announced today TechTarget has been named “Media Sponsor” of SYS-CON's 18th International Cloud Expo, which will take place on June 7–9, 2016, at the Javits Center in New York City, NY, and the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. TechTarget is the Web’s leading destination for serious technology buyers researching and making enterprise technology decisions. Its extensive global networ...
Companies can harness IoT and predictive analytics to sustain business continuity; predict and manage site performance during emergencies; minimize expensive reactive maintenance; and forecast equipment and maintenance budgets and expenditures. Providing cost-effective, uninterrupted service is challenging, particularly for organizations with geographically dispersed operations.
SYS-CON Events announced today that Commvault, a global leader in enterprise data protection and information management, has been named “Bronze Sponsor” of SYS-CON's 18th International Cloud Expo, which will take place on June 7–9, 2016, at the Javits Center in New York City, NY, and the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Commvault is a leading provider of data protection and information management...
SYS-CON Events announced today Object Management Group® has been named “Media Sponsor” of SYS-CON's 18th International Cloud Expo, which will take place on June 7–9, 2016, at the Javits Center in New York City, NY, and the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
As cloud and storage projections continue to rise, the number of organizations moving to the cloud is escalating and it is clear cloud storage is here to stay. However, is it secure? Data is the lifeblood for government entities, countries, cloud service providers and enterprises alike and losing or exposing that data can have disastrous results. There are new concepts for data storage on the horizon that will deliver secure solutions for storing and moving sensitive data around the world. ...
SYS-CON Events announced today that MangoApps will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. MangoApps provides modern company intranets and team collaboration software, allowing workers to stay connected and productive from anywhere in the world and from any device. For more information, please visit https://www.mangoapps.com/.
The essence of data analysis involves setting up data pipelines that consist of several operations that are chained together – starting from data collection, data quality checks, data integration, data analysis and data visualization (including the setting up of interaction paths in that visualization). In our opinion, the challenges stem from the technology diversity at each stage of the data pipeline as well as the lack of process around the analysis.
Many banks and financial institutions are experimenting with containers in development environments, but when will they move into production? Containers are seen as the key to achieving the ultimate in information technology flexibility and agility. Containers work on both public and private clouds, and make it easy to build and deploy applications. The challenge for regulated industries is the cost and complexity of container security compliance. VM security compliance is already challenging, ...
Designing IoT applications is complex, but deploying them in a scalable fashion is even more complex. A scalable, API first IaaS cloud is a good start, but in order to understand the various components specific to deploying IoT applications, one needs to understand the architecture of these applications and figure out how to scale these components independently. In his session at @ThingsExpo, Nara Rajagopalan is CEO of Accelerite, will discuss the fundamental architecture of IoT applications, ...
The IoTs will challenge the status quo of how IT and development organizations operate. Or will it? Certainly the fog layer of IoT requires special insights about data ontology, security and transactional integrity. But the developmental challenges are the same: People, Process and Platform. In his session at @ThingsExpo, Craig Sproule, CEO of Metavine, will demonstrate how to move beyond today's coding paradigm and share the must-have mindsets for removing complexity from the development proc...
Enterprise networks are complex. Moreover, they were designed and deployed to meet a specific set of business requirements at a specific point in time. But, the adoption of cloud services, new business applications and intensifying security policies, among other factors, require IT organizations to continuously deploy configuration changes. Therefore, enterprises are looking for better ways to automate the management of their networks while still leveraging existing capabilities, optimizing perf...
A strange thing is happening along the way to the Internet of Things, namely far too many devices to work with and manage. It has become clear that we'll need much higher efficiency user experiences that can allow us to more easily and scalably work with the thousands of devices that will soon be in each of our lives. Enter the conversational interface revolution, combining bots we can literally talk with, gesture to, and even direct with our thoughts, with embedded artificial intelligence, wh...
SYS-CON Events announced today that Tintri Inc., a leading producer of VM-aware storage (VAS) for virtualization and cloud environments, will exhibit at the 18th International CloudExpo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, New York, and the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.