News Feed Item

Wendy's Gives New Meaning to 'Family Time' This Season through Sponsorship of CBS's 'A Home for the Holidays' Adoption Special

Support children in foster care by tweeting with #TreatItFwd until December 21, and Wendy's® will donate 50¢ to help foster children find homes

DUBLIN, Ohio, Dec. 18, 2012 /PRNewswire/ -- 'Tis the season for cherishing special moments with family. But what about those who don't have one?  To honor children in foster care, Wendy's is asking American families to tune into CBS Television Network's 14th Annual "A Home for the Holidays," a program honoring the joys of adoption told through inspirational stories from families involved in this rewarding process and performances by Rachel Crow, Melissa Etheridge, Rascal Flatts and other entertainers. The special, sponsored by Wendy's, airs Wednesday, December 19, at 8:00 p.m. EST on CBS.

With more than 400,000 children in foster care in the United States, and over 100,000 of them available for adoption, Wendy's is also encouraging consumers to "tweet it" to "treat it" back to this important cause. For every tweet using #TreatItFwd until December 21, Wendy's will donate 50¢ to the Dave Thomas Foundation for Adoption™ (DTFA), the non-profit organization established in 1992 by Wendy's founder Dave Thomas, who was adopted.  Wendy's will donate up to $25,000 to the Foundation in support of Wendy's Wonderful Kids, the signature program of DTFA that focuses on moving America's longest-waiting children in foster care into adoptive families.

"Our involvement in 'A Home for the Holidays' and our social media fundraising are just a few ways we give back to the communities and families we serve every year," said Emil Brolick, President and CEO of Wendy's International. "We are grateful for the support of our customers who have helped us raise more than $10 million this year to find permanent loving homes for children in foster care."

Wendy's provides a range of ways for its customers to get involved throughout the year, such as:

  • Offering donation canisters at its restaurants' front counters
  • Donating 50¢ to DTFA for each Frosty purchased over Father's Day Weekend
  • Selling $1 Halloween Frosty coupon books for free Jr. Frosty desserts

To date, Wendy's has helped more than 3,000 children in foster care find forever families, and several thousand more have been matched with families and are awaiting adoption.  Data from a five-year study of Wendy's Wonderful Kids shows that children referred to the program are up to three times more likely to get adopted.

The Dave Thomas Foundation for Adoption 
The Dave Thomas Foundation for Adoption is a national nonprofit public charity dedicated exclusively to finding permanent homes for the more than 145,000 children waiting in North America's foster care systems.  Created by Wendy's founder Dave Thomas who was adopted, the Foundation implements results-driven national programs, foster care adoption awareness and advocacy initiatives.  To learn more, visit www.davethomasfoundation.org or call 1-800-ASK-DTFA. 

About The Wendy's Company
The Wendy's Company is the world's third largest quick-service hamburger company.  The Wendy's system includes more than 6,500 franchise and company restaurants in the U.S. and 27 countries and U.S. territories worldwide.  For more information visit www.wendys.com, or www.aboutwendys.com.



Denny Lynch, 614-764-3553

Melissa Golden, 404-879-9065

[email protected]

[email protected]


SOURCE The Wendy’s Company

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
In the next five to ten years, millions, if not billions of things will become smarter. This smartness goes beyond connected things in our homes like the fridge, thermostat and fancy lighting, and into heavily regulated industries including aerospace, pharmaceutical/medical devices and energy. “Smartness” will embed itself within individual products that are part of our daily lives. We will engage with smart products - learning from them, informing them, and communicating with them. Smart produc...
As ridesharing competitors and enhanced services increase, notable changes are occurring in the transportation model. Despite the cost-effective means and flexibility of ridesharing, both drivers and users will need to be aware of the connected environment and how it will impact the ridesharing experience. In his session at @ThingsExpo, Timothy Evavold, Executive Director Automotive at Covisint, will discuss key challenges and solutions to powering a ride sharing and/or multimodal model in the a...
SYS-CON Events announced today that Coalfire will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Coalfire is the trusted leader in cybersecurity risk management and compliance services. Coalfire integrates advisory and technical assessments and recommendations to the corporate directors, executives, boards, and IT organizations for global brands and organizations in the technology, cloud, health...
Rapid innovation, changing business landscapes, and new IT demands force businesses to make changes quickly. In the eyes of many, containers are at the brink of becoming a pervasive technology in enterprise IT to accelerate application delivery. In this presentation, you'll learn about the: The transformation of IT to a DevOps, microservices, and container-based architecture What are containers and how DevOps practices can operate in a container-based environment A demonstration of how Docke...
In his session at 19th Cloud Expo, Claude Remillard, Principal Program Manager in Developer Division at Microsoft, will contrast how his team used config as code and immutable patterns for continuous delivery of microservices and apps to the cloud. He will show the immutable patterns helps developers do away with most of the complexity of config as code-enabling scenarios such as rollback, zero downtime upgrades with far greater simplicity. He will also have live demos of building immutable pipe...
A completely new computing platform is on the horizon. They’re called Microservers by some, ARM Servers by others, and sometimes even ARM-based Servers. No matter what you call them, Microservers will have a huge impact on the data center and on server computing in general. Although few people are familiar with Microservers today, their impact will be felt very soon. This is a new category of computing platform that is available today and is predicted to have triple-digit growth rates for some ...
As data explodes in quantity, importance and from new sources, the need for managing and protecting data residing across physical, virtual, and cloud environments grow with it. Managing data includes protecting it, indexing and classifying it for true, long-term management, compliance and E-Discovery. Commvault can ensure this with a single pane of glass solution – whether in a private cloud, a Service Provider delivered public cloud or a hybrid cloud environment – across the heterogeneous enter...
SYS-CON Events announced today that Transparent Cloud Computing (T-Cloud) Consortium will exhibit at the 19th International Cloud Expo®, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. The Transparent Cloud Computing Consortium (T-Cloud Consortium) will conduct research activities into changes in the computing model as a result of collaboration between "device" and "cloud" and the creation of new value and markets through organic data proces...
SYS-CON Events announced today that Cemware will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Use MATLAB functions by just visiting website mathfreeon.com. MATLAB compatible, freely usable, online platform services. As of October 2016, 80,000 users from 180 countries are enjoying our platform service.
Cognitive Computing is becoming the foundation for a new generation of solutions that have the potential to transform business. Unlike traditional approaches to building solutions, a cognitive computing approach allows the data to help determine the way applications are designed. This contrasts with conventional software development that begins with defining logic based on the current way a business operates. In her session at 18th Cloud Expo, Judith S. Hurwitz, President and CEO of Hurwitz & ...
Major trends and emerging technologies – from virtual reality and IoT, to Big Data and algorithms – are helping organizations innovate in the digital era. However, to create real business value, IT must think beyond the ‘what’ of digital transformation to the ‘how’ to harness emerging trends, innovation and disruption. Architecture is the key that underpins and ties all these efforts together. In the digital age, it’s important to invest in architecture, extend the enterprise footprint to the cl...
Governments around the world are adopting Safe Harbor privacy provisions to protect customer data from leaving sovereign territories. Increasingly, global companies are required to create new instances of their server clusters in multiple countries to keep abreast of these new Safe Harbor laws. Is it worth it? In his session at 19th Cloud Expo, Adam Rogers, Managing Director of Anexia, Inc., will discuss how to keep your data legal and still stay in business.
SYS-CON Events announced today that MathFreeOn will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. MathFreeOn is Software as a Service (SaaS) used in Engineering and Math education. Write scripts and solve math problems online. MathFreeOn provides online courses for beginners or amateurs who have difficulties in writing scripts. In accordance with various mathematical topics, there are more tha...
The best way to leverage your Cloud Expo presence as a sponsor and exhibitor is to plan your news announcements around our events. The press covering Cloud Expo and @ThingsExpo will have access to these releases and will amplify your news announcements. More than two dozen Cloud companies either set deals at our shows or have announced their mergers and acquisitions at Cloud Expo. Product announcements during our show provide your company with the most reach through our targeted audiences.
@ThingsExpo has been named the Top 5 Most Influential Internet of Things Brand by Onalytica in the ‘The Internet of Things Landscape 2015: Top 100 Individuals and Brands.' Onalytica analyzed Twitter conversations around the #IoT debate to uncover the most influential brands and individuals driving the conversation. Onalytica captured data from 56,224 users. The PageRank based methodology they use to extract influencers on a particular topic (tweets mentioning #InternetofThings or #IoT in this ...