Click here to close now.


News Feed Item

Denver-Based Arthouse Design Commissioned to Develop Branding and Interior Building Signage for Premier Development in Downtown Greenville, SC

Arthouse Design Creative Team Tapped to Develop Identity, Signage System & Guidelines, Building Signage and More for "Marquee" Mixed Use Development in Greenville, South Carolina

DENVER, CO -- (Marketwire) -- 12/27/12 -- Arthouse Design (, a Denver-based graphic design studio offering branding, print, and electronic design, wayfinding signage programs, building signage, and environmental graphic design services worldwide, has been chosen to provide branding identity and interior signage for a Greenville, South Carolina mixed-use development comprised of two Class A office buildings with ground floor retail in Greenville, South Carolina. Arthouse Design helped develop the name of the project, 1 North Main, to depict its central location in the heart of Greenville, South Carolina's downtown area, as well as designing the building's wayfinding system and interior building signage, and developing signage standards for the development's ground floor retailers.

Hughes Development Corporation, of Greenville, South Carolina, is the project developer. 4240 Architecture, with offices in Denver, Colo. and Chicago, Ill., is the project architect.

1 North Main features a clean, contemporary design with a light, airy feel to it -- and offers a palette of white, gray, tan and terra cotta blended with black metal accents. The Arthouse Design team developed a brand, logo, and building signage that reflects the cool sophistication and zen-like simplicity of the architecture.

Arthouse Design's logo development for the project complements the modern design and conveys the idea that this development is the center, or the 'coming together,' in terms of location, according to Marty Gregg, Arthouse Design's principal and founder. "1 North Main is truly where everything comes together in the heart of Greenville. The name, logo, and building signage convey this both visually and verbally," he said.

"Developing the branding and wayfinding system, building signage, and signage graphic standards is exactly the way we love to work," said Mr. Gregg. "By developing the branding as well as the signage, it allows us to create a cohesive look, feel, and color palette that complements the design of the building and its finishes. This approach results in a truly unified and strategic design for all aspects of a development, including 1 North Main," he said. "We're delighted to be working with our design partners on this (4240 Architecture) and to be working with such a quality-oriented developer like Hughes Development Corporation."

About Arthouse Design
Founded in 1996, ArtHouse Design offers strategic consulting and graphic design services for print, electronic, way-finding, and other three-dimensional design applications worldwide. The firm's extensive body of work includes branding, logos, corporate identity programs, brochures, advertising, direct mail, book design, posters, and Web sites, and strategic way-finding and signage programs for everything from university campuses, cities, and massive hospital complexes to themed retail environments. Martin ("Marty") Gregg is a founding principal of ArtHouse Design. He holds more than 25 years of experience as a graphic designer and creative director, and has been a member of the advisory board to Colorado State University's design department. In 2002, Mr. Gregg was named to the Mayor's Committee on Vital Signs for the City and County of Denver, on which he continues to serve. He also speaks nationwide on design issues to a wide variety of audiences. ArtHouse Design can be reached at: 303.892.9816, or

Media Contact:
Courtney DeWinter
Email Contact

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

Latest Stories
"eFolder does a lot of different things but we protect data and we are focused on protecting data no matter where it resides," explained Carlo Tapia, Product Marketing Manager at eFolder, in this interview at Cloud Expo, held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA.
The Internet of Things (IoT) is growing rapidly by extending current technologies, products and networks. By 2020, Cisco estimates there will be 50 billion connected devices. Gartner has forecast revenues of over $300 billion, just to IoT suppliers. Now is the time to figure out how you’ll make money – not just create innovative products. With hundreds of new products and companies jumping into the IoT fray every month, there’s no shortage of innovation. Despite this, McKinsey/VisionMobile data...
Cloud computing is unquestionably one of the driving forces of DevOps, as the automation of operations transforms enterprise software development. DevOps, however, is more than a technology trend, as it represents a move toward silo-busting, self-organizing horizontal teams that drive business velocity. At the same time, enterprise Digital Transformation represents an upheaval across the enterprise, as customer preferences and behavior drive enterprise technology decisions. This transformation ...
Just over a week ago I received a long and loud sustained applause for a presentation I delivered at this year’s Cloud Expo in Santa Clara. I was extremely pleased with the turnout and had some very good conversations with many of the attendees. Over the next few days I had many more meaningful conversations and was not only happy with the results but also learned a few new things. Here is everything I learned in those three days distilled into three short points.
Most of the IoT Gateway scenarios involve collecting data from machines/processing and pushing data upstream to cloud for further analytics. The gateway hardware varies from Raspberry Pi to Industrial PCs. The document states the process of allowing deploying polyglot data pipelining software with the clear notion of supporting immutability. In his session at @ThingsExpo, Shashank Jain, a development architect for SAP Labs, discussed the objective, which is to automate the IoT deployment proces...
In demand-intensive mobile and web applications, an emerging pattern is to host the Systems of Engagement in the cloud (for maximum responsiveness) but keep the Systems of Record with the other important business systems in the company datacenter, often on a tightly secured mainframe. But what about the space in between? In this IBM Redpaper publication, we show that the IBM Bluemix cloud platform offers technologies that make it easy for cloud-based SoEs to securely connect to on-premises IBM...
DevOps is about increasing efficiency, but nothing is more inefficient than building the same application twice. However, this is a routine occurrence with enterprise applications that need both a rich desktop web interface and strong mobile support. With recent technological advances from Isomorphic Software and others, rich desktop and tuned mobile experiences can now be created with a single codebase – without compromising functionality, performance or usability. In his session at DevOps Su...
As organizations realize the scope of the Internet of Things, gaining key insights from Big Data, through the use of advanced analytics, becomes crucial. However, IoT also creates the need for petabyte scale storage of data from millions of devices. A new type of Storage is required which seamlessly integrates robust data analytics with massive scale. These storage systems will act as “smart systems” provide in-place analytics that speed discovery and enable businesses to quickly derive meaningf...
In his keynote at @ThingsExpo, Chris Matthieu, Director of IoT Engineering at Citrix and co-founder and CTO of Octoblu, focused on building an IoT platform and company. He provided a behind-the-scenes look at Octoblu’s platform, business, and pivots along the way (including the Citrix acquisition of Octoblu).
In his General Session at 17th Cloud Expo, Bruce Swann, Senior Product Marketing Manager for Adobe Campaign, explored the key ingredients of cross-channel marketing in a digital world. Learn how the Adobe Marketing Cloud can help marketers embrace opportunities for personalized, relevant and real-time customer engagement across offline (direct mail, point of sale, call center) and digital (email, website, SMS, mobile apps, social networks, connected objects).
OpsHub, Inc. has announced enhanced support for DevOps and Migration for both Team Foundation Server and Visual Studio On-line in a heterogeneous environment. With added support for build and release entities in OpsHub Integration Manager (OIM) Microsoft customers can now leverage Visual Studio build and release services to manage DevOps processes in a heterogeneous environment. With the enhanced support customers can manage the DevOps process in Team Foundation Server while undertaking activit...
The buzz continues for cloud, data analytics and the Internet of Things (IoT) and their collective impact across all industries. But a new conversation is emerging - how do companies use industry disruption and technology enablers to lead in markets undergoing change, uncertainty and ambiguity? Organizations of all sizes need to evolve and transform, often under massive pressure, as industry lines blur and merge and traditional business models are assaulted and turned upside down. In this new da...
SYS-CON Events announced today that Catchpoint, a global leader in monitoring, and testing the performance of online applications, has been named "Silver Sponsor" of DevOps Summit New York, which will take place on June 7-9, 2016 at the Javits Center in New York City. Catchpoint radically transforms the way businesses manage, monitor, and test the performance of online applications. Truly understand and improve user experience with clear visibility into complex, distributed online systems.Founde...
With all the incredible momentum behind the Internet of Things (IoT) industry, it is easy to forget that not a single CEO wakes up and wonders if “my IoT is broken.” What they wonder is if they are making the right decisions to do all they can to increase revenue, decrease costs, and improve customer experience – effectively the same challenges they have always had in growing their business. The exciting thing about the IoT industry is now these decisions can be better, faster, and smarter. Now ...
In recent years, at least 40% of companies using cloud applications have experienced data loss. One of the best prevention against cloud data loss is backing up your cloud data. In his General Session at 17th Cloud Expo, Sam McIntyre, Partner Enablement Specialist at eFolder, presented how organizations can use eFolder Cloudfinder to automate backups of cloud application data. He also demonstrated how easy it is to search and restore cloud application data using Cloudfinder.