Welcome!

News Feed Item

New Vitality Selects KalioCommerce® for Business User Flexibility, Control and Microsite Capabilities

Direct Marketer Now Able to Capitalize on Rapidly Changing Consumer Demand with Powerful Configuration Capabilities in Kalio Platform

CUPERTINO, Calif., Jan. 7, 2013 /PRNewswire/ -- KalioCommerce® Inc., a leading SaaS-based e-commerce provider focused exclusively on the needs of mid-sized retailers, today announced that NAC Marketing–New Vitality, a leading direct marketing nutrition and health supplement company, has selected KalioCommerce to support the company's aggressive online revenue growth plans. With Kalio, New Vitality will be able to rapidly configure and launch multiple microsites dedicated to specific products or industry trends. The platform enables the New Vitality team to implement site updates or launch new microsites without the assistance of programmers, IT, or engineering.

(Logo:  http://photos.prnewswire.com/prnh/20121130/SF21942LOGO)

"Our business depends on our consumers' ability to order products anytime, anywhere, and any way they choose—we are a true multichannel company," said Jonathan Flicker, CEO of New Vitality. "We specifically wanted to implement a SaaS solution in order to minimize the amount of IT resources required to support our online initiatives.  With Kalio we can continually improve our presence by capitalizing on the constant flow of new features, capabilities, and proven best practices. Kalio enables us to focus on what we do best, delivering quality and value to help people live longer and look younger."

New Vitality selected Kalio to build its new eCommerce infrastructure after evaluating several other vendors all who offer SaaS or Hosted offerings. The company chose Kalio for to its ability to implement and launch the main www.newvitality.com site in just 12 weeks as well as the platform's ability to empower the New Vitality marketing team to create, deploy, and manage all pages and sites directly without the need of specialized coding or engineering support. Immediately after the launch, New Vitality added a KalioMobile™ providing a smartphone optimized site for their numerous shoppers on the go. Kalio supports mobile commerce via KalioMobile™ and KalioTablet™ and delivers a rich shopping experience from any device. 

Using KalioCommerce, New Vitality can launch and operate a large number of micro sites from a single administration console. Merchandizers and front-end web team members work from within the Site Manager's powerful integrated database of product SKUs, promotions, prices and product information makes launching and changing microsites simple and leverages a single set of business rules across all sites. Kalio replaces the company's proprietary, in-house ecommerce system.

New Vitality is planning to launch 40+ mini sites based on the successful model the company implemented to support its leading products such as Ageless Male®, Ruby Reds® and Super Beta Prostate®.  The new mini-sites will be launched within the next 12 months capitalize on seasonal offerings, promotions and product targeting.  Kalio allows these sites to be brought online quickly and with no engineering support.

Emmanuel de Boucaud, EVP of Sales and Marketing for Kalio, commented: "New Vitality is a great example of the fast-growing online businesses in our portfolio. Our customers all share the need to implement site refreshes, add and adjust merchandizing and try different promotions, quickly to capitalize on changing customer preferences or opportunities. Direct response businesses such as New Vitality are particularly sensitive to changes in customer preferences, or the ability to respond to trends in customer behavior.  The New Vitality eCommerce site has to be dynamic and able to support rapid changes to the business. Kalio delivers this kind of functionality. We are proud to be a central part of New Vitality's aggressive growth plans, and look forward to their continued success."

The KalioCommerce Platform
KalioCommerce is proven in approximately 100 B2C and B2B eCommerce sites, and is the platform of choice for mid-market, high-growth retailers, and merchants. It provides state of the art eCommerce functionality, delivered in cost-saving and convenient SaaS-based model––meaning that all retailers on the Kalio platform have access to the latest technology and features without expensive or time consuming upgrades.

New Vitality is using the recently-announced Kalio Summer 2012 release.  This new version brought advanced promotions capabilities, performance dashboards and Microsoft Dynamics ERP integration to its robust platform. Platform extensions such as KalioMobile and KalioTablet put retail sites within the hands of consumers, and drive traffic and revenue with device-appropriate functionality. Unlike proprietary hosted solutions or unwieldy open source options, KalioCommerce delivers worry-free managed services that include reliable, high-performance and scalable hosting and enterprise-class security. Retailers who select Kalio are fully supported by experienced eCommerce professionals who understand both the technology and online retailing. Finally, Kalio is easily customized and provides users the ability to change and evolve the site without involving IT or being reliant on expensive programmers or engineering resources.

About Kalio, Inc.
Kalio® Commerce, develops and delivers powerful software-as-a-service solutions built specifically to meet the online sales and merchandising needs of mid-sized retailers.  The KalioCommerce Platform delivers retailers unprecedented freedom to manage their own sites and grow their online businesses at a rate that is more than double the industry's average.  The platform enables merchants to design and manage their e-commerce website in a fully hosted, professionally supported environment but at a price point that is commensurate with their business size.  A compelling alternative to custom code or expensive custom hosted solutions, only KalioCommerce delivers the rich e-commerce functionality required to differentiate retail brands and deliver engaging retail sites in a low-cost-of-entry SaaS platform that is stable, supported and improved with new selling features on an ongoing basis.  Learn more at www.kaliocommerce.com

Contact:
Kelli Tejada
+1 (415) 271-9820
[email protected]

SOURCE KalioCommerce Inc.

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
According to Forrester Research, every business will become either a digital predator or digital prey by 2020. To avoid demise, organizations must rapidly create new sources of value in their end-to-end customer experiences. True digital predators also must break down information and process silos and extend digital transformation initiatives to empower employees with the digital resources needed to win, serve, and retain customers.
As ridesharing competitors and enhanced services increase, notable changes are occurring in the transportation model. Despite the cost-effective means and flexibility of ridesharing, both drivers and users will need to be aware of the connected environment and how it will impact the ridesharing experience. In his session at @ThingsExpo, Timothy Evavold, Executive Director Automotive at Covisint, will discuss key challenges and solutions to powering a ride sharing and/or multimodal model in the a...
If you’re responsible for an application that depends on the data or functionality of various IoT endpoints – either sensors or devices – your brand reputation depends on the security, reliability, and compliance of its many integrated parts. If your application fails to deliver the expected business results, your customers and partners won't care if that failure stems from the code you developed or from a component that you integrated. What can you do to ensure that the endpoints work as expect...
In this strange new world where more and more power is drawn from business technology, companies are effectively straddling two paths on the road to innovation and transformation into digital enterprises. The first path is the heritage trail – with “legacy” technology forming the background. Here, extant technologies are transformed by core IT teams to provide more API-driven approaches. Legacy systems can restrict companies that are transitioning into digital enterprises. To truly become a lea...
IoT is fundamentally transforming the auto industry, turning the vehicle into a hub for connected services, including safety, infotainment and usage-based insurance. Auto manufacturers – and businesses across all verticals – have built an entire ecosystem around the Connected Car, creating new customer touch points and revenue streams. In his session at @ThingsExpo, Macario Namie, Head of IoT Strategy at Cisco Jasper, will share real-world examples of how IoT transforms the car from a static p...
Cloud computing is being adopted in one form or another by 94% of enterprises today. Tens of billions of new devices are being connected to The Internet of Things. And Big Data is driving this bus. An exponential increase is expected in the amount of information being processed, managed, analyzed, and acted upon by enterprise IT. This amazing is not part of some distant future - it is happening today. One report shows a 650% increase in enterprise data by 2020. Other estimates are even higher....
From wearable activity trackers to fantasy e-sports, data and technology are transforming the way athletes train for the game and fans engage with their teams. In his session at @ThingsExpo, will present key data findings from leading sports organizations San Francisco 49ers, Orlando Magic NBA team. By utilizing data analytics these sports orgs have recognized new revenue streams, doubled its fan base and streamlined costs at its stadiums. John Paul is the CEO and Founder of VenueNext. Prior ...
One of biggest questions about Big Data is “How do we harness all that information for business use quickly and effectively?” Geographic Information Systems (GIS) or spatial technology is about more than making maps, but adding critical context and meaning to data of all types, coming from all different channels – even sensors. In his session at @ThingsExpo, William (Bill) Meehan, director of utility solutions for Esri, will take a closer look at the current state of spatial technology and ar...
The Internet of Things can drive efficiency for airlines and airports. In their session at @ThingsExpo, Shyam Varan Nath, Principal Architect with GE, and Sudip Majumder, senior director of development at Oracle, will discuss the technical details of the connected airline baggage and related social media solutions. These IoT applications will enhance travelers' journey experience and drive efficiency for the airlines and the airports. The session will include a working demo and a technical d...
What happens when the different parts of a vehicle become smarter than the vehicle itself? As we move toward the era of smart everything, hundreds of entities in a vehicle that communicate with each other, the vehicle and external systems create a need for identity orchestration so that all entities work as a conglomerate. Much like an orchestra without a conductor, without the ability to secure, control, and connect the link between a vehicle’s head unit, devices, and systems and to manage the ...
Businesses are struggling to manage the information flow and interactions between all of these new devices and things jumping on their network, and the apps and IT systems they control. The data businesses gather is only helpful if they can do something with it. In his session at @ThingsExpo, Chris Witeck, Principal Technology Strategist at Citrix, will discuss how different the impact of IoT will be for large businesses, expanding how IoT will allow large organizations to make their legacy ap...
The many IoT deployments around the world are busy integrating smart devices and sensors into their enterprise IT infrastructures. Yet all of this technology – and there are an amazing number of choices – is of no use without the software to gather, communicate, and analyze the new data flows. Without software, there is no IT. In this power panel at @ThingsExpo, moderated by Conference Chair Roger Strukhoff, panelists will look at the protocols that communicate data and the emerging data analy...
SYS-CON Events announced today that Commvault, a global leader in enterprise data protection and information management, has been named “Bronze Sponsor” of SYS-CON's 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Commvault is a leading provider of data protection and information management solutions, helping companies worldwide activate their data to drive more value and business insight and to transform moder...
SYS-CON Events announced today that eCube Systems, a leading provider of middleware modernization, integration, and management solutions, will exhibit at @DevOpsSummit at 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. eCube Systems offers a family of middleware evolution products and services that maximize return on technology investment by leveraging existing technical equity to meet evolving business needs. ...
Creating replica copies to tolerate a certain number of failures is easy, but very expensive at cloud-scale. Conventional RAID has lower overhead, but it is limited in the number of failures it can tolerate. And the management is like herding cats (overseeing capacity, rebuilds, migrations, and degraded performance). Download Slide Deck: ▸ Here In his general session at 18th Cloud Expo, Scott Cleland, Senior Director of Product Marketing for the HGST Cloud Infrastructure Business Unit, discusse...