|By PR Newswire||
|January 11, 2013 10:35 AM EST||
CINCINNATI and ATLANTA, Jan. 11, 2013 /PRNewswire/ -- PCMS, a leading global provider of next generation point of sale solutions, and TransactionTree, a leading provider of electronic receipt solutions, are pleased to announce the formation of a strategic partnership that will jointly build upon point of sale and eReceipt technologies from both companies.
"Our partnership with TransactionTree reinforces our ongoing commitment to providing retailers with a full spectrum of retail solutions," notes John Throckmorton, VP of Retail Software and Services at PCMS. "This offering will allow retailers to give their customers the option of receiving in-store receipts electronically through email or on their mobile devices, within seconds after a sale is completed."
Today's sophisticated, digitally-connected, and environmentally-aware consumers are choosing e-receipts over paper receipts at a breathtaking pace. For consumers, e-receipts are more efficient, less cumbersome, easier to organize long-term and more environmentally friendly. Retailers looking to implement eReceipts typically experience a 3X return on their investment and enforce their brands' green initiatives while gaining the ability to gather accurate customer information, build brand awareness, and develop targeted marketing strategies.
"The TransactionTree and PCMS partnership will help retailers to gain the power to capture email addresses and send targeted, value-added content, along with the receipts, to an interested audience. Our clients have seen dramatic increases in store and e-commerce traffic, as well as social engagement and loyalty program participation," notes Jason Shapiro, CEO of Transaction Tree.
PCMS will be showcasing this solution at booth #2243 at the National Retail Federation's (NRF's) 102nd Annual Convention and EXPO – Retail's BIG Show in New York City, January 13th – 16th.
PCMS is one of the world's leading providers of integrated software, services and hardware systems to a wide variety of industries. PCMS' Vision product portfolio offers a comprehensive set of software applications based on advanced Java-based architecture. PCMS' partners include IBM, Microsoft, Symantec, and VMware, and its client list includes such signature names as Bass Pro Shops, Krispy Kreme, Orange, Marks & Spencer, Prada, Smythson, and Best Buy Mobile. For further company and product information, visit www.pcmsdatafit.com.
About Transaction Tree, Inc.
TransactionTree is the leading provider of electronic receipt solutions for the retail industry and other transaction-oriented enterprises. Based in Atlanta, Georgia, TransactionTree was established in 2008 by forward-thinking, green innovators seeking technological solutions to common environmental business challenges. Today, TransactionTree's groundbreaking e-Receipts solution improves the human experience by incorporating new eco-practices into everyday consumer activities. Our technology recognizes transaction events, validates customer information, and sends a copy of the receipt to the shopper, along with relevant content from the retailer. For more information about TransactionTree, visit www.transactiontree.com.
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