Welcome!

News Feed Item

RE/MAX Expands Marketing Technology Platform: New Integrated Solutions Deliver a "Digital Upgrade" to the RE/MAX Design Center

NEW YORK, NY -- (Marketwire) -- 01/16/13 -- Real Estate Connect -- RE/MAX agents will be getting a "digital upgrade" to their Design Center with the ability to create mobile-ready Single Property Websites, YouTube enabled videos, and dozens of professionally written marketing campaigns for email, print and mail, and social media.

This new suite of products, which will be available to over 70,000 RE/MAX agents in the U.S. and Canada beginning in January, delivers advanced mobile-enabled technology and engaging consumer content to help agents sell more homes and develop their personal brands.

RE/MAX agents can use the new automated marketing campaigns to target first-time homebuyers, move-up buyers, sellers, and investors as well as stay in touch with past customers. Integrated into the RE/MAX Design Center, which seamlessly shares data with RE/MAX LeadStreet, agents can begin marketing to prospects as soon as a lead is created.

The new YouTube-ready videos allow agents to pull in their listing data from LeadStreet to create home video tours and post them to their individual YouTube accounts -- which play on all mobile devices. Agents can also create promotional videos to enhance their company and personal brands as well as create local area tour videos to help dramatically increase Search Engine Optimization (SEO).

The new Single Property Websites use the latest in "responsive web design." This technology automatically adjusts the website's layout based on the size of the user's screen, eliminating the need for separate mobile, tablet and PC websites.

"RE/MAX continues to lead the industry with inventive and integrated technologies that make it easier for agents to reach buyers and sellers," said Mike Ryan, RE/MAX Executive Vice President, Global Communications and Branding. "These new modern marketing products address the growing digital orientation of consumers who are living in a mobile-centric world."

RE/MAX Associates can learn more about the Premium products through free webinar previews provided by Imprev beginning the week of January 20th. Demonstrations of the new products are exclusively for RE/MAX agents who send an email to [email protected] from their RE/MAX email address.

Product Details
Agents can purchase any of these modern marketing products independently: Premier Agent Campaigns, Premier Video-based Home Tours and Premier Agent Single Property Websites are each available for an annual subscription of just $199. However, all three offerings also are available in the "Premier Agent Plus" package for a special price of $299.

Premier Agent series of products and the RE/MAX Design Center are provided by Seattle-area based Imprev, Inc., the leading provider of integrated marketing solutions for the real estate industry.

Products Profile
"Premier Agent Campaigns:"
These automated marketing Campaigns enable RE/MAX associates to solve one of the their biggest challenges: finding a simple, relevant and easy way to stay in touch with past, current and future home buyers and sellers. Pre-written by award-winning writers and editors, agents will have access to more than two dozen automated Campaigns targeting buyers, sellers, real estate investors as well as subjects that help agents reach their entire sphere of influence on a regular basis. Annual subscription is $199 each.

"Premier Agent Video:" Agents can power-up their SEO by creating video home tours for all of their listings, as well as neighborhood tours or even self-promotional videos. In the Design Center, agents simply add their own photos and custom text, pick a professional stock music soundtrack and then post the finished video directly to their own YouTube channels, to a social media site, embed it in an email or create a link to add on their own website -- all with just a few clicks. Annual subscription is $199 each.

"Premier Agent Single Property Websites:" Single Property Websites (SPWs) allow agents to create a separate, custom and mobile-ready website for every listing. Agents can add as many as 50 property photos and descriptions, a Google Map interface with street view, local links that can be fully customized (local schools, crime statistics, neighborhood data, etc.), a contact page to help capture leads, and an integrated video that can play a promotional or property feature. Traffic statistics and website analytics are included in the $199 annual subscription each.

"Premier Agent Plus:" Package includes Premier Agent Campaigns, Premier Agent Video and Premier Agent Single Property Websites for a $299 annual subscription -- nearly half-off the individual product prices.

About the RE/MAX Network:
RE/MAX was founded in 1973 and in 2013 celebrates 40 years of making real estate history. The visionary Co-Founders Dave and Gail Liniger still lead the Denver-based global franchisor today. RE/MAX is recognized as one of the leading real estate franchise companies with the most productive sales force in the industry and a global reach of more than 85 countries. Nobody in the world sells more real estate than RE/MAX. With a passion for the communities in which its agents live and work, RE/MAX is proud to have raised more than $120 million for Children's Miracle Network Hospitals, Susan G. Komen for the Cure® and other charities. Please visit www.remax.com or www.joinremax.com.

About Imprev:
Imprev, Inc. is the leading provider of private-label Marketing Centers for real estate companies and is the industry leader in providing fully integrated, high-quality, personalized marketing materials for more than 150,000 real estate agents worldwide. Imprev technologies maximize the marketing impact for real estate companies and agents, with simple-to-use and cost-effective ways for agents to enhance their own personal image while harnessing the influence of their company's brand. Imprev was established in 2001 and is headquartered in Bellevue, Washington. Visit Imprev at www.imprev.com.

Add to Digg Bookmark with del.icio.us Add to Newsvine

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

Latest Stories
DevOps at Cloud Expo, taking place Nov 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 19th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long dev...
Almost two-thirds of companies either have or soon will have IoT as the backbone of their business in 2016. However, IoT is far more complex than most firms expected. How can you not get trapped in the pitfalls? In his session at @ThingsExpo, Tony Shan, a renowned visionary and thought leader, will introduce a holistic method of IoTification, which is the process of IoTifying the existing technology and business models to adopt and leverage IoT. He will drill down to the components in this fra...
Without a clear strategy for cost control and an architecture designed with cloud services in mind, costs and operational performance can quickly get out of control. To avoid multiple architectural redesigns requires extensive thought and planning. Boundary (now part of BMC) launched a new public-facing multi-tenant high resolution monitoring service on Amazon AWS two years ago, facing challenges and learning best practices in the early days of the new service. In his session at 19th Cloud Exp...
There is growing need for data-driven applications and the need for digital platforms to build these apps. In his session at 19th Cloud Expo, Muddu Sudhakar, VP and GM of Security & IoT at Splunk, will cover different PaaS solutions and Big Data platforms that are available to build applications. In addition, AI and machine learning are creating new requirements that developers need in the building of next-gen apps. The next-generation digital platforms have some of the past platform needs a...
I'm a lonely sensor. I spend all day telling the world how I'm feeling, but none of the other sensors seem to care. I want to be connected. I want to build relationships with other sensors to be more useful for my human. I want my human to understand that when my friends next door are too hot for a while, I'll soon be flaming. And when all my friends go outside without me, I may be left behind. Don't just log my data; use the relationship graph. In his session at @ThingsExpo, Ryan Boyd, Engi...
Information technology is an industry that has always experienced change, and the dramatic change sweeping across the industry today could not be truthfully described as the first time we've seen such widespread change impacting customer investments. However, the rate of the change, and the potential outcomes from today's digital transformation has the distinct potential to separate the industry into two camps: Organizations that see the change coming, embrace it, and successful leverage it; and...
SYS-CON Events announced today that Numerex Corp, a leading provider of managed enterprise solutions enabling the Internet of Things (IoT), will exhibit at the 19th International Cloud Expo | @ThingsExpo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Numerex Corp. (NASDAQ:NMRX) is a leading provider of managed enterprise solutions enabling the Internet of Things (IoT). The Company's solutions produce new revenue streams or create operating...
While DevOps promises a better and tighter integration among an organization’s development and operation teams and transforms an application life cycle into a continual deployment, Chef and Azure together provides a speedy, cost-effective and highly scalable vehicle for realizing the business values of this transformation. In his session at @DevOpsSummit at 19th Cloud Expo, Yung Chou, a Technology Evangelist at Microsoft, will present a unique opportunity to witness how Chef and Azure work tog...
Data is an unusual currency; it is not restricted by the same transactional limitations as money or people. In fact, the more that you leverage your data across multiple business use cases, the more valuable it becomes to the organization. And the same can be said about the organization’s analytics. In his session at 19th Cloud Expo, Bill Schmarzo, CTO for the Big Data Practice at EMC, will introduce a methodology for capturing, enriching and sharing data (and analytics) across the organizati...
SYS-CON Events announced today that Secure Channels will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. The bedrock of Secure Channels Technology is a uniquely modified and enhanced process based on superencipherment. Superencipherment is the process of encrypting an already encrypted message one or more times, either using the same or a different algorithm.
The vision of a connected smart home is becoming reality with the application of integrated wireless technologies in devices and appliances. The use of standardized and TCP/IP networked wireless technologies in line-powered and battery operated sensors and controls has led to the adoption of radios in the 2.4GHz band, including Wi-Fi, BT/BLE and 802.15.4 applied ZigBee and Thread. This is driving the need for robust wireless coexistence for multiple radios to ensure throughput performance and th...
The Internet of Things can drive efficiency for airlines and airports. In their session at @ThingsExpo, Shyam Varan Nath, Principal Architect with GE, and Sudip Majumder, senior director of development at Oracle, will discuss the technical details of the connected airline baggage and related social media solutions. These IoT applications will enhance travelers' journey experience and drive efficiency for the airlines and the airports. The session will include a working demo and a technical d...
SYS-CON Events announced today the Enterprise IoT Bootcamp, being held November 1-2, 2016, in conjunction with 19th Cloud Expo | @ThingsExpo at the Santa Clara Convention Center in Santa Clara, CA. Combined with real-world scenarios and use cases, the Enterprise IoT Bootcamp is not just based on presentations but with hands-on demos and detailed walkthroughs. We will introduce you to a variety of real world use cases prototyped using Arduino, Raspberry Pi, BeagleBone, Spark, and Intel Edison. Y...
Fact is, enterprises have significant legacy voice infrastructure that’s costly to replace with pure IP solutions. How can we bring this analog infrastructure into our shiny new cloud applications? There are proven methods to bind both legacy voice applications and traditional PSTN audio into cloud-based applications and services at a carrier scale. Some of the most successful implementations leverage WebRTC, WebSockets, SIP and other open source technologies. In his session at @ThingsExpo, Da...
If you’re responsible for an application that depends on the data or functionality of various IoT endpoints – either sensors or devices – your brand reputation depends on the security, reliability, and compliance of its many integrated parts. If your application fails to deliver the expected business results, your customers and partners won't care if that failure stems from the code you developed or from a component that you integrated. What can you do to ensure that the endpoints work as expect...