Welcome!

News Feed Item

Patients Overwhelmingly Prefer Digital Check-In to Paper Clipboard

Digital Assent Releases Survey Results of Patient Attitudes on Tablet Usage in Medical Offices

ATLANTA, Jan. 17, 2013 /PRNewswire/ -- According to a recent survey conducted by Digital Assent, a healthcare media and marketing company headquartered in Atlanta, patient acceptance of using a tablet computer at the doctor's office is very high.  A resounding 94 percent of patients reported that they enjoyed using Digital Assent's PatientPad® tablet computer during their office visit and 84 percent of respondents reported that checking in on the PatientPad was "better than a clipboard." 

Patients also found the experience noteworthy, with one third of respondents reporting that they discussed their PatientPad experience with family and friends after leaving the doctor's office.  The internally-conducted survey included responses from 85 patients who used the company's PatientPad tablet solution to check-in for their appointment.  The respondents spanned 11 medical practices, and the responding patients represented a 17 percent response rate for the survey. 

Digital Assent CEO Andrew Ibbotson commented, "Consumer self-service options have been growing rapidly in other areas of life, so the positive feedback from PatientPad users in this survey is not surprising.  Patients of all ages are coming to expect the privacy and convenience of self-service tablet technology, like the PatientPad, when they visit their healthcare provider." 

Once the check-in process is complete, the PatientPad also provides patients with an opportunity to explore educational content and product advertisements specifically tailored to the medical office that they're visiting.  Digital Assent's survey was presented to patients between 24 and 72 hours after they used the PatientPad.  

In addition to patient acceptance of the technology, the survey measured the effectiveness of advertising delivered to patients on the PatientPad tablet while waiting to see their healthcare provider.  When asked about specific advertising content that was presented to them, survey responders revealed:

  • Thirty (30) percent of respondents reported taking action as a direct result of advertising they saw on the PatientPad
  • Twenty-two (22) percent had unaided recall of branded content presented to them on the PatientPad
  • Sixty-one (61) percent correctly recognized and identified branded content presented to them on the PatientPad

"From its conception, PatientPad seemed like it could realize every marketer's dream of consistently engaging the right person, with the right message, in the right location, at the right time," stated Whit Lanier, Digital Assent's vice president of marketing and advertising operations.  Lanier continued, "These survey results are even better than we expected, and provide a strong argument that the PatientPad might be the perfect vehicle for healthcare consumer marketing." 

Since concluding the survey, PatientPad has made software and hardware enhancements which have further increased overall levels of patient satisfaction and patient engagement.  PatientPad also continues to add new applications which deliver measurable value to the patient and the practice, including real-time healthcare financing and redeemable point-of-service coupons. 

About Digital Assent

Digital Assent is a fast-growing healthcare media and marketing company that helps patients make more educated and informed decisions at the point of care. The company's award-winning PatientPad® technology is transforming the patient experience at doctor's offices throughout the United States. Upon arrival, each patient is given their own PatientPad® tablet to check-in for their appointment. While they wait, patients hold on to the PatientPad® to explore relevant health information and learn more about the products and services offered by the practice. Digital Assent's rapidly growing PatientPad® Network now spans every major metropolitan market in the country. For more information about Digital Assent, please visit www.DigitalAssent.com.

 

SOURCE Digital Assent

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
SYS-CON Events announced today that StarNet Communications will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. StarNet Communications’ FastX is the industry first cloud-based remote X Windows emulator. Using standard Web browsers (FireFox, Chrome, Safari, etc.) users from around the world gain highly secure access to applications and data hosted on Linux-based servers in a central data center. ...
SYS-CON Events announced today that Hitrons Solutions will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Hitrons Solutions Inc. is distributor in the North American market for unique products and services of small and medium-size businesses, including cloud services and solutions, SEO marketing platforms, and mobile applications.
As the world moves toward more DevOps and Microservices, application deployment to the cloud ought to become a lot simpler. The Microservices architecture, which is the basis of many new age distributed systems such as OpenStack, NetFlix and so on, is at the heart of Cloud Foundry - a complete developer-oriented Platform as a Service (PaaS) that is IaaS agnostic and supports vCloud, OpenStack and AWS. Serverless computing is revolutionizing computing. In his session at 19th Cloud Expo, Raghav...
Pulzze Systems was happy to participate in such a premier event and thankful to be receiving the winning investment and global network support from G-Startup Worldwide. It is an exciting time for Pulzze to showcase the effectiveness of innovative technologies and enable them to make the world smarter and better. The reputable contest is held to identify promising startups around the globe that are assured to change the world through their innovative products and disruptive technologies. There w...
DevOps at Cloud Expo, taking place Nov 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 19th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long dev...
Today we can collect lots and lots of performance data. We build beautiful dashboards and even have fancy query languages to access and transform the data. Still performance data is a secret language only a couple of people understand. The more business becomes digital the more stakeholders are interested in this data including how it relates to business. Some of these people have never used a monitoring tool before. They have a question on their mind like “How is my application doing” but no id...
Personalization has long been the holy grail of marketing. Simply stated, communicate the most relevant offer to the right person and you will increase sales. To achieve this, you must understand the individual. Consequently, digital marketers developed many ways to gather and leverage customer information to deliver targeted experiences. In his session at @ThingsExpo, Lou Casal, Founder and Principal Consultant at Practicala, discussed how the Internet of Things (IoT) has accelerated our abil...
With so much going on in this space you could be forgiven for thinking you were always working with yesterday’s technologies. So much change, so quickly. What do you do if you have to build a solution from the ground up that is expected to live in the field for at least 5-10 years? This is the challenge we faced when we looked to refresh our existing 10-year-old custom hardware stack to measure the fullness of trash cans and compactors.
Extreme Computing is the ability to leverage highly performant infrastructure and software to accelerate Big Data, machine learning, HPC, and Enterprise applications. High IOPS Storage, low-latency networks, in-memory databases, GPUs and other parallel accelerators are being used to achieve faster results and help businesses make better decisions. In his session at 18th Cloud Expo, Michael O'Neill, Strategic Business Development at NVIDIA, focused on some of the unique ways extreme computing is...
The emerging Internet of Everything creates tremendous new opportunities for customer engagement and business model innovation. However, enterprises must overcome a number of critical challenges to bring these new solutions to market. In his session at @ThingsExpo, Michael Martin, CTO/CIO at nfrastructure, outlined these key challenges and recommended approaches for overcoming them to achieve speed and agility in the design, development and implementation of Internet of Everything solutions wi...
Cloud computing is being adopted in one form or another by 94% of enterprises today. Tens of billions of new devices are being connected to The Internet of Things. And Big Data is driving this bus. An exponential increase is expected in the amount of information being processed, managed, analyzed, and acted upon by enterprise IT. This amazing is not part of some distant future - it is happening today. One report shows a 650% increase in enterprise data by 2020. Other estimates are even higher....
With over 720 million Internet users and 40–50% CAGR, the Chinese Cloud Computing market has been booming. When talking about cloud computing, what are the Chinese users of cloud thinking about? What is the most powerful force that can push them to make the buying decision? How to tap into them? In his session at 18th Cloud Expo, Yu Hao, CEO and co-founder of SpeedyCloud, answered these questions and discussed the results of SpeedyCloud’s survey.
SYS-CON Events announced today that Isomorphic Software will exhibit at DevOps Summit at 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Isomorphic Software provides the SmartClient HTML5/AJAX platform, the most advanced technology for building rich, cutting-edge enterprise web applications for desktop and mobile. SmartClient combines the productivity and performance of traditional desktop software with the simp...
Actian Corporation has announced the latest version of the Actian Vector in Hadoop (VectorH) database, generally available at the end of July. VectorH is based on the same query engine that powers Actian Vector, which recently doubled the TPC-H benchmark record for non-clustered systems at the 3000GB scale factor (see tpc.org/3323). The ability to easily ingest information from different data sources and rapidly develop queries to make better business decisions is becoming increasingly importan...
SYS-CON Events announced today that 910Telecom will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Housed in the classic Denver Gas & Electric Building, 910 15th St., 910Telecom is a carrier-neutral telecom hotel located in the heart of Denver. Adjacent to CenturyLink, AT&T, and Denver Main, 910Telecom offers connectivity to all major carriers, Internet service providers, Internet backbones and ...