Welcome!

News Feed Item

Poppin' Mad: JOLLY TIME® Pop Corn Petitions Hasbro To Consider Popcorn MONOPOLY™ Game Piece

In a salty letter to Hasbro president, JOLLY TIME CEO cites tradition of popcorn and family game night, pleads company to join forces for a better future.

SIOUX CITY, Iowa, Jan. 18, 2013 /PRNewswire/ -- Since 1935, families around the world have been getting buttery fingerprint stains on MONOPOLY dollars, and popcorn bowls have been flipped over hotels placed on Boardwalk. That's why today, JOLLY TIME Pop Corn – a 100-year-old, fifth-generation family-owned company – has publicly released a salty letter petitioning Hasbro to offer the option of a popcorn game piece.

(Photo: http://photos.prnewswire.com/prnh/20130118/CG44852)

Written by JOLLY TIME CEO Garry Smith to Hasbro President and CEO Brian Goldner, the letter is a response to Hasbro's consumer campaign to vote a current MONOPOLY game token into retirement and add a new one. Citing the tradition of popcorn and game night for generations, Smith pleads in the letter with Goldner to offer a popcorn game piece option along with the recently proposed additions of cat, helicopter, robot, guitar and ring.

"For nearly 100 years, our brand has been synonymous with fun, and yet you have us crying into our kernels at the blatant exclusion of food from your game piece additions," wrote Smith in his letter. "Game night without JOLLY TIME Pop Corn is criminal—and you should go directly to jail for this callous mistake. Do not pass GO. Do not collect $200."

The letter goes on to plead a strong case for a popcorn game piece and points to the issues associated with the currently proposed new game pieces, such as materialism (ring), inability to love (robot), devastating allergies (cat), with other negative associations like war (helicopter) and on-stage musician tantrums (guitar).

In summation of his case for a popcorn game piece, Smith begs for Hasbro to make amends while there's still time. The company is expected to tally consumer votes and make decisions on the game piece retirement and addition on Feb. 5.

"Say it's not too late," Smith pleads. "MONOPOLY is fun. Popcorn is fun. The two must join forces for future generations of game night players."

Signed "in popcorn and in truth," the letter fuels the drama already burning around this emotional and historic event. Generations of families everywhere continue to plead the fate of their favorite game tokens, the tiny silver pieces that represent them in the harsh, cut-throat MONOPOLY world of real estate and merciless business negotiations.

Will Mr. Smith's letter to Hasbro be what pops JOLLY TIME into the heated competition? Only time will tell if a new popcorn game piece will pass "GO" with Hasbro.

Sign the Petition
On behalf of the popcorn you've shared over a game with your grandma or the handfuls you've thrown at your sister, fight for the future of game night fun. Sign JOLLY TIME's petition to Hasbro today at http://www.Facebook.com/JollyTimePopCorn/app_297084673727680.

For the full letter from JOLLY TIME to Hasbro, visit http://www.Facebook.com/JollyTimePopCorn/app_521129407931734.

About JOLLY TIME Pop Corn
The American Pop Corn Company of Sioux City, Iowa, is an independent and family-owned company that, for nearly 100 years, has produced and marketed JOLLY TIME Pop Corn, the first branded popcorn ever produced. JOLLY TIME offers a variety of traditional and microwave popcorn products in grocery stores nationwide and has the only microwave popcorn endorsed by Weight Watchers. JOLLY TIME Pop Corn is completely gluten free and is produced using GMO-free popcorn. Learn more at www.jollytime.com.

 

SOURCE JOLLY TIME Pop Corn

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
As many know, the first generation of Cloud Management Platform (CMP) solutions were designed for managing virtual infrastructure (IaaS) and traditional applications. But that's no longer enough to satisfy evolving and complex business requirements. In his session at 21st Cloud Expo, Scott Davis, Embotics CTO, explored how next-generation CMPs ensure organizations can manage cloud-native and microservice-based application architectures, while also facilitating agile DevOps methodology. He expla...
SYS-CON Events announced today that Synametrics Technologies will exhibit at SYS-CON's 22nd International Cloud Expo®, which will take place on June 5-7, 2018, at the Javits Center in New York, NY. Synametrics Technologies is a privately held company based in Plainsboro, New Jersey that has been providing solutions for the developer community since 1997. Based on the success of its initial product offerings such as WinSQL, Xeams, SynaMan and Syncrify, Synametrics continues to create and hone inn...
To get the most out of their data, successful companies are not focusing on queries and data lakes, they are actively integrating analytics into their operations with a data-first application development approach. Real-time adjustments to improve revenues, reduce costs, or mitigate risk rely on applications that minimize latency on a variety of data sources. In his session at @BigDataExpo, Jack Norris, Senior Vice President, Data and Applications at MapR Technologies, reviewed best practices t...
"Evatronix provides design services to companies that need to integrate the IoT technology in their products but they don't necessarily have the expertise, knowledge and design team to do so," explained Adam Morawiec, VP of Business Development at Evatronix, in this SYS-CON.tv interview at @ThingsExpo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
DevOps promotes continuous improvement through a culture of collaboration. But in real terms, how do you: Integrate activities across diverse teams and services? Make objective decisions with system-wide visibility? Use feedback loops to enable learning and improvement? With technology insights and real-world examples, in his general session at @DevOpsSummit, at 21st Cloud Expo, Andi Mann, Chief Technology Advocate at Splunk, explored how leading organizations use data-driven DevOps to clos...
"I focus on what we are calling CAST Highlight, which is our SaaS application portfolio analysis tool. It is an extremely lightweight tool that can integrate with pretty much any build process right now," explained Andrew Siegmund, Application Migration Specialist for CAST, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
Recently, REAN Cloud built a digital concierge for a North Carolina hospital that had observed that most patient call button questions were repetitive. In addition, the paper-based process used to measure patient health metrics was laborious, not in real-time and sometimes error-prone. In their session at 21st Cloud Expo, Sean Finnerty, Executive Director, Practice Lead, Health Care & Life Science at REAN Cloud, and Dr. S.P.T. Krishnan, Principal Architect at REAN Cloud, discussed how they built...
The dynamic nature of the cloud means that change is a constant when it comes to modern cloud-based infrastructure. Delivering modern applications to end users, therefore, is a constantly shifting challenge. Delivery automation helps IT Ops teams ensure that apps are providing an optimal end user experience over hybrid-cloud and multi-cloud environments, no matter what the current state of the infrastructure is. To employ a delivery automation strategy that reflects your business rules, making r...
The past few years have brought a sea change in the way applications are architected, developed, and consumed—increasing both the complexity of testing and the business impact of software failures. How can software testing professionals keep pace with modern application delivery, given the trends that impact both architectures (cloud, microservices, and APIs) and processes (DevOps, agile, and continuous delivery)? This is where continuous testing comes in. D
Modern software design has fundamentally changed how we manage applications, causing many to turn to containers as the new virtual machine for resource management. As container adoption grows beyond stateless applications to stateful workloads, the need for persistent storage is foundational - something customers routinely cite as a top pain point. In his session at @DevOpsSummit at 21st Cloud Expo, Bill Borsari, Head of Systems Engineering at Datera, explored how organizations can reap the bene...
No hype cycles or predictions of a gazillion things here. IoT is here. You get it. You know your business and have great ideas for a business transformation strategy. What comes next? Time to make it happen. In his session at @ThingsExpo, Jay Mason, an Associate Partner of Analytics, IoT & Cybersecurity at M&S Consulting, presented a step-by-step plan to develop your technology implementation strategy. He also discussed the evaluation of communication standards and IoT messaging protocols, data...
In a recent survey, Sumo Logic surveyed 1,500 customers who employ cloud services such as Amazon Web Services (AWS), Microsoft Azure, and Google Cloud Platform (GCP). According to the survey, a quarter of the respondents have already deployed Docker containers and nearly as many (23 percent) are employing the AWS Lambda serverless computing framework. It’s clear: serverless is here to stay. The adoption does come with some needed changes, within both application development and operations. Tha...
Digital transformation is about embracing digital technologies into a company's culture to better connect with its customers, automate processes, create better tools, enter new markets, etc. Such a transformation requires continuous orchestration across teams and an environment based on open collaboration and daily experiments. In his session at 21st Cloud Expo, Alex Casalboni, Technical (Cloud) Evangelist at Cloud Academy, explored and discussed the most urgent unsolved challenges to achieve f...
With tough new regulations coming to Europe on data privacy in May 2018, Calligo will explain why in reality the effect is global and transforms how you consider critical data. EU GDPR fundamentally rewrites the rules for cloud, Big Data and IoT. In his session at 21st Cloud Expo, Adam Ryan, Vice President and General Manager EMEA at Calligo, examined the regulations and provided insight on how it affects technology, challenges the established rules and will usher in new levels of diligence arou...
In his general session at 21st Cloud Expo, Greg Dumas, Calligo’s Vice President and G.M. of US operations, discussed the new Global Data Protection Regulation and how Calligo can help business stay compliant in digitally globalized world. Greg Dumas is Calligo's Vice President and G.M. of US operations. Calligo is an established service provider that provides an innovative platform for trusted cloud solutions. Calligo’s customers are typically most concerned about GDPR compliance, application p...