|By Marketwired .||
|January 23, 2013 08:01 PM EST||
SAN MATEO, CA and MONTREAL -- (Marketwire) -- 01/23/13 -- Guavus, a leading provider of big data analytics solutions, today announced it has acquired Neuralitic Systems, the mobile data monetization and marketing analytics experts serving the telecommunications industry. Montreal-based Neuralitic provides deep-dive analysis into mobile data, enabling Communication Service Providers (CSPs) to generate new revenue streams by improving decision-making aimed at subscriber acquisition, conversion and retention. The combination of Neuralitic's applications for mobile marketing with Guavus network and customer care applications enables global CSPs to attain timely and actionable insights that optimize business operations, support data monetization, generate new revenue streams and enhance the customer experience.
"CSPs need analytics and marketing solutions that allow them to define subscriber profiles based on behaviors and react to those behaviors in real-time or near real-time," said Maribel Lopez, Founder Lopez Research LLC.
Guavus's decisioning applications provide insights across network, device, content and subscriber analytics, enabling carriers to realize cost savings by optimizing network capacity, increasing revenues through the introduction of new services and delivering a better subscriber experience. Neuralitic's application for mobile marketing adds key insights into subscribers' mobile data consumption for marketing decision makers. Used together, these decisioning applications democratize timely decision-making across engineering, customer care, and marketing business functions.
"In today's fast paced environment where new smartphones come and go in a quarter, businesses cannot afford to wait to integrate disparate tools or invest in expensive BI projects to get access to valuable insights," said Anukool Lakhina, Founder and CEO, Guavus. "Businesses need to be in the know so they can make more intelligent and timely decisions across line of business functions. With the addition of Neuralitic, Guavus now has a holistic data fabric that provides integrated decision-making across network, marketing, and customer care, and enables the creation of data-driven business processes to deliver and optimize the right service at the right time."
"Guavus's and Neuralitic's solutions are unique in the big data market because they are proven at global, tier-1 carriers and are delivering real business value today," said Louis Brun, Founder of Neuralitic Systems and now serving as Guavus's Senior Vice President, responsible for marketing and product strategy. "By joining forces, we provide CSPs with a single, integrated solution that is scalable to carrier-class environments, offers an immediate return on investment, and makes timely decision-making a reality. Carriers no longer need to invest in large systems integration projects, cross their fingers and wait 12 months to see if their investment pays off."
The financial transaction closed on December 5, 2012, and the acquisition is effective immediately. As part of the transaction, Guavus global headquarters will remain in San Mateo, California and the company will have international offices in Montreal, Singapore and London, with research and development offices in Gurgaon and Ahmedabad, India.
Founded in February 2006, Guavus has been built from the ground up to unlock the value of operational, sensor and network-generated Big Data to reduce the economic and technology risk associated with deploying a traditional business intelligence solution. Guavus's Big Data analytics solutions, which are based on pioneering patent-pending technology, include the Guavus Reflex platform integrated with a suite of decisioning applications that enable intelligent and timely decision-making and can be used to trigger business processes at the exact moment of need. Two of the top three mobile operators and backbone carriers in the United States utilize Guavus Big Data analytics solutions to control costs, maximize profits and deliver an enhanced end-to-end customer experience. For more information please visit us on Facebook, LinkedIn or Twitter or visit www.guavus.com
About Neuralitic Systems
Neuralitic Systems is the leading provider of Mobile Data Monetization and Big Data solutions. The company's mission is to enable Communication Service Providers (CSPs) to unlock the value of their subscribers' data. Neuralitic offers the fundamental building blocks that allow CSPs to generate new revenue streams by improving decision-making aimed at subscriber acquisition, conversion and retention. Neuralitic's SevenFlow solution transforms massive volumes of unstructured data into compact and usable data sets, making them functional for multiple applications. The solution is designed specifically for understanding mobile data and has an optimized process for extracting, transforming and storing mobile Big Data without requiring lengthy or custom integration work. Visit www.neuralitic.com for more information.
415.963.4174 ext. 3
Financial Technology has become a topic of intense interest throughout the cloud developer and enterprise IT communities. Accordingly, attendees at the upcoming 20th Cloud Expo at the Javits Center in New York, June 6-8, 2017, will find fresh new content in a new track called FinTech.
Dec. 6, 2016 09:15 AM EST Reads: 2,141
Whether your IoT service is connecting cars, homes, appliances, wearable, cameras or other devices, one question hangs in the balance – how do you actually make money from this service? The ability to turn your IoT service into profit requires the ability to create a monetization strategy that is flexible, scalable and working for you in real-time. It must be a transparent, smoothly implemented strategy that all stakeholders – from customers to the board – will be able to understand and comprehe...
Dec. 6, 2016 09:00 AM EST Reads: 3,952
Keeping pace with advancements in software delivery processes and tooling is taxing even for the most proficient organizations. Point tools, platforms, open source and the increasing adoption of private and public cloud services requires strong engineering rigor – all in the face of developer demands to use the tools of choice. As Agile has settled in as a mainstream practice, now DevOps has emerged as the next wave to improve software delivery speed and output. To make DevOps work, organization...
Dec. 6, 2016 09:00 AM EST Reads: 5,796
"Qosmos has launched L7Viewer, a network traffic analysis tool, so it analyzes all the traffic between the virtual machine and the data center and the virtual machine and the external world," stated Sebastien Synold, Product Line Manager at Qosmos, in this SYS-CON.tv interview at 19th Cloud Expo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
Dec. 6, 2016 09:00 AM EST Reads: 699
In his keynote at 18th Cloud Expo, Andrew Keys, Co-Founder of ConsenSys Enterprise, provided an overview of the evolution of the Internet and the Database and the future of their combination – the Blockchain. Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life sett...
Dec. 6, 2016 08:45 AM EST Reads: 7,118
The WebRTC Summit New York, to be held June 6-8, 2017, at the Javits Center in New York City, NY, announces that its Call for Papers is now open. Topics include all aspects of improving IT delivery by eliminating waste through automated business models leveraging cloud technologies. WebRTC Summit is co-located with 20th International Cloud Expo and @ThingsExpo. WebRTC is the future of browser-to-browser communications, and continues to make inroads into the traditional, difficult, plug-in web co...
Dec. 6, 2016 08:30 AM EST Reads: 1,333
Successful digital transformation requires new organizational competencies and capabilities. Research tells us that the biggest impediment to successful transformation is human; consequently, the biggest enabler is a properly skilled and empowered workforce. In the digital age, new individual and collective competencies are required. In his session at 19th Cloud Expo, Bob Newhouse, CEO and founder of Agilitiv, drew together recent research and lessons learned from emerging and established compa...
Dec. 6, 2016 08:30 AM EST Reads: 876
Without lifecycle traceability and visibility across the tool chain, stakeholders from Planning-to-Ops have limited insight and answers to who, what, when, why and how across the DevOps lifecycle. This impacts the ability to deliver high quality software at the needed velocity to drive positive business outcomes. In his general session at @DevOpsSummit at 19th Cloud Expo, Phil Hombledal, Solution Architect at CollabNet, discussed how customers are able to achieve a level of transparency that e...
Dec. 6, 2016 08:15 AM EST Reads: 1,051
WebRTC is the future of browser-to-browser communications, and continues to make inroads into the traditional, difficult, plug-in web communications world. The 6th WebRTC Summit continues our tradition of delivering the latest and greatest presentations within the world of WebRTC. Topics include voice calling, video chat, P2P file sharing, and use cases that have already leveraged the power and convenience of WebRTC.
Dec. 6, 2016 08:15 AM EST Reads: 1,668
"Coalfire is a cyber-risk, security and compliance assessment and advisory services firm. We do a lot of work with the cloud service provider community," explained Ryan McGowan, Vice President, Sales (West) at Coalfire Systems, Inc., in this SYS-CON.tv interview at 19th Cloud Expo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
Dec. 6, 2016 08:00 AM EST Reads: 896
Get deep visibility into the performance of your databases and expert advice for performance optimization and tuning. You can't get application performance without database performance. Give everyone on the team a comprehensive view of how every aspect of the system affects performance across SQL database operations, host server and OS, virtualization resources and storage I/O. Quickly find bottlenecks and troubleshoot complex problems.
Dec. 6, 2016 07:45 AM EST Reads: 2,084
Regulatory requirements exist to promote the controlled sharing of information, while protecting the privacy and/or security of the information. Regulations for each type of information have their own set of rules, policies, and guidelines. Cloud Service Providers (CSP) are faced with increasing demand for services at decreasing prices. Demonstrating and maintaining compliance with regulations is a nontrivial task and doing so against numerous sets of regulatory requirements can be daunting task...
Dec. 6, 2016 07:45 AM EST Reads: 901
Extracting business value from Internet of Things (IoT) data doesn’t happen overnight. There are several requirements that must be satisfied, including IoT device enablement, data analysis, real-time detection of complex events and automated orchestration of actions. Unfortunately, too many companies fall short in achieving their business goals by implementing incomplete solutions or not focusing on tangible use cases. In his general session at @ThingsExpo, Dave McCarthy, Director of Products...
Dec. 6, 2016 07:15 AM EST Reads: 728
20th Cloud Expo, taking place June 6-8, 2017, at the Javits Center in New York City, NY, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy.
Dec. 6, 2016 07:15 AM EST Reads: 1,832
Businesses and business units of all sizes can benefit from cloud computing, but many don't want the cost, performance and security concerns of public cloud nor the complexity of building their own private clouds. Today, some cloud vendors are using artificial intelligence (AI) to simplify cloud deployment and management. In his session at 20th Cloud Expo, Ajay Gulati, Co-founder and CEO of ZeroStack, will discuss how AI can simplify cloud operations. He will cover the following topics: why clou...
Dec. 6, 2016 07:00 AM EST Reads: 831