Welcome!

News Feed Item

Plum Organics® Acquires Plum UK To Nourish Little Foodies Around the World

- Two companies founded by parents on a mission for kids combine forces to increase global impact

EMERYVILLE, California, Jan. 24, 2013 /PRNewswire/ -- Today, Plum Organics® a leading organic, kids nutrition company in the US, announced the start of their international expansion with the acquisition of London-based Plum UK, a key player in the organic baby food category in the United Kingdom. This partnership positions Plum as a leading kids nutrition brand and the first to offer premium products catered to the unique needs of infants, toddlers and school-aged children on an international scale. The combined Plum product portfolio will consist of over 150 products with distribution in over 13,000 stores internationally. The company will now have retail sales in excess of $120M USD.

These sister companies share more than a coincidental common name; both were founded by passionate parents with a shared vision of making organic nutrition more appealing and more accessible. Collectively, they hope to impart the modern philosophy that the path to long-term health begins with the very first bite.

In the US, Plum Organics has built a strong connection with parents and drove over 50% of the baby food category growth last year. The company's first-to-market launch of the squeezable pouch transformed the baby food category and allowed Plum to successfully expand into organic snack products geared towards the nutritional needs of school-aged children. Plum UK is best known for their innovative product formats as well as their premium, culinary-driven assortment. Most recently, the company experienced a 24% increase in distribution with the launch of their Taste Adventures line focused on globally inspired cuisine.

"From the beginning, both companies were inspired by love to improve the health of our little ones by making great tasting organic food a part of a family's busy lifestyle," said Neil Grimmer, CEO and Co-founder of Plum Organics. "Like Plum Organics, Plum UK is a 'David versus Goliath' brand filled with passionate people that are inspired to use the power of business to make a difference in the world. We're excited to continue this mission together."

"Plum Organics is known in the US as a game-changing innovation hothouse," said Scott Wotherspoon CEO of Plum UK. "The success of their expansion into the toddler and kids categories proves the strength of the Plum brand. We can't wait to capture some of that momentum by bringing their products to little ones in the UK and beyond."

With this partnership, Neil Grimmer will maintain his role as CEO for the new entity doing business as Plum Inc., and Scott Wotherspoon will continue to lead the UK business. The company headquartered in the San Francisco Bay Area will employ 88 people including offices in London and New York. For more information about each company please visit: Plum Organics www.plumorganics.com and Plum UK www.plum-baby.co.uk

About Plum Organics:
Plum Organics® is a pioneer and leading provider of premium, nutritious organic baby food, toddler and kid snack food products. Recognized for their unique culinary-inspired recipes and a modern approach to family nutrition, Plum Organics is the only brand that offers a complete line of organic products that ensure healthy eating from the highchair to the lunchbox™. Inc. Magazine recently ranked Plum Organics #63 on their 2012 Inc. 500 list of Fastest-Growing Private Companies in America. In addition, the San Francisco Business Times named Neil Grimmer the Most-admired CEO in the Emerging Growth category for 2012.

About Plum UK:
Plum UK is a leading creator of nutritious organic baby food in the UK. Founded in 2006 by Savoy trained Chef and Mum, Susie Willis, Plum changed the face of baby food in the UK by offering "real food for babies not just baby food." Initially crafted in the cookery school she ran, Plum is now available in all the major supermarket chains in the UK and Ireland offering over 40 products including convenient pouches, little pots, snacks and refrigerated dairy items. Junior Magazine recently named Plum the Best Children's Food Brand for 2012. In addition, Plum was a recipient of the 2012 Mother & Baby Awards.

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
SYS-CON Events announced today that Hitrons Solutions will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Hitrons Solutions Inc. is distributor in the North American market for unique products and services of small and medium-size businesses, including cloud services and solutions, SEO marketing platforms, and mobile applications.
SYS-CON Events announced today Telecom Reseller has been named “Media Sponsor” of SYS-CON's 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Telecom Reseller reports on Unified Communications, UCaaS, BPaaS for enterprise and SMBs. They report extensively on both customer premises based solutions such as IP-PBX as well as cloud based and hosted platforms.
SYS-CON Events announced today that eCube Systems, a leading provider of middleware modernization, integration, and management solutions, will exhibit at @DevOpsSummit at 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. eCube Systems offers a family of middleware evolution products and services that maximize return on technology investment by leveraging existing technical equity to meet evolving business needs. ...
Pulzze Systems was happy to participate in such a premier event and thankful to be receiving the winning investment and global network support from G-Startup Worldwide. It is an exciting time for Pulzze to showcase the effectiveness of innovative technologies and enable them to make the world smarter and better. The reputable contest is held to identify promising startups around the globe that are assured to change the world through their innovative products and disruptive technologies. There w...
SYS-CON Events announced today that Isomorphic Software will exhibit at DevOps Summit at 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Isomorphic Software provides the SmartClient HTML5/AJAX platform, the most advanced technology for building rich, cutting-edge enterprise web applications for desktop and mobile. SmartClient combines the productivity and performance of traditional desktop software with the simp...
With so much going on in this space you could be forgiven for thinking you were always working with yesterday’s technologies. So much change, so quickly. What do you do if you have to build a solution from the ground up that is expected to live in the field for at least 5-10 years? This is the challenge we faced when we looked to refresh our existing 10-year-old custom hardware stack to measure the fullness of trash cans and compactors.
Extreme Computing is the ability to leverage highly performant infrastructure and software to accelerate Big Data, machine learning, HPC, and Enterprise applications. High IOPS Storage, low-latency networks, in-memory databases, GPUs and other parallel accelerators are being used to achieve faster results and help businesses make better decisions. In his session at 18th Cloud Expo, Michael O'Neill, Strategic Business Development at NVIDIA, focused on some of the unique ways extreme computing is...
The emerging Internet of Everything creates tremendous new opportunities for customer engagement and business model innovation. However, enterprises must overcome a number of critical challenges to bring these new solutions to market. In his session at @ThingsExpo, Michael Martin, CTO/CIO at nfrastructure, outlined these key challenges and recommended approaches for overcoming them to achieve speed and agility in the design, development and implementation of Internet of Everything solutions wi...
Cloud computing is being adopted in one form or another by 94% of enterprises today. Tens of billions of new devices are being connected to The Internet of Things. And Big Data is driving this bus. An exponential increase is expected in the amount of information being processed, managed, analyzed, and acted upon by enterprise IT. This amazing is not part of some distant future - it is happening today. One report shows a 650% increase in enterprise data by 2020. Other estimates are even higher....
With over 720 million Internet users and 40–50% CAGR, the Chinese Cloud Computing market has been booming. When talking about cloud computing, what are the Chinese users of cloud thinking about? What is the most powerful force that can push them to make the buying decision? How to tap into them? In his session at 18th Cloud Expo, Yu Hao, CEO and co-founder of SpeedyCloud, answered these questions and discussed the results of SpeedyCloud’s survey.
Today we can collect lots and lots of performance data. We build beautiful dashboards and even have fancy query languages to access and transform the data. Still performance data is a secret language only a couple of people understand. The more business becomes digital the more stakeholders are interested in this data including how it relates to business. Some of these people have never used a monitoring tool before. They have a question on their mind like “How is my application doing” but no id...
Actian Corporation has announced the latest version of the Actian Vector in Hadoop (VectorH) database, generally available at the end of July. VectorH is based on the same query engine that powers Actian Vector, which recently doubled the TPC-H benchmark record for non-clustered systems at the 3000GB scale factor (see tpc.org/3323). The ability to easily ingest information from different data sources and rapidly develop queries to make better business decisions is becoming increasingly importan...
The 19th International Cloud Expo has announced that its Call for Papers is open. Cloud Expo, to be held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, brings together Cloud Computing, Big Data, Internet of Things, DevOps, Digital Transformation, Microservices and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding business opportuni...
Qosmos has announced new milestones in the detection of encrypted traffic and in protocol signature coverage. Qosmos latest software can accurately classify traffic encrypted with SSL/TLS (e.g., Google, Facebook, WhatsApp), P2P traffic (e.g., BitTorrent, MuTorrent, Vuze), and Skype, while preserving the privacy of communication content. These new classification techniques mean that traffic optimization, policy enforcement, and user experience are largely unaffected by encryption. In respect wit...
Deploying applications in hybrid cloud environments is hard work. Your team spends most of the time maintaining your infrastructure, configuring dev/test and production environments, and deploying applications across environments – which can be both time consuming and error prone. But what if you could automate provisioning and deployment to deliver error free environments faster? What could you do with your free time?