|By Marketwired .||
|January 25, 2013 01:29 PM EST||
NEW YORK, NY -- (Marketwire) -- 01/25/13 -- In its inaugural year, the Red Bull Signature Series reached a historic audience milestone for action sports on broadcast television, drawing over 6 million viewers during each quarter of 2012. The action sports property, a collaboration with Red Bull Media House and NBC Sports Group, brought high octane, cinematic quality programming to millions of viewers and looks toward 2013 with new partners, more shows on NBC, progressive new courses and a redesigned digital experience.
The event series' popularity grew consistently, with average viewership increasing throughout 2012. The stunning programming kept the audience's attention, as individual average tune-in clocked in at over 40 minutes per episode. For 2013, the Red Bull Signature Series will be airing 23 hours on NBC, including the return of the successful Red Bull Crashed Ice property, Red Bull Rampage and Travis Rice's epic snowboarding adventure to the backcountry mountains of British Columbia.
"The first year of the Red Bull Signature Series on NBC succeeded in bringing a one-of-a-kind action sports property to a growing mainstream audience," said Rob Simmelkjaer, Senior Vice President of NBC Sports Ventures and International. "We're looking forward to moving into 2013 and bringing even more to the market through new events and a digital platform that matches the excitement of our event series."
The Red Bull Signature Series is adding the Dodge brand as a presenting partner, alongside returning partners Nike and Casio G'Z One Commando. Dodge will be the exclusive auto partner of the series, enjoying the benefits of integration across NBC broadcast and digital platforms, as well as custom content. The all-new 2013 Dodge Dart will be incorporated with on-site brand presence at events throughout the series.
"We experienced great success with our first year, producing the most watched action sports property on broadcast television," said Werner Brell, Managing Director, Red Bull Media House. "Together with NBC, we have created a unique value proposition for brands and sponsors to partner with us in order to reach their target audiences across all media."
2013 will also usher in the revamped RedBullSignatureSeries.com digital platform, creating mobile apps and providing viewers with even more high-energy behind-the-scenes content. The series will also be expanding its live stream offerings in 2013 for a best in class user experience. The new site will be rolled out in time for the first show of the 2013 season, Red Bull Crashed Ice Niagara, on January 26.
The series again will be hosted by Sal Masekela, who recently signed a multi-year extension with Red Bull Media House (RBMH) to be the voice of the Red Bull Signature Series and a diverse set of global sports properties and U.S. television programs produced by the company.
"This action sports property represents the evolution of sport," said Sean Eggert, Director, Sports, Red Bull North America. "In 2013, we are excited to bring new innovative event concepts with progressive courses that will challenge some of the best athletes in the world."
This year, the Red Bull Signature Series will be made up of 23 hours of action-packed original programming on NBC, as well as additional re-airs on NBC Sports and Comcast Sports Network. Event highlights include:
- Red Bull Dreamline - The world's top BMX riders come together to ride Anthony Napolitan's unrestricted trail-style course that sends riders to the moon, competing in a rider-judged jam format.
- Red Bull Jaws - The best of the best compete in a one day event that will crown the definitive big wave surfer in the world.
- Red Bull Wake Open - The largest stage for wakeboarding has the world's best competing in Park, Boat and Big Air.
- Red Bull Rampage - One of the top events in freestyle mountain biking, challenging man against mountain.
For more information visit www.redbullsignatureseries.com.
Embedded Video Available: http://www2.marketwire.com/mw/frame_mw?attachid=2211489
17th Cloud Expo, taking place Nov 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy. Meanwhile, 94% of enterprises ar...
Jul. 3, 2015 08:00 PM EDT Reads: 712
The 5th International DevOps Summit, co-located with 17th International Cloud Expo – being held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA – announces that its Call for Papers is open. Born out of proven success in agile development, cloud computing, and process automation, DevOps is a macro trend you cannot afford to miss. From showcase success stories from early adopters and web-scale businesses, DevOps is expanding to organizations of all sizes, including the ...
Jul. 3, 2015 07:15 PM EDT Reads: 626
DevOps Summit, taking place Nov 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 17th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long development...
Jul. 3, 2015 07:00 PM EDT Reads: 756
IT data is typically silo'd by the various tools in place. Unifying all the log, metric and event data in one analytics platform stops finger pointing and provides the end-to-end correlation. Logs, metrics and custom event data can be joined to tell the holistic story of your software and operations. For example, users can correlate code deploys to system performance to application error codes. In his session at DevOps Summit, Michael Demmer, VP of Engineering at Jut, will discuss how this can...
Jul. 3, 2015 07:00 PM EDT Reads: 892
"Plutora provides release and testing environment capabilities to the enterprise," explained Dalibor Siroky, Director and Co-founder of Plutora, in this SYS-CON.tv interview at @DevOpsSummit, held June 9-11, 2015, at the Javits Center in New York City.
Jul. 3, 2015 06:30 PM EDT Reads: 1,269
The 17th International Cloud Expo has announced that its Call for Papers is open. 17th International Cloud Expo, to be held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA, brings together Cloud Computing, APM, APIs, Microservices, Security, Big Data, Internet of Things, DevOps and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding bu...
Jul. 3, 2015 05:30 PM EDT Reads: 587
"AgilData is the next generation of dbShards. It just adds a whole bunch more functionality to improve the developer experience," noted Dan Lynn, CEO of AgilData, in this SYS-CON.tv interview at 16th Cloud Expo, held June 9-11, 2015, at the Javits Center in New York City.
Jul. 3, 2015 05:00 PM EDT Reads: 943
The basic integration architecture, as defined by ESBs, hasn’t changed for more than a decade. Most cloud integration providers still rely on an ESB architecture and their proprietary connectors. As a result, enterprise integration projects suffer from constraints of availability and reliability of these connectors that are not re-usable across other integration vendors. However, the rapid adoption of APIs and almost ubiquitous availability of APIs amongst most SaaS and Cloud applications are ra...
Jul. 3, 2015 04:45 PM EDT Reads: 862
SYS-CON Events announced today that Secure Infrastructure & Services will exhibit at SYS-CON's 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Secure Infrastructure & Services (SIAS) is a managed services provider of cloud computing solutions for the IBM Power Systems market. The company helps mid-market firms built on IBM hardware platforms to deploy new levels of reliable and cost-effective computing and hig...
Jul. 3, 2015 04:15 PM EDT Reads: 741
"We help to transform an organization and their operations and make them more efficient, more agile, and more nimble to move into the cloud or to move between cloud providers and create an agnostic tool set," noted Jeremy Steinert, DevOps Services Practice Lead at WSM International, in this SYS-CON.tv interview at @DevOpsSummit, held June 9-11, 2015, at the Javits Center in New York City.
Jul. 3, 2015 02:45 PM EDT Reads: 835
The most often asked question post-DevOps introduction is: “How do I get started?” There’s plenty of information on why DevOps is valid and important, but many managers still struggle with simple basics for how to initiate a DevOps program in their business. They struggle with issues related to current organizational inertia, the lack of experience on Continuous Integration/Delivery, understanding where DevOps will affect revenue and budget, etc. In their session at DevOps Summit, JP Morgenthal...
Jul. 3, 2015 02:45 PM EDT Reads: 922
One of the hottest areas in cloud right now is DRaaS and related offerings. In his session at 16th Cloud Expo, Dale Levesque, Disaster Recovery Product Manager with Windstream's Cloud and Data Center Marketing team, will discuss the benefits of the cloud model, which far outweigh the traditional approach, and how enterprises need to ensure that their needs are properly being met.
Jul. 3, 2015 02:00 PM EDT Reads: 2,184
The time is ripe for high speed resilient software defined storage solutions with unlimited scalability. ISS has been working with the leading open source projects and developed a commercial high performance solution that is able to grow forever without performance limitations. In his session at Cloud Expo, Alex Gorbachev, President of Intelligent Systems Services Inc., shared foundation principles of Ceph architecture, as well as the design to deliver this storage to traditional SAN storage co...
Jul. 3, 2015 02:00 PM EDT Reads: 2,146
Overgrown applications have given way to modular applications, driven by the need to break larger problems into smaller problems. Similarly large monolithic development processes have been forced to be broken into smaller agile development cycles. Looking at trends in software development, microservices architectures meet the same demands. Additional benefits of microservices architectures are compartmentalization and a limited impact of service failure versus a complete software malfunction. ...
Jul. 3, 2015 01:30 PM EDT Reads: 1,171
Discussions about cloud computing are evolving into discussions about enterprise IT in general. As enterprises increasingly migrate toward their own unique clouds, new issues such as the use of containers and microservices emerge to keep things interesting. In this Power Panel at 16th Cloud Expo, moderated by Conference Chair Roger Strukhoff, panelists addressed the state of cloud computing today, and what enterprise IT professionals need to know about how the latest topics and trends affect t...
Jul. 3, 2015 12:30 PM EDT Reads: 1,405