Welcome!

News Feed Item

Scooby-Doo Joins With School Children Nationwide To Help Educate Americans About Adopting Shelter Pets, Also Known As Mutt-i-grees® - By Entering PSA Contest For A Chance To Win $2,500!

Mutt-i-grees® "America Adopts" PSA Contest Offers Great Opportunities, Including Surprise Visit to Winning School by Publishers Clearing House (PCH) Prize Patrol and Appearance by Scooby-Doo

PORT WASHINGTON, N.Y., Feb. 12, 2013 /PRNewswire-USNewswire/ -- "Scooby-Doo is a Mutt-i-gree®, too!" was proudly announced to the world last year.  This year, the beloved cartoon canine is inviting school children across the nation to raise awareness about shelter pets, otherwise known as Mutt-i-grees, by participating in the third annual Mutt-i-grees "America Adopts" Public Service Announcement (PSA) Contest. 

(Photo: http://photos.prnewswire.com/prnh/20130212/DC58631)

The PSA Contest, a nationwide initiative to raise awareness of the availability and desirability of Mutt-i-grees, reflects the essence of the Mutt-i-grees Curriculum. The Mutt-i-grees Curriculum is a unique approach to teaching children social and emotional skills, while also highlighting the individual characteristics and needs of Mutt-i-grees.  The Mutt-i-grees Curriculum was developed by The Pet Savers Foundation, in collaboration with the Yale University School of the 21st Century, and is funded by The Cesar Millan Foundation.

The PSA Contest is open to schools that teach children in any, or all, of the following grades: Pre-K through Grade 12, with submissions being categorized by grade levels: Pre-K & Kindergarten; Grades 1-5; and Grades 6-12.

Schools can get creative and help make a difference in the lives of homeless animals by entering this exciting contest.  The PSA is a compelling message that can be broadcast, with the goal to increase awareness of Mutt-i-grees. The PSAs will be judged by a panel of experts based on sincerity, creativity& originality and persuasiveness of encouraging animal lovers to adopt a pet from a shelter. 

To participate, eligible schools must submit a creative Mutt-i-grees PSA video that motivates Americans to adopt a pet from a shelter.  Each video will include a mention or inclusion of America's favorite character canine, Scooby-Doo.

Within the three categories Pre-K & Kindergarten, Grades 1-5, and Grades 6-12, there will be a 1st, 2nd and 3rd Place Prize, each winning educational grants in increments of $2500, $1500 and $1000, respectively.   Support has been generously provided by Warner Bros. Consumer Products and Publishers Clearing House (PCH).

Exciting prizes include:

Three (3) First Place Prize Winners: The winning schools will win a package consisting of:

  • $2,500 Educational Grant
  • A surprise visit to the winning school by the Publishers Clearing House (PCH) Prize Patrol, Scooby-Doo and the Mutt-i-grees Team
  • 100 Mutt-i-grees T-Shirts

Three (3) Second Prize Winners: The winning schools will win a package consisting of:

  • $1,500 Educational Grant
  • 50 Mutt-i-grees T-Shirts

Three (3) Third Prize Winners: The winning schools will win a package consisting of:

  • $1,000 Educational Grant
  • 25 Mutt-i-grees T-Shirts

The 2012 winning video from Carrie Palmer Weber Middle School in Port Washington, NY portrayed two parallel stories - one of a homeless dog and the other of a lonely, bullied boy.  In the end, the two find friendship in one another as onlookers witness their story and become motivated to learn more about pet adoption.  To view last year's winning videos visit www.education.muttigrees.org.

For complete entry details and complete Official Rules, educators, parents and students may visit www.education.muttigrees.org.

Parents & Students…
The Mutt-i-grees Curriculum is an innovative curriculum that capitalizes on the affinity between children and animals, and teaches children to be calm, confident and caring. The Curriculum also teaches the wonderful and unique traits of shelter pets and promotes shelter adoption. Ask your Teacher or School Administrator to sign up for the Mutt-i-grees Curriculum today at education.muttigrees.org/signup.

Teachers & School Administrators…
If you're not yet teaching the Mutt-i-grees Curriculum in your school, learn how you can receive this groundbreaking curriculum for grades Pre-K – 12 at education.muttigrees.org/signup.

This contest is open to Accredited Schools in the U.S. and the District of Columbia that educate children in any, or all, of the following Grades: Pre-K, Kindergarten, Grades 1-12 ("Eligible Schools"). An entry must be submitted by a School Administrator or Teacher from an Eligible School and as outlined in the Contest Official Rules. Limit one (1) entry per grade category per Eligible School. Contest is void where prohibited and the deadline for entries is 5:00 p.m. EST on Thursday, April 4, 2013. 

ABOUT THE MUTT-I-GREES CURRICULUM
The Mutt-i-grees Curriculum is an innovative program that builds on the affinity between children and animals, providing a unique context to teach compassion, empathy and social responsibility.  Developed by the Yale School of the 21st Century in collaboration with North Shore Animal League America, and graciously funded by the Millan Foundation, the Curriculum highlights the unique characteristics and desirability of shelter dogs, known as Mutt-i-grees. 

ABOUT THE CESAR MILLAN FOUNDATION
World-renowned dog behaviorist Cesar Millan officially established the Cesar Millan Foundation with the mission to create and deliver community humane education programs and promote animal welfare. Since its inception in 2007, the Cesar Millan Foundation has provided grants and materials to hundreds of non-profit animal organizations to support the rescue, rehabilitation, and rehoming of abused and abandoned dogs; donated emergency assistance through the Daddy's Emergency Animal Rescue (DEAR) Fund, and contributed critical funding and professional insight to develop The Mutt-i-grees Curriculum with The Pet Savers Foundation, in collaboration with the Yale University School of the 21st Century.  For more information visit www.millanfoundation.org.

ABOUT WARNER BROS. CONSUMER PRODUCTS
Warner Bros. Consumer Products, a Warner Bros. Entertainment Company is one of the leading licensing and retail merchandising organizations in the world.

ABOUT SCOOBY-DOO
Scooby-Doo is one of the few classic properties to maintain top on-air ratings across the globe and is consistently ranked as one of the top properties in the Warner Bros. Consumer Products licensing portfolio. Scooby-Doo is the only dog with human characteristics who can live and play in a kid's real and imaginative world. Scooby loves to solve mysteries, is hip and cool and makes 'spooky' fun; he truly is the dog that can Doo it all!

SCOOBY-DOO and all related characters and elements are trademarks of and © Hanna-Barbera.
(s13)

ABOUT PUBLISHERS CLEARING HOUSE
Publishers Clearing House (PCH), headquartered in Port Washington, NY, is a multi-channel direct marketer of value-based merchandise, magazines and promotional offers and a leading provider of digital "play and win" entertainment. Founded in 1953 by Harold and LuEsther Mertz, PCH has come to be known as the sweepstakes company whose famous Prize Patrol surprises screaming winners on their doorsteps with oversized checks in amounts anywhere from $1,000.00 to $10,000,000.00 while TV cameras are rolling – www.pchtv.com. These memorable, real-life reactions of stunned sweepstakes prize winners have entertained audiences all across America and spawned a number of good-natured skits on such TV shows as Saturday Night Live and The Tonight Show. The company has awarded over $239 Million in prizes and has evolved to greatly expand its offerings to include many ways to win online and through social media and mobile access.

ABOUT NORTH SHORE ANIMAL LEAGUE AMERICA
Animal League America has saved more than 1,000,000 lives.  As the world's largest no-kill rescue and adoption organization, we understand that a rescue isn't complete until each animal is placed into a loving home.  Our innovative programs provide education to reduce animal cruelty, and advance standards in animal welfare.  Our staff and volunteers work tirelessly in the pursuit of our vision of a world where all companion animals find permanent homes to end euthanasia. For more information, visit www.animalleague.org.

MEDIA CONTACT
Devera Lynn
516.474.5332
[email protected]

SOURCE Mutt-i-grees Curriculum

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
Kubernetes is a new and revolutionary open-sourced system for managing containers across multiple hosts in a cluster. Ansible is a simple IT automation tool for just about any requirement for reproducible environments. In his session at @DevOpsSummit at 18th Cloud Expo, Patrick Galbraith, a principal engineer at HPE, discussed how to build a fully functional Kubernetes cluster on a number of virtual machines or bare-metal hosts. Also included will be a brief demonstration of running a Galera MyS...
Internet-of-Things discussions can end up either going down the consumer gadget rabbit hole or focused on the sort of data logging that industrial manufacturers have been doing forever. However, in fact, companies today are already using IoT data both to optimize their operational technology and to improve the experience of customer interactions in novel ways. In his session at @ThingsExpo, Gordon Haff, Red Hat Technology Evangelist, will share examples from a wide range of industries – includin...
Organizations planning enterprise data center consolidation and modernization projects are faced with a challenging, costly reality. Requirements to deploy modern, cloud-native applications simultaneously with traditional client/server applications are almost impossible to achieve with hardware-centric enterprise infrastructure. Compute and network infrastructure are fast moving down a software-defined path, but storage has been a laggard. Until now.
We're entering the post-smartphone era, where wearable gadgets from watches and fitness bands to glasses and health aids will power the next technological revolution. With mass adoption of wearable devices comes a new data ecosystem that must be protected. Wearables open new pathways that facilitate the tracking, sharing and storing of consumers’ personal health, location and daily activity data. Consumers have some idea of the data these devices capture, but most don’t realize how revealing and...
Unless your company can spend a lot of money on new technology, re-engineering your environment and hiring a comprehensive cybersecurity team, you will most likely move to the cloud or seek external service partnerships. In his session at 18th Cloud Expo, Darren Guccione, CEO of Keeper Security, revealed what you need to know when it comes to encryption in the cloud.
"We build IoT infrastructure products - when you have to integrate different devices, different systems and cloud you have to build an application to do that but we eliminate the need to build an application. Our products can integrate any device, any system, any cloud regardless of protocol," explained Peter Jung, Chief Product Officer at Pulzze Systems, in this SYS-CON.tv interview at @ThingsExpo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
"We are an all-flash array storage provider but our focus has been on VM-aware storage specifically for virtualized applications," stated Dhiraj Sehgal of Tintri in this SYS-CON.tv interview at 19th Cloud Expo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
In his general session at 19th Cloud Expo, Manish Dixit, VP of Product and Engineering at Dice, discussed how Dice leverages data insights and tools to help both tech professionals and recruiters better understand how skills relate to each other and which skills are in high demand using interactive visualizations and salary indicator tools to maximize earning potential. Manish Dixit is VP of Product and Engineering at Dice. As the leader of the Product, Engineering and Data Sciences team at D...
It's easy to assume that your app will run on a fast and reliable network. The reality for your app's users, though, is often a slow, unreliable network with spotty coverage. What happens when the network doesn't work, or when the device is in airplane mode? You get unhappy, frustrated users. An offline-first app is an app that works, without error, when there is no network connection. In his session at 18th Cloud Expo, Bradley Holt, a Developer Advocate with IBM Cloud Data Services, discussed...
Data is the fuel that drives the machine learning algorithmic engines and ultimately provides the business value. In his session at 20th Cloud Expo, Ed Featherston, director/senior enterprise architect at Collaborative Consulting, will discuss the key considerations around quality, volume, timeliness, and pedigree that must be dealt with in order to properly fuel that engine.
Between 2005 and 2020, data volumes will grow by a factor of 300 – enough data to stack CDs from the earth to the moon 162 times. This has come to be known as the ‘big data’ phenomenon. Unfortunately, traditional approaches to handling, storing and analyzing data aren’t adequate at this scale: they’re too costly, slow and physically cumbersome to keep up. Fortunately, in response a new breed of technology has emerged that is cheaper, faster and more scalable. Yet, in meeting these new needs they...
In addition to all the benefits, IoT is also bringing new kind of customer experience challenges - cars that unlock themselves, thermostats turning houses into saunas and baby video monitors broadcasting over the internet. This list can only increase because while IoT services should be intuitive and simple to use, the delivery ecosystem is a myriad of potential problems as IoT explodes complexity. So finding a performance issue is like finding the proverbial needle in the haystack.
When it comes to cloud computing, the ability to turn massive amounts of compute cores on and off on demand sounds attractive to IT staff, who need to manage peaks and valleys in user activity. With cloud bursting, the majority of the data can stay on premises while tapping into compute from public cloud providers, reducing risk and minimizing need to move large files. In his session at 18th Cloud Expo, Scott Jeschonek, Director of Product Management at Avere Systems, discussed the IT and busin...
According to Forrester Research, every business will become either a digital predator or digital prey by 2020. To avoid demise, organizations must rapidly create new sources of value in their end-to-end customer experiences. True digital predators also must break down information and process silos and extend digital transformation initiatives to empower employees with the digital resources needed to win, serve, and retain customers.
"We are the public cloud providers. We are currently providing 50% of the resources they need for doing e-commerce business in China and we are hosting about 60% of mobile gaming in China," explained Yi Zheng, CPO and VP of Engineering at CDS Global Cloud, in this SYS-CON.tv interview at 19th Cloud Expo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.