Welcome!

News Feed Item

Scooby-Doo Joins With School Children Nationwide To Help Educate Americans About Adopting Shelter Pets, Also Known As Mutt-i-grees® - By Entering PSA Contest For A Chance To Win $2,500!

Mutt-i-grees® "America Adopts" PSA Contest Offers Great Opportunities, Including Surprise Visit to Winning School by Publishers Clearing House (PCH) Prize Patrol and Appearance by Scooby-Doo

PORT WASHINGTON, N.Y., Feb. 12, 2013 /PRNewswire-USNewswire/ -- "Scooby-Doo is a Mutt-i-gree®, too!" was proudly announced to the world last year.  This year, the beloved cartoon canine is inviting school children across the nation to raise awareness about shelter pets, otherwise known as Mutt-i-grees, by participating in the third annual Mutt-i-grees "America Adopts" Public Service Announcement (PSA) Contest. 

(Photo: http://photos.prnewswire.com/prnh/20130212/DC58631)

The PSA Contest, a nationwide initiative to raise awareness of the availability and desirability of Mutt-i-grees, reflects the essence of the Mutt-i-grees Curriculum. The Mutt-i-grees Curriculum is a unique approach to teaching children social and emotional skills, while also highlighting the individual characteristics and needs of Mutt-i-grees.  The Mutt-i-grees Curriculum was developed by The Pet Savers Foundation, in collaboration with the Yale University School of the 21st Century, and is funded by The Cesar Millan Foundation.

The PSA Contest is open to schools that teach children in any, or all, of the following grades: Pre-K through Grade 12, with submissions being categorized by grade levels: Pre-K & Kindergarten; Grades 1-5; and Grades 6-12.

Schools can get creative and help make a difference in the lives of homeless animals by entering this exciting contest.  The PSA is a compelling message that can be broadcast, with the goal to increase awareness of Mutt-i-grees. The PSAs will be judged by a panel of experts based on sincerity, creativity& originality and persuasiveness of encouraging animal lovers to adopt a pet from a shelter. 

To participate, eligible schools must submit a creative Mutt-i-grees PSA video that motivates Americans to adopt a pet from a shelter.  Each video will include a mention or inclusion of America's favorite character canine, Scooby-Doo.

Within the three categories Pre-K & Kindergarten, Grades 1-5, and Grades 6-12, there will be a 1st, 2nd and 3rd Place Prize, each winning educational grants in increments of $2500, $1500 and $1000, respectively.   Support has been generously provided by Warner Bros. Consumer Products and Publishers Clearing House (PCH).

Exciting prizes include:

Three (3) First Place Prize Winners: The winning schools will win a package consisting of:

  • $2,500 Educational Grant
  • A surprise visit to the winning school by the Publishers Clearing House (PCH) Prize Patrol, Scooby-Doo and the Mutt-i-grees Team
  • 100 Mutt-i-grees T-Shirts

Three (3) Second Prize Winners: The winning schools will win a package consisting of:

  • $1,500 Educational Grant
  • 50 Mutt-i-grees T-Shirts

Three (3) Third Prize Winners: The winning schools will win a package consisting of:

  • $1,000 Educational Grant
  • 25 Mutt-i-grees T-Shirts

The 2012 winning video from Carrie Palmer Weber Middle School in Port Washington, NY portrayed two parallel stories - one of a homeless dog and the other of a lonely, bullied boy.  In the end, the two find friendship in one another as onlookers witness their story and become motivated to learn more about pet adoption.  To view last year's winning videos visit www.education.muttigrees.org.

For complete entry details and complete Official Rules, educators, parents and students may visit www.education.muttigrees.org.

Parents & Students…
The Mutt-i-grees Curriculum is an innovative curriculum that capitalizes on the affinity between children and animals, and teaches children to be calm, confident and caring. The Curriculum also teaches the wonderful and unique traits of shelter pets and promotes shelter adoption. Ask your Teacher or School Administrator to sign up for the Mutt-i-grees Curriculum today at education.muttigrees.org/signup.

Teachers & School Administrators…
If you're not yet teaching the Mutt-i-grees Curriculum in your school, learn how you can receive this groundbreaking curriculum for grades Pre-K – 12 at education.muttigrees.org/signup.

This contest is open to Accredited Schools in the U.S. and the District of Columbia that educate children in any, or all, of the following Grades: Pre-K, Kindergarten, Grades 1-12 ("Eligible Schools"). An entry must be submitted by a School Administrator or Teacher from an Eligible School and as outlined in the Contest Official Rules. Limit one (1) entry per grade category per Eligible School. Contest is void where prohibited and the deadline for entries is 5:00 p.m. EST on Thursday, April 4, 2013. 

ABOUT THE MUTT-I-GREES CURRICULUM
The Mutt-i-grees Curriculum is an innovative program that builds on the affinity between children and animals, providing a unique context to teach compassion, empathy and social responsibility.  Developed by the Yale School of the 21st Century in collaboration with North Shore Animal League America, and graciously funded by the Millan Foundation, the Curriculum highlights the unique characteristics and desirability of shelter dogs, known as Mutt-i-grees. 

ABOUT THE CESAR MILLAN FOUNDATION
World-renowned dog behaviorist Cesar Millan officially established the Cesar Millan Foundation with the mission to create and deliver community humane education programs and promote animal welfare. Since its inception in 2007, the Cesar Millan Foundation has provided grants and materials to hundreds of non-profit animal organizations to support the rescue, rehabilitation, and rehoming of abused and abandoned dogs; donated emergency assistance through the Daddy's Emergency Animal Rescue (DEAR) Fund, and contributed critical funding and professional insight to develop The Mutt-i-grees Curriculum with The Pet Savers Foundation, in collaboration with the Yale University School of the 21st Century.  For more information visit www.millanfoundation.org.

ABOUT WARNER BROS. CONSUMER PRODUCTS
Warner Bros. Consumer Products, a Warner Bros. Entertainment Company is one of the leading licensing and retail merchandising organizations in the world.

ABOUT SCOOBY-DOO
Scooby-Doo is one of the few classic properties to maintain top on-air ratings across the globe and is consistently ranked as one of the top properties in the Warner Bros. Consumer Products licensing portfolio. Scooby-Doo is the only dog with human characteristics who can live and play in a kid's real and imaginative world. Scooby loves to solve mysteries, is hip and cool and makes 'spooky' fun; he truly is the dog that can Doo it all!

SCOOBY-DOO and all related characters and elements are trademarks of and © Hanna-Barbera.
(s13)

ABOUT PUBLISHERS CLEARING HOUSE
Publishers Clearing House (PCH), headquartered in Port Washington, NY, is a multi-channel direct marketer of value-based merchandise, magazines and promotional offers and a leading provider of digital "play and win" entertainment. Founded in 1953 by Harold and LuEsther Mertz, PCH has come to be known as the sweepstakes company whose famous Prize Patrol surprises screaming winners on their doorsteps with oversized checks in amounts anywhere from $1,000.00 to $10,000,000.00 while TV cameras are rolling – www.pchtv.com. These memorable, real-life reactions of stunned sweepstakes prize winners have entertained audiences all across America and spawned a number of good-natured skits on such TV shows as Saturday Night Live and The Tonight Show. The company has awarded over $239 Million in prizes and has evolved to greatly expand its offerings to include many ways to win online and through social media and mobile access.

ABOUT NORTH SHORE ANIMAL LEAGUE AMERICA
Animal League America has saved more than 1,000,000 lives.  As the world's largest no-kill rescue and adoption organization, we understand that a rescue isn't complete until each animal is placed into a loving home.  Our innovative programs provide education to reduce animal cruelty, and advance standards in animal welfare.  Our staff and volunteers work tirelessly in the pursuit of our vision of a world where all companion animals find permanent homes to end euthanasia. For more information, visit www.animalleague.org.

MEDIA CONTACT
Devera Lynn
516.474.5332
[email protected]

SOURCE Mutt-i-grees Curriculum

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
Everyone wants to use containers, but monitoring containers is hard. New ephemeral architecture introduces new challenges in how monitoring tools need to monitor and visualize containers, so your team can make sense of everything. In his session at @DevOpsSummit, David Gildeh, co-founder and CEO of Outlyer, will go through the challenges and show there is light at the end of the tunnel if you use the right tools and understand what you need to be monitoring to successfully use containers in your...
Financial Technology has become a topic of intense interest throughout the cloud developer and enterprise IT communities. Accordingly, attendees at the upcoming 20th Cloud Expo at the Javits Center in New York, June 6-8, 2017, will find fresh new content in a new track called FinTech.
SYS-CON Events announced today that Interoute, owner-operator of one of Europe's largest networks and a global cloud services platform, has been named “Bronze Sponsor” of SYS-CON's 20th Cloud Expo, which will take place on June 6-8, 2017 at the Javits Center in New York, New York. Interoute is the owner-operator of one of Europe's largest networks and a global cloud services platform which encompasses 12 data centers, 14 virtual data centers and 31 colocation centers, with connections to 195 add...
In recent years, containers have taken the world by storm. Companies of all sizes and industries have realized the massive benefits of containers, such as unprecedented mobility, higher hardware utilization, and increased flexibility and agility; however, many containers today are non-persistent. Containers without persistence miss out on many benefits, and in many cases simply pass the responsibility of persistence onto other infrastructure, adding additional complexity.
@DevOpsSummit at Cloud taking place June 6-8, 2017, at Javits Center, New York City, is co-located with the 20th International Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long developm...
The age of Digital Disruption is evolving into the next era – Digital Cohesion, an age in which applications securely self-assemble and deliver predictive services that continuously adapt to user behavior. Information from devices, sensors and applications around us will drive services seamlessly across mobile and fixed devices/infrastructure. This evolution is happening now in software defined services and secure networking. Four key drivers – Performance, Economics, Interoperability and Trust ...
Grape Up is a software company, specialized in cloud native application development and professional services related to Cloud Foundry PaaS. With five expert teams that operate in various sectors of the market across the USA and Europe, we work with a variety of customers from emerging startups to Fortune 1000 companies.
Blockchain is a shared, secure record of exchange that establishes trust, accountability and transparency across supply chain networks. Supported by the Linux Foundation's open source, open-standards based Hyperledger Project, Blockchain has the potential to improve regulatory compliance, reduce cost and time for product recall as well as advance trade. Are you curious about Blockchain and how it can provide you with new opportunities for innovation and growth? In her session at 20th Cloud Exp...
Cybersecurity is a critical component of software development in many industries including medical devices. However, code is not always written to be robust or secure from the unknown or the unexpected. This gap can make medical devices susceptible to cybersecurity attacks ranging from compromised personal health information to life-sustaining treatment. In his session at @ThingsExpo, Clark Fortney, Software Engineer at Battelle, will discuss how programming oversight using key methods can incre...
Cloud Expo, Inc. has announced today that Aruna Ravichandran, vice president of DevOps Product and Solutions Marketing at CA Technologies, has been named co-conference chair of DevOps at Cloud Expo 2017. The @DevOpsSummit at Cloud Expo New York will take place on June 6-8, 2017, at the Javits Center in New York City, New York, and @DevOpsSummit at Cloud Expo Silicon Valley will take place Oct. 31-Nov. 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
Multiple data types are pouring into IoT deployments. Data is coming in small packages as well as enormous files and data streams of many sizes. Widespread use of mobile devices adds to the total. In this power panel at @ThingsExpo, moderated by Conference Chair Roger Strukhoff, panelists will look at the tools and environments that are being put to use in IoT deployments, as well as the team skills a modern enterprise IT shop needs to keep things running, get a handle on all this data, and deli...
In his keynote at 19th Cloud Expo, Sheng Liang, co-founder and CEO of Rancher Labs, discussed the technological advances and new business opportunities created by the rapid adoption of containers. With the success of Amazon Web Services (AWS) and various open source technologies used to build private clouds, cloud computing has become an essential component of IT strategy. However, users continue to face challenges in implementing clouds, as older technologies evolve and newer ones like Docker c...
Did you know that you can develop for mainframes in Java? Or that the testing and deployment can be automated across mobile to mainframe? In his session at @DevOpsSummit at 20th Cloud Expo, Vaughn Marshall, Sr. Principal Product Owner at CA Technologies, will discuss and demo how increasingly teams are developing with agile methodologies using modern development environments and automating testing and deployments, mobile to mainframe.
SYS-CON Events announced today that Grape Up will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct. 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Grape Up is a software company specializing in cloud native application development and professional services related to Cloud Foundry PaaS. With five expert teams that operate in various sectors of the market across the U.S. and Europe, Grape Up works with a variety of customers from emergi...
Translating agile methodology into real-world best practices within the modern software factory has driven widespread DevOps adoption, yet much work remains to expand workflows and tooling across the enterprise. As models evolve from pockets of experimentation into wholescale organizational reinvention, practitioners find themselves challenged to incorporate the culture and architecture necessary to support DevOps at scale. In his session at @DevOpsSummit at 20th Cloud Expo, Anand Akela, Senior...