Welcome!

News Feed Item

Nikon(R) and Warner Music Group Announce Schedule for Three-Day Live Music Residency at Upcoming South by Southwest(R) (SXSW)

"The Warner Sound Captured by Nikon" to Feature Daytime and Evening Showcase Performances by The Flaming Lips, Paramore, Macklemore & Ryan Lewis, Tegan and Sara, Alt-J, Fitz & The Tantrums, Lianne La Havas, Atlas Genius, Icona Pop, and Many More

NEW YORK, NY -- (Marketwire) -- 02/13/13 -- Nikon Inc. and Warner Music Group have announced full details of their upcoming residency at the 2013 South by Southwest® Music & Media Conference (SXSW®) in Austin, Texas. "The Warner Sound Captured by Nikon" will present two days and three nights of stellar showcase performances at The Belmont Austin, slated for March 12th through 14th.

Artists from Atlantic Records, Warner Bros. Records, other WMG labels and labels distributed through ADA will appear live at these official SXSW showcases; all SXSW badge-holders are welcome.

Artists slated to perform at "The Warner Sound Captured by Nikon" include The Flaming Lips, Paramore, Macklemore & Ryan Lewis, Tegan and Sara, Alt-J, Fitz & the Tantrums, Lianne La Havas, Atlas Genius, Icona Pop, and many more. A complete line-up is below.

For those outside of Austin, all three evening showcases will be live-streamed via Nikon's award winning D4 HD-SLR cameras on Warner Music Group's premium YouTube Channel, "The Warner Sound" (www.youtube.com/thewarnersound). Built around exclusive access to musical talent, "The Warner Sound" offers an eclectic mix of specially produced programs, all with music at their core. Accessible worldwide, the digital video destination embraces a broad spectrum of genres and formats, from artist interviews, back-stage documentaries and live events to animated series, scripted comedy and experimental concepts that take advantage of YouTube's unique technology. For more information, please visit http://nikon.thewarnersound.com and www.facebook.com/thewarnersound.

"We are ecstatic to be back at SXSW for year two of The Warner Sound," said Camille Hackney, Senior Vice President, Brand Partnerships and Commercial Licensing at Atlantic Records. "All of the Warner Music Group labels have teamed up to deliver a diverse and power-packed line-up of artists in Austin. The festival allows us an amazing opportunity to play host to and showcase WMG's incredible artists. It also gives us a unique way to integrate and celebrate with our valued brand partners. We are pleased to partner once again with Nikon and Bed Head, and are thrilled to work with Absolut, ooVoo Video Chat, and Billboard this year."

"SXSW is an opportunity for Nikon to connect with passionate consumers to celebrate the artistry and energy of musicians and their fans through great imagery," said Lisa Baxt, Senior Manager, Communications at Nikon Inc. "The crowd at SXSW gets connectivity like no other; and this is one of the best settings to showcase Nikon's connected cameras to social-savvy attendees who want the best photos possible. We are excited to partner with Warner Music Group again this year, and give attendees the chance to shoot and share photos with our wireless enabled D-SLR, COOLPIX and Nikon 1 cameras."

Nikon is returning for a second year as the title sponsor of the Warner Music residence at SXSW and will offer fans attending the shows the opportunity to try Nikon's newest Wi-Fi cameras to capture and share amazing images from the event. Select artists will also be using Nikon cameras to capture imagery on their way to SXSW and share with their fans everywhere. For music lovers who can't attend the residency, exclusive images and videos will be shared at http://Nikon.TheWarnerSound.com. In addition, fans can get in on the action by following Nikon on Twitter at @NikonUSA and on its Facebook page at Facebook.com/Nikon.

"The Warner Sound Captured by Nikon" is presented by Nikon, Inc., with additional sponsorship provided by TIGI Haircare. TIGI's Bed Head is proud to return as the official hair care partner of "The Warner Sound Captured by Nikon," providing fans the opportunity to primp before they rock out at the show. Billboard joins this year as "The Warner Sound Captured by Nikon's" official media partner.

Follow @thewarnersound on Twitter (http://twitter.com/thewarnersound) for up-to-the-minute news about WMG's SXSW® showcases at "The Warner Sound Captured by Nikon" and join the conversation by using the official hashtag #NikonWarnerSound.

(SCHEDULE BELOW)

ABOUT NIKON: Nikon, At the Heart of the Image™. Nikon Inc. is the world leader in digital imaging, precision optics and photo imaging technology and is globally recognized for setting new standards in product design and performance for its award-winning consumer and professional photographic equipment. Nikon Inc. distributes consumer and professional digital SLR cameras, NIKKOR optics, Speedlights and system accessories; Nikon COOLPIX® compact digital cameras; 35mm film SLR cameras; Nikon software products and Nikon sports and recreational optics as well as the Nikon 1 advanced camera with interchangeable lens system. In 2012, production of NIKKOR lenses surpassed 75 million, creating a new milestone in Nikon's heritage of superior optics. For more information, dial (800) NIKON-US or visit http://www.nikonusa.com, which links all levels of photographers to the Web's most comprehensive photo learning and sharing communities. Connect with Nikon and other photographers on Facebook at http://www.facebook.com/nikon and get the latest news and information from Twitter by following @NikonUSA.

ABOUT WARNER MUSIC GROUP: With its broad roster of new stars and legendary artists, Warner Music Group is home to a collection of the best-known record labels in the music industry including Asylum, Atlantic, East West, Elektra, Nonesuch, Reprise, Rhino, Roadrunner, Rykodisc, Sire, Warner Bros. and Word, as well as Warner/Chappell Music, one of the world's leading music publishers, with a catalog of more than one million copyrights worldwide.

"THE WARNER SOUND CAPTURED BY NIKON"
Live @ SXSW March 12
th - 14th

LINE-UP

EVENING SCHEDULE

TUESDAY, MARCH 12TH
Macklemore & Ryan Lewis, Action Bronson, Rockie Fresh, Icona Pop, Blondfire, Charli XCX, and Sirah

WEDNESDAY, MARCH 13TH
Paramore, Tegan and Sara, twenty | one | pilots, The Rubens, Skaters, and Kitten

THURSDAY, MARCH 14TH
The Flaming Lips, Alt-J, The Joy Formidable, Frightened Rabbit, Atlas Genius, Surfer Blood, and Guards

DAYTIME SCHEDULE

WEDNESDAY, MARCH 13TH
Fitz & the Tantrums, Bonaparte, Saints of Valory, Ashley Monroe

THURSDAY, MARCH 14TH
Lianne La Havas, Delta Rae, Wild Feathers

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

Latest Stories
Bert Loomis was a visionary. This general session will highlight how Bert Loomis and people like him inspire us to build great things with small inventions. In their general session at 19th Cloud Expo, Harold Hannon, Architect at IBM Bluemix, and Michael O'Neill, Strategic Business Development at Nvidia, discussed the accelerating pace of AI development and how IBM Cloud and NVIDIA are partnering to bring AI capabilities to "every day," on-demand. They also reviewed two "free infrastructure" pr...
With major technology companies and startups seriously embracing Cloud strategies, now is the perfect time to attend @CloudExpo | @ThingsExpo, June 6-8, 2017, at the Javits Center in New York City, NY and October 31 - November 2, 2017, Santa Clara Convention Center, CA. Learn what is going on, contribute to the discussions, and ensure that your enterprise is on the right path to Digital Transformation.
DevOps and microservices are permeating software engineering teams broadly, whether these teams are in pure software shops but happen to run a business, such Uber and Airbnb, or in companies that rely heavily on software to run more traditional business, such as financial firms or high-end manufacturers. Microservices and DevOps have created software development and therefore business speed and agility benefits, but they have also created problems; specifically, they have created software securi...
Almost two-thirds of companies either have or soon will have IoT as the backbone of their business. Though, IoT is far more complex than most firms expected with a majority of IoT projects having failed. How can you not get trapped in the pitfalls? In his session at @ThingsExpo, Tony Shan, Chief IoTologist at Wipro, will introduce a holistic method of IoTification, which is the process of IoTifying the existing technology portfolios and business models to adopt and leverage IoT. He will delve in...
In the enterprise today, connected IoT devices are everywhere – both inside and outside corporate environments. The need to identify, manage, control and secure a quickly growing web of connections and outside devices is making the already challenging task of security even more important, and onerous. In his session at @ThingsExpo, Rich Boyer, CISO and Chief Architect for Security at NTT i3, will discuss new ways of thinking and the approaches needed to address the emerging challenges of securit...
One of the hottest areas in cloud right now is DRaaS and related offerings. In his session at 16th Cloud Expo, Dale Levesque, Disaster Recovery Product Manager with Windstream's Cloud and Data Center Marketing team, will discuss the benefits of the cloud model, which far outweigh the traditional approach, and how enterprises need to ensure that their needs are properly being met.
As cloud adoption continues to transform business, today's global enterprises are challenged with managing a growing amount of information living outside of the data center. The rapid adoption of IoT and increasingly mobile workforce are exacerbating the problem. Ensuring secure data sharing and efficient backup poses capacity and bandwidth considerations as well as policy and regulatory compliance issues.
In his session at 20th Cloud Expo, Chris Carter, CEO of Approyo, will discuss the basic set up and solution for an SAP solution in the cloud and what it means to the viability of your company. Chris Carter is CEO of Approyo. He works with business around the globe, to assist them in their journey to the usage of Big Data in the forms of Hadoop (Cloudera and Hortonwork's) and SAP HANA. At Approyo, we support firms who are looking for knowledge to grow through current business process, where even...
The emerging Internet of Everything creates tremendous new opportunities for customer engagement and business model innovation. However, enterprises must overcome a number of critical challenges to bring these new solutions to market. In his session at @ThingsExpo, Michael Martin, CTO/CIO at nfrastructure, outlined these key challenges and recommended approaches for overcoming them to achieve speed and agility in the design, development and implementation of Internet of Everything solutions with...
Cloud Expo, Inc. has announced today that Andi Mann and Aruna Ravichandran have been named Co-Chairs of @DevOpsSummit at Cloud Expo 2017. The @DevOpsSummit at Cloud Expo New York will take place on June 6-8, 2017, at the Javits Center in New York City, New York, and @DevOpsSummit at Cloud Expo Silicon Valley will take place Oct. 31-Nov. 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
SYS-CON Events announced today that Outlyer, a monitoring service for DevOps and operations teams, has been named “Bronze Sponsor” of SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Outlyer is a monitoring service for DevOps and Operations teams running Cloud, SaaS, Microservices and IoT deployments. Designed for today's dynamic environments that need beyond cloud-scale monitoring, we make monitoring effortless so you...
@DevOpsSummit has been named the ‘Top DevOps Influencer' by iTrend. iTrend processes millions of conversations, tweets, interactions, news articles, press releases, blog posts - and extract meaning form them and analyzes mobile and desktop software platforms used to communicate, various metadata (such as geo location), and automation tools. In overall placement, @DevOpsSummit ranked as the number one ‘DevOps Influencer' followed by @CloudExpo at third, and @MicroservicesE at 24th.
What are the new priorities for the connected business? First: businesses need to think differently about the types of connections they will need to make – these span well beyond the traditional app to app into more modern forms of integration including SaaS integrations, mobile integrations, APIs, device integration and Big Data integration. It’s important these are unified together vs. doing them all piecemeal. Second, these types of connections need to be simple to design, adapt and configure...
It is one thing to build single industrial IoT applications, but what will it take to build the Smart Cities and truly society changing applications of the future? The technology won’t be the problem, it will be the number of parties that need to work together and be aligned in their motivation to succeed. In his Day 2 Keynote at @ThingsExpo, Henrik Kenani Dahlgren, Portfolio Marketing Manager at Ericsson, discussed how to plan to cooperate, partner, and form lasting all-star teams to change the...
"I think that everyone recognizes that for IoT to really realize its full potential and value that it is about creating ecosystems and marketplaces and that no single vendor is able to support what is required," explained Esmeralda Swartz, VP, Marketing Enterprise and Cloud at Ericsson, in this SYS-CON.tv interview at @ThingsExpo, held June 7-9, 2016, at the Javits Center in New York City, NY.