Welcome!

News Feed Item

DigitalRoute's and Procera Networks' Traffic Segmentation and Split Billing Solutions to Be Showcased at the Mobile World Congress

STOCKHOLM, Sweden, February 21, 2013 /PRNewswire/ --

Innovative approach will be demonstrated at the Telenor Connexion stand 32C in the Connected City

Digital Route AB, a leading provider of mediation and data integration solutions for the communications industry has announced that, with Procera Networks, Inc. (NASDAQ: PKT), the global intelligent policy enforcement company, it is powering an exciting new machine-to-machine showcase for Telenor Connexion, a leading enabler of connected services. The innovative approach will be showcased in "The evolution of a connected service" demo at Mobile World Congress, February 25-28 in Barcelona, Spain.

The demonstration illustrates the processing requirements demanded to support the evolution of machine-to-machine services from simple telematics to today's growing range of more complex offerings such as infotainment. If this trend is to become profitable for the Service Provider and the manufacturer, the need to differentiate traffic is critical. An example is segmenting traffic that would be paid for by the content provider versus that purchased and paid for by the end user.

DigitalRoute and Procera's solution demonstrates the necessary traffic monitoring capabilities including counting and control. It segments traffic, deploys counters to monitor usage and then activates controls when allowances are exceeded. These are important functions for Telenor Connexion to enable more flexible business models.

The showcase is particularly relevant and timely because it demonstrates the transformation of machine-to-machine services beyond simple device metering and towards monetizing any type of activity between connected devices on any data network. The demo Telenor Connexion will showcase in Barcelona is an example of this.

Here, data content derives from both telematics (in this case, the car's engine diagnostic systems) and also to apps that are used by the car's infotainment system. An example of the latter is the use of Spotify, TuneIn Radio and e-books, which allow the driver of the car to access entertainment without having to manually manage over-the-air radio broadcasts, CDs, and other "hard" devices that require greater physical interaction while driving.

For auto manufacturers and dealers, "connected cars" present a growing commercial market opportunity but to capitalize on it, they need to ensure they build relationships with M2M connectivity providers who offer the necessary traffic segmentation. This is why, for both Telenor Connexion and other operators, the showcase is so compelling. It allows some data consumption to be charged in a B2B mode to partners and other consumption in a B2C mode to the end-use of the content but in all cases meets the manufacturer's requirements. Other content services still might be classified as sponsored content, for instance data volumes based on a Spotify offer.

Three technology components are central to the showcase. First, the in-car connected device and its resident apps. These include a data volume display of real time, updated usage information.

Second, DigitalRoute's MediationZone Policy Control and Usage Management solution, which manages integration between the in-car device data volume display and MediationZone as well as the integration between the MediationZone and the Procera nodes. The functionality showcased here demonstrates how MediationZone can manage consumed data volumes, thresholds and policy reactions to thresholds in real time. MediationZone exposes this data over an API for the in-car connected device to present usage and thresholds. It further enables the creation of split charging records, based on the usage volumes reported.

Thirdly, Procera's PacketLogic solution does reliable classification of data traffic, and generates detailed billing records. PacketLogic's ability to analyze usage patterns enables service providers to enhance the service and develop new offerings.

Said Robert Brunbäck, CMO, Telenor Connexion: We are in the market to help our customers become more competitive. Enabling new and more dynamic business models for connected services, for example in the car, is of vital importance in today's fast-changing marketplace.  Together with DigitalRoute and Procera we showcase a concrete example of how new service offerings can be realized.  "

Added Jan Karlsson, CEO, DigitalRoute, "the evolution of the machine-to-machine services opportunity from simple telematics to more complex offerings makes MediationZone a key component in the process of achieving profitability. We are delighted to enable Telenor Connexion's pilot, and believe that the car demo will be one of the highlights in Barcelona this year."

Jon Linden, Chief Strategy Officer, Procera Networks "Procera is very excited about the use case demonstrated by Telenor Connexion at Mobile World Congress. We believe in the prospect of M2M as a new business opportunity for service providers, and PacketLogic offers great value to these environments by providing intelligence about the network traffic, devices, location and more."

DigitalRoute and MediationZone are registered trademarks of Digital Route AB. All other trademarks are the property of their respective owners.

Additional DigitalRoute information:
Follow DigitalRoute on Facebook
Follow DigitalRoute on Twitter
Follow DigitalRoute on LinkedIn
Join the conversation in our Mediation system professionals group on LinkedIn
For more information contact:
Digital RouteAB
Keith Brody, Director of Global Marketing
Email: [email protected]
Phone: +44(0)790-024-5994

Digital Route AB
Michaela Nylund, Marketing Manager
Email: [email protected]
Phone: +46(0)739-543-027


SOURCE DigitalRoute

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
Real IoT production deployments running at scale are collecting sensor data from hundreds / thousands / millions of devices. The goal is to take business-critical actions on the real-time data and find insights from stored datasets. In his session at @ThingsExpo, John Walicki, Watson IoT Developer Advocate at IBM Cloud, will provide a fast-paced developer journey that follows the IoT sensor data from generation, to edge gateway, to edge analytics, to encryption, to the IBM Bluemix cloud, to Wa...
What is the best strategy for selecting the right offshore company for your business? In his session at 21st Cloud Expo, Alan Winters, U.S. Head of Business Development at MobiDev, will discuss the things to look for - positive and negative - in evaluating your options. He will also discuss how to maximize productivity with your offshore developers. Before you start your search, clearly understand your business needs and how that impacts software choices.
Enterprises are moving to the cloud faster than most of us in security expected. CIOs are going from 0 to 100 in cloud adoption and leaving security teams in the dust. Once cloud is part of an enterprise stack, it’s unclear who has responsibility for the protection of applications, services, and data. When cloud breaches occur, whether active compromise or a publicly accessible database, the blame must fall on both service providers and users. In his session at 21st Cloud Expo, Ben Johnson, C...
Most of the time there is a lot of work involved to move to the cloud, and most of that isn't really related to AWS or Azure or Google Cloud. Before we talk about public cloud vendors and DevOps tools, there are usually several technical and non-technical challenges that are connected to it and that every company needs to solve to move to the cloud. In his session at 21st Cloud Expo, Stefano Bellasio, CEO and founder of Cloud Academy Inc., will discuss what the tools, disciplines, and cultural...
SYS-CON Events announced today that Massive Networks, that helps your business operate seamlessly with fast, reliable, and secure internet and network solutions, has been named "Exhibitor" of SYS-CON's 21st International Cloud Expo ®, which will take place on Oct 31 - Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. As a premier telecommunications provider, Massive Networks is headquartered out of Louisville, Colorado. With years of experience under their belt, their team of...
SYS-CON Events announced today that Fusic will exhibit at the Japan External Trade Organization (JETRO) Pavilion at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Fusic Co. provides mocks as virtual IoT devices. You can customize mocks, and get any amount of data at any time in your test. For more information, visit https://fusic.co.jp/english/.
21st International Cloud Expo, taking place October 31 - November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy. Me...
With the rise of DevOps, containers are at the brink of becoming a pervasive technology in Enterprise IT to accelerate application delivery for the business. When it comes to adopting containers in the enterprise, security is the highest adoption barrier. Is your organization ready to address the security risks with containers for your DevOps environment? In his session at @DevOpsSummit at 21st Cloud Expo, Chris Van Tuin, Chief Technologist, NA West at Red Hat, will discuss: The top security r...
SYS-CON Events announced today that Enroute Lab will exhibit at the Japan External Trade Organization (JETRO) Pavilion at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Enroute Lab is an industrial design, research and development company of unmanned robotic vehicle system. For more information, please visit http://elab.co.jp/.
SYS-CON Events announced today that MIRAI Inc. will exhibit at the Japan External Trade Organization (JETRO) Pavilion at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. MIRAI Inc. are IT consultants from the public sector whose mission is to solve social issues by technology and innovation and to create a meaningful future for people.
IBM helps FinTechs and financial services companies build and monetize cognitive-enabled financial services apps quickly and at scale. Hosted on IBM Bluemix, IBM’s platform builds in customer insights, regulatory compliance analytics and security to help reduce development time and testing. In his session at 21st Cloud Expo, Lennart Frantzell, a Developer Advocate with IBM, will discuss how these tools simplify the time-consuming tasks of selection, mapping and data integration, allowing devel...
SYS-CON Events announced today that Mobile Create USA will exhibit at the Japan External Trade Organization (JETRO) Pavilion at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Mobile Create USA Inc. is an MVNO-based business model that uses portable communication devices and cellular-based infrastructure in the development, sales, operation and mobile communications systems incorporating GPS capabi...
There is huge complexity in implementing a successful digital business that requires efficient on-premise and cloud back-end infrastructure, IT and Internet of Things (IoT) data, analytics, Machine Learning, Artificial Intelligence (AI) and Digital Applications. In the data center alone, there are physical and virtual infrastructures, multiple operating systems, multiple applications and new and emerging business and technological paradigms such as cloud computing and XaaS. And then there are pe...
Today traditional IT approaches leverage well-architected compute/networking domains to control what applications can access what data, and how. DevOps includes rapid application development/deployment leveraging concepts like containerization, third-party sourced applications and databases. Such applications need access to production data for its test and iteration cycles. Data Security? That sounds like a roadblock to DevOps vs. protecting the crown jewels to those in IT.
SYS-CON Events announced today that Interface Corporation will exhibit at the Japan External Trade Organization (JETRO) Pavilion at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Interface Corporation is a company developing, manufacturing and marketing high quality and wide variety of industrial computers and interface modules such as PCIs and PCI express. For more information, visit http://www.i...