Click here to close now.




















Welcome!

News Feed Item

Cellebrite Introduces Wireless Retail Industry’s First Multi-Channel Diagnostics Solution

Today at Mobile World Congress 2013, Cellebrite, the market leader in retail mobile content transfer, backup, and restore, today announced the availability of the industry’s first and only Multi-Channel Diagnostics Solution. This solution will help wireless retailers significantly reduce the costs of fault diagnosis and repair while improving customer satisfaction and loyalty. This new set of “detect & correct” capabilities enable rapid in-store and remote diagnosis and repair of common smartphone software issues.

Cellebrite Multi-Channel Diagnostics reduces returns and repairs of phones by as much as sixty percent. With typical return and repair costs equivalent to $100 or more per device, retailers will realize considerable cost savings due to repair avoidance. In addition to hard-cost savings and increased customer satisfaction resulting from repair avoidance, retailers deploying Cellebrite’s Multi-Channel Diagnostics will benefit from newfound operational efficiencies across many key aspects of their business including sales, customer care, reverse-logistics, and supply chain management:

  • By allowing customers to self-serve online or receive service from a call-center agent, retailers shift troubleshooting to lower cost channels while allowing more expensive store resources to focus on revenue generating activities.
  • Customer care organizations gain access to an easy-to-use diagnostics solution that reduces call volume through self-service and lessens average handling time by allowing agents to gain access to the phone remotely to run diagnostic tests rather than relying on the customer to follow instructions.
  • In cases where customers prefer in-store support, agents can detect and correct issues quickly and automatically by connecting the customer’s phone to the Cellebrite Touch and following a simple set of touch screen commands.
  • With the reduction of new phone returns, the volume of no fault found returns to OEM’s will decrease, easing the burden often experienced by reverse-logistics groups in managing returns.
  • With fewer new phone returns, retailers will need to hold less inventory.
  • Repair center volume will also decline, allowing retailers to improve turnaround times for repairs while reallocating repair resources.

Rapid problem resolution is a key issue for customers who increasingly rely on their smartphones for day to day activities. In a recent study, the majority of users surveyed revealed that they would be unhappy with losing sight of their faulty phone for any length of time at all for repair, with three quarters of respondents believing that relinquishing their mobile phone for up to 72 hours for common repairs at an offsite center is completely unacceptable. Given the importance of maintaining custody of a phone or device to customers, Cellebrite Multi-Channel diagnostics bolster’s customer satisfaction and loyalty by resolving most problems without giving up access to the device—regardless of which channel the customer chooses.

With the Cellebrite Multi-Channel Diagnostics Solution, wireless retailers will for the first time be able to offer their smartphone customers a choice of channels to detect and correct common problems. These include in-store resolution using the stand-alone Cellebrite Touch solution; through a simple app-based ‘remote takeover’ handled by the provider’s call center; or through self-resolution, whereby users can explore and fix faults themselves guided by an on-device app or self-help web portal. Only those phones with significant or hardware issues will require and exchange or dispatch to a repair center.

The Cellebrite Multi-Channel diagnostics solution checks many of the known sources of mobile faults including: CPU and RAM performance, memory, storage, network and device information, and problems with self-installed apps. Cellebrite’s solution also has the ability to install flash software and to update older operating systems.

Yossi Carmil, Co-CEO of Cellebrite, commented: “We believe that this solution will truly transform the way mobile providers deal with fault resolution. It not only significantly reduces costs, logistics and resources; it also boosts customer service and loyalty and ensures customers are able to use their high value, revenue generating data services as soon as possible. We look forward to delivering this solution to the global market, particularly our existing customer base which includes more than 200 of the world’s largest wireless retailers.”

The Cellebrite Multi-Channel Diagnostics solution is being demonstrated on the Cellebrite stand (6D65 Hall 6) at Mobile World Congress, Barcelona, from February 25 to February 28, 2013.

Data sources

  • Cellebrite research with Opinion Matters, questioned 675 UK adults, January 2013
  • Phone return data courtesy of a leading UK mobile operator that sent 60,000 handsets to repair center per month, at a cost of around $100 each. Sixty percent of the issues were software related.

About Cellebrite

Founded in 1999, Cellebrite is a global company known for its technological breakthroughs in the cellular industry. The pioneers in mobile phone-to-phone content transfer, today Cellebrite provides a complete range of solutions for the mobile retail industry such as phone to phone content transfer, backup & restore, diagnostics and application and content delivery at the Point-of–Sale. Cellebrite works exclusively with more than 200 wireless carriers worldwide including Verizon Wireless, AT&T, Sprint/Nextel, T-Mobile, O2, Radio Shack, Orange, Vodafone and many more.

Cellebrite is a wholly-owned subsidiary of the Sun Corporation, a listed Japanese company (6736/JQ)

www.cellebrite.com

Multimedia:

Cellebrite Logo

More Stories By Business Wire

Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
"Alert Logic is a managed security service provider that basically deploys technologies, but we support those technologies with the people and process behind it," stated Stephen Coty, Chief Security Evangelist at Alert Logic, in this SYS-CON.tv interview at 16th Cloud Expo, held June 9-11, 2015, at the Javits Center in New York City.
"We specialize in testing. DevOps is all about continuous delivery and accelerating the delivery pipeline and there is no continuous delivery without testing," noted Marc Hornbeek, Sr. Solutions Architect at Spirent Communications, in this SYS-CON.tv interview at @DevOpsSummit, held June 9-11, 2015, at the Javits Center in New York City.
"ProfitBricks was founded in 2010 and we are the painless cloud - and we are also the Infrastructure as a Service 2.0 company," noted Achim Weiss, Chief Executive Officer and Co-Founder of ProfitBricks, in this SYS-CON.tv interview at 16th Cloud Expo, held June 9-11, 2015, at the Javits Center in New York City.
With SaaS use rampant across organizations, how can IT departments track company data and maintain security? More and more departments are commissioning their own solutions and bypassing IT. A cloud environment is amorphous and powerful, allowing you to set up solutions for all of your user needs: document sharing and collaboration, mobile access, e-mail, even industry-specific applications. In his session at 16th Cloud Expo, Shawn Mills, President and a founder of Green House Data, discussed h...
"We do data integration for B2B also application to application, and we do data management and enable Big Data," explained Pat Adamiak, Vice President, Product Marketing at Liaison Technologies, in this SYS-CON.tv interview at 16th Cloud Expo, held June 9-11, 2015, at the Javits Center in New York City.
The Cloud industry has moved from being more than just being able to provide infrastructure and management services on the Cloud. Enter a new era of Cloud computing where monetization’s services through the Cloud are an essential piece of strategy to feed your organizations bottom-line, your revenue and Profitability. In their session at 16th Cloud Expo, Ermanno Bonifazi, CEO & Founder of Solgenia, and Ian Khan, Global Strategic Positioning & Brand Manager at Solgenia, discussed how to easily o...
One of the hottest areas in cloud right now is DRaaS and related offerings. In his session at 16th Cloud Expo, Dale Levesque, Disaster Recovery Product Manager with Windstream's Cloud and Data Center Marketing team, will discuss the benefits of the cloud model, which far outweigh the traditional approach, and how enterprises need to ensure that their needs are properly being met.
Palerra, the cloud security automation company, announced enhanced support for Amazon AWS, allowing IT security and DevOps teams to automate activity and configuration monitoring, anomaly detection, and orchestrated remediation, thereby meeting compliance mandates within complex infrastructure deployments. "Monitoring and threat detection for AWS is a non-trivial task. While Amazon's flexible environment facilitates successful DevOps implementations, it adds another layer, which can become a ...
The speed of software changes in growing and large scale rapid-paced DevOps environments presents a challenge for continuous testing. Many organizations struggle to get this right. Practices that work for small scale continuous testing may not be sufficient as the requirements grow. In his session at DevOps Summit, Marc Hornbeek, Sr. Solutions Architect of DevOps continuous test solutions at Spirent Communications, explained the best practices of continuous testing at high scale, which is rele...
"We got started as search consultants. On the services side of the business we have help organizations save time and save money when they hit issues that everyone more or less hits when their data grows," noted Otis Gospodnetić, Founder of Sematext, in this SYS-CON.tv interview at @DevOpsSummit, held June 9-11, 2015, at the Javits Center in New York City.
Growth hacking is common for startups to make unheard-of progress in building their business. Career Hacks can help Geek Girls and those who support them (yes, that's you too, Dad!) to excel in this typically male-dominated world. Get ready to learn the facts: Is there a bias against women in the tech / developer communities? Why are women 50% of the workforce, but hold only 24% of the STEM or IT positions? Some beginnings of what to do about it! In her Opening Keynote at 16th Cloud Expo, S...
Delphix, the market leader in Data as a Service (DaaS), has been announced winner of the DevOps Solution Award at the prestigious Computing Vendor Excellence Awards in London. The awards celebrate the achievements of the technology vendors and service providers that are leading the field of enterprise IT. Delphix was recognised as the vendor demonstrating the most effective support of DevOps culture for its ability to improve time to market and collaboration between teams.
"Our biggest growth area has been the security services, the managed services - the things that differentiate us in the market that there is no client that's too small and there's no client that's too big," explained Paul Mazzucco, Chief Security Officer at TierPoint, in this SYS-CON.tv interview at 16th Cloud Expo, held June 9-11, 2015, at the Javits Center in New York City.
"We've just seen a huge influx of new partners coming into our ecosystem, and partners building unique offerings on top of our API set," explained Seth Bostock, Chief Executive Officer at IndependenceIT, in this SYS-CON.tv interview at 16th Cloud Expo, held June 9-11, 2015, at the Javits Center in New York City.
Explosive growth in connected devices. Enormous amounts of data for collection and analysis. Critical use of data for split-second decision making and actionable information. All three are factors in making the Internet of Things a reality. Yet, any one factor would have an IT organization pondering its infrastructure strategy. How should your organization enhance its IT framework to enable an Internet of Things implementation? In his session at @ThingsExpo, James Kirkland, Red Hat's Chief Arch...