Welcome!

News Feed Item

Rock Candy Life Finds an Eco-Minded Home

AUSTIN, TX -- (Marketwire) -- 03/27/13 -- Austin-based Rock Candy Life (RCL) shower curtains have been selected by TreeHouse to be featured in their new bath section. RCL's designer patterns appeal to a wide demographic, fitting for TreeHouse customers who range from college students to empty-nesters.

Rock Candy Life designs eco-friendly, chic shower curtains. Following the bespoke trend, each pattern is printed once and is available only as long as supplies last. At its core, RCL's mission is to provide stylish items for the home that do not come at a cost to either consumer health or the environment. RCL shower curtains are printed on non-toxic, biodegradable, recyclable PEVA. This combination of stylish design and ecological consciousness earned the brand a mention in Jessica Alba's guide to natural parenting The Honest Life.

Rock Candy Media, an entrepreneurial design and marketing firm that burst onto the Austin scene four years ago, introduced the Rock Candy Life product line when Founder Annie Liao Jones saw a hole in the shower curtain market. "My friends would buy the plastic liners and put them out in the sun to evaporate the toxins for an entire day before bringing them inside," Jones says, "That's when I even started thinking about the everyday items in our home that emit off-gasses. And usually if I found something eco-friendly, it wasn't design-friendly."

Elizabeth Pope, Better Living Department Head at TreeHouse recounts how she discovered the local shower curtain designers: "I stumbled onto Rock Candy Life while doing a Google search for non-toxic shower curtains. Current and future patterns are eye-catching and will look great in our displays. We like that they are limited prints, rather than mass-produced, and I got really excited when I learned they're located right in town." The South Austin home improvement superstore offers home improvement products with a focus on health, performance, sustainability, and corporate responsibility.

A little research revealed that RCL customers consistently praised the curtains' resistance to mold, and the fact that they do not require an additional shower liner. In Pope's view, eliminating the need for an excess piece of material is another way to reduce waste.

"We're thrilled to be going into TreeHouse's new bath department. The two brands take a playful, aesthetics-oriented approach to eco-friendly housewares. We look forward to a long, mutually beneficial partnership with such a progressive company," said Rock Candy Media Principal Annie Liao Jones.

TreeHouse, located at 4477 S. Lamar Blvd, will begin carrying the RCL brand Spring 2013.

About Rock Candy Life
Rock Candy Life is a design-savvy producer of eco-friendly products and is a division of Rock Candy Media, an Austin, Texas-based design and marketing firm that offers a full suite of online and print solutions to help businesses of all sizes increase sales and productivity. For more information on Rock Candy Life, visit www.rockcandylife.com. For more information on Rock Candy Media, please visit www.rockcandymedia.com.

Add to Digg Bookmark with del.icio.us Add to Newsvine

CONTACT:
Annie Liao Jones
Rock Candy Media
office: 512.291.7626
mobile: 512.944.0049

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

Latest Stories
As machines are increasingly connected to the internet, it’s becoming easier to discover the numerous ways Industrial IoT (IIoT) is helping to shape the business world. This is exactly why we have decided to take a closer look at this pervasive movement and to examine the desire to connect more things! Now if you need a refresher on IIoT and how it is changing the world, take a moment and listen to Greg Gorbach with ARC Advisory Group. Gorbach believes, "IIoT will significantly change the worl...
SYS-CON Events announced today the Docker Meets Kubernetes – Intro into the Kubernetes World, being held June 9, 2016, in conjunction with 18th Cloud Expo | @ThingsExpo, at the Javits Center in New York, NY. Register for 'Docker Meets Kubernetes Workshop' Here! This workshop led by Sebastian Scheele, co-founder of Loodse, introduces participants to Kubernetes (container orchestration). Through a combination of instructor-led presentations, demonstrations, and hands-on labs, participants learn ...
The pace of innovation, vendor lock-in, production sustainability, cost-effectiveness, and managing risk… In his session at 18th Cloud Expo, Dan Choquette, Founder of RackN, will discuss how CIOs are challenged finding the balance of finding the right tools, technology and operational model that serves the business the best. He will discuss how clouds, open source software and infrastructure solutions have benefits but also drawbacks and how workload and operational portability between vendors...
What a difference a year makes. Organizations aren’t just talking about IoT possibilities, it is now baked into their core business strategy. With IoT, billions of devices generating data from different companies on different networks around the globe need to interact. From efficiency to better customer insights to completely new business models, IoT will turn traditional business models upside down. In the new customer-centric age, the key to success is delivering critical services and apps wit...
With major technology companies and startups seriously embracing IoT strategies, now is the perfect time to attend @ThingsExpo 2016 in New York and Silicon Valley. Learn what is going on, contribute to the discussions, and ensure that your enterprise is as "IoT-Ready" as it can be! Internet of @ThingsExpo, taking place Nov 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 17th Cloud Expo and will feature technical sessions from a rock star conference faculty ...
Enterprise networks are complex. Moreover, they were designed and deployed to meet a specific set of business requirements at a specific point in time. But, the adoption of cloud services, new business applications and intensifying security policies, among other factors, require IT organizations to continuously deploy configuration changes. Therefore, enterprises are looking for better ways to automate the management of their networks while still leveraging existing capabilities, optimizing perf...
The essence of data analysis involves setting up data pipelines that consist of several operations that are chained together – starting from data collection, data quality checks, data integration, data analysis and data visualization (including the setting up of interaction paths in that visualization). In our opinion, the challenges stem from the technology diversity at each stage of the data pipeline as well as the lack of process around the analysis.
The 19th International Cloud Expo has announced that its Call for Papers is open. Cloud Expo, to be held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, brings together Cloud Computing, Big Data, Internet of Things, DevOps, Containers, Microservices and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding business opportunity. Submit y...
Cloud computing changed data analytics for good. It enabled companies to drastically decrease resources and architecture previously assigned with business intelligence departments. It also enabled laymen to run advanced business analytics. Cloud was also the architecture of choice for storing and processing big data. Data piling is a continuous process, which is going to explode with emerging Internet of Things concept. Answer to this issue developers found in new concept called fog computing. ...
Internet of @ThingsExpo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with the 19th International Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world and ThingsExpo New York Call for Papers is now open.
SYS-CON Events announced today that ContentMX, the marketing technology and services company with a singular mission to increase engagement and drive more conversations for enterprise, channel and SMB technology marketers, has been named “Sponsor & Exhibitor Lounge Sponsor” of SYS-CON's 18th Cloud Expo, which will take place on June 7-9, 2016, at the Javits Center in New York City, New York. “CloudExpo is a great opportunity to start a conversation with new prospects, but what happens after the...
In his keynote at 18th Cloud Expo, Andrew Keys, Co-Founder of ConsenSys Enterprise, will provide an overview of the evolution of the Internet and the Database and the future of their combination – the Blockchain. Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life ...
There are several IoTs: the Industrial Internet, Consumer Wearables, Wearables and Healthcare, Supply Chains, and the movement toward Smart Grids, Cities, Regions, and Nations. There are competing communications standards every step of the way, a bewildering array of sensors and devices, and an entire world of competing data analytics platforms. To some this appears to be chaos. In this power panel at @ThingsExpo, moderated by Conference Chair Roger Strukhoff, panelists will discuss the vast to...
SYS-CON Events announced today that Enzu, a leading provider of cloud hosting solutions, will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. Enzu’s mission is to be the leading provider of enterprise cloud solutions worldwide. Enzu enables online businesses to use its IT infrastructure to their competitive advantage. By offering a suite of proven hosting and management services, Enzu wants companies to foc...
@DevOpsSummit taking place June 7-9, 2016 at Javits Center, New York City, and Nov 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with the 18th International @CloudExpo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world.