|By PR Newswire||
|April 15, 2013 11:07 AM EDT||
BLOOMINGDALE, Ill., April 15, 2013 /PRNewswire/ -- On Saturday, April 20, in honor of Earth Day, Bridgestone Retail Operations (BSRO) will host "The Great Inflate," offering free tire pressure and tread depth checks during regular business hours at 79 Firestone Complete Auto Care "Inflation Stations" in the Chicagoland area. This effort aims to educate area drivers about the effect of tire inflation and condition on fuel efficiency and air emissions.
Properly inflated and maintained tires can have a positive impact on the environment, decreasing rolling resistance for better gas mileage and lower emissions. It is estimated that if all drivers in Chicago properly inflated their tires, 6.1 million gallons of gas could be saved per year and annual greenhouse gas emissions would drop 61,200 tons*, while Chicagoland's air would be cleaner overall.
"We want local drivers to understand how they can help lower CO2 and other emissions with a couple of quick and easy tire checks," said John Sheerin, environmental director, BSRO. "If everyone in the United States took proper care of their tires, the difference we could make for our environment would be remarkable. We hope that through events like 'The Great Inflate,' drivers will see that proper tire care is something simple that can have big results for all of us."
In addition to the tire checks, all 79 stores will give away free tire pressure gauges while supplies last, as well as "Great Inflate" tip cards, offering information on their vehicle's recommended tire pressure and tread depth. And, a limited number of local radio station WXRT's sold-out CD, ONXRT: Live from the Archives Volume 14, will be available for free to the first drivers who participate.
"The Great Inflate" aligns with Bridgestone Corporation's "One Team, One Planet" environmental efforts. Believing that a tire's life is never over, BSRO has implemented an initiative called the Spent Tire Program, a key component of "One Team, One Planet." BSRO's more than 2,200 retail tire and automotive service center locations nationwide – which operate under the names Firestone Complete Auto Care, Tires Plus, Expert Tire and Wheel Works – participate in the program, recycling 100 percent of spent tires received by the stores. The program works to ensure a one-for-one exchange: For every new tire purchased, a spent one will be put to another valuable use. The rescued rubber becomes part of asphalt, mulch, playground surfaces and more, or is used as a clean fuel source. Extending this commitment to the environment to overall car care, all BSRO stores utilize steel versus lead wheel weights for tire balancing, and also take used motor oil and used automotive batteries for recycling at no charge.
Additionally, BSRO partners with various local organizations and volunteer groups on community clean-up events, collecting improperly discarded tires from public spaces and waterways across the country. Since Earth Day 2012, nearly 25,000 tires have been salvaged and ultimately recycled through more than 80 of these clean-ups.
The announcement comes in conjunction with four others from Bridgestone this April, leading up to Earth Day. To view these announcements, visit: http://www.bridgestoneamericasmedia.com
To take part in "The Great Inflate," visit http://www.firestonecompleteautocare.com to find a convenient location in the Chicago area.
*Methodology: According to the U.S. Department of Energy, it is estimated that, in the United States alone, 1.2 billion gallons of gasoline would be saved each year if all cars had properly inflated tires. Annual CO2 emissions would drop by 12 million tons. The Chicago estimate assumes that the average Chicago driver drives the same as the average U.S. driver. The totals are calculated using the number of registered automobiles in the U.S. in 2010 (242,060,545) and the number of registered automobiles in Chicago (1,244,091) in 2010.
About Bridgestone Retail Operations, LLC:
Bridgestone Retail Operations, LLC (BSRO) is headquartered in Bloomingdale, Ill., and operates the largest network of company-owned automotive service providers in the world — more than 2,200 tire and vehicle service centers across the United States — including Firestone Complete Auto Care, Tires Plus™, ExpertTire™ and Wheel Works store locations. Credit First National Association and Firestone Complete Fleet Care™ operations are also part of BSRO. BSRO is a member of the Bridgestone Americas family of companies.
SOURCE Bridgestone Retail Operations, LLC
SYS-CON Events announced today that Isomorphic Software will exhibit at DevOps Summit at 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Isomorphic Software provides the SmartClient HTML5/AJAX platform, the most advanced technology for building rich, cutting-edge enterprise web applications for desktop and mobile. SmartClient combines the productivity and performance of traditional desktop software with the simp...
Aug. 28, 2016 03:30 AM EDT Reads: 2,339
With so much going on in this space you could be forgiven for thinking you were always working with yesterday’s technologies. So much change, so quickly. What do you do if you have to build a solution from the ground up that is expected to live in the field for at least 5-10 years? This is the challenge we faced when we looked to refresh our existing 10-year-old custom hardware stack to measure the fullness of trash cans and compactors.
Aug. 28, 2016 02:00 AM EDT Reads: 1,763
Extreme Computing is the ability to leverage highly performant infrastructure and software to accelerate Big Data, machine learning, HPC, and Enterprise applications. High IOPS Storage, low-latency networks, in-memory databases, GPUs and other parallel accelerators are being used to achieve faster results and help businesses make better decisions. In his session at 18th Cloud Expo, Michael O'Neill, Strategic Business Development at NVIDIA, focused on some of the unique ways extreme computing is...
Aug. 28, 2016 01:45 AM EDT Reads: 2,148
The emerging Internet of Everything creates tremendous new opportunities for customer engagement and business model innovation. However, enterprises must overcome a number of critical challenges to bring these new solutions to market. In his session at @ThingsExpo, Michael Martin, CTO/CIO at nfrastructure, outlined these key challenges and recommended approaches for overcoming them to achieve speed and agility in the design, development and implementation of Internet of Everything solutions wi...
Aug. 28, 2016 01:30 AM EDT Reads: 2,074
Cloud computing is being adopted in one form or another by 94% of enterprises today. Tens of billions of new devices are being connected to The Internet of Things. And Big Data is driving this bus. An exponential increase is expected in the amount of information being processed, managed, analyzed, and acted upon by enterprise IT. This amazing is not part of some distant future - it is happening today. One report shows a 650% increase in enterprise data by 2020. Other estimates are even higher....
Aug. 28, 2016 01:00 AM EDT Reads: 2,962
Today we can collect lots and lots of performance data. We build beautiful dashboards and even have fancy query languages to access and transform the data. Still performance data is a secret language only a couple of people understand. The more business becomes digital the more stakeholders are interested in this data including how it relates to business. Some of these people have never used a monitoring tool before. They have a question on their mind like “How is my application doing” but no id...
Aug. 28, 2016 12:15 AM EDT Reads: 1,821
The 19th International Cloud Expo has announced that its Call for Papers is open. Cloud Expo, to be held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, brings together Cloud Computing, Big Data, Internet of Things, DevOps, Digital Transformation, Microservices and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding business opportuni...
Aug. 27, 2016 11:00 PM EDT Reads: 3,995
Qosmos has announced new milestones in the detection of encrypted traffic and in protocol signature coverage. Qosmos latest software can accurately classify traffic encrypted with SSL/TLS (e.g., Google, Facebook, WhatsApp), P2P traffic (e.g., BitTorrent, MuTorrent, Vuze), and Skype, while preserving the privacy of communication content. These new classification techniques mean that traffic optimization, policy enforcement, and user experience are largely unaffected by encryption. In respect wit...
Aug. 27, 2016 08:45 PM EDT Reads: 1,776
Identity is in everything and customers are looking to their providers to ensure the security of their identities, transactions and data. With the increased reliance on cloud-based services, service providers must build security and trust into their offerings, adding value to customers and improving the user experience. Making identity, security and privacy easy for customers provides a unique advantage over the competition.
Aug. 27, 2016 08:45 PM EDT Reads: 2,349
Fact: storage performance problems have only gotten more complicated, as applications not only have become largely virtualized, but also have moved to cloud-based infrastructures. Storage performance in virtualized environments isn’t just about IOPS anymore. Instead, you need to guarantee performance for individual VMs, helping applications maintain performance as the number of VMs continues to go up in real time. In his session at Cloud Expo, Dhiraj Sehgal, Product and Marketing at Tintri, wil...
Aug. 27, 2016 06:15 PM EDT Reads: 739
19th Cloud Expo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy. Meanwhile, 94% of enterpri...
Aug. 27, 2016 06:00 PM EDT Reads: 3,097
Enterprises have forever faced challenges surrounding the sharing of their intellectual property. Emerging cloud adoption has made it more compelling for enterprises to digitize their content, making them available over a wide variety of devices across the Internet. In his session at 19th Cloud Expo, Santosh Ahuja, Director of Architecture at Impiger Technologies, will introduce various mechanisms provided by cloud service providers today to manage and share digital content in a secure manner....
Aug. 27, 2016 06:00 PM EDT Reads: 734
Smart Cities are here to stay, but for their promise to be delivered, the data they produce must not be put in new siloes. In his session at @ThingsExpo, Mathias Herberts, Co-founder and CTO of Cityzen Data, will deep dive into best practices that will ensure a successful smart city journey.
Aug. 27, 2016 05:15 PM EDT Reads: 1,582
SYS-CON Events announced today that 910Telecom will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Housed in the classic Denver Gas & Electric Building, 910 15th St., 910Telecom is a carrier-neutral telecom hotel located in the heart of Denver. Adjacent to CenturyLink, AT&T, and Denver Main, 910Telecom offers connectivity to all major carriers, Internet service providers, Internet backbones and ...
Aug. 27, 2016 05:00 PM EDT Reads: 1,884
To leverage Continuous Delivery, enterprises must consider impacts that span functional silos, as well as applications that touch older, slower moving components. Managing the many dependencies can cause slowdowns. See how to achieve continuous delivery in the enterprise.
Aug. 27, 2016 04:45 PM EDT Reads: 1,636