Welcome!

News Feed Item

Calling All REAL BRATZ GIRLS! Send In Your Video And Share Your Story!

MGA Entertainment Launches Bratz Dolls National Advocacy Campaign For Girls

LOS ANGELES, May 28, 2013 /PRNewswire/ -- Do you know a girl or young woman who pushes the boundaries…stands up for their passions…sees the impossible and makes it possible…thinks outside the box to bring new ideas and concepts into the world…and lends a helping hand when no one else even knew a hand was needed?   Then tell her to send in her story via video right away – because she is most definitely a Real Bratz Girl.

In a national initiative to motivate and encourage girls to be the best they can be, contribute to their communities and discover what it takes to make dreams come true, MGA Entertainment has launched Real Bratz, an advocacy campaign aimed at inspiring girls and young adults with empowering messages of innovation and excellence.  Through a wide range of social media, Real Bratz will put the spotlight on young women who have made a Real Difference – as so many from generations past have done to change their world – through their determination and drive.

The mission of the campaign is captured within the Real Bratz video:
http://www.youtube.com/watch?v=YVWVLm0d7S8.

The Real Bratz campaign will feature girls and young women from across the country who were encouraged to think big and reach far by their own BRATZ® dolls – and now seek to help inspire other girls everywhere with their extraordinary stories of remarkable achievement via the campaign's own website as well as an array of social networks including YouTube, Twitter and Facebook. 

To become involved with the Real Bratz Girls empowerment campaign, girls and young woman are encouraged to create a video that features their own Real Bratz success story. Once completed, videos should be submitted to [email protected].  Visit www.Bratz.com for more details and to watch video stories from other Real Bratz Girls.

In addition to receiving video submissions from Real Bratz Girls and young women, the Real Bratz campaign will also salute young women who adopted the Bratz messages of setting trends and remaining passionate as they grew to become leaders and innovators.  Profiles of the young women selected by the campaign will appear on the special Website.

"If you look at the women who have made history, they have always been bold, brave, and pushed boundaries, and these attributes are exactly what BRATZ® embodies," said Leyla Kashani, BRATZ® Brand Manager. "It is exciting to see how these characteristics have inspired many of today¹s young women as they have forged their own paths and found success doing what they¹re passionate about.  By sharing these stories, we hope to inspire the next generation of Real Bratz Girls so they too can make history and move the world forward."

For 2013, the BRATZ® fashion dolls have not only risen to the top – but they have also become 2 inches taller while maintaining their now-ubiquitous almond-shaped eyes, innovative fashions, strong friendship and cutting-edge style.   A winner of numerous prestigious industry and consumer awards, including multiple Family Fun Magazine's Toy of the Year Awards, BRATZ® has amassed a roster of over 500 licensees worldwide, encompassing category-leading companies in apparel, footwear, fashion accessories, stationary, school supplies, video games, board games, puzzles, costumes and party goods. 

About MGA Entertainment, Inc.
MGA Entertainment, a consumer entertainment products company headquartered in Van Nuys, California, manufactures innovative lines of proprietary and licensed products including toys and games, dolls, consumer electronics, home decor, stationery and sporting goods. The MGA family includes award-winning brands such as Little Tikes®, Lalaloopsy™, Lala-Oopsies™, Bratz®, Bratzillaz™, Novi Stars™, Moxie Girlz™, and Zapf Creation®. For more information please visit: www.mgae.com, www.littletikes.com, www.lalaloopsy.com, www.bratz.com, www.bratzillaz.com, www.novistars.com, and www.moxiegirlz.com

SOURCE MGA Entertainment, Inc.

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
"Infoblox does DNS, DHCP and IP address management for not only enterprise networks but cloud networks as well. Customers are looking for a single platform that can extend not only in their private enterprise environment but private cloud, public cloud, tracking all the IP space and everything that is going on in that environment," explained Steve Salo, Principal Systems Engineer at Infoblox, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Conventio...
Data scientists must access high-performance computing resources across a wide-area network. To achieve cloud-based HPC visualization, researchers must transfer datasets and visualization results efficiently. HPC clusters now compute GPU-accelerated visualization in the cloud cluster. To efficiently display results remotely, a high-performance, low-latency protocol transfers the display from the cluster to a remote desktop. Further, tools to easily mount remote datasets and efficiently transfer...
It is of utmost importance for the future success of WebRTC to ensure that interoperability is operational between web browsers and any WebRTC-compliant client. To be guaranteed as operational and effective, interoperability must be tested extensively by establishing WebRTC data and media connections between different web browsers running on different devices and operating systems. In his session at WebRTC Summit at @ThingsExpo, Dr. Alex Gouaillard, CEO and Founder of CoSMo Software, presented ...
In his session at 21st Cloud Expo, James Henry, Co-CEO/CTO of Calgary Scientific Inc., introduced you to the challenges, solutions and benefits of training AI systems to solve visual problems with an emphasis on improving AIs with continuous training in the field. He explored applications in several industries and discussed technologies that allow the deployment of advanced visualization solutions to the cloud.
Gemini is Yahoo’s native and search advertising platform. To ensure the quality of a complex distributed system that spans multiple products and components and across various desktop websites and mobile app and web experiences – both Yahoo owned and operated and third-party syndication (supply), with complex interaction with more than a billion users and numerous advertisers globally (demand) – it becomes imperative to automate a set of end-to-end tests 24x7 to detect bugs and regression. In th...
"NetApp is known as a data management leader but we do a lot more than just data management on-prem with the data centers of our customers. We're also big in the hybrid cloud," explained Wes Talbert, Principal Architect at NetApp, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
"Space Monkey by Vivent Smart Home is a product that is a distributed cloud-based edge storage network. Vivent Smart Home, our parent company, is a smart home provider that places a lot of hard drives across homes in North America," explained JT Olds, Director of Engineering, and Brandon Crowfeather, Product Manager, at Vivint Smart Home, in this SYS-CON.tv interview at @ThingsExpo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
"We work around really protecting the confidentiality of information, and by doing so we've developed implementations of encryption through a patented process that is known as superencipherment," explained Richard Blech, CEO of Secure Channels Inc., in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
High-velocity engineering teams are applying not only continuous delivery processes, but also lessons in experimentation from established leaders like Amazon, Netflix, and Facebook. These companies have made experimentation a foundation for their release processes, allowing them to try out major feature releases and redesigns within smaller groups before making them broadly available. In his session at 21st Cloud Expo, Brian Lucas, Senior Staff Engineer at Optimizely, discussed how by using ne...
Agile has finally jumped the technology shark, expanding outside the software world. Enterprises are now increasingly adopting Agile practices across their organizations in order to successfully navigate the disruptive waters that threaten to drown them. In our quest for establishing change as a core competency in our organizations, this business-centric notion of Agile is an essential component of Agile Digital Transformation. In the years since the publication of the Agile Manifesto, the conn...
While some developers care passionately about how data centers and clouds are architected, for most, it is only the end result that matters. To the majority of companies, technology exists to solve a business problem, and only delivers value when it is solving that problem. 2017 brings the mainstream adoption of containers for production workloads. In his session at 21st Cloud Expo, Ben McCormack, VP of Operations at Evernote, discussed how data centers of the future will be managed, how the p...
"Cloud Academy is an enterprise training platform for the cloud, specifically public clouds. We offer guided learning experiences on AWS, Azure, Google Cloud and all the surrounding methodologies and technologies that you need to know and your teams need to know in order to leverage the full benefits of the cloud," explained Alex Brower, VP of Marketing at Cloud Academy, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clar...
"MobiDev is a software development company and we do complex, custom software development for everybody from entrepreneurs to large enterprises," explained Alan Winters, U.S. Head of Business Development at MobiDev, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
SYS-CON Events announced today that CrowdReviews.com has been named “Media Sponsor” of SYS-CON's 22nd International Cloud Expo, which will take place on June 5–7, 2018, at the Javits Center in New York City, NY. CrowdReviews.com is a transparent online platform for determining which products and services are the best based on the opinion of the crowd. The crowd consists of Internet users that have experienced products and services first-hand and have an interest in letting other potential buye...
"There's plenty of bandwidth out there but it's never in the right place. So what Cedexis does is uses data to work out the best pathways to get data from the origin to the person who wants to get it," explained Simon Jones, Evangelist and Head of Marketing at Cedexis, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.