Click here to close now.

Welcome!

News Feed Item

New Wizards vs Aliens App Offers the First Synchronized Second Screen Experience for a Kids' TV Show in the U.S.

Wizards vs Aliens App Available Exclusively for iPad as Hit TV Show Makes Its U.S. Premiere on Hub Network on Saturday, June 1

BURBANK, CA -- (Marketwired) -- 05/30/13 -- FremantleMedia Kids & Family Entertainment and Magic Ruby, the leading provider of technology and apps for the second screen, today announced the upcoming launch of Wizards vs Aliens on Hub Network will be supported by a first-of-its-kind second screen app available exclusively on iPad. Marking the first dedicated second screen experience for a kids' TV show in the U.S., the Wizards vs Aliens app is available now on the App Store, two days prior to the show premiere on Hub Network on June 1, 2013.

The app offers a comprehensive and robust Wizards vs Aliens experience, providing content above and beyond what can be experienced in the broadcast TV universe. Consumers will have an opportunity to sync the app with actual episodes of the show, providing immersive content to enhance their viewing experience. As viewers progress through the series and continue using the sync feature, they will unlock additional content relevant to each episode and the progression of the storyline.

Fans of the show will also become further engaged in the storyline with interactive polls, alien-inspired quizzes and collectible character sets. In addition, exclusive on-set and character photos will draw fans into the creative process behind the making of the show.

As fans continue to engage with and explore the app, they can unlock special rewards for their efforts. Should they want to encourage others to recognize their show knowledge and fan status, a special "Wish List" can be e-mailed to parents that will allow them to highlight all the great Wizards vs Aliens products they hope to receive such as T-shirts, hats, puzzles, and more.

The Wizards vs Aliens app, created by Magic Ruby, also offers a unique educational experience, engaging kids in factual science-based content. Kids have an opportunity to further explore the science inspired geology and geography featured in the spellbinding adventures from the Wizards vs Aliens TV show.

"FremantleMedia has been a pioneer in the second screen experience for some of the biggest entertainment shows in the world, such as American Idol and The X Factor, in turn making them two of the most socially relevant shows," said Nicholas Dale, Senior Manager of Interactive and Mobile, FremantleMedia. "With today's youth utilizing mobile technology at an increasing rate, we're thrilled to now be the leader in bringing a second screen experience to the kids' market."

"We're excited to partner with FremantleMedia on the second screen companion app for Wizards vs Aliens," said Tom Engdahl, President and CEO of Magic Ruby. "FremantleMedia is a global leader in creating compelling content for kids and families; we believe this first-of-its-kind app is the perfect vehicle to immerse fans more deeply into the Wizards vs Aliens universe."

Created by Russell T Davies and Phil Ford -- the creative force behind Doctor Who, Torchwood and The Sarah Jane Adventures, Wizards vs Aliens follows the adventures of two 16-year-old schoolboys, Tom and Benny, who battle to save Earth from the Nekross, an alien race. While Tom lives a seemingly ordinary life with his dad and grandmother, he hides a deep secret: his family members are wizards. So when the Nekross arrive to attempt to steal all the magic from Earth, they haven't expected resistance from Tom and his friend, science super-brain Benny. Together they form an extraordinary alliance using Tom's magic and Benny's science to battle the Nekross and save Earth.

The wildly popular series originally debuted in the U.K. where it was the number one show in its time slot amongst all channels for children 6-12 and children 10-15. Wizards vs Aliens will make its U.S. debut on Hub Network with a two-part episode Saturday, June 1, 7:00 p.m. and 7:30 p.m. ET. New episodes will air weekly Saturdays at 7:30 p.m. ET.

Wizards vs Aliens is filmed in Cardiff and produced by BBC Cymru Wales in association with FremantleMedia Kids & Family Entertainment for CBBC. FremantleMedia manages worldwide distribution of the series outside the UK, as well as brand licensing, home entertainment and other ancillary rights including publishing.

The Wizards vs Aliens app is available for free from the App Store on iPad or at www.AppStore.com/WizardsvsAliens.

About FremantleMedia
FremantleMedia is one of the leading creators, producers and distributors of television entertainment brands in the world. FremantleMedia is part of RTL Group, the leading European entertainment network, which is in turn majority-owned by the international media company Bertelsmann. FremantleMedia is responsible for many of the world's highest rated prime time entertainment, drama, serial drama, factual entertainment and kids & family programming, with market leading capabilities that extend from content creation to licensing, digital and branded entertainment, gaming and home entertainment. The FremantleMedia Group (which includes FremantleMedia North America, UFA, FremantleMedia UK, FremantleMedia Australia, Ludia, @radical.media and Original Productions, among others) has one of the most comprehensive global networks with operations in 22 countries, creating over 9,200 hours of programming a year, rolling out more than 60 formats and managing over 300 individual titles. The company also distributes more than 20,000 hours of content in over 150 countries. FremantleMedia has some of the world's most sought after and long running formats in its catalogue, and globally produces such programmes as: Idols, Hole In The Wall, Got Talent (co-produced with Syco in the UK and the US), The X Factor (co-produced with Syco in the UK and the US), Take Me Out, Family Feud, The Price is Right, Farmer Wants A Wife, Gute Zeiten Schlechte Zeiten, and Neighbours.
www.fremantlemedia.com

About FremantleMedia Kids & Family Entertainment
FremantleMedia Kids & Family Entertainment was founded in 2009 and has quickly become a worldwide leader in the family entertainment business. With 15 titles in production in collaboration with top producers on four continents, FremantleMedia Kids & Family Entertainment is already one of the most prolific independent producers and distributors of content in the sector today. Its growing portfolio of content spans across four key genres: preschool, kids comedy, action/adventure and tween/teen fare. FremantleMedia Kids & Family Entertainment is bringing to networks around the world innovative and exciting shows for television and new media platforms that feature live-action, 2D animation, CGI, stop-motion, puppetry and real-time animation with programming targeting demographics ranging in scope from preschool through high school.

About Magic Ruby
Magic Ruby is a company dedicated to monetizing the Second Screen by integrating state-of-the-art technology into the TV viewing experience. Its mission is to enable content owners, distributors and brands to generate incremental revenue from second screen viewership. Magic Ruby's suite of products and services include immersive second screen apps, infrastructure services for app publishers, and a platform to serve targeted advertising to viewers on the second screen. For more information, please visit www.magicruby.com.

About Hub Network
Hub Network is a multi-platform joint venture between Discovery Communications (NASDAQ: DISCA, DISCB, DISCK) and Hasbro, Inc., (NASDAQ: HAS) with a goal of entertaining, enlightening, empowering and educating children and their families. The cable and satellite television network features original programming as well as content from Discovery's library of award-winning children's educational programming; from Hasbro's rich portfolio of entertainment and educational properties built during the past 90 years; and from leading third-party producers worldwide. Hub Network's lineup includes animated and live-action series, as well as specials, game shows, and family-favorite movies. The network extends its content through a robust and engaging online presence at www.hubworld.com. Hub Network rebranded from Discovery Kids on October 10, 2010, and is available in nearly 73 million U.S. households. The Hub Network logo and name are trademarks of Hub Television Networks, LLC. All rights reserved.

To find the channel in your area, please visit http://www.hubworld.com and check the channel locator at the top of the page.

Visit Hub Network on Facebook at http://www.facebook.com/hubtvnetwork
Note: For artwork, visit http://press.discovery.com/us/hub/

Image Available: http://www2.marketwire.com/mw/frame_mw?attachid=2323433

Add to Digg Bookmark with del.icio.us Add to Newsvine

For more information please contact:

Kristina Kirk
FremantleMedia
Executive Director, Communications
Tel: 818-748-2521
Email Contact

Larry Smalheiser
Trainer Communications for Magic Ruby
Tel: 925-271-8211
Email Contact

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

Latest Stories
The 5th International DevOps Summit, co-located with 17th International Cloud Expo – being held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA – announces that its Call for Papers is open. Born out of proven success in agile development, cloud computing, and process automation, DevOps is a macro trend you cannot afford to miss. From showcase success stories from early adopters and web-scale businesses, DevOps is expanding to organizations of all sizes, including the ...
SYS-CON Events announced today that Secure Infrastructure & Services will exhibit at SYS-CON's 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Secure Infrastructure & Services (SIAS) is a managed services provider of cloud computing solutions for the IBM Power Systems market. The company helps mid-market firms built on IBM hardware platforms to deploy new levels of reliable and cost-effective computing and hig...
DevOps Summit, taking place Nov 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 17th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long development...
The 4th International Internet of @ThingsExpo, co-located with the 17th International Cloud Expo - to be held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA - announces that its Call for Papers is open. The Internet of Things (IoT) is the biggest idea since the creation of the Worldwide Web more than
To many people, IoT is a buzzword whose value is not understood. Many people think IoT is all about wearables and home automation. In his session at @ThingsExpo, Mike Kavis, Vice President & Principal Cloud Architect at Cloud Technology Partners, discussed some incredible game-changing use cases and how they are transforming industries like agriculture, manufacturing, health care, and smart cities. He will discuss cool technologies like smart dust, robotics, smart labels, and much more. Prepare...
SYS-CON Events announced today that ProfitBricks, the provider of painless cloud infrastructure, will exhibit at SYS-CON's 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. ProfitBricks is the IaaS provider that offers a painless cloud experience for all IT users, with no learning curve. ProfitBricks boasts flexible cloud servers and networking, an integrated Data Center Designer tool for visual control over the...
The cloud has transformed how we think about software quality. Instead of preventing failures, we must focus on automatic recovery from failure. In other words, resilience trumps traditional quality measures. Continuous delivery models further squeeze traditional notions of quality. Remember the venerable project management Iron Triangle? Among time, scope, and cost, you can only fix two or quality will suffer. Only in today's DevOps world, continuous testing, integration, and deployment upend...
SYS-CON Events announced today that MangoApps will exhibit at SYS-CON's 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. MangoApps provides private all-in-one social intranets allowing workers to securely collaborate from anywhere in the world and from any device. Social, mobile, and easy to use. MangoApps has been named a "Market Leader" by Ovum Research and a "Cool Vendor" by Gartner. 20,000+ business custome...
SYS-CON Events announced today that JFrog, maker of Artifactory, the popular Binary Repository Manager, will exhibit at SYS-CON's @DevOpsSummit Silicon Valley, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Based in California, Israel and France, founded by longtime field-experts, JFrog, creator of Artifactory and Bintray, has provided the market with the first Binary Repository solution and a software distribution social platform.
17th Cloud Expo, taking place Nov 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy. Meanwhile, 94% of enterprises ar...
Internet of Things is moving from being a hype to a reality. Experts estimate that internet connected cars will grow to 152 million, while over 100 million internet connected wireless light bulbs and lamps will be operational by 2020. These and many other intriguing statistics highlight the importance of Internet powered devices and how market penetration is going to multiply many times over in the next few years.
DevOps tends to focus on the relationship between Dev and Ops, putting an emphasis on the ops and application infrastructure. But that’s changing with microservices architectures. In her session at DevOps Summit, Lori MacVittie, Evangelist for F5 Networks, will focus on how microservices are changing the underlying architectures needed to scale, secure and deliver applications based on highly distributed (micro) services and why that means an expansion into “the network” for DevOps.
In his session at 16th Cloud Expo, Simone Brunozzi, VP and Chief Technologist of Cloud Services at VMware, reviewed the changes that the cloud computing industry has gone through over the last five years and shared insights into what the next five will bring. He also chronicled the challenges enterprise companies are facing as they move to the public cloud. He delved into the "Hybrid Cloud" space and explained why every CIO should consider ‘hybrid cloud' as part of their future strategy to achie...
SYS-CON Events announced today that Dyn, the worldwide leader in Internet Performance, will exhibit at SYS-CON's 17th International Cloud Expo®, which will take place on November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Dyn is a cloud-based Internet Performance company. Dyn helps companies monitor, control, and optimize online infrastructure for an exceptional end-user experience. Through a world-class network and unrivaled, objective intelligence into Internet condit...
"We got started as search consultants. On the services side of the business we have help organizations save time and save money when they hit issues that everyone more or less hits when their data grows," noted Otis Gospodnetić, Founder of Sematext, in this SYS-CON.tv interview at @DevOpsSummit, held June 9-11, 2015, at the Javits Center in New York City.