Welcome!

News Feed Item

For Companies Like Earth911, Inc., Sustainable Brands(R) Platform Wins Engagement With Like Minded Peers

Deals, Collaboration Moved Forward at Annual Conference

SCOTTSDALE, AZ -- (Marketwired) -- 06/20/13 -- Companies connecting through Sustainable Brands® are seeing their participation yield sales, new partnerships and innovative ideas to catapult sustainable business practices forward, said Earth911, Inc., an Infinity Resources Holdings company (OTCQB: IRHC) (OTCBB: IRHC). Earth911, Inc. is a gold sponsor of the Sustainable Brands annual conference, held recently in San Diego.

In its second year as an event sponsor, Earth911, Inc. built on momentum from previous conferences and ongoing engagement with the Sustainable Brands community to launch its new Data as a Service (DaaS) division, Vertigent™.

Patty Kimball, VP of Business Development for Vertigent, said, "This is the place to advance the relationship forward with brands with whom we've had ongoing conversations, such as Starbucks, Sears and Johnson and Johnson."

"Sustainable Brands is more than a conference -- it is a premier global community of global brand innovators focused on understanding and leveraging the role of brands in shaping our flourishing future," said KoAnn Vikoren Skrzyniarz, founder of Sustainable Brands, which offers digitally published news articles and issues-focused conversation topics, internationally-known conferences and regional events, a robust e-learning library and peer-to-peer membership groups to facilitate community engagement throughout the year.

The San Diego event attracts global brands like Coca-cola, Target, Unilever, SAP and BMW i (this year's presenting sponsor), as well as disruptive and successful start-ups like SolarCity and AirBnB. According to Skrzyniarz, the more than 30 companies that are part of the Sustainable Brands corporate membership group alone generate a collective $750 billion in annual revenue.

For Earth911, Inc., the Sustainable Brands conference brims with potential and is one of the company's main marketing events.

"This year, we went with a goal to define our two business divisions, Vertigent and Earth911 Media, as the premium providers of services that support brands who are ready to engage in open conversations about product stewardship, landfill diversion and helping everyday people live low-waste lifestyles," said Corey Lambrecht, Earth911, Inc. President and COO. "The companies we meet are fully committed to strategies that grow consumer engagement, inform and educate their audiences and ultimately benefit the brand's prosperity as well as the communities they serve."

As the client solutions division of Earth911, Inc., Vertigent, was launched to focus on the needs of consumer goods companies, manufacturers, retailers and city governments to create impactful outreach to consumers about recycling. At the conference, Vertigent offered six-month trials of its Recycling Search solution for conference participants who are new clients.

Sears is one of the companies that took advantage of the offer.

"With the power of brands such as Kenmore, Craftsman, DieHard and others that are found in virtually every American household, Sears is committed to making safe and proper disposal a part of every household by simplifying the way our consumers get the answers they need," said Paul Campbell, Director, Environmental Sustainability/Green Leadership for Sears Holdings Corporation. "We're looking to Vertigent to provide a testing environment for new ways to engage our shoppers regarding sustainable living."

Earth911 Media is a leading digital publisher in low-waste living, empowering millions of readers annually with practical tips on how to reduce their impact. Bringing its tagline, "More Ideas, Less Waste" to life, Earth911 Media put its expertise into practice by creating a zero-waste suite at the conference, calling on its established partnership with Sprint to co-promote recycling initiatives around e-waste and paper. Additionally, PeopleTowels also partnered with Earth911 Media to promote using PeopleTowels daily to eliminate paper towel waste.

"The Sustainable Brands conference, for Earth911 Media, was a prime time to walk the walk and meet with other professionals who are doing the same. We creatively infused our values with real-world experiences to demonstrate the power of what a low-waste lifestyle really means for both companies and their customers," said Raquel Fagan, vice president of Earth911 Media.

Vertigent hopes to make more connections through the Sustainable Brands community as the year goes on, with several contracts out to companies who are considering taking advantage of the deal dubbed "The 20K Giveaway," that expires June 30. The terms of the offering are a six-month trial of a recycling search for a brand with up to 260 products, for $3,000.

"We're the first on scene with this kind of offering and no one else has the data to back it up," said Lambrecht. "I'm determined to move companies toward true product stewardship with Vertigent's recycling search API solution -- at an introductory price -- so they can experience the power of consumer engagement combined with recycling intel."

Sustainable Brands is encouraging other conference participants to share their wins and experiences from the conference, and grow the market for business solutions that can help companies reduce environmental and social impact and play a more positive role in the lives of their stakeholders.

"The conference was founded on the belief that unleashing the best of our human ingenuity and innovation can change the shape of business, and with it, the world," said Skrzyniarz.

About Earth911, Inc.
Earth911, Inc. (earth911inc.com) supports the growth and goals of businesses and the information needs of consumers on topics relevant to recycling and low-waste. Earth911, Inc.'s client solutions division, Vertigent (vertigent.com), is the technology partner for businesses to create unique consumer engagement opportunities through recycling intelligence, powered by the largest directory of recycling information in the US. Earth911 Media (earth911.com) is a lifestyle and media publishing company that connects advertising partners with consumers in all aspects of their daily lives, from work and home to food and style. Earth911, Inc. is a wholly-owned subsidiary of Infinity Resources Holdings Corporation (OTCQB: IRHC) (OTCBB: IRHC). Infinity Resources Holdings companies (irhc.com) provide innovative waste reduction and landfill diversion solutions for recycling and proper disposal of commercial and consumer waste streams.

About Sustainable Brands
Sustainable Brands® is the premier global community of brand innovators who are shaping the future of commerce worldwide. Since 2006, our mission has been to inspire, engage and equip today's business and brand leaders to prosper for the near and long term by leading the way to a better future. Digitally published news articles and issues-focused conversation topics, internationally known conferences and regional events, a robust e-learning library and peer-to-peer membership groups all facilitate community learning and engagement throughout the year. Sustainable Brands is hosted by Sustainable Brands Worldwide, a division of Sustainable Life Media headquartered in San Francisco, CA.

Forward-Looking Statements
This document contains forward-looking statements that are subject to a number of risks, assumptions, and uncertainties that could cause the Company's actual results to differ materially from those projected. These risks, assumptions, and uncertainties include the following: the ability of the Company to raise capital; the ability to complete systems within currently estimated time frames and budgets; the ability to compete effectively in a rapidly evolving and price-competitive marketplace; changes in nature of telecommunications regulation in the United States and other countries; changes in business strategy; the successful integration of newly acquired businesses; the impact of technical change; and other risks referenced from time to time in the Company's filings with the Securities and Exchange Commission.

Add to Digg Bookmark with del.icio.us Add to Newsvine

MEDIA CONTACT:
Susan Krause
Director of Communications
Earth911, Inc.
Email Contact
480.337.3020

IRHC INVESTOR RELATIONS:
Jeff Rassas
480.463.4246

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

Latest Stories
Identity is in everything and customers are looking to their providers to ensure the security of their identities, transactions and data. With the increased reliance on cloud-based services, service providers must build security and trust into their offerings, adding value to customers and improving the user experience. Making identity, security and privacy easy for customers provides a unique advantage over the competition.
Qosmos has announced new milestones in the detection of encrypted traffic and in protocol signature coverage. Qosmos latest software can accurately classify traffic encrypted with SSL/TLS (e.g., Google, Facebook, WhatsApp), P2P traffic (e.g., BitTorrent, MuTorrent, Vuze), and Skype, while preserving the privacy of communication content. These new classification techniques mean that traffic optimization, policy enforcement, and user experience are largely unaffected by encryption. In respect wit...
SYS-CON Events announced today that StarNet Communications will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. StarNet Communications’ FastX is the industry first cloud-based remote X Windows emulator. Using standard Web browsers (FireFox, Chrome, Safari, etc.) users from around the world gain highly secure access to applications and data hosted on Linux-based servers in a central data center. ...
Smart Cities are here to stay, but for their promise to be delivered, the data they produce must not be put in new siloes. In his session at @ThingsExpo, Mathias Herberts, Co-founder and CTO of Cityzen Data, will deep dive into best practices that will ensure a successful smart city journey.
SYS-CON Events announced today that 910Telecom will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Housed in the classic Denver Gas & Electric Building, 910 15th St., 910Telecom is a carrier-neutral telecom hotel located in the heart of Denver. Adjacent to CenturyLink, AT&T, and Denver Main, 910Telecom offers connectivity to all major carriers, Internet service providers, Internet backbones and ...
Traditional on-premises data centers have long been the domain of modern data platforms like Apache Hadoop, meaning companies who build their business on public cloud were challenged to run Big Data processing and analytics at scale. But recent advancements in Hadoop performance, security, and most importantly cloud-native integrations, are giving organizations the ability to truly gain value from all their data. In his session at 19th Cloud Expo, David Tishgart, Director of Product Marketing ...
Almost two-thirds of companies either have or soon will have IoT as the backbone of their business in 2016. However, IoT is far more complex than most firms expected. How can you not get trapped in the pitfalls? In his session at @ThingsExpo, Tony Shan, a renowned visionary and thought leader, will introduce a holistic method of IoTification, which is the process of IoTifying the existing technology and business models to adopt and leverage IoT. He will drill down to the components in this fra...
StarNet Communications Corp has announced the addition of three Secure Remote Desktop modules to its flagship X-Win32 PC X server. The new modules enable X-Win32 to safely tunnel the remote desktops from Linux and Unix servers to the user’s PC over encrypted SSH. Traditionally, users of PC X servers deploy the XDMCP protocol to display remote desktop environments such as the Gnome and KDE desktops on Linux servers and the CDE environment on Solaris Unix machines. XDMCP is used primarily on comp...
Why do your mobile transformations need to happen today? Mobile is the strategy that enterprise transformation centers on to drive customer engagement. In his general session at @ThingsExpo, Roger Woods, Director, Mobile Product & Strategy – Adobe Marketing Cloud, covered key IoT and mobile trends that are forcing mobile transformation, key components of a solid mobile strategy and explored how brands are effectively driving mobile change throughout the enterprise.
DevOps at Cloud Expo – being held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA – announces that its Call for Papers is open. Born out of proven success in agile development, cloud computing, and process automation, DevOps is a macro trend you cannot afford to miss. From showcase success stories from early adopters and web-scale businesses, DevOps is expanding to organizations of all sizes, including the world's largest enterprises – and delivering real results. Am...
Internet of @ThingsExpo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 19th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago. All major researchers estimate there will be tens of billions devices - comp...
As the world moves toward more DevOps and Microservices, application deployment to the cloud ought to become a lot simpler. The Microservices architecture, which is the basis of many new age distributed systems such as OpenStack, NetFlix and so on, is at the heart of Cloud Foundry - a complete developer-oriented Platform as a Service (PaaS) that is IaaS agnostic and supports vCloud, OpenStack and AWS. Serverless computing is revolutionizing computing. In his session at 19th Cloud Expo, Raghav...
DevOps at Cloud Expo, taking place Nov 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 19th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long dev...
Data is the fuel that drives the machine learning algorithmic engines and ultimately provides the business value. In his session at Cloud Expo, Ed Featherston, a director and senior enterprise architect at Collaborative Consulting, will discuss the key considerations around quality, volume, timeliness, and pedigree that must be dealt with in order to properly fuel that engine.
There is growing need for data-driven applications and the need for digital platforms to build these apps. In his session at 19th Cloud Expo, Muddu Sudhakar, VP and GM of Security & IoT at Splunk, will cover different PaaS solutions and Big Data platforms that are available to build applications. In addition, AI and machine learning are creating new requirements that developers need in the building of next-gen apps. The next-generation digital platforms have some of the past platform needs a...