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National Instruments Endorses Rock Candy Media

AUSTIN, TX -- (Marketwired) -- 07/23/13 -- The NI Alliance Partner Network has endorsed marketing-driven design firm Rock Candy Media (RCM) as a trusted service provider. RCM will attend NI Alliance Day on August 5 and meet with members of the business network to discuss how trending marketing techniques can assist pioneers in engineering.

NI Alliance Day is a premier event for NI Alliance Partners and the global NI sales team. The event offers technical training, product updates, business collaboration and peer networking. RCM will explain how their services can help expand a company's size and influence.

"NI is very deliberate in how we select marketing vendors to assist with the wide range of needs of our Alliance Partners," said Michelle Morgan, Marketing Communications Specialist for the NI Alliance Partner Network.

Rock Candy Media CEO Annie Liao Jones adds, "Our focus on branding, from the naming to reputation management, sets us apart. We were chosen for our specific style and approach."

The Alliance Partners began as a small group of NI LabVIEW software consultants in the early 90s. The group has evolved into a large, worldwide network of companies that offer system integration services, add-on products to NI software and hardware and solutions based on vertical application areas and industry expertise. As NI continues to grow, Alliance Partners further develop their expertise to help customers do more with solutions based on NI technology.

Rock Candy Media is an Austin, Texas-based strategic marketing and design firm that offers a full suite of solutions to help businesses increase sales and productivity. For more information, visit To see RCM's most up-to-date launches, go to

LabVIEW, National Instruments, NI and are trademarks of National Instruments. Other product and company names listed are trademarks or trade names of their respective companies.

A National Instruments Alliance Partner is a business entity independent from National Instruments and has no agency, partnership or joint-venture relationship with National Instruments.

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Annie Liao Jones
Rock Candy Media
office: 512.291.7626 ext. 601
mobile: 512.944.0049

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