Welcome!

News Feed Item

Justin Cooke to Launch New Disruptive Business at ad:tech

LONDON, September 9, 2013 /PRNewswire/ --

Ex-Burberry and Topshop marketer Justin Cooke is a late addition to the ad:tech London programme this week and will reveal his plans for new start-up agency Innovate7 in the show's dedicated Multichannel Summit.

Cooke, who left Arcadia-owned Topshop last week, will present the case for why the marketing industry needs to embrace innovation culture to connect with consumers across a converged media landscape.

Innovate7 has received a 19.9% investment stake from a leading media group and VC funding.

"Disruptive innovation is my passion - I believe this is the most exciting time of our lives and the stage is set for brands and dreamers who are able to capitalise on this moment using progressive technology, experiences and above all emotional intelligence, the currency of tomorrow," said Cooke.

"I'm looking forward to sharing some of my ideas on what marketers CAN do to stand out in the increasingly complex consumer environment at ad:tech London."

Cooke joins an impressive programme which also features a debate on the future of global media spend and agency consolidation following this year's flurry of M&A activity.

Havas Media Global CEO Alfonso Rodes, Group M EMEA CEO Dominic Grainger, Starcom MediaVest MD Steve Parker, Google EMEA Agencies MD Mark Howe, UBS Lead Analyst for Advertising Tamsin Garrity will join Media Week Editor Arif Durrani in the closing panel debate on 12 September.

Other speaker highlights include Unilever SVP Global Media Luis Di Como, AKQA Co-Founder James Hilton, new Facebook EMEA Director James Quarles, WPP Digital CEO Mark Read, British Gas Commercial & Marketing Director Will Orr, Heineken Global Head of Digital Paul Smailes, Bacardi Global Brand Director Heide Cohu, Spotify MD Adam Williams and Blue State Digital Political Director Matthew McGregor, Obama's "digital attack dog" in the 2012 US Presidential Election and the man hired by the Labour Party to deliver digital communications in the 2015 UK General Election.

Other firms represented on the programme of more than 100 speakers include Lego, Danone, McDonald's, Twitter, Microsoft, Unicef, Tottenham Hotspur, ASOS, gmg, dmg, sky, Channel 4 and ITV.

"Justin is another fine addition to a stellar speaker line-up and will add creative thinking to solving the challenges marketers face today," said James Drake-Brockman, ad:tech's Head of EMEA.

"Attendees can expect some fantastic free content delivered by the world's biggest agencies, media owners and brands plus the UK's largest digital marketing exhibition - the perfect strategic resource to get ahead in 2014."

Click here to register.

Notes to Editors:

ad:tech London will take place on 11-12 September at The National Hall, Kensington Olympia.

Now in its ninth year, ad:tech London consists of an exhibition and a conference.

The free exhibition includes 40+ educational seminars and 150+ exhibitors. The paid-for conference includes keynote presentations, panel discussions and interviews in dedicated topic-specific summits.

About ad:tech

ad:tech is an interactive advertising and technology conference and exhibition - a marketplace for buying and selling, a community for networking, a forum for exchanging ideas and an opportunity for contributing to industry trends and initiatives.

Ten annual events around the world focus on top-notch education through keynote speakers, topic-driven panels and workshops as well as showcase the latest products and services to help implement new knowledge and ideas. Attendees leave ad:tech with the tools and techniques they need to compete in an ever-changing world.

For further information and to request a press pass, please contact:

Lewis Richardson t. +44(020)3615-0288
PR and Marketing Assistant
[email protected]


SOURCE ad:tech London

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
"ZeroStack is a startup in Silicon Valley. We're solving a very interesting problem around bringing public cloud convenience with private cloud control for enterprises and mid-size companies," explained Kamesh Pemmaraju, VP of Product Management at ZeroStack, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
In his session at 21st Cloud Expo, Carl J. Levine, Senior Technical Evangelist for NS1, will objectively discuss how DNS is used to solve Digital Transformation challenges in large SaaS applications, CDNs, AdTech platforms, and other demanding use cases. Carl J. Levine is the Senior Technical Evangelist for NS1. A veteran of the Internet Infrastructure space, he has over a decade of experience with startups, networking protocols and Internet infrastructure, combined with the unique ability to it...
"Codigm is based on the cloud and we are here to explore marketing opportunities in America. Our mission is to make an ecosystem of the SW environment that anyone can understand, learn, teach, and develop the SW on the cloud," explained Sung Tae Ryu, CEO of Codigm, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
High-velocity engineering teams are applying not only continuous delivery processes, but also lessons in experimentation from established leaders like Amazon, Netflix, and Facebook. These companies have made experimentation a foundation for their release processes, allowing them to try out major feature releases and redesigns within smaller groups before making them broadly available. In his session at 21st Cloud Expo, Brian Lucas, Senior Staff Engineer at Optimizely, discussed how by using ne...
"CA has been doing a lot of things in the area of DevOps. Now we have a complete set of tool sets in order to enable customers to go all the way from planning to development to testing down to release into the operations," explained Aruna Ravichandran, Vice President of Global Marketing and Strategy at CA Technologies, in this SYS-CON.tv interview at DevOps Summit at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
"There's plenty of bandwidth out there but it's never in the right place. So what Cedexis does is uses data to work out the best pathways to get data from the origin to the person who wants to get it," explained Simon Jones, Evangelist and Head of Marketing at Cedexis, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
"Cloud Academy is an enterprise training platform for the cloud, specifically public clouds. We offer guided learning experiences on AWS, Azure, Google Cloud and all the surrounding methodologies and technologies that you need to know and your teams need to know in order to leverage the full benefits of the cloud," explained Alex Brower, VP of Marketing at Cloud Academy, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clar...
Large industrial manufacturing organizations are adopting the agile principles of cloud software companies. The industrial manufacturing development process has not scaled over time. Now that design CAD teams are geographically distributed, centralizing their work is key. With large multi-gigabyte projects, outdated tools have stifled industrial team agility, time-to-market milestones, and impacted P&L stakeholders.
Gemini is Yahoo’s native and search advertising platform. To ensure the quality of a complex distributed system that spans multiple products and components and across various desktop websites and mobile app and web experiences – both Yahoo owned and operated and third-party syndication (supply), with complex interaction with more than a billion users and numerous advertisers globally (demand) – it becomes imperative to automate a set of end-to-end tests 24x7 to detect bugs and regression. In th...
Enterprises are moving to the cloud faster than most of us in security expected. CIOs are going from 0 to 100 in cloud adoption and leaving security teams in the dust. Once cloud is part of an enterprise stack, it’s unclear who has responsibility for the protection of applications, services, and data. When cloud breaches occur, whether active compromise or a publicly accessible database, the blame must fall on both service providers and users. In his session at 21st Cloud Expo, Ben Johnson, C...
"Infoblox does DNS, DHCP and IP address management for not only enterprise networks but cloud networks as well. Customers are looking for a single platform that can extend not only in their private enterprise environment but private cloud, public cloud, tracking all the IP space and everything that is going on in that environment," explained Steve Salo, Principal Systems Engineer at Infoblox, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Conventio...
Data scientists must access high-performance computing resources across a wide-area network. To achieve cloud-based HPC visualization, researchers must transfer datasets and visualization results efficiently. HPC clusters now compute GPU-accelerated visualization in the cloud cluster. To efficiently display results remotely, a high-performance, low-latency protocol transfers the display from the cluster to a remote desktop. Further, tools to easily mount remote datasets and efficiently transfer...
"Akvelon is a software development company and we also provide consultancy services to folks who are looking to scale or accelerate their engineering roadmaps," explained Jeremiah Mothersell, Marketing Manager at Akvelon, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
"MobiDev is a software development company and we do complex, custom software development for everybody from entrepreneurs to large enterprises," explained Alan Winters, U.S. Head of Business Development at MobiDev, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
"We're developing a software that is based on the cloud environment and we are providing those services to corporations and the general public," explained Seungmin Kim, CEO/CTO of SM Systems Inc., in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.