Welcome!

News Feed Item

Publishers Clearing House Launches "The Give Back" Third-Annual Charity Event on Facebook

PCH Facebook Fans Vote to Decide How More Than $100,000 Will Be Awarded to Three Charities

PORT WASHINGTON, NY -- (Marketwired) -- 10/28/13 -- Publishers Clearing House (PCH), widely known as a leader in multi-channel direct marketing and a provider of digital play and win entertainment, today announced the launch of its third-annual charitable giving program called The Give Back (http://bit.ly/2013PCHGiveBack). First launched in 2011, The Give Back is a social media-based philanthropic event featured on Facebook where the fans are put in control. From October 28 through November 25, fans of the PCH Fan Page on Facebook will have the opportunity to vote once a day for one of three charitable organizations: St. Jude Children's Research Hospital, the USO (United Service Organizations) or the ASPCA® (The American Society for the Prevention of Cruelty to Animals®). At the end of the four-week campaign, more than $100,000 will be awarded: $50,000 to the charity with the most votes; $35,000 to the second-place charity; and $25,000 to the third-place charity.

"Our founders established a heritage of charitable giving that continues 60 years after the company was established. Nearly half of our profits go to charities each year," said Deborah Holland, executive vice president of PCH. "The Give Back is a perfect way for us to extend that legacy, to engage our community, and to raise awareness for three important causes. Our customers and entrants enjoy interacting with the PCH brand on Facebook, and this program gives our community the ability to make an impactful decision in an entertaining way."

Fans will not only be able to support their favorite charities, but will also have the opportunity to win cash themselves. Each vote for a charity is an entry into both a SuperPrize® and the Give Back Exclusive Prize, in which three $5,000 prizes will be awarded.

Details on the three charities that PCH has chosen to be a part of The Give Back 2013:

St. Jude Children's Research Hospital - St. Jude Children's Research Hospital's lifesaving mission is to advance cures and means of prevention for children battling cancer and other pediatric catastrophic diseases through research and treatment. Thanks to donations, and consistent with the vision of St. Jude founder Danny Thomas, who believed that "no child should die in the dawn of life," every child is provided treatment regardless of race, religion, or ability to pay.

USO (United Service Organizations) - The USO is a nonprofit, nonpolitical organization that provides programs, services, and live entertainment to United States troops and their families. For the last 70 years, the USO and its supporters have worked to fulfill its mission of lifting the spirits of America's troops and their families and expressing gratitude for their dedication and sacrifice.

The ASPCA® (The American Society for the Prevention of Cruelty to Animals®) - Founded in 1866, the ASPCA® was the first animal welfare organization established in North America and works to provide effective means for the prevention of cruelty to animals. The ASPCA is a national leader in the areas of anti-cruelty, community outreach, and animal health services.

After the voting period ends on November 25th, votes will be tallied and the charity winners will be revealed on the PCH fan page. The Prize Patrol will then embark on The Give Back charity tour to deliver big checks to each of the charities.

"Our job is to help make dreams come true, and we work hard to do this every single day," said Prize Patrol Elite member Danielle Lam. "We are truly privileged to be able to do this for organizations who make a difference by helping those in need. But we also know how much our fans love to win, so we're happy to be awarding three voter prizes of $5,000 a piece!"

Two million Americans are expected to interact with The Give Back. Fans will be able to "share" The Give Back charity information to their own friend network, with reach expected to extend to more than 1 million additional Facebook users.

Fans can vote and enter the cash sweepstakes once a day on the PCH Fan Page.

About The PCH Games Network
The PCH Network consists of ten online properties: PCH.com, PCHGames.com, PCHLotto.com, PCHSearchandWin.com, Candystand.com, PCHgamesnetwork.com, PCHOnlineSurveys.com, PCHSlots.com, PCHsaveandwin.com and PCHfrontpage.com. PCH.com is the web destination for Publishers Clearing House, a leading provider of digital "play and win" entertainment and multi-channel direct marketer of value-based consumer products and magazines. The company calls attention to its products by providing site visitors with a chance to win valuable sweepstakes prizes and "instant win" cash and gift card prizes. With more than 3.5 million new registrants per year, more than 14 million unique visitors per month and a database of more than 10 million customers, the PCH Games Network continues to be a viable opportunity for advertisers to reach a diverse group of men and women online. For more information about the PCH Games Network, visit www.pchonline.com.

Add to Digg Bookmark with del.icio.us Add to Newsvine

Michael Volpatt
415-994-8864
michael@larkinvolpatt.com

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

Latest Stories
The security needs of IoT environments require a strong, proven approach to maintain security, trust and privacy in their ecosystem. Assurance and protection of device identity, secure data encryption and authentication are the key security challenges organizations are trying to address when integrating IoT devices. This holds true for IoT applications in a wide range of industries, for example, healthcare, consumer devices, and manufacturing. In his session at @ThingsExpo, Lancen LaChance, vic...
SYS-CON Events announced today that delaPlex will exhibit at SYS-CON's @CloudExpo, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. delaPlex pioneered Software Development as a Service (SDaaS), which provides scalable resources to build, test, and deploy software. It’s a fast and more reliable way to develop a new product or expand your in-house team.
Wooed by the promise of faster innovation, lower TCO, and greater agility, businesses of every shape and size have embraced the cloud at every layer of the IT stack – from apps to file sharing to infrastructure. The typical organization currently uses more than a dozen sanctioned cloud apps and will shift more than half of all workloads to the cloud by 2018. Such cloud investments have delivered measurable benefits. But they’ve also resulted in some unintended side-effects: complexity and risk. ...
Security, data privacy, reliability and regulatory compliance are critical factors when evaluating whether to move business applications from in-house client hosted environments to a cloud platform. In her session at 18th Cloud Expo, Vandana Viswanathan, Associate Director at Cognizant, In this session, will provide an orientation to the five stages required to implement a cloud hosted solution validation strategy.
The explosion of new web/cloud/IoT-based applications and the data they generate are transforming our world right before our eyes. In this rush to adopt these new technologies, organizations are often ignoring fundamental questions concerning who owns the data and failing to ask for permission to conduct invasive surveillance of their customers. Organizations that are not transparent about how their systems gather data telemetry without offering shared data ownership risk product rejection, regu...
When you focus on a journey from up-close, you look at your own technical and cultural history and how you changed it for the benefit of the customer. This was our starting point: too many integration issues, 13 SWP days and very long cycles. It was evident that in this fast-paced industry we could no longer afford this reality. We needed something that would take us beyond reducing the development lifecycles, CI and Agile methodologies. We made a fundamental difference, even changed our culture...
More and more brands have jumped on the IoT bandwagon. We have an excess of wearables – activity trackers, smartwatches, smart glasses and sneakers, and more that track seemingly endless datapoints. However, most consumers have no idea what “IoT” means. Creating more wearables that track data shouldn't be the aim of brands; delivering meaningful, tangible relevance to their users should be. We're in a period in which the IoT pendulum is still swinging. Initially, it swung toward "smart for smart...
The Internet of Things can drive efficiency for airlines and airports. In their session at @ThingsExpo, Shyam Varan Nath, Principal Architect with GE, and Sudip Majumder, senior director of development at Oracle, discussed the technical details of the connected airline baggage and related social media solutions. These IoT applications will enhance travelers' journey experience and drive efficiency for the airlines and the airports.
In his keynote at @ThingsExpo, Chris Matthieu, Director of IoT Engineering at Citrix and co-founder and CTO of Octoblu, focused on building an IoT platform and company. He provided a behind-the-scenes look at Octoblu’s platform, business, and pivots along the way (including the Citrix acquisition of Octoblu).
SYS-CON Events announced today that CA Technologies has been named “Platinum Sponsor” of SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY, and the 21st International Cloud Expo®, which will take place October 31-November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. CA Technologies helps customers succeed in a future where every business – from apparel to energy – is being rewritten by software. From ...
In his keynote at 18th Cloud Expo, Andrew Keys, Co-Founder of ConsenSys Enterprise, provided an overview of the evolution of the Internet and the Database and the future of their combination – the Blockchain. Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life settle...
In his general session at 18th Cloud Expo, Lee Atchison, Principal Cloud Architect and Advocate at New Relic, discussed cloud as a ‘better data center’ and how it adds new capacity (faster) and improves application availability (redundancy). The cloud is a ‘Dynamic Tool for Dynamic Apps’ and resource allocation is an integral part of your application architecture, so use only the resources you need and allocate /de-allocate resources on the fly.
Containers have changed the mind of IT in DevOps. They enable developers to work with dev, test, stage and production environments identically. Containers provide the right abstraction for microservices and many cloud platforms have integrated them into deployment pipelines. DevOps and Containers together help companies to achieve their business goals faster and more effectively. In his session at DevOps Summit, Ruslan Synytsky, CEO and Co-founder of Jelastic, reviewed the current landscape of D...
The best way to leverage your Cloud Expo presence as a sponsor and exhibitor is to plan your news announcements around our events. The press covering Cloud Expo and @ThingsExpo will have access to these releases and will amplify your news announcements. More than two dozen Cloud companies either set deals at our shows or have announced their mergers and acquisitions at Cloud Expo. Product announcements during our show provide your company with the most reach through our targeted audiences.
In his keynote at @ThingsExpo, Chris Matthieu, Director of IoT Engineering at Citrix and co-founder and CTO of Octoblu, focused on building an IoT platform and company. He provided a behind-the-scenes look at Octoblu’s platform, business, and pivots along the way (including the Citrix acquisition of Octoblu).