Welcome!

News Feed Item

Tor Myhren Appointed Worldwide Chief Creative Officer Of Grey

Award-Winning Creative Chief Integral To Grey's Success

NEW YORK, Oct. 30, 2013 /PRNewswire/ -- James R. Heekin III, Chairman and CEO of Grey Group, today announced that Tor Myhren will assume the role of Worldwide Chief Creative Officer of Grey.  He succeeds Tim Mellors who is retiring after a highly successful 15-year career at Grey in the U.S and U.K.

(Photo: http://photos.prnewswire.com/prnh/20131030/NY07646)

Myhren will continue as President and Chief Creative Officer of Grey New York, responsible for the overall creative product.  In addition, he will participate in global new business and chair the Grey Global Creative Council, comprised of the agency's senior creative leaders, charged with continuing to enhance its creative quality, talent and profile around the world.

Tor Myhren has played a pivotal role in the ongoing success of Grey New York.  The agency's flagship office has doubled in size, enhanced its talent ranks, creative product, digital prowess and new business performance, achieving its sixth record year of financial and creative performance in 2013.

"In addition to his creative talent, and intuitive feel for popular culture, Tor is a natural leader," Jim Heekin said.  "He has helped shape a highly innovative, infectious and winning culture in our flagship New York agency.  In his new role, he will have the opportunity to evolve this culture of innovation across our global footprint."

Heekin continued, "What Tim has accomplished is the stuff of legend.  Under his creative leadership, together we have built Grey into a vital, stimulating, confident, winning agency which is respected and often feared by competitors.  He leaves with our everlasting gratitude and best wishes."

About Tor Myhren

Tor Myhren joined Grey New York as Chief Creative Officer in 2007.  He was promoted to President in 2010, the first creative person ever to lead the agency's flagship office.

Under his leadership, Grey has produced a raft of popular, highly-awarded advertising for such clients as DirecTV, Canon, NFL, Procter & Gamble's CoverGirl and Febreze, and he created the ETrade baby.  Grey's new business winning streak has included such blue-chip clients and brands as Gillette, Hasbro, Marriott Hotels and Resorts, AARP, Allergan, Pfizer's Advil, Kellogg's Pringles, Red Lobster, T.J. Maxx, Allianz, DirecTV and the NFL.

In 2013, Advertising Age named Grey to its prestigious A-List of the ten hottest shops in the U.S.  Grey New York was named to Creativity's A-List of the 10 most creative agencies in the world. And under Tor's leadership, Grey was twice named in Fast Company's "50 Most Innovative Companies in the World."

Tor Myhren has been named to the Creativity 50 list, Fortune 40 Under 40, Crain's 40 Under 40 and he has won every major creative award in the industry.

About Tim Mellors

Tim Mellors came into the Grey orbit in 1998 when Grey Group bought his successful agency, Mellors Reay, in London.  After a sabbatical in 2003, he took up the post of Chief Creative Officer of Grey North America, based in New York.  Jim Heekin appointed him Vice Chairman and Worldwide Chief Creative Director of Grey Group in 2007 and charged him with founding the Grey Global Creative Council.

A unique and inspirational evangelist for Grey's brand of "Famously Effective" work, Mellors has recruited world-class talent and mentored rising stars from Beijing to Rio.  Since 2007, Grey has won over 120 Cannes Lions.

Earlier in his career, Tim Mellors set London on fire at Saatchi & Saatchi, creating breakthrough work for British Airways, launching the Independent newspaper and catapulting Margaret Thatcher and the Conservatives into power.  Along the way, he worked at Publicis, GGT, FCB London, DDB and Lintas, amassing 15 Lions, 5 D&AD Pencils, the Grand Prix at the European Advertising Festival and serving on every major worldwide award jury.

While rising to the pinnacle of advertising, Tim has been a magazine journalist, commercial film director, BBC TV host, trained psychotherapist, renowned photographer, painter and poet.

About Grey

Grey is the advertising network of Grey Group.  Grey Group ranks among the largest global communications companies.  Its parent company is WPP (NASDAQ: WPPGY).  Under the banner of "Grey Famously Effective Since 1917," the agency serves a blue-chip client roster of many of the world's best known companies:  Procter & Gamble, GlaxoSmithKline, Diageo, Darden Restaurants, Pfizer, Canon, 3M, NFL, Boehringer Ingelheim, Marriott Hotels & Resorts and T.J. Maxx.   (www.grey.com

Contact: Owen Dougherty
212-546-2551

SOURCE Grey

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
"Storpool does only block-level storage so we do one thing extremely well. The growth in data is what drives the move to software-defined technologies in general and software-defined storage," explained Boyan Ivanov, CEO and co-founder at StorPool, in this SYS-CON.tv interview at 16th Cloud Expo, held June 9-11, 2015, at the Javits Center in New York City.
A strange thing is happening along the way to the Internet of Things, namely far too many devices to work with and manage. It has become clear that we'll need much higher efficiency user experiences that can allow us to more easily and scalably work with the thousands of devices that will soon be in each of our lives. Enter the conversational interface revolution, combining bots we can literally talk with, gesture to, and even direct with our thoughts, with embedded artificial intelligence, whic...
ChatOps is an emerging topic that has led to the wide availability of integrations between group chat and various other tools/platforms. Currently, HipChat is an extremely powerful collaboration platform due to the various ChatOps integrations that are available. However, DevOps automation can involve orchestration and complex workflows. In his session at @DevOpsSummit at 20th Cloud Expo, Himanshu Chhetri, CTO at Addteq, will cover practical examples and use cases such as self-provisioning infra...
As DevOps methodologies expand their reach across the enterprise, organizations face the daunting challenge of adapting related cloud strategies to ensure optimal alignment, from managing complexity to ensuring proper governance. How can culture, automation, legacy apps and even budget be reexamined to enable this ongoing shift within the modern software factory? In her Day 2 Keynote at @DevOpsSummit at 21st Cloud Expo, Aruna Ravichandran, VP, DevOps Solutions Marketing, CA Technologies, was jo...
As Marc Andreessen says software is eating the world. Everything is rapidly moving toward being software-defined – from our phones and cars through our washing machines to the datacenter. However, there are larger challenges when implementing software defined on a larger scale - when building software defined infrastructure. In his session at 16th Cloud Expo, Boyan Ivanov, CEO of StorPool, provided some practical insights on what, how and why when implementing "software-defined" in the datacent...
Blockchain. A day doesn’t seem to go by without seeing articles and discussions about the technology. According to PwC executive Seamus Cushley, approximately $1.4B has been invested in blockchain just last year. In Gartner’s recent hype cycle for emerging technologies, blockchain is approaching the peak. It is considered by Gartner as one of the ‘Key platform-enabling technologies to track.’ While there is a lot of ‘hype vs reality’ discussions going on, there is no arguing that blockchain is b...
Blockchain is a shared, secure record of exchange that establishes trust, accountability and transparency across business networks. Supported by the Linux Foundation's open source, open-standards based Hyperledger Project, Blockchain has the potential to improve regulatory compliance, reduce cost as well as advance trade. Are you curious about how Blockchain is built for business? In her session at 21st Cloud Expo, René Bostic, Technical VP of the IBM Cloud Unit in North America, discussed the b...
You know you need the cloud, but you’re hesitant to simply dump everything at Amazon since you know that not all workloads are suitable for cloud. You know that you want the kind of ease of use and scalability that you get with public cloud, but your applications are architected in a way that makes the public cloud a non-starter. You’re looking at private cloud solutions based on hyperconverged infrastructure, but you’re concerned with the limits inherent in those technologies.
Is advanced scheduling in Kubernetes achievable?Yes, however, how do you properly accommodate every real-life scenario that a Kubernetes user might encounter? How do you leverage advanced scheduling techniques to shape and describe each scenario in easy-to-use rules and configurations? In his session at @DevOpsSummit at 21st Cloud Expo, Oleg Chunikhin, CTO at Kublr, answered these questions and demonstrated techniques for implementing advanced scheduling. For example, using spot instances and co...
The use of containers by developers -- and now increasingly IT operators -- has grown from infatuation to deep and abiding love. But as with any long-term affair, the honeymoon soon leads to needing to live well together ... and maybe even getting some relationship help along the way. And so it goes with container orchestration and automation solutions, which are rapidly emerging as the means to maintain the bliss between rapid container adoption and broad container use among multiple cloud host...
The cloud era has reached the stage where it is no longer a question of whether a company should migrate, but when. Enterprises have embraced the outsourcing of where their various applications are stored and who manages them, saving significant investment along the way. Plus, the cloud has become a defining competitive edge. Companies that fail to successfully adapt risk failure. The media, of course, continues to extol the virtues of the cloud, including how easy it is to get there. Migrating...
Imagine if you will, a retail floor so densely packed with sensors that they can pick up the movements of insects scurrying across a store aisle. Or a component of a piece of factory equipment so well-instrumented that its digital twin provides resolution down to the micrometer.
The need for greater agility and scalability necessitated the digital transformation in the form of following equation: monolithic to microservices to serverless architecture (FaaS). To keep up with the cut-throat competition, the organisations need to update their technology stack to make software development their differentiating factor. Thus microservices architecture emerged as a potential method to provide development teams with greater flexibility and other advantages, such as the abili...
In his keynote at 18th Cloud Expo, Andrew Keys, Co-Founder of ConsenSys Enterprise, provided an overview of the evolution of the Internet and the Database and the future of their combination – the Blockchain. Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life settle...
Product connectivity goes hand and hand these days with increased use of personal data. New IoT devices are becoming more personalized than ever before. In his session at 22nd Cloud Expo | DXWorld Expo, Nicolas Fierro, CEO of MIMIR Blockchain Solutions, will discuss how in order to protect your data and privacy, IoT applications need to embrace Blockchain technology for a new level of product security never before seen - or needed.