Welcome!

News Feed Item

VML Agrees to Acquire Biggs|Gilmore

VML, a leading global digital marketing company, today announced it has agreed to acquire digital agency Biggs|Gilmore. Biggs|Gilmore will become a full VML operation at the beginning of 2014, this will mark VML’s first acquisition in North America since acquiring Studiocom in 2005. Biggs|Gilmore currently has offices in Chicago and Kalamazoo, Mich.

“This is a unique acquisition that joins two long-tenured companies that are both experiencing major momentum as brands. We’ve been working together for several years on shared clients Kellogg and Kimberly-Clark. It’s been a natural connection since the beginning. It became clear to both VML and Biggs|Gilmore that we could provide an even deeper offering by joining forces,” said Jon Cook, CEO and president at VML. “We share a vision for what the agency of the future will be and, notably, a depth in expertise within the consumer packaged goods space. We are excited about what we will accomplish together as VML.”

Biggs|Gilmore is currently led by Jane Tamraz, CEO, and Mike Gerfen, president, who both will assume roles on the executive leadership team as executive directors of VML in Chicago and Kalamazoo, respectively.

“We have a tremendous respect for VML’s work, its people, integrity and culture. That’s what sets VML apart and attracted us to become part of VML,” Tamraz said. “It’s a unique opportunity to become part of such a compatible and truly distinct global agency network.”

With 140 employees across its two locations, the agency’s key clients include Kellogg, Kimberly-Clark, Foster Farms and Stryker. Biggs|Gilmore’s unaudited revenue for the previous 12 months ending September 2013 was $21 million.

Earlier this year, Biggs|Gilmore was named the Internet Advertising Competition’s Top Agency for 2013.

This will be VML’s fourth transaction this year. In October, VML acquired IM2.0, a leading digital advertising and media agency in China. In June, VML announced that it acquired a majority stake in NATIVE, the digital marketing agency in South Africa. In May, VML announced it acquired a minority stake in Heureka Group, a leading Poland digital agency. The agency, which is recognized as one of Forrester’s digital leaders, also entered the Japanese market with the launch of VML Tokyo in March.

About VML

VML is a global digital marketing agency and since its founding in 1992, the company has been dedicated to delivering creative solutions at the intersection of marketing and technology.

VML engineers best-in-class digital experiences for some of the most respected and recognized brands in the world, including MillerCoors brands Coors and Coors Light, Charter Communications, Colgate-Palmolive, Dell, English Premier League, Gatorade, Hill’s Pet Nutrition, Kellogg, Microsoft, PepsiCo, SAP, Southwest Airlines, U.S. Bank, Wendy’s and Xerox.

Headquartered in Kansas City, Mo., VML has principal offices in 23 locations across six continents. VML has been a member of the WPP Group of global communication agencies since 2001. VML, alongside Y&R Advertising, is a part of the Y&R family within WPP. Learn more at vml.com.

About Biggs|Gilmore

Biggs|Gilmore is a digital creative agency with offices in Chicago and in Kalamazoo, Mich. It was named Top Agency in 2009, 2010, 2011 and 2013 in the Internet Advertising Competition; Top Agency in the 2011 and 2012 WebAwards; and an AdAge Agency of the Year in 2010. Biggs|Gilmore delivers measurable and award-winning results for Fortune 500 clients, including Kellogg and Kimberly-Clark.

More Stories By Business Wire

Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
"We're bringing out a new application monitoring system to the DevOps space. It manages large enterprise applications that are distributed throughout a node in many enterprises and we manage them as one collective," explained Kevin Barnes, President of eCube Systems, in this SYS-CON.tv interview at DevOps at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
In his General Session at 17th Cloud Expo, Bruce Swann, Senior Product Marketing Manager for Adobe Campaign, explored the key ingredients of cross-channel marketing in a digital world. Learn how the Adobe Marketing Cloud can help marketers embrace opportunities for personalized, relevant and real-time customer engagement across offline (direct mail, point of sale, call center) and digital (email, website, SMS, mobile apps, social networks, connected objects).
SYS-CON Events announced today that Catchpoint, a leading digital experience intelligence company, has been named “Silver Sponsor” of SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Catchpoint Systems is a leading Digital Performance Analytics company that provides unparalleled insight into your customer-critical services to help you consistently deliver an amazing customer experience. Designed for digital business, C...
A look across the tech landscape at the disruptive technologies that are increasing in prominence and speculate as to which will be most impactful for communications – namely, AI and Cloud Computing. In his session at 20th Cloud Expo, Curtis Peterson, VP of Operations at RingCentral, will highlight the current challenges of these transformative technologies and share strategies for preparing your organization for these changes. This “view from the top” will outline the latest trends and developm...
When you focus on a journey from up-close, you look at your own technical and cultural history and how you changed it for the benefit of the customer. This was our starting point: too many integration issues, 13 SWP days and very long cycles. It was evident that in this fast-paced industry we could no longer afford this reality. We needed something that would take us beyond reducing the development lifecycles, CI and Agile methodologies. We made a fundamental difference, even changed our culture...
@ThingsExpo has been named the ‘Top WebRTC Influencer' by iTrend. iTrend processes millions of conversations, tweets, interactions, news articles, press releases, blog posts - and extract meaning form them and analyzes mobile and desktop software platforms used to communicate, various metadata (such as geo location), and automation tools. In overall placement, @ThingsExpo ranked as the number one ‘WebRTC Influencer' followed by @DevOpsSummit at 55th.
"There's a growing demand from users for things to be faster. When you think about all the transactions or interactions users will have with your product and everything that is between those transactions and interactions - what drives us at Catchpoint Systems is the idea to measure that and to analyze it," explained Leo Vasiliou, Director of Web Performance Engineering at Catchpoint Systems, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York Ci...
The 20th International Cloud Expo has announced that its Call for Papers is open. Cloud Expo, to be held June 6-8, 2017, at the Javits Center in New York City, brings together Cloud Computing, Big Data, Internet of Things, DevOps, Containers, Microservices and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding business opportunity. Submit your speaking proposal ...
@DevOpsSummit taking place June 6-8, 2017 at Javits Center, New York City, is co-located with the 20th International Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. @DevOpsSummit at Cloud Expo New York Call for Papers is now open.
In a recent research, analyst firm IDC found that the average cost of a critical application failure is $500,000 to $1 million per hour and the average total cost of unplanned application downtime is $1.25 billion to $2.5 billion per year for Fortune 1000 companies. In addition to the findings on the cost of the downtime, the research also highlighted best practices for development, testing, application support, infrastructure, and operations teams.
"Avere Systems is a hybrid cloud solution provider. We have customers that want to use cloud storage and we have customers that want to take advantage of cloud compute," explained Rebecca Thompson, VP of Marketing at Avere Systems, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
SYS-CON Events announced today that Dataloop.IO, an innovator in cloud IT-monitoring whose products help organizations save time and money, has been named “Bronze Sponsor” of SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Dataloop.IO is an emerging software company on the cutting edge of major IT-infrastructure trends including cloud computing and microservices. The company, founded in the UK but now based in San Fran...
Updating DevOps to the latest production data slows down your development cycle. Probably it is due to slow, inefficient conventional storage and associated copy data management practices. In his session at @DevOpsSummit at 20th Cloud Expo, Dhiraj Sehgal, in Product and Solution at Tintri, will talk about DevOps and cloud-focused storage to update hundreds of child VMs (different flavors) with updates from a master VM in minutes, saving hours or even days in each development cycle. He will also...
SYS-CON Events announced today that Linux Academy, the foremost online Linux and cloud training platform and community, will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Linux Academy was founded on the belief that providing high-quality, in-depth training should be available at an affordable price. Industry leaders in quality training, provided services, and student certification passes, its goal is to c...
20th Cloud Expo, taking place June 6-8, 2017, at the Javits Center in New York City, NY, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy.