Welcome!

News Feed Item

HARMAN Reinvents Aftermarket with New Plug and Play Vehicle Specific Audio Upgrade Packages

HARMAN, the premium global audio and infotainment group (NYSE:HAR) debuted several new products for the mobile aftermarket today at CES, continuing its tradition of leadership for best-in-class car audio.

Vehicle Specific Audio Upgrade packages

HARMAN is redefining the traditional mobile audio aftermarket segment to include upgrade products and services that bring a premium sound experience to cars while leveraging their existing wiring harnesses and speaker locations. The new Vehicle Specific Audio Upgrade packages reduce costs for drivers of installation and fabrication fees associated with traditional aftermarket products while retaining the premium audio quality for which HARMAN brands are renowned.

With the HARMAN Vehicle Specific Audio Upgrades, every component is designed to fit perfectly into the original factory location while simply plugging into the existing wire harness, with no splicing or fabricating required like in a typical aftermarket system. In addition, these systems utilize the factory head unit, helping consumers avoid the cost of updating the head unit and related installation and fabrication fees.

HARMAN recently launched its first Vehicle Specific Audio Upgrade in Russia with the Hyundai IX35. Based on the success of the product, HARMAN will continue to roll out additional Vehicle Specific Audio Upgrades in additional countries in the upcoming months. The next launches include the Suzuki Swift upgrade package in India, the Chevy Cruz upgrade in Russia and Brazil, and the first US Vehicle Specific Audio Upgrade with the Jeep Wrangler.

“At CES, HARMAN is showcasing exciting new solutions that upgrade, connect, and improve the infotainment and audio experiences for vehicles on the road today,” said David Slump, president, HARMAN Automotive Services. “Visitors will be able to see how HARMAN's Vehicle Specific Audio Upgrade packages are designed to quickly and easily replace all of the factory speakers, while also adding enclosed subwoofers, and updating the digital amplifier that has been acoustically tuned, time-aligned and equalized by HARMAN’s engineers for the unique audio characteristics of specific cars. These solutions give consumers pricing flexibility and choice, which are priorities for automakers in emerging markets where they want to build brand loyalty, especially among first time car buyers.”

New JBL and Infinity Mobile Aftermarket products

HARMAN will also have a number of additional new mobile aftermarket products florin-car and in-boat audio available for demos at its CES Showcase. The newly announced products include:

  • Infinity Marine - This new series designed for boats and watercrafts consists of two kits (six-inch coaxial and six-inch by nine-inch coaxial). Each kit in the series includes stainless steel hardware and utilizes Harman’s patented Plus One™ woofer technology, which results in increased bass output and sensitivity. Infinity’s “True 4 Ohm” design ensures maximum amplifier output delivering the utmost in sound pressure level (SPL). Both drivers boast power handling of 225 watts peak with a sensitivity rating of 92db. As with every Infinity product, each driver has been acoustically voiced for sonic accuracy and engineered and tested to be “marine ready” (water resistant from the front).
  • JBL® GX Automotive Speaker Series - The new mid-priced line updates and replaces the critically acclaimed GTO-8 series, long considered the heart and soul of JBL mobile audio. GX speakers are available in various sizes with a six by nine inch three-way speaker and a six-inch component system rounding out the line to fit nearly every application. Every speaker in the series utilizes Harman’s patented Plus Onewoofer technology. Additionally, coaxially-mounted tweeters incorporate an exclusive rotating Tweeter Deflector, which pinpoint and direct high frequency output towards the listening area so audio sounds crisper and more defined. JBL’s “True 4 Ohm” design ensures maximum amplifier output delivering the utmost in SPL. As with every JBL product, each driver has been acoustically voiced for sonic accuracy.
  • JBL Automotive Speaker Series, GT7 - The new entry level series has various coaxial kits along with a six by nine inch three-way kit. Every speaker in the series utilizes Harman’s patented Plus One woofer technology and touts JBL’s “True 4 Ohm” design as well, delivering maximum amplifier output and the utmost in SPL. As with every JBL product, each driver has been acoustically voiced for sonic accuracy.
  • JBL Marine - Designed for boats and watercrafts, this series consists of a six-inch dual cone, a six-inch coaxial kit and a six-inch by nine-inch coaxial system. Every speaker in the series utilizes Harman’s patented Plus One Woofer technology, which results in increased bass output and sensitivity. JBL’s “True 4 Ohm” design allows users to get the most out of their amplifier. All JBL Marine speakers are rated at 180 watts peak power handling with 91db sensitivity. True to the JBL heritage, each driver has been acoustically voiced for sonic accuracy as well as engineered and tested for water resistance. Each kit also includes stainless steel hardware.

HARMAN at CES 2014

Visit HARMAN during CES 2014 for a demonstration of the HARMAN Vehicle Specific Audio Packages as well as the company’s full portfolio of infotainment and lifestyle audio systems. The ONE HARMAN experience showcase is located at the Hard Rock Hotel and Casino. Follow HARMAN online during CES 2014:

About HARMAN

HARMAN designs, manufactures, and markets a wide range of infotainment and audio solutions for the automotive, consumer, and professional markets. It is a recognized world leader across its customer segments with premium brands including AKG®, Harman Kardon®, Infinity®, JBL®, Lexicon®, and Mark Levinson® and leading-edge connectivity, safety and audio technologies. The company is admired by audiophiles across multiple generations and supports leading professional entertainers and the venues where they perform. More than 25 million automobiles on the road today are equipped with HARMAN audio and infotainment systems. HARMAN has a workforce of about 14,600 people across the Americas, Europe, and Asia and reported sales of $4.5 billion for the twelve months ended September 30, 2013. The company’s shares are traded on the New York Stock Exchange under the symbol NYSE:HAR. Please visit www.harman.com for more information.

HAR-C

© 2014 HARMAN International Industries, Incorporated. All rights reserved. Harman Kardon, Infinity, JBL, Lexicon and Mark Levinson are trademarks of HARMAN International Industries, Incorporated, registered in the United States and/or other countries. AKG is a trademark of AKG Acoustics GmbH, registered in the United States and/or other countries. Features, specifications and appearance are subject to change without notice.

More Stories By Business Wire

Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
There is growing need for data-driven applications and the need for digital platforms to build these apps. In his session at 19th Cloud Expo, Muddu Sudhakar, VP and GM of Security & IoT at Splunk, will cover different PaaS solutions and Big Data platforms that are available to build applications. In addition, AI and machine learning are creating new requirements that developers need in the building of next-gen apps. The next-generation digital platforms have some of the past platform needs a...
Without a clear strategy for cost control and an architecture designed with cloud services in mind, costs and operational performance can quickly get out of control. To avoid multiple architectural redesigns requires extensive thought and planning. Boundary (now part of BMC) launched a new public-facing multi-tenant high resolution monitoring service on Amazon AWS two years ago, facing challenges and learning best practices in the early days of the new service. In his session at 19th Cloud Exp...
SYS-CON Events announced today that Secure Channels will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. The bedrock of Secure Channels Technology is a uniquely modified and enhanced process based on superencipherment. Superencipherment is the process of encrypting an already encrypted message one or more times, either using the same or a different algorithm.
While DevOps promises a better and tighter integration among an organization’s development and operation teams and transforms an application life cycle into a continual deployment, Chef and Azure together provides a speedy, cost-effective and highly scalable vehicle for realizing the business values of this transformation. In his session at @DevOpsSummit at 19th Cloud Expo, Yung Chou, a Technology Evangelist at Microsoft, will present a unique opportunity to witness how Chef and Azure work tog...
SYS-CON Events announced today that Numerex Corp, a leading provider of managed enterprise solutions enabling the Internet of Things (IoT), will exhibit at the 19th International Cloud Expo | @ThingsExpo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Numerex Corp. (NASDAQ:NMRX) is a leading provider of managed enterprise solutions enabling the Internet of Things (IoT). The Company's solutions produce new revenue streams or create operating...
Almost two-thirds of companies either have or soon will have IoT as the backbone of their business in 2016. However, IoT is far more complex than most firms expected. How can you not get trapped in the pitfalls? In his session at @ThingsExpo, Tony Shan, a renowned visionary and thought leader, will introduce a holistic method of IoTification, which is the process of IoTifying the existing technology and business models to adopt and leverage IoT. He will drill down to the components in this fra...
I'm a lonely sensor. I spend all day telling the world how I'm feeling, but none of the other sensors seem to care. I want to be connected. I want to build relationships with other sensors to be more useful for my human. I want my human to understand that when my friends next door are too hot for a while, I'll soon be flaming. And when all my friends go outside without me, I may be left behind. Don't just log my data; use the relationship graph. In his session at @ThingsExpo, Ryan Boyd, Engi...
IoT is fundamentally transforming the auto industry, turning the vehicle into a hub for connected services, including safety, infotainment and usage-based insurance. Auto manufacturers – and businesses across all verticals – have built an entire ecosystem around the Connected Car, creating new customer touch points and revenue streams. In his session at @ThingsExpo, Macario Namie, Head of IoT Strategy at Cisco Jasper, will share real-world examples of how IoT transforms the car from a static p...
SYS-CON Events announced today that Pulzze Systems will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Pulzze Systems, Inc. provides infrastructure products for the Internet of Things to enable any connected device and system to carry out matched operations without programming. For more information, visit http://www.pulzzesystems.com.
If you’re responsible for an application that depends on the data or functionality of various IoT endpoints – either sensors or devices – your brand reputation depends on the security, reliability, and compliance of its many integrated parts. If your application fails to deliver the expected business results, your customers and partners won't care if that failure stems from the code you developed or from a component that you integrated. What can you do to ensure that the endpoints work as expect...
DevOps at Cloud Expo – being held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA – announces that its Call for Papers is open. Born out of proven success in agile development, cloud computing, and process automation, DevOps is a macro trend you cannot afford to miss. From showcase success stories from early adopters and web-scale businesses, DevOps is expanding to organizations of all sizes, including the world's largest enterprises – and delivering real results. Am...
The Internet of Things can drive efficiency for airlines and airports. In their session at @ThingsExpo, Shyam Varan Nath, Principal Architect with GE, and Sudip Majumder, senior director of development at Oracle, will discuss the technical details of the connected airline baggage and related social media solutions. These IoT applications will enhance travelers' journey experience and drive efficiency for the airlines and the airports. The session will include a working demo and a technical d...
SYS-CON Events announced today that Commvault, a global leader in enterprise data protection and information management, has been named “Bronze Sponsor” of SYS-CON's 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Commvault is a leading provider of data protection and information management solutions, helping companies worldwide activate their data to drive more value and business insight and to transform moder...
The Transparent Cloud-computing Consortium (abbreviation: T-Cloud Consortium) will conduct research activities into changes in the computing model as a result of collaboration between "device" and "cloud" and the creation of new value and markets through organic data processing High speed and high quality networks, and dramatic improvements in computer processing capabilities, have greatly changed the nature of applications and made the storing and processing of data on the network commonplace.
SYS-CON Events announced today that Bsquare has been named “Silver Sponsor” of SYS-CON's @ThingsExpo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. For more than two decades, Bsquare has helped its customers extract business value from a broad array of physical assets by making them intelligent, connecting them, and using the data they generate to optimize business processes.