Welcome!

News Feed Item

ViralGains Names Tod Loofbourrow to Board of Directors and Sarah Fay to Board of Advisors

BOSTON, Jan. 7, 2014 /PRNewswire/ -- Today, ViralGains announced that Tod Loofbourrow, a serial entrepreneur with more than 25 years of senior leadership experience in the high-technology sector, will join the company's Board of Directors. Entrepreneur in Residence at MIT's Center for Digital Business, Loofbourrow drives high-growth business creation utilizing technologies spun out of MIT. Loofbourrow recently served as President and Cofounder of iRobot Healthcare (NASD: IRBT), and as Chairman, CEO and Founder of Peoplefluent (formerly Authoria), now a $100 million+ leader in software-as-a-service for recruiting, managing, and motivating high-performance workforces.  He also ran strategic consulting firm Foundation Technologies and served as the firm's Managing Partner and CEO. Loofbourrow advises numerous startups and serves on the board of directors of Mobee and Jobs for the Future. Loofbourrow will serve on ViralGains' Board effective immediately and will provide ongoing counsel as ViralGains continues to grow and scale its viral marketing platform.

Additionally, ViralGains announced that Sarah Fay, a veteran of the media services industry with more than two decades of experience, will join the company's Board of Advisors. An industry leader on the topics of digital marketing and media integration, Fay previously served as the CEO of Aegis Media North America working with major brand advertisers including P&G, EA, Pfizer, Philips, Wachovia, RadioShack, Marriott and adidas/Reebok. She has since joined the boards of some prominent independent companies in the advertising technology space, such as Celtra, NeoMedia, inPowered, SocialFlow, and Women's Marketing Inc. She chairs the Board of Governors for dmg::events, which owns and operates ad:tech, iMedia Summits, CMO Summits, and The Digital Collective. Fay also participates as a board advisor to several advertising technology start-ups. Fay will serve on ViralGains' Board effective immediately and will use her advanced knowledge and experience in digital media to provide ViralGains with ongoing counsel.

Of the announcement, ViralGains CEO Jay Singh said, "At ViralGains, our team is grateful to experience tremendous growth. In 2014, Tod's business acumen and entrepreneurial background aids our management team's expansion. Sarah's deep digital advertising and media expertise drives our strategic initiative to bring viral marketing to more agencies and brands."

Loofbourrow noted, "ViralGains has the potential to define the nature of viral marketing on mobile devices and the Internet.  They change the nature of advertising on the web from a passive experience to an inherently social one, redefining the experience of media for the Mobile, Social Age.  Their combination of proprietary technology, deep understanding of the nature of social media advertising, and an incredible startup team has drawn me to join the board of this transformative company."

Fay noted, "Brands now recognize that native video content is often more effective than traditional video advertising in achieving branding and social sharing goals. ViralGains offers a scaled solution to distribute this content cost effectively. I am excited to join a team that is delivering a new form of marketing advantage that can fit into existing buying processes. It is no surprise to me how quickly this business is growing."

About ViralGains

The ViralGains mission is to create authentic relationships between consumers and advertisers through the power of online video. ViralGains enables viral marketing at scale by helping advertisers serve video to consumers who are most likely to socially engage with their brand. The ViralGains viral marketing platform is the first to make programmatic media buying decisions that optimize for price and word of mouth.

ViralGains has served over a quarter of a billion video advertising impressions for brands and agencies. The advertising technology is used by Fortune 500 enterprises, agencies, SMBs, and independent content creators. ViralGains' inventory includes native and mobile video units placed within premium websites, influencers, social games, and social networks. ViralGains was founded in 2012 and is headquartered in Boston, Massachusetts.

 

Contact:  Jay Singh, 781-686-8886

 

 

 

SOURCE ViralGains

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
Tintri VM-aware storage is the simplest for virtualized applications and cloud. Organizations including GE, Toyota, United Healthcare, NASA and 6 of the Fortune 15 have said "No to LUNs." With Tintri they manage only virtual machines, in a fraction of the footprint and at far lower cost than conventional storage. Tintri offers the choice of all-flash or hybrid-flash platform, converged or stand-alone structure and any hypervisor. Rather than obsess with storage, leaders focus on the business app...
Have you ever noticed how some IT people seem to lead successful, rewarding, and satisfying lives and careers, while others struggle? IT author and speaker Don Crawley uncovered the five principles that successful IT people use to build satisfying lives and careers and he shares them in this fast-paced, thought-provoking webinar. You'll learn the importance of striking a balance with technical skills and people skills, challenge your pre-existing ideas about IT customer service, and gain new in...
SYS-CON Events announced today that Tintri, Inc, a leading provider of enterprise cloud infrastructure, will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Tintri offers an enterprise cloud platform built with public cloud-like web services and RESTful APIs. Organizations use Tintri all-flash storage with scale-out and automation as a foundation for their own clouds – to build agile development environments...
Building custom add-ons does not need to be limited to the ideas you see on a marketplace. In his session at 20th Cloud Expo, Sukhbir Dhillon, CEO and founder of Addteq, will go over some adventures they faced in developing integrations using Atlassian SDK and other technologies/platforms and how it has enabled development teams to experiment with newer paradigms like Serverless and newer features of Atlassian SDKs. In this presentation, you will be taken on a journey of Add-On and Integration...
SYS-CON Events announced today that Outlyer, a monitoring service for DevOps and operations teams, has been named “Bronze Sponsor” of SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Outlyer is a monitoring service for DevOps and Operations teams running Cloud, SaaS, Microservices and IoT deployments. Designed for today's dynamic environments that need beyond cloud-scale monitoring, we make monitoring effortless so you...
Cloud Expo, Inc. has announced today that Andi Mann and Aruna Ravichandran have been named Co-Chairs of @DevOpsSummit at Cloud Expo 2017. The @DevOpsSummit at Cloud Expo New York will take place on June 6-8, 2017, at the Javits Center in New York City, New York, and @DevOpsSummit at Cloud Expo Silicon Valley will take place Oct. 31-Nov. 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
Column Technologies exhibited at SYS-CON's @DevOpsSummit at Cloud Expo, which took place at the Javits Center in New York City, NY, in June 2016. Established in 1998, Column Technologies is a global technology solutions provider with over 400 employees, headquartered in the United States with offices in Canada, India, and the United Kingdom. Column Technologies provides “Best of Breed” technology solutions that automate the key DevOps principals and help our customers meet today’s DevOps and Dig...
@DevOpsSummit at Cloud taking place June 6-8, 2017, at Javits Center, New York City, is co-located with the 20th International Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long developm...
The cloud competition for database hosts is fierce. How do you evaluate a cloud provider for your database platform? In his session at 18th Cloud Expo, Chris Presley, a Solutions Architect at Pythian, gave users a checklist of considerations when choosing a provider. Chris Presley is a Solutions Architect at Pythian. He loves order – making him a premier Microsoft SQL Server expert. Not only has he programmed and administered SQL Server, but he has also shared his expertise and passion with budd...
SYS-CON Events announced today that Outlyer, a monitoring service for DevOps and operations teams, has been named “Bronze Sponsor” of SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Outlyer is a monitoring service for DevOps and Operations teams running Cloud, SaaS, Microservices and IoT deployments. Designed for today's dynamic environments that need beyond cloud-scale monitoring, we make monitoring effortless so you ...
SYS-CON Events announced today that CA Technologies has been named “Platinum Sponsor” of SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY, and the 21st International Cloud Expo®, which will take place October 31-November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. CA Technologies helps customers succeed in a future where every business – from apparel to energy – is being rewritten by software. From ...
Why do your mobile transformations need to happen today? Mobile is the strategy that enterprise transformation centers on to drive customer engagement. In his general session at @ThingsExpo, Roger Woods, Director, Mobile Product & Strategy – Adobe Marketing Cloud, covered key IoT and mobile trends that are forcing mobile transformation, key components of a solid mobile strategy and explored how brands are effectively driving mobile change throughout the enterprise.
SYS-CON Events announced today that Technologic Systems Inc., an embedded systems solutions company, will exhibit at SYS-CON's @ThingsExpo, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Technologic Systems is an embedded systems company with headquarters in Fountain Hills, Arizona. They have been in business for 32 years, helping more than 8,000 OEM customers and building over a hundred COTS products that have never been discontinued. Technologic Systems’ pr...
SYS-CON Events announced today that SoftLayer, an IBM Company, has been named “Gold Sponsor” of SYS-CON's 18th Cloud Expo, which will take place on June 7-9, 2016, at the Javits Center in New York, New York. SoftLayer, an IBM Company, provides cloud infrastructure as a service from a growing number of data centers and network points of presence around the world. SoftLayer’s customers range from Web startups to global enterprises.
Artificial Intelligence has become a topic of intense interest throughout the cloud developer and enterprise IT communities. Accordingly, attendees at the upcoming Cloud Expo | @ThingsExpo at the Javits Center in New York, June 6-8, will find fresh new content in a new track called Cognitive Computing | Artificial Intelligence, Machine Learning, Deep Learning. Cloud Expo is still accepting submissions for this new track, so please visit www.cloudcomputingexpo.com for the latest information. 2...